Evening Star Newspaper, March 29, 1925, Page 35

o HIS is the first Anniversary Event to be witnessed by our new store building!- X Never have we been so well equipped v’ to extend convenience, comfort and a service as on this 27th Anniversary. Spacious departments, broad aisles, an ample frumber of fitting rooms, a completely equipped and expertly oper efficient wrappi Anniversary than any of previous vears. shce our last birthday: tume [ewelry already claim a large fol- 1 Lial department. shop of their own. Apparel Shop, scarcely a year old, looks down on IF street, con- fident in its fashion leadership. foom growth. the belief that people buy, not frecessarily from the store with Some new thing to offer, but Certainly from that store which has dependable quality. fo celebrate with us an An- niversary which gives every evidence that we are achiev- Ing this goal: Quality and value! ated fitting department, quick, service—all point to a greater New Departments, too, have appeared Cosmetic and Cos- owing. Neglicees have formed a spe- Little Women have a The Fine Yet ours has been no mush- \We always held builded a reputation for We invite you, therefore, Dependable shion—with Silk and Leather PARY EVENT v Bought Easter Apparel of Jelleff Quality at Celebration Prices! o N, = —or you who are taller than the average—we made special prepara- tion for you! $69.50 to $75 Silk Coats, $59.50 4, includ- ing bengalines and silk satins and plain tailored stra models, kasha lined and trimmed or with heavy quality Canton linings. Flare fronts, with throw-over ties, long shawl collars. Some with fur bogrders and long narrow collars In black and cocoa. $55 Smart Cloth Coats, $39.50 Twill luster, Suana twill cords and Luxena twills in black, navy, tan and rookie. Flare sides and shawl collar, self-stitched and side button finish. All beautifully tailored and lined in heavy crepe. Sizes 385 to 48%% $59.50 Street and Dinner Gowns, $38.75 In sizes 38'% to 4815, All smart, individual styles, carefully selected from the season’s new- est. Plain and printed chiffons, plain and beaded georgettes, crepes, prints, in straightline and circular flounce models, godets, insets and draped models. In waffie, toumaline, rock crys- tal, aquamarine, tiger-eye, roulette, Chili, car- nation, black. $39.50 Tailored Street Dresses, $28.75 i Plain tailored models in crepe de chine, flat crepes, foulards and wash silks. Sizes 3814 to 4812, Self and button finish and trimmed in contrasting colors. In navy, black, white, moon- stone, rust, sand, hrown and stripes, Jellefrs Larzer Women's Shop—Second Floor. Larger Women .. A cl_urge account is a great convenience during so great a value event as this. Our credit depart- ment will be glad to consult with you regarding opening one! Do this tomorrow! Stroightiine coat of biue lorehene, with one deep rever o Three -t ect. $4855. e LD THE MISSES’ SHOPS Celebrate With Values to Arouse Enthusiasm! Bags JAnniversary Priced! In Styles and Colors & for the Spring Outfit. " $3.95 to $4.95 Silk Pouch Bags, $2.95 Covered frames and fancy tops. In the group &re some vanities with hand-painted fronts. Also silk and leather underarm and top-strap bags in black, brown, tan and gray. $5 to $6.50 Tailored Pouch Bags, $3.95 Lovely Bagé with self-covered and filigree frames. Leather vanities as well as silk and leather underarm envelope bags. In brown, tan, ocoa, green, gray and black §8.50 to $15 Silk and Leather Bags, $7.85 ! Fancy Embroidered Silk Envelope Bags. Tailored and fancy embrodered silk pouch bags, Including petit point and Beauvais embroidery. Also silk | Anddeather underarm bags. JellefPs—Street Floor ! WOMEN’S ENSEMBLE SUITS! Costume Jewelry Anniversary prices prevail in thi: rge col- lection of Fine Costume Jewelry, ich is so popular this Spring, and which every smart woman includes in her Spring outfit. $2.50 Pearl Chokers, $1.95 Creamy white and past shadés in a choice of graduated or uniform beads. Spring ring clasps. 