New Britain Herald Newspaper, October 5, 1928, Page 4

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215 MAIN STREET Where Smart Style Mests Moderate Price " Tomorrow is the ' last Day ... do \ not forego this opportunity Make tomorrow count. Buy your winter cpat and several dresses, now —whether it is warm or cool out, whether it rains or the sun shines. The savings are so large—that no matter what the weather is, Visit Jordan’s, Grouped together are hundreds of values, the like-of which New Britain has never before seen. are offered at . unheard of low prices Guaranteed values on Coats and Dresses—the outstanding fashion suc- cesses at prices that are cost, slightly above cost and in many instances be- low cost. These savings are given you right at the height of the season in ;pprkog:t‘i’ofln for your patronage and confidence. Always look to Jordan’s or ues. oats : For reg. $67 and $75 ed furs, that one can’t help but want at least one coat. The prices are so low For $32 Coats For $42 Coats 3 e The chic sport coat models will win you the minute you see thems. So : : For $54 Coats C individually styled and tailored, so smartly trimmed with beautiful select- Not only of fine broadcloths in the newest models, but lavishly trimmed that it would be a mistake if you did nof W -~ with these furs—caracul, Manchurian wolf, French beaver, baby seal, kit fox, krimmer, marmink and others. The tailoring is of such character as to immediately stamp them as coats of highest quality. Colors are greens, shagback, maroon, new blue, reds, mountain browns, navys and blacks, The outstanding style successes. Many coats are copies of Paris imports. Lav- ishly furred. AllSikLind g 51 Velvet Coats 2 = SIZES New silhouettes for youthful figures. L . X Every new feature of the fall dress mode is F ‘fit’%‘“ included in this great offering of dresses, . beginning tomorrow morning in the dress For Half Size sections. Lovely materials that emphasize 31 to 19%;. beauty of line, delicacy of curve. Rich tones e fha Wonca of dead-leaf blue, browns in all the woodsy DRESSES 51 36 to 44 tones, black with a flash of costume jewelry Values to 1 or a bit of lace. The smartest autumn il For Stouts colors. Jerseys, velvets, tweed mixtures, $19.50. 46 to 54. novelty mixtures and 2 piece effects. Pl . I3

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