Evening Star Newspaper, January 19, 1930, Page 59

THE SUNDAY STAR, WASHINGTON, D. C, JANUARY 19, 1930—PART FOUR. STATEMENTOF OLDSMOBILE-VIKING POLICY %#-1930 T THIS TIME, when the public is accus- tomed to look for changes in motor car design, it is only natural that Olds Motor Works should make an announcement concerning both its policy and its products for the coming year. Olds Motor Works is pledged to a policy of progress—a policy that promises, in part . . « “Changes in design solely for the sake of progress—never for the sake of change alone.” This policy, as it applies to the two products of Olds Motor Works, is briefly . . . o « « to give still greater value in the Oldsmobile Six, the Fine Car of Low Price... e « o to provide, in the Viking, a modern - 90-degree, V-type Eight of high quality, at Certain changes have been made in Oldsmo- bile design. These changes are chiefly in the body of the car, although advancements have also been made in the chassis. In every case, | the changes tend to add to Oldsmobile value, ; without affecting either the fundamental de- .sign of the car or its characteristic body lines. messa e of interest fo everyone who expects to buy a car this year: Naturally, no changes have been made in the great Viking Eight. The Viking is a new car—a thoroughly modern 90-degree V-type Eight, incorporating advancements in V-eight design that establish it as one of the outstanding engineering achievements of recent years. Viking, as well as Oldsmobile, represents true progress in modern motoring. Viking, as twell as Oldsmobile, is the OLDSMOBILE SIX Northeast Oldsmobile Sales & Service 64 H Street N.E. Telephone Metropolitan §260 Murphy Motor Co. 226 Carroll St. Takoma Park, D. C. Telephone Georgia 3782 o splendid result of an ideal—an ideal that is exemplified by the four great responsibili- ties Olds Motor Works recognizes toward every Oldsmobile and Viking owner. The first of these responsibilities is to design progressively, utilizing the full resources of the General Motors Research Labora=- tories, the Proving Ground, and Fisher Body, as well as its own broad facilities. fia}) Wisconsin Motor Co. 726 17th Street N.W. Telephone Metropolitan 4314 Oldsmobile-Washington Co. 1515 14th Street N.W. Telephone Decatur 5516 Olds Motor Works Factory Zone Office, 1515 14th St. N.W. The second is to build faithfally . . . maintaine ing standards of quality and workmanship which are best expressed by the pledge every Oldsmobile-Viking worker follows, “Anything short of my best is not acceptable.” And not content merely with designing and building well, Olds Motor Works goes further, and pledges itself to sell honestly—represent- ing its products, in every detail and to every buyer, exactly as they are . . . and /finally, to service sincerely—maintaining an (interest in every sale far beyond the time of purchase, and joining with its dealers in carrying out the most equitable service policy in existence today. While Olds Motor Works builds two cars, in two major price classes, each represents the most progressive engineering thought, the finest manufacturing practice, and the best value it is possible to give at the price. Each is truly “. . . a car for the American family that,‘ at a moderate investment, gratifies their finer tastes as well as satisfies their every need.” Now is the time to see these cars and to com- pare them with the latest offerings of the auto= motive industry. Make your own examination. VIKING EIGHT Pohanka Service 1126 20th Street N.W. Telephone Decatur 0206 Chevy Chase Motors 6701 Wis. Ave. Chevy Chase, Md. Telephone Wisconsin 2493