Evening Star Newspaper, July 19, 1925, Page 54

THE SUNDAY STAR, WASHINGTON, D. C, JULY 19, MONDAY MORNING AT 9:15——SHARE’ IN THE HECHT CO.’S Annual *50,000 Sale of Fur Coats 1925—PART 3. o7 & PP 7 NP PP PPPPPPPPPPIPPIPIIPIIPIPPIPPI IS P PPPPS A special purchase of the smartest looking fur coals to be worn this Winter. Almost all of them samples—show-pieces.” A small deposit purchases and stores any one of them for you. Sealine v Sealine ¥ / Scatine ¥ R-chlz Colorca va Silver Rar $150 Brown Fox Silver Rar / Mus $150 s150 & ¥150 Nzw Muskrat and Sealine Coats Featured in a Group of Coats at >150 It’'s amazing how many different styles are available in self-trimmed sealine (dyed coney) coats. New borders, new cuffs and new collars—with as much distinction and variety of style as you would find in the more easily tailored cloth coat. Youthful flare styles and more conservative models. Some trimmed with wide collarsand cuffs of na- tural blue squirrel or brown fox. Muskrat coats richly colored, and with the pelts used to form unusual bandings and border designs. All are beautifully silk lined. Choose yours now at special midsummer savings. Sealine is Regular values dyed coney $175 to $200 (Second Floor. The Hecht Co.) » Qe % Scaline = Caracul® Silver Rafe \ Squirrel Brown Fox Nufria ) $200 $200 $200 & o New Combinations of Furs Featured in a Group of Coats at Higantiatr $ : ! 0 0 Models worth $250 to $295 The new silver rat coats are included here—of exquisite coloring. Especially so when trimmed with gorgeous blue fox or sleek Mendosa beaver. Caractil coats, too, of a warm, glowing brown—richly trimmed with brown fox. Sealine (dyed coney) coats of glossy black and trimmed with skunk, natural or dyed squirrel. The muskrat coats in this group are most gorgeously colored, the pelts being used most effectively in border and panel ef- fects. Quite the smartest coat the season will introduce — yours at special savings. (Second Floer. The Hecht Co.) | Silver Raty) d Featuring new Silver Muskrats Why It Is Wise to Purchase Now " Furriers make up their finest pelts first. Consequently, it is these you choose from in our Midsummer sale. These coats are made in slack sea- son when producers are anxious to keep their organization intact—when = A A Guarantee Worth Consideration If you purchase one of these coats, and find between the time of pur- chase and November Ist, 1925, the same coat for sale elsewhere at a lower price, we guarantee absolutely to meet that price, if called to our at- tention. fur workers are content with lower Sealine ¥ Carefully Marched wages. This means longer time and Sglv;;mr‘/ R We also guarantee every coat to be brand-new — an authentic fashion model of the season 1925, or your money refunded. better workmanship. Sealine Coats in Wide Variety Featured in a Group at 100 If you're little or if you're big you can bank on getting a smart sealine (dyed coney) coat somewhere in this group. There are ever and ever so many new mod- els flaunting surprisingly new touches or in more conservative fashion. Some plain; others trimmed with natural blue squirrel or silver muskrat. Sizes range from 16 to 44. Yours is among them at special midsummer savings. Prices are lower now because fur- riers are willing to take less for their - Sealine is coats in order to stimulate business in dyed coney the dull season. We, too, are willing to do the same thing for the same rea- son. You, therefore, receive the bene- fit of both the manufacturer’s and our reductions, and save from 25% to 40% of the coming Winter prices. [ e A - Open a charge account wifh your purchase at Washington's fastést growing department storc. The Hecht Co. + F Street at 7th 4’ ///////////I////////I////////////I/////I// Prices have jumped 15% and 20% .on muskrat coats alone since we bought these coats. You benefit by our early purchase, planned and made during the past four months. Models worth $135 to $150 A nominal deposit will hold any coat and we will store it free until November Ist. All fur coats bought during July and Auguse will not appear on your bill unfil November Ist. (Second Floor. The Hecht Co.)