24 to 30 Inch Necklaces, 79¢ Exceptionally attractive necklaces in a wide choice of colors and styles in the popular lengths. Values to $5, $2.50 Pearl Bracelets, $1.00 Three-strand Pearl Bracelets with a charming Jewel stone clasp. $6.50 Three-Strand Necklaces, $3.95 Natural color imitation péaris with clasp set with jewel stone of sapphire, emerald, topaz com- bined with rhinestones. $5 to $7.50 Chokers, $3.95 Beautiful imitation peari chokers in pastel shades for Spring. Crystal, topaz, gun metal, bronze and combinations of green and pearls, tur- quoise blue and bronze. In graduated or uniform size. $3.95 60-inch Pearl Beads, $2.50 Cream.tinted imitation pearis which may be worn as either a two or three strand necklace or a wrap-around bracelet. JellefPs—Street Floor Beautiful costumes—silk or cloth—coats with match- ing silk frolks—handsome as can be—at remarkably low Anniversary prices. $85 TO $110 ENSEMBLE SUITS T a finest { d [nmr{{?”?'{‘,.'. i pe, crepe satin a Venezia, papoose, ging: MADELON ENSEMBLE SUITS be MADELON ENSEMBLE SUITS—A special big group for A crepe frocks, lorch and twilleen w Of cr faille with georgette twillbloom $65 TO $79.50 ENSEMBLE SUITS . ExseanLe wonderful f color and contrasting frocks of d crepe romaine. d circular blonde group ghtl far nd pleated panels and beltiess styles o nevenstic. NEW proidered and fur bordered rics, In navy, black ambino, waffle and sawdust $69.50 h printed crepe tucked, f-inset chili flounce embroidered and s er-eye, aguamarine 59.50 embroidered, tucked and e, kasheen and kashmir In navy, Spring Furs: Not furs reduced for a sale, but New Furs in the modes of this Spring—bought especially for this event—ready now at prices much lower than you would expect to pay! $29.50 Natural Red Fox Scarfs, $19.75 The seas smartest fur. Fine deep furred peits in natural rich coloring. $35.00 Stone Marten Scarfs, $27.50 Handsome Soft-tone Scarfs in natural dark brown. Exceptional quality at this price. $55.00 Baum Marten Scarfs, $37.50 Fine quality deep furred peits in a dark rich coloring, Specially Priced—Ensemble Scarfs, $18.50 An attractive group of the new Ensemble Séarfs— sllk scarfs combined with fur—in all the season's most wanted colors. $165 to $250 Spring Fur Jacquettes $119 to $195 The most popular fur for Spring Jacquettes is American broadtail and natural gray squirrel. These jacquettes in these two smart furs are priced exceptionally low for our anniversary. Jellef’s Fur Seetion—Second Floor Handkerchiefs 35c Women's Fine Novelty Handkerchiefs, 25 Swiss novelties in white and colors, some prints, ! inch and 1 Inch hems; very attractive assortment. 50c Women's Practical Novelty Linen Handkerchiefs, 35c 3 for $1.00 White and Colored Noveity Linen Handkerchiefs with embroidered corners; some hand embroidéred; many patterns from which to select. 75c and $L00 Linen Handkerchiefs, 50c A collection of White and Colored Novelty Linen Handkerchiefs, with scalloped edges, lace corners, appli qued corners, wide and narrow hem: Also a few lace trimmed, JelleMs—Street Floor From France! Beaded Bags Beaded by Artisans of France as Only the French Know How —these bags are truly $9 50 o unusual Anniversary val. ues. They were made to sell at $15. Rich coloring werked in rug designs with drawstring top. All are silk lined and have fringe bottom. JellefCu—Street Floor Umbrellas Exquisite Umbrellas | In er 1 flat crepe. gingersnap | SR & GRTT BEar e d black —on ten and sixteen rib frames in ! all the