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THIS WEEK Magazine Section ' iy 7FOR THEIR TINY BABY BATHS ..ONLY (Ve @1 OR. ALLAN ROY .A'Ol - o . g N | ! i Five little Dionnes after their Palmolive bath . . . pink as tiny rosebuds, their skin satin-smooth, glowingly fresh. Now the |0ve|y Dionne Quin‘rup|efs use only PA ILMOLIVE Al reproductions copyrighted 1936, NEA Scrvice, Ine. MADE WITH OLIVE OIL IVE PAIRS of chubby little arms and legs, splashing and churning the water! Five baby voices lifted in joyous laughter! How the Quins love their bath with gentle Palmolive Soap! To the babies that bath is just fun. To the specialists in charge it is a very important matter. And especially im- portant was the choice of a soap gentle enough for these famous little girls. WHY PALMOLIVE WAS CHOSEN! Because the Quins were born prema- turely, their skin is unusually sensitive. So delicate that it has always required very special care. Dr. Dafoe himself explains: “A¢ the time of the birth of the Dionne Quintuplets, and for some time af- terwcard, they were bathed in Olive Oil . . . When the time arrived for soap uml water baths, we selected Palmolive Soap exclusively for daily use in bathing these fumom babies.” Think of it! Of all the oils known to science, only Olive Oil was gentle enough for their first baths. And then, out of all the soaps available, only Palmolive, made with Olive Oil, was chosen for the Quins! WHAT A LESSON FOR EVERY MOTHER ..FOR EVERY WOMAN Mother! Should that precious baby of yours be bathed with any soap less gentle, less soothing than the one chosen for the little Dionnes? Why not decide right now that only Palmolive, made with Olive Oil, will ever touch your baby's tender skin! And you too, Lovely Lady . . . you - who want to keep your complexion soft, smooth, alluring through the years! Why not give your skin the matchless beauty care that only Palmolive's secret blend of precious Olive and Palm Oils can give? Why not begin today to use Palmolive Soap exclusively for your own face and bath! TO KEEP SKIN LOVELY THROUGH THE YEARS