Evening Star Newspaper, June 4, 1931, Page 42

THE EVENING STAR, WASHINGTON, D. C, THURSDAY, JUNE 4, 1931, ‘meou set out to buy tires, what do you expect to get for your money? What nearly everyone really wants is most miles and the utmost in safety at the lowest possible price. ' That being your objective, which tire should you buy? If the experience of 20,000,000 motorists means anything, you should certainly buy Goodyears. But if you try to puzzle through the welter of statistics on thicknesses, weights and dia- meters you lose the main issue and are as much at sea as ever. A difference of two or three one-thou- sandths of an inch in the width of a tire carcass is mo guarantee against blowouts. It’s what the carcass is made of and how it's made that counts. Longer wear is not a matter of logarithms. It is the honest product of materials and The one and only reliable guide for you to follow is the seasoned preference of the public. L And that preference is overwhelmingly for Goodyear. This fact expressed year after year by Goodyear’s great leadership is concretely told again in the findings of an impartial investigation by th Bureau of Business Research of a great University that asked 205,000 car owners this simple question: QUESTION: “Regardless of price, convenience, etr., what make of tire do you comsider the BEST tére made?” HOW CAR OWNERS VOTED ON THE QUESTION “WHAT TIRE IS BEST?” « «.+ + Based on a National Tire Survey in 1930 by a large University~. =« . GOODYEAR|30. ] AU R AR RO RO il IIllil||||||||||||I||||||||||||||||l||llq= 1t wifl be noted that 30.7% of the car L TOTAL 1 There’s the only buying guide that means anything to you car owners. 1 3.8 ALL OTHERS [10.4 00% e s The NEW Only a Goodyear dealer can give you such outstanding value as you will find in the New Goodyear All-Weather The Tire Sensation of 1931 With Goodyear quality priced so low,whynotavail yourself of the long mile- age, safety and the good looks that have made GOODYEAR ALL-WEATHER The 1;51: whisper in style, mileage, value! And we put it on your car for omily SqPso 4.75-19 siza OTHER SIZES IN PROPORTION e ——