most desirabls colors for $55 AND $59.50 $ 4 8 50 Easter. All have the wanted bake- lite or composition handles with . ENSEMBLE SUITS novelty satin, Ottoman or colored ENSEMBLE SUNTS—Of twillbloom and lorchene, with long coats ‘n’ eatin borders. with tucked panel rrow convertible collars. NE $5 Umbrellas, $3.45 i Ing froc ted crepe and Russian crepe with Of colored silk and importsd Gloria ] red bor ¥ r-eve, . chili, bambino and papoose made on ten.rib frames with many g y styles of handles finished with silk $35 AND $45 WOMEN $28 50 cord or Isather loops. [n brown, ) » green, blue, nurple. black and red. 4 SPORT SUITS i $650 and $8.50 Umbrellas, $4.85 MOMEN'S SPORT SUITS—OF es, tweeds, home- NEW Ensemble suit of waffle char- Fancy tips and ferrules to match 1 i diagonal viots 1 hip-lensth panel meen with printed siik frock ambsr bakelite and colored composi { nnish notched collars of self splotchy conventional pattern tion handles. All first quality silk. [ ural tan, gravel, cloud gray., bambino, rust and trmmed in charmeen, Coat his 18-rib frames. i tong scarf collar and mannish $10 to $13 Silk Umbrellas, $6.85 { Women's Suit Section—Second Floor cuffs. $78.50. Made on 16.rib frames with han- U | For Little Women—14 Big Values Garments Cut Especially for Women of Less Than Average Height—Saving Alterations - 355 Little Women’s Dressy Coats $46.50 Smart Coats of t loom In n; collars and fu 1gec $75 and $79.50 Little W, $58.50 Sn Dress Coats % ur-edged. Tuxedo and vertible In gravel, tiger-eye, navy and wigwam. Section for Littie Women—Seeond Floor with embroidered . waflle and gravel. omen’s Coats een and kasheen collars. $26.50 suede cloth. Button trimmed. brown, cornelian and gravel. $45 Little Women’s Smart Top Coats $36.50 and tucked pan insets. In Chili, bambino and rust. $35 Little Women’s Sports Coats Straightline and swagger styles in campus and In bittersweet, wood Of wool bengaline, suede and twillbloom, button anels of contrasting and self material dies of amb colored mpositio and bakalite. Fancy tip: d ferrul $15 to $18 Silk Umbrellas, $: Imported handles of crystal, amber bakel nd colored compesition. All are h; rved and p.ln: Novelty bords, On 16-rib fram Jelles—street r Toilet Requisites Veolay Ambre Face Po § A 100 ° Ve-olay Rath Salts, Ass't odors 3.00 1. Vejolay Nacreie Tiquid Nail b s 3 $1.80 -.'g DeVilhiss Atomizers, ass't sizes Richelien Pearl Compacts (com bination rouge and powder! Fracey Powder Puffs o 15 5 freshing luxurs. ~ Verbena eau de colo other odors 8¢ Jelleffa—si Wiase’ Enaemble Suit. o) navy charmeen, Acith irim ming fowshes om ' cufs and collar of handsome cmbrotd- ery. Frock and lining of fire. man red flat crepe, $38.75. Frock of maize crepe, with knife pleated apron front. Embroid- ered motif of coral and green, short slecves and ¢ ollar piped sn reseda green. $22.50. Extra salespeople, carefully chosen on a basis of experientse, in- telligence and courtesy, will be here Monday to serve you quickly! T he First Anniversary Participated in by Our Inexpensive Dress Shop---Downstairs —brings host of lovely new dresses at 27th Anniversary prices. All the new colors and fabrics are included at prices that will surely amaze you. 1 New Dresses, New Coats, New Suites and Ensembles—departments nla for the occasion. rged | 14, 16 and 18 year sizes—exclusive styles for the younger set. St il . $78.75 ks of match- FEnsemble Suits in twill and lorchene, fully lined, | enting the smartest of Spring $59. AND 803 ENSEMBLE SUITS— idual models with paneled straightline coats, with exquisite fr | ing flat crepe acc with smart matching frocks or flat crepe or printed crepe. 