Evening Star Newspaper, June 4, 1937, Page 14

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THE EVENING STAR. WASHINGTON, D. ¢, FRIDAY, JUNE 4, 1937. Four Floors Fully Use the Convenient Hecht Co. Air Conditioned Parking Facilities at the Rear of the Store. In the New Lightzeight Solar Weave This new fabric is an adaptation from the famous cloth worn by British officers in the Oriental tropics . . . a superbly light and softly draping fabric woven with luminous tints that repel the sun’s rays. Solar Weaves have the rich appearance of much more costly fabrics—plus that airy comfort that will make your days in town a pleasure. They stand hard wear and never show it. Despite their feathery weight, they hold their smart lines in any weather. Their reasonable price puts two or three suits on good terms with your bankroll. (Men's Clothing, Second Floor.) USE OUR 3-MONTH BUDGET PLAN ONE-THIRD DUE JULY ist ONE-THIRD DUE AUG. {st ONE-THIRD DUE SEPT. Ist* and pay in three equal amounts, spread over g day period, without any carrying charge. younger men . . Summer DAYS Will Turn to Summer DAZE Unless You Buy One or More ” B i b 'W,W,,,,,m(/fl 6./ PALM BEACH for STUDENTS They're exactly like Dad’s in comfort and coolness . . . cut from the identical cloth . . . tailored with the same care and skill. But made, of course, for . with a world of endurance built into their youthful lines. Single and double breasted sports models from 16 to 22 years. 15.50 (Varsity Shop, Second Floor) Th_ree Smart Tie-ups for Summer! BLACK-and-WHITES in our famous, PACKARD KENTS Your summer wardrobe isn't complete unless you have a pair of black and whites to go with your all whites. Three of our smartest Packard Kent Black and Whites (photographed above) are the Wing Tip with Medallion Toe, the Plain Toe and Tip, and the French Toe with Plain Black Tip. As for Comfort the Packard Kent name speaks for itself. Also Brown and Whites in the same styles. Men's Shoes Main Floor Seven Smart Styvles in Packard Kent IWHITES STETSON to cool that burning brow You'll find a Stetson Panama one of the coolest hats you've ever worn. The cleverly woven vents let the breezes through. Be- sides this feature they also have the ex- $ clusive inner sweatband that keeps your hat looking like new. Then, too, you get the famous Stetson Style and Quality. Men's Hats—Second Ejoor—The Hecht Ca. *6 The Hecht Co. Z & 3.50 Values ® Every shirt with custom features! ® Hand-cut, form-fitting collars! * Self-material center lining! ® Button and button hole on sieeve facing! * Split yoke for proper shoulder fit! ® Pre-shrunk materials throughout— insuring permanent fit! * Gathering on both sides of back for k shoulder and arm fmdolm! Actual 250 " ' TAILORED BY GOODALL \(Pabm Beach ), 6 for 11.75 N S Once each year do we attempt such a sale. But only after months and months of preparatibn. It is fortunate that we did, for cotton is now much higher than when we placed our order. We have sold more than a half million shirts since its inception years ago . . . that's how this Some Shirt Sale is accepted by Washington men. Here's what you get in this event: 16 of the smartest patterns, including lustrous silky sheen 2x2 Pima Yarn, White Broadcloths! Seven collar styles, including two collars to match! Every patterned fab- ric woven through-and-through! Every shirt custom fea- tured with twelve points of excellence! Broadcloths, Mad- rases, Chambrays, Piques and Oxfords! Sizes 13': to 18; sleeves 32 to 36. (Men's Furnishings, Mfl‘ Floor, The Hecht Co.) “

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