Evening Star Newspaper, September 21, 1930, Page 113

A radical departure in airplane design. It is a tailless, self- stabilized plane with a pusher propeller, constructed by the Swiss designer Soldenhoff. © Associated Press Photo. A mid-Victorian dilemma! How to keep those crinoline ruffles dainty as one strolled through a muddy rain must have been a problem, as demonstrated by this young lady, costumed for a Sandwich, England, carnival. P. & A Photos Weldon Heyburn, a former Washingtonian, who is ap- pearing with Lenore Ulric in the “Pagan Lady” at thc National Theater this week. Fresh and fragrant for every oceasion —across the street or across the miles LOWERS / { Choosing the na- tional farm girl champion. The churning contest was a feature of the competition at the Los Angeles County Fair, Po- mona, Calif. O P. & A. Photos. . Unit-by-Unit Way! While it is not entirely correct to place the beverage teaspoon on the table when the first course is latd, it is done in this instance to indicate the piecessthat comprise this “immediate-use” unit. Now, less than $10 will set a place in any number of rich Sterling silver pat- terns created by members of the Sterling Silversmiths Guild.* For example, the place pictured,which is set with an “immediate-use” unit of Sterling dessert- size knife and fork, and two teaspoons. Think of it, four such units will set your table with the fundamentals for most meals, for less than $40. (Prices vary slightly according to pattern chosen.) Renaissance in Sterling . . . B« The Francis First, in Reed & Barton Sterling. 2. The Trianon, in International Sterling. e The Dellu Robbia, in Alvin Sterling. 8« The Louis X1V, by Towle Silversmiths. 3. The Granado. in Treasure Solid Silver. @« The Re- naissance, by Walluce Silversmiths. T. The Florentine, by Gorham Master Craftsmen. The magnificence of these design: re- quires genuine materials for expression; only Sterling is rich enough. The chased, engraved and repousse patterns created by members of the Sterling Silversmiths Guild* are authentic to their periods, suitable for modern use. While only a few patterns are shown, you will find innu- merable ltalian, French, Spanish and Eng- lish Renaissance designs in the PERIOD EXHIBITS now being shown by Wash- ington jewelry and department stores. --if you really love STERLING SILVER "This advertisement outlines a new way of purchasing Sterling silver upan modest expenditure. Now, no one who really appreciates matched Sterling will be without it, especially since the reduced cost of silver metal has lowered the prices of America’s finest Sterling designs. STUDY THE UNIT-by-UNIT PLAN!? First go to your jewelry or department store. Let them help you select such pieces as you require to set one place. Call this a unit. Most patterns made by members of the Sterling Silversmiths Guild* are priced so that you may buy three or four of these units immediately, for a very small sum. With these you can set your whole table in matched Sterling INSTANTLY. Your very first purchase will give your table the un- questioned authority of solid silver. . . the beauty and correctness of matched design. After you have your basic units, you can add the rest of the pieces as casually as you wish, as frequently as your pocket money permits. But, in the meantime your table need not be set with "“substitute” silverware, or unmatched patterns. Instead, you'll be able to use your first purchase of correctly matched Sterling, while you are building your Sterling service. Washington jewelers and department stores are displaying units created for various entertaining and family needs. See them, and send coupon for the “Unit-by-Unit Plan” booklet. 0!, TAKE ALL YOUR STERLING NOW, ON AN INITIAL PAYMENT OF ABOUT ONE-FOURTH! All patterns made by members of the Sterling Sil- versmiths Guild* may be bought in this way. You take all the silver you need. You pay approximately one-fourth of total price, and the balance in even smaller monthly payments. See any Washington sil- verware department, or send for booklet, using the coupon below. *Ask your jewelry or department store to show you patterns by members of the Sterling Silversmiths Guild of America, composed of the country’s leading silversmiths. STERLING SILVERSMITHS GUILD OF AMERICA An Association of the leading Makers of Sterling Silver Chandler Building, 1427 Eye St., N. W., Washington, D. C. Telephone: National 1533 STERLING SILVERSMITHS GUILD OF AMERICA, Chandler Building, 1427 Eye St., N. W., Washington, D. C. Please send me, free, the booklets I have checked below: ; GU ROS. CO. 1 “The Guild Purchase Plan™ [] “The Unit-by-Unit Plan™ [] v Flrn':t: mI’l_ Flo::l Decorators Name Address : Jeweler's Name. L 1212 F St. 1102 Comn. Ave. 3103 14th St. N.W. 5016 Conn. Ave. VY "The Vogue for Matched Sterling™ [ -