1In mavy, chill, tiger-eye green and saw- fashions. Stitchery, embroidered and button trim. | dust. | med. In navy, chili, wigwam, 1bino and saw- dust $58.75 ‘ $29.50 AND 335 SPORT COATS—Swagger models of down wool, kashmir, cr al $23'75 $69.50 AND 875 EMSEMBLE SUITS—En- semble Sults of kashmir, lorchene and 2=00=00 a twill. Straightline and paneled coats with matching | bloom, polaire and cheviot P p ! frocks of printed silk and flat creps. Bmbroidery | breasted models with belted ar straieht samme ol and tucking give novel finishing touches. In navy, Velvet or self collars. Patch pockets. Al silk [\ bambine, chill, green and sawdust. | lined. 1In rust, green, woodrose, gray and tan. | Misses’ $35.00 and $39.50 28.75 9 At CORER . o e s D o Dress Coats in all the most wanted fabrics, including lorchene, twill A and kashmir. Flare fronts with flat backs and straightline mod Som P are fur edged, others tucked and button trimmed. In chili, wigwan; aquamarine, marine, sawdust, navy and black $55 and $59.50 Dress ;=3 MS 5 A £S CORES ... .o oo Ve s o ; 0 Smartly fashioned of lorchene, velecla cloth, kashmir and twill A Front flares, tic fronts, straightline and paneled models. Some with al fur borders of king lynx and tibitine, others with upstanding collars of N mink squirrel. Button and tuck trimmed. In bambino, w n, chili 0| sawdust, aquamarine and navy. $65.00 and $75.00 Dress D D Coats . ...0.....icecnoomn $58'75 o beautiful group of Misses’ Dress Coats of char- P hene and fawnskin. Flare front 0 Some with fur borders—other ) of weasel, silver muskrat and mink squirrel In i wigwam sawdust. chili, navy and black A - ’ isses’ $29.50 and $35 23 75 A Frocks . i This group of Misses' Frocks is really exceptior There are afternoon and evening styles in flat crepe, georgette, satis canton, chiffon and printed crepes. Two-piece, chemise, basque mode with circular skirts and draped models. Short sleeves, cap sleeves : long, tight sleeves. Trimming touches of jabots in lace and net, beads lace and ribbon. Peter Pan, round and square neck li coral, maize, rust, green, Venezia blue, black and navy $39.50 and $45.00 Misses’ $33 75 Frocks Frocks of géorgette, frost crepe, flat crépe Aiternoon chemise, tunic, basque, draped and apron and chiffon front models. Pleated. tucked, embroidered and ribbon tri Cap In bois rose, green, cora and long sleeves, belted and beitless models . $48.7 1 in its variety In bois rose, maize, orchid, Venezia blue, navy and black. $65.00 and $69.50 Misses’ Frocks One-of-a-kind Afternoon and Evening Frocks, in flares, drapes Wi e il paneled, ensemble and chemise styles. Fastioned of satin canton, faillc, N ke Sl tont ot i bengaline, flat crepe and chiffon. Lace and handmade flowers, beaded, ih Danda : ribbon and button trimmed. In bois rosé, tea rose, bisque, coral, maize vither side ond and black. : o Misses’ Shop—Third Floor Lovely New Print and The quality silks and print designs are the same as we have been selling at $19.50 and . Satin Crepe Dresses $25. There are slim, slender-line modeis, pleated or shirred apron fronts, straight or 5 crossway tucking, contrasting silk pipings and collars, lace jabots and collars and cuffs. Contrasting embroidery and hemstitching. In all the high shades of Spring and navy and black. The prints are in beautiful flowered designs and stripes. Sizes 16 to 44. 100 New Silk Dresses —that would regularly sell at $25 and $29.50 szz.so ‘Women's and misses’ frocks of trou- vay crepe that is guaranteed not to sag— satin crepe de chine—and printed crepe de chine; smart coat models, straightline effects, circular and pleated knee ruffles, fine lace and net vests and collars, em- broideries and pipings in contrasting col- ors; smart ensembles combined with printed frocks. In all colors — $22.50. Sizes 16 to 44. Jellef's Downstairs Shop