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GRORGE PLATT LYNES O LEARN the secret of keeping I the profile young, actresses and wealthy women cheerfully write out checks in four figures to those contour-experts who are skilled in the strategy of outwitting age. Such tactics have to be used, be- cause the older we grow, the more difficult do gravity’s tugs on the muacles and Time’s thrusts on the Aesh make it for us to hold to the line. But what these wealthy women — with a reputation for youth and beauty to defend — do, with the aid of ex- perts, is something that you can do on your very own. Here is the three-step procedure. First, good posture. Any neck car- ried high gives a youthful effect, no matter what the vital statistics say. So, watch out for a turtle-neck posture that nullifies the appearance of youth. of a collar and a chin at a sharp right angle to it, is to keep yourself men- tally aware of good posture. All you have to do, to keep a neck out WATCH THAT THROATLINE With a beautiful neck you can hold your head up in more ways than one Second, keep your skin supple and soft by the daily use of an emollient. Skin, like fine leather, stays flexible and resistant to wrinkles as long as you'll take the trouble to keep it oiled. Moreover, certain creams can be absorbed by the skin, thus giving you more than surface protection against dryness, tautness, or lines. ‘Third, make every day moving day for neck muscles. A lazy lack of move- ment is what contracts that young, fluid line from collar-bone to chin, causes cushions of flesh to sag, and makes creases or pleats in the skin. But worse than no esercise at all is the wrong kind that jerks or strains muscles — or even theright kind of exercise that you take up with seal and drop, as interest wanes. What heppens when you are a light o’ love about exercise is that you loosen and lengthen mus- cles and then abandon them. So, here is a series of the right kind of exercises to be taken in the right kind of way. Do them nightly. — e DD | CC—— 1. SLIPPERY:Skin should have the slip of a wet seal’s for our muscle-moving so after bath- of rich throat cream in brisk upward and outward motions, preliminary to your exercises. look ugly. Turn neck full left, then right. Easy goes. No jerks up your mouth in same direc- tion. This gives good pull to too rarely-used jaw muscles. out from mantel or shelf, body your chin and touch the shelf. Repeat several times. BUSY JAWS: Raise chin, jut out lower jaw, and then shut- tle jaw forward and back, as though it were an automatic trap. Make lower teeth pro- trude beyond the uppers so as to work the chin muscles. 5. FINIS:Now, tissue off cream, apply an astringent, and put on make-up. As you sally forth, hold head as though invisible hands pulled you upwards. What's America’s favorite cake? ~ made the Spry FULL FLAVOR way! ‘! L _and it tastes BETTER than ever g Try this Spry Old Fashioned Chocolate Layer Cake HE cake’s 50 delicate - tasting, the frosting s0 rich and chocolaty. With purer Spry you get the FULL FLAVOR, not dulled as it might be with nrdinary shortenings. Spry cakes are lighter, too, tender and velvety. Yet Spry costs just about half what expensive cake shortening does! Change to Spry. 14 cup Spry 2 egge, unbesten 8¢ teaspoon salt 2 cupe sifted flour 1 teaspoon vanilla 214 teaspoons baking powder 1 cup sugar 3¢ cup milk Combine Spry, salt and vanilla. Add sugar gradually and cream until light and fluffy. (8o quickly done with trigle-creamed Spry!) Add eggs, one at a time, beating thoroughly after each addition. Sift flour and baking powder together 3 times. Add small amounts of flour to creamed each addition until smooth. Pour batter into | mixzture, alternately with milk, mixing after two 8-inch layer pans greased with Spry. Bake in moderately hot oven (375° F.) 25 minutes. Spread Choc- olate Frosting between layers and on top and sides of cake. Chocolate Frosting 2 tablespoons 2 cups sifted confeo- tablespoon butter tioners' sugar 3 ounces chooolate fi teaspoon vanilla 5 tablespoons hot milk teaspoon salt Melt Spry, butter and chocolate together over hot water. Pour hot milk over sugar and stir until sugar is dissolved. Add vanilla and salt. Add chocolate mixture and beat until smooth and thick enough to spread. Makes enough to cover tops and sides of two 8-inch layers. See what creamy-smooth frosting Spry gives, how it lets the FULL FLAVOR of the other ingredients come through. Use purer Spry for all cakes, frostings, pastry, frying! WHAT SPEED! RINSO SOAKS MY CLOTHES CLEAN IN AS LITTLE AS 10 MINUTES. NO HARD SCRUBBING TO WEAR OUT CLOTHES WHAT WHITENESS! NO YELLOW SPOTS OR DINGY LINENS WITH NEW "AN77-SNEEZE * RINSO. ITS ACTIVE SUDS WASH THORQUGHLY YET GENTLY! | STOP WASHDAY SNEEZING SPELLS ‘CAUSE I'M 98% FREE OF SOAP-DUST! @ © Even extra-dirty clothes come 2 4 clean from Rinso’s richer suds. GREAT FOR DISHES — EASY ON HANDS Page Eighteen ing your neck, put on plenty | 2. ACROBATICS:.Be willing to ! | allowed. As head pivots, screw ' CHINNING: Stand a few feet | erect, hands gripped behind | you. As you pull backward | with hands, pull forward with { |