Evening Star Newspaper, March 14, 1929, Page 35

" DG STORES FILLED WTHOLLEENEN Some Send Scouts in Spring to Talk With Likely Seniors. Bpecial Dispatch to The Star. NEW YORK, March 14—Two Rip Van Winkles—two of those ancients, that is to say, who were up and about well before the great war and can ac- tually remember when hansome cabs were commoner than airplanes and the Flatiron Building was one of the show | places of New York—were holding .orth | the other day on some of the marvels | of the cotemporary town. “Did you w," observed one, “that | the big stores go out after college peo- ple nowadays, just as some of the big public service companies go after gradu- ates from the technical schools? They actually send scouts around in the Spring to talk it over with likely men from senior classes. Why, they say Macy’s is simply alive with Harvard men!” Finds Typical Examples. A visit to Macy's—a very different sort of Macy's, by the way, from the emporium of the days when Siegel & Cooper’s, a few blocks further north, were picturesquely inviting the public to “Meet Me at the Fountain!"—he revealed without any trouble, such typi- cal examples as the following of the new trend: 1. All-American foot ball fullback, Harvard ‘24, now superintendent of Macy’s basement. 2. Respective president of Harvard Crimson and Columbia Spectator in %28, now on Macy's advertising staff. 3. Manager of Harvard base ball team in '27, now buyer of men's sport cloth- ing. 4. Former English instructor, Phi Beta Kappa, Harvard M. A, air service during war, now Macy's publicity di- rector. 5. All-American linemen at Brown, ’22, merchandise councilor and vice president of Macy's. 6. Professor of economics at Prince- ton, Harvard graduate, came to Macy's at age of 35; after six months made éner{:h&ndlse councilor and vice presi- ent. 7. Young college woman, formerly teacher of design of Teachers' College and Metropolitan Museum, now one of chief executives in housefurnishing di- vision, 3 8. Young Smith College girl, buyer of women's sport wear. 9. Young Holy Cross graduate who concentrated on Greek and philosophy, now master of details in Macy's Long Island warehouse. 10. Recent graduate University of Pennsylvania Engineering School, now assistant general manager in charge of manufacturing delivery fleet. Similar Conditions Elsewhere. ‘The above represents only a more or less outstanding handful of the 217 . THE _EVENIXG STAR.~ WASHINGTON, D.— Trained Men.” New York University has its school of retailing, with courses in such subjects as “Good Taste in Merchandising,” “Oral Speech _for Salespeople,” “Window Display,” “Psy- chology of Salesmanship,” and so on. Offers Promising Future. Your ‘“floor walker,” more often spoken of nowadays as “section man- ager” or “floor superintendent,” may quite as well as not be some terse, tact- ul, and long-sighted young man on his way through a training course that may land him in a few more months inside the glass partitions at a roll-top college men-and women now working at | desk. Macy's. Further inquiry, which in- cluded visits to Wanamaker's, Lord & Taylor's, Saks, Abraham & Straus and chats with personnel experts, both in the universities and in business, re- vealed similar phenomena elsewhere, although in none of the other New York department stores does the ac- quiring and training of college grad- uates seem to have taken quite the | same organized form. At least 50 per cent of American col- lege graduates, it is said, go into busi- ness instead of into the professions for which college men used to prepare. To meet this drift, the colleges have their business_schools, their personnel offi- cers and employment departments to assist in placing their graduates. Harvard has its graduate school of business administration, Dartmouth its somewhat similar Amos Tuck School, and one of the’ students of the latter is writing, as a partial requirement for his degree of “master of commercial science,” a booklet on “The Depart- ment Store as a Vocation for College esk. ‘The same may be true of what were once smiled at as ‘“counter jumpers” and “ribbon clerks,” for a turn at actual retail merchandising is a natural part of any training course which aims to give candidates for executive posi- tions a first-hand knowledge of the whole process of buying, selling and distribufion. The young woman who sells you etchings or books or discusses questions of household decoration may similarly be of the same type as those who open their own book shops, gift shops, or interior decorating businesses, and here only because the department store seems to offer a more promising future. The goods themselves—dress goods. haberdashery, furniture, rugs. porce- lains, what