Evening Star Newspaper, December 9, 1923, Page 68

The Hecht Co. THE SUNDAY STAR, WASHINGTON, D. ¢ Seventh at F | The Hecht Co. ., DECEMBER 9, 1923—PART 2. The Hecht Co. Seventh at F - A Promenade of Fashion’s Best In a Dress Sale You'll Never Seventh at F 1 The Hecht Co. Seventh at F ] Forget s 2 y The pict tell the st This is our great annual frock event which we try to improve yearly. CPICHEES e LR 20T Next year it’s going to be a discouraging thing to look back to these ¢ frocks and try to duplicate such charm, such quality, such chic, for S i, $1 6 75! Black georgette, over silver cloth. . Black chiffon velvet, fur and em- broidery. . Party frock, apricot radium and ivory lace. . Periwinkle The velvets are all chiffon velvets. The crepes of soft, heavy weave. changeable self-cording. taffetas, Black crepe satin, beaded blue crepe trim. tions. Many trimmings are handmade. : . Grosgrain flutings, on black satin . crepe. And mostly there are but one of a kind. The styles so new most were evolved just for this event. Now, can you resist a visit with holiday festivities right here? Brilliant bead girdle, on black canton. Chiffon velvet, ivory lace, mole fur bands. I. Navy twill, organdie vest and cuffs. J. Black satin, hand embroidered flower motifs. K. Pleating and bronze braid motifs on canton crepe. L. Tomato georgette, over silver, pearls and ribbon. M. Orchid georgette, tiny gold lace TN QT = — RO About Sizes There are 1,000 frocks. Many styles in each size; 16 to 20 for misses, 34 to 44 for women. S0P Hecht 7th at F