Evening Star Newspaper, January 8, 1928, Page 58

- I The Riddle of Growing Hair Paris has harkened to thecry, “Ip’sallends—I justcan’t make my hair look neat,” and given us Adoria and Charmion. They hide those ends won- derfully and they areso tricky to put on—just gather the ends together and slip either of these feather-weight hair- pieces in place. L’ADORIA LA CHARMION . 8 500 8550 IDEAL FOR EVENINGS— DELIGHTFUL FOR DAYTIME WEAR 25% OF on all other hair goods Permanent Wave Special for January $10 For the one month, we will give_you our regular Nestle Circuline Perma- nent Wave—including shampoo, neck trim and finger wave for $10. And you may choose your fa- vorite operator for this work. & (The Powder Box. Fifth Floor.) Adjustable Bridge Lamps Complete with beautiful shade—in choice of styles 86.95 Sturdy reeded or twisted tub- ing of polished metal—in bright or Spanish gold finish; with ad- justable arm, long cord and two- piece plug. Georgette or silk shades—fringed or fringeless; in 3593018690 F 'THE 'SUNDAY STAR. WASHINGTON...D. .. TANUARY. x;g;;iiiiiiiii;xxfigz;zgxg;1xgixz;;;i;zgz;zgiiziziigi attractive shapes and colors. (Fourth Floor, The Hecht Co.) in the fashions, the fab- rics and the furs that are most flattering to the LARGER WOMEN $49.50 For two reasons this is an important event for women of full proportions: First, because the coats were designed especially for her, and, secondly, be- cause they are clearance priced—which means very interesting savings. Dis- tinctive models . of estrella, veloria, broadcloth, new zelia; generously cut, yet smartly slender. - Black—so slenderizing and - so fashionable — pr édom- inates; but a few other good colors are also included. Coats outstanding for quality, for lines, for tailoring; with ‘gorgeous mushroom or shawl collars and cuffs of good furs. Silk lined and interlined. 3% (Thizd Ploor. The Hecht Co.) $e121212131215151s s sisisisatitititets XEXK o t 232323 2t2tststststatitatstatitetitatatststatatiteits “Tve Hectr Cos= fk_gg;c,;g;5;:g«;zgg,ggg;&'z;gg_z.-zi;zg:&;&;zsufiunfi;igz Priced Downward in the January Clearance ’ ur-Trimmed Cloth Coats Navy Blue Taffeta Frock In a charming expression of the Spring Mode to wear now; or,in the South $16:50 The fitted bodice with tiered skirt of three ruffles gathered in at the waistline, giving an attractive bouffant effect. The round neckline is embellished . with an ecru lace collaf and ja.bot, while the tailored sleeves hoast ecru lace cuffs. Other models for sports, street or aftermoom wear —equally captivating. Filmy chiffons, georgettes and flat crepes—in the newest colors and exploiting the most- in-vogue style trends of early Spring. You will emjoy an “interview” with this delight- ful group of new frocks. " (Third Floor. The Hecht Co.) 600 Pieces of Rayon Lingerie—Speciai : This, we bélievc, is an unequaled Bpportmiit_\‘ in lovely lingerie. Included are daintily ruffled panties, princess slips in tailored styles with hip hem, chemise and step-ins, lacy ar tailored; sport bloomers and lace-trimmed gowns.- Pastel colors. . (Main Floor. The Hecht Co.) Tomorrow Only—2,000 Yds. $1% Plain and Printed Silks A Purchase of Quality Merchandise—to which we have udded Fine - Silks from our own Stocks Silks in dark hues; silks in brilliant shades. Silks plain; silks printed. Silks in the fashionable weaves for smart frocks, lingerie, children’s apparel; also, for slips, smocks, drapes, lamp shades, pillow tops, etc. Now is the time te choose your late Winter and Spring requirements—of qualities undeniably fine—at a price that seems impossibly small. 1,000 Yds. Silk Radium 89¢ Yd. Good-wearing quality in washable radium at a price only a trifle above cost. Colors suitable for women'’s and children’s dresses and lingerie. (Main Ploor.) $2.45 Black Satin Crepe $1.55 Yd This-great saving on black satin crepe—always in great demand—always a fashionable favorite. Offered in a rich, lustrous black—a weave that will assuredly cost you more as the season ad- by (Main Ploor.) 1,500 Yds. Wash Fabrics 35c Yd Printed batistes, organdies and voiles; in neat and attractive challis patterns: backgrounds. Dainty for children’s frocks, Sum- mer lingerie, etc. S will deliver any model to your home, and the payments may be as low as $5 per month. (8ixth Fioor, The Hecht Co.) ' Jan'uar,v Clearance of “New Home” Sewing Machines 88.95 Electric and Treadle Models The following special prices offered on our floor samples —all new machines, possibly stightly scratched—but never used. Comprising the latest 'models with the latest sets of attachments, wnd all fully guaranteed. 9170 Mew [ome Desk Ylectric. A machine easily transformed into a convenient desk ; beautiful walnut finish. ... Wi vess i $108 $125 New Home Cubinet Model, Tlectric Ma- chine in‘tustrous waxed-oak finish $110 New Home Cabinet Model, trendle style, in waxed-oak finish, ... ..o $58 $88 Whippet Treadle Model, This popular wachine in rich walnut finishovvivirees $39,50 For $12.50 and $14.50 Shoes MIL white or colored of white and black. % (Main Floor.) B XEXEAEXEXEXEXEXFXFXEARIEXES For Only a Few More Days—The Semi-Annual Clearance of I. LER Beautiful Shoes 310.85 For $I4.50 to $18.50 Shoes This clearance comprises I. Miller footwear for every occasion—to gracefully and appropriately accompany every smart costume, Not all sizes.in every style, and we would remind you that the sale is for a very limited period, - 4% For $22.50 and $24.30 Shoes (PItih Floor, The Hecht o) . MR Er A S F A F A FEF R SR A F R R KF EF KRR AR AT AEE ‘ % 38¢ Rayon Alpaca 29c¢ Yd Makes practical and smart daytime dresses for, home or business wear. Also, much in demand for draperies. Rich, silky finished quality; with plenty (Main Floor.) 3 B 7 (Main Floor, The Hecht Oo) Spring Fashion Forecasts in the New Patterns See the style trends of the new season—as rtrayed by the Pictorial Review, McCall's, Paul ret and The Elite patterns. All on sale in the pattern department of The Hecht Co. ' (Main Fioer.} Tremendous! This January Clearance of 900 Pairs of > $3and$3.50 Grades Chiffon Silk Stockings $1.95 Full-fashioned Chif- fon hesiery for day and evening res quirements. Very fine gauge, all-silk irom top to toe, Some made with picot tops. Some are extra sheer—as you like them for eve- ning. Lovely shades — rose Dblush, French nude, atwosphere, manon, guy metal and a number of other fashionable col- orings, Hose that it the ankle snugly and fattevingly, Select them now and save an every pair, (Nain Fioor, The Heeht 0o} ¢