you will—differ less and less, if at all, in the better places from those that once could be found only in small, specialized shops. The hand of the professional “stylist” is more and more felt, all along the line—even down to the teacup and candle counters of the 10-cent chain stores. /_\/\ INDIA produces the finest quality TEA in the world. If the map of India on the ckage of tea you buy dilrlnys the 1, you can be sure the b! end con- tains more than 50%, of the world-famed India Tea. EGINNING Friday, March 15, Washington will have a new express motor coach service to Baltimore. Luxurious, easy-riding motor coaches—15 express trips each way daily. Mitten Tours offers to the Washington public unquestioned responsibility. It is owned by the Pennsylvania Railroad Co. and the Philadelphia Rapid Transit Co., and is operated by Mitten Management, Inc. These new gas-electric motor coaches are the last word in riding comfort. The gas-electric principle insures greater safety, eliminates noisy gear shifting and makes possible -modg starting and stopping. These Mitten Tours Motor Coaches will be manned by a corps of specially selected and well-trained drivers, whose records have been carefully investigated. They are men who will live up to our high standards of safety and courtesy to the public. Conveni?at Terminals Mitten Tours Motor Coaches leave International Bus Ter- minal, 1421 Pennsylvania Ave. (next door to Childs Res- taurant), every hour from 8:00 A. M. to 8:00 P. M.—then 9:30 P. M. and 12 Midnight. (The noon motor coach leaves at 12:15 instead of 12:00 Noon.) Running time to Balti- more—1 hour, 35 minutes. The terminal at Baltimore is the Union B i 3 S ooy nion Bus Terminal, Laurel—the Only Stop Motor Coaches t_-h the direct route to Baltimore, the only stop en route being at Laurel, for the discharge of passen- gers only. Ticket Offices—Information Tickets are on sale and time tables may be secured at International Bus Terminal, 1421 Pennsylvania Ave. (next door to Childs Restaurant). politan 5314. Hourly Service 8:00 A. M. to 8:00 P. M.—then 9:30 P. M. and coach leaves 12:15 P. M.) Telephone—Metro- 12:00 Midnight. (Noon motor Through Service to Philadelphia Atlantic ity ew York Motor Coaches leave In- ternational Bus Terminal, 1421 Pennsylvania Ave. (next door to Childs Res- taurant), for Philadel. phia—9:00 A. M., 12:15, 9:30 P. M. Through connection at Phils- delj ia for Atlantic City a One finds different conditions in different stores and different attitudes on the part of their managements to- ward college men and women, varying all the way from the organized interest in the particular store mentioned here, to indifference to, and even a slight lingering prejudice against, college graduates, In what was more a casual visiting about than anything like a thorough investigation was found, for example, one large New York store in which the executive said that. they did nothing whatever specially to recruit or to train college-bred ple. There were plenty of them in the store, some in key posi- tions, but they felt that the college man was likely to expect to step to the top at once and disinclined to take off his coat and bore in from the ground up. ‘They had no objection to college people, provided they did not expect too much, but had had no experience that led them to- believe that it was worth while making a business of going out after them. They took applicants on their merits, as they come. Seek to Avoid Friction. In another, there was more interest in college people, but the woman em- ployment officer said that they had had some difficulties on the personal side. The college girl, while she might be superior in many ways, was sometimes too aware of her superiority and an- tagonized her associates so that there FACE WAS BADLY DISFIBURED Pimples Itched so Could Not Sleep at Night, Cuticura Heals. S0 o oy i Yt (ol out on my arms and feet, |pre-dinf to my hips. They itched 8o that my clothing. My face was badly disfigured. i “1 sent for a"free sample of Cuti- cura Soapand Ointmentand bought more, and I used three cakes of Soap and three boxes of Ointment and I was healed.” (Signed) Miss Jewel Swiney, Ladonia, Texas. Daily use of Cuticura Soap, with touches of Cuticura Ointment as required, keeps the skin fresh, smooth and clear. Cuticura Talcum is an ideal toilet powder. Soap 25e. Ointment 25 and S0e. Taleum 26e. Sold “ Lavers den, B Caticora ‘Shaviag Stick 2e: was & lack of teamwork in her depart- ment. In a third store, where they had a college-bred personnel executive and definitely welcomed college people, they had a small training squad, but were careful to avoid the embarrassment just mentioned by taking -into the squad each