Evening Star Newspaper, August 3, 1930, Page 16

THE SUNDAY: STAR, WASHINGTON, D. C, AUGUST 3, 1930—PART ONE. %Begmnmg ‘Monday, August F ourth at 9: 15 A M. Our Annual August Sale , Winter Coats | For Women—For Misses—For Junior Misses Presenting Values We Honestly Believe We Will Be Unable To Duplicate Later In This Season M 3545575 This year, the Annual August Sale of Winter Coats has a A standing bolster collar and over-sleeve cuffs of dyed muskrat trims this youthful model at $35. The very new and smart tunic idea is expressed here with. @ fur border that matches the collar. $55.00. v For a smart contrast wvoma in a rich green is trimmed luzuriously with natural grey wolf, $75.00. BIG story behind it. Market conditions turned the coat world topsy-turvy! Just as manufacturers were planning their Win- ter coat production, furs tumbled in price—cloths took'a drastic drop—and so unprecedented coat values await shappers who buy before actual need time! Coats have a greater air of lux- ury, of elegance; styles are new and mterestmg All these fac- tors combine to make this a most impressive August Coat Sale! Why Should You Buy Now? Simply Because: q The drop in the woolen market enabled manufacturers to use the finest coatings ever seen in medium price coats. As the season advances, woolen prices probably will climb. During the slack Summer season, the workmanship is never hure ried; coats bought now are exquisitely made with many fine details. Every Coat Clearly Defines . A Coming . Fashion Trend The 1930 Fall coat is fitted. It may be belted, it may show Vionnet's “V™ seaming, Lelong’s radiating seaming or Paquin's diagonal incrustations, sectional pan- els or flares. > Hardly a coat is without its elaborate fur embellish- ment. Collars are novel in contour, moulded to stand away from the face, giving a most luxurious effect. Both fluffy and flat furs of finer types will be worn. <> Sleeves have gained in fashion importance below the elbow. You'll notice the smartest coats with double sleeves, leg - o' - mutton sleeves, cape cuffs and flared cuffs. S8 Black leads, closely fol- lowed by Manilla brown, Cricket green, Admiralty blue and dark red. The furs on these coats were bought during the break in the fur market. Later, in a stabilized market it will be impossible to duplicate tho furs at the same low prices! / There is an actual money-saving on_every . coat purchased now! Every coat remaining after this sale will be marked up to its regular price. At 335 Coats for the junior, the miss and the woman—beautifully tailored from fine trico and crepe broadcloths and richly trimmed with muskrat, natural wolf, civet cat, snowflake lapin, black lapin, American grey fox and Man- churian wolf. - Black, Senegal brown, . Boxwood green, Middy blue and red. At ¥55 An endless selection! Every coat a masterpiece. Of crepe and trico broadcloths, tricolaine, imperata and cleora elaborately trimmed with wolf, fox, skunk, Russian fitch, muskrat, caracul, Persian lamb, Armour coon, and silky lapin. Black and the new colors. “omen s and misses’ sizes. A g5 Elegant creations, fashioned of the finest norma, vona and imperata coat- ings with collars, cuffs and borders of wolf, blue fox, baby lynx, caracul, Persian lamb, kolinsky, beaver, skunk, American grey fox and lapin. Black, Senegal brown, Boxwood green, Gen- darme blue, and dark red. Use the Budget Plan if You Wish A small down payment will hold any coat in this sale until cold weather. The balance monthly. Juniors’, Misses’ and Women’s Coats—Second Floor This model is fitted and belted to insure its fasiion correctness for Winter, 1930-31. $35.00. Leg-o’-mutton sleeves are smartest below the elbow! Here you see them of welf to match the collar. $75.00. LANSBURGH & BRO 7th, 8th and E Sts.--FAMOUS FOR QUALITY SINCE 1860—National 9800 This _ lovely, all-black model shows how the fitted silhouette can be accom- plished with intricate side- seaming. $55. The luxurious Manchu- rian wolf collar and cuffs of this coat will appeal t~ the Junior Miss. $35.00.