year six college applicants and six from the store’s own staff, so that there should be no feeling in the store that the former were specially favored. In still another, a representative was -THURSDAY. ~ WARCH ~14,” 1929.". number were taken on and trained in different departments for a period of six months. The difference between this shop (Lord & Taylor's) and Macy’s seemed less that of point of view than that of accent and organiza- tion—the matter of acquiring and training college ?eople had not been quite so elaborately worked out. . An “Association of Propaganda,” in which will be grouped the leading man- Dave Hornstein, Secretary UNITED General Offices 1518 K St. sent out to the colleges each Spring to talk over prospects with interested members of the senior classes and a | formed soon. La Bells Cheaalastiors ~=the Symbel of Quality Since 1780 7 ; y O Home Demonstration Agents select BAKER’S COCOA In a recent test, the following authorities say that the finest cocoa is Walter Baker's: | | | | com Se | G Manage: 75% Hotel Stewards Bai To pay more for cocoa is extravagance. To pay less is false economy. BAKER’'S COCOA Reg. U. 8. Pat. OF. Njoy e © 199, 7. Cn., ne. ECAUSE o the sremen.. i dous purchasing power of our four great stores we cam buy for liss. The savings are passed on 1o our customers. Two furniture factories of owr oun belp us 19 eliminate in- between profiss. And rug looms which we conteol in the Orient enable us to offer the outsrande ing rug that we da LARGE or SMALL The HOME FURNISHING BUDGET Finds its Solution at W. & J. Shoane & g OR the modest budger~there are rugs and fur- niture, canpess, fabrics, and lamps of charm and quality~great displays of moderately marked home Jurnishings. § For a more liberal budget there is a carefully chosen display of period reproductions “many of them made in our own factories~~ and an extensive selection of the finest examples of Oriental rug weaving which appeal to those who desire more presentious furnishings. § Every home furnishing budger<large or small can find its solutionat . W. & J. Sloane, W. & J. SLOANE 709-711-713 TWELFTH STREET, N. W. WASHINGTON, D. C. ufacturers of automobiles, airplanes and bicycles in Italy, is scheduled to be FOOD STORES INCORPORATED % For Information As to Location of Stores | Call Metropolitan 7544 These Advertised Prices Effective Until Saturday’s Closing Rib Roast Beef.................." 38¢ Chuck Roast .................."™ 28¢c Fancy Stewing Chickens.........."™ 45¢ Sirloin Steak ........ ™ 53¢ Shoulder Lamb........... s Breast Lamb ....... vet 18c Fancy Sliced Bacon. .............." 3% Fountain Brand Hams, whole. . ....." 32¢ Fancy Creamery Butter ..........." 5%¢ Kraft American & Swiss Cheese. . . .™" 23c Phila. Cream & Snappy Cheese, 2 ™™ 25¢ [, el R S T e Fancy Idaho Potatoes Nut Roll 10 = 35¢ Fancy Florida A Butter Substitute Wise Bros. Chevy Chase Potatoes Dairy Milk 3 s 25¢ Lb. 30c Fancy White Potatoes 8™ 15¢™ 10 ™= 21c Fancy Carrots .............. Fancy Spinach .................. Fancy String Beans..............." Fancy Iceberg Lettuce .........2 ™ Large Stalks Celery.............2 Juicy Oranges .................."" Fancy Grapefruit...........2 &3 " Fancy Eating & Cooking Apples. . .4 ™ Large Bananas 9 Small 2 bunches Ib. Bag Coffee. . . White House Coffee. . . Orienta Coffee ...... Wilkins Coffee .................." Cream of Wheat ................"* Wheatetia: . ....0...covennncns Rice Crimghee: . ...............2"T Shredded Wheat ................"™ BatBram ..................2% Argo Salmon ...................™ Pink Salmon ...............2 """ B. & M. Fish Flakes. ." =" 20c; 2 ™ =™ Kippered Herring. .."™ =" 21¢; 2 ™ = Pet Sardines .................2 " Premier Tiny Tot Peas. . . . Fancy Table Peas..............2 "™ FanepCoim ........cocoiaaddd0 Campbell’s Soups, all varieties. . ...*" T B R e e Pompeiian Olive Oil. . .....™ 55¢; * ™ Baker’s Chocolate ..............5" Sunsweet Prunes ..............2"™ Seeded or Seedless Raisins. . ....2 ™™ ChliSauce. . .......... =" Fancy Peaches ..............."" ™" 25¢ Fancy Pineapple .............." ™" 28c FancyPears ........" " 35¢; 3 ** $1.00 Pure Jam, all flavors.............."" 23c Ceresota Flour. .......5™ 27¢; 12 ™ 57¢ Gold Medal Flour—The Only Kitchen Tested Flour in the World CORBY’S MOTHER’S BREAD Large szzgc. Chipso sesscsscsscns ,‘M OP"FM Loat 9c Large Pkg. Gold Dust 11c IGC 9 a.m. 10 5:30 p.m. Daily g hia & Row York for Bosion. and o § MITTEN TOURS Rew Engiond peinis International Bus Terminal, 1421 Pennsylvania Ave. e (Next door to Childs Restaurant) Main 9140 Telephone—Metropolitan 5314 ) Backed by the Organized Responsibility of the Pennsylvania Railroad and the Philadelphia Rapid Transit Co.