Evening Star Newspaper, February 6, 1927, Page 57

SO "Says Business Will and instrument o (Continued from Third Page.) I am not slinging mud at the busi- hess men of the past. 1 am not in- dulging in the conventional fault finding with the ruthless business exploitation that marked the past years of our national development The “rape of the continent” has been @nalyzed and reanalyzed until there 1s ‘o nead to go over that ground &l The old business man may ave dlackjacked the public into ex ;‘tflfi concessions as a reward for i§: sdrvices in building the Natlon's | raflroads and establishing its basic industries. From the current point of view it is the easiest thing in the world to indict him for a sort of eco nomio blackmail of the Nation, but he wag only playing the eternal role of the ruthless apd weateful pioneer. There is always a little injustice, a Jittle lack of sympathetic understand ing, in the criticism one generation passes upon the practices of its pi ecessor. But we must remember that for good or for ill, we ure the children of gur own generation and none other. ‘We shall L judged more by the vir tues we achieve for vurselves than by | 1hé criticlsms we launch ugainst the siug of our fathers. There is nothing to be gained by wasting tears over the business explojtation of the past We would better turn vur energies to thg urgent job of substituting the en gineer mind for the pioneer mind in the American business of the tuture. Study Scientific Plans. seeing when and made imgested business man, pussed tle time teful, exploitative methods_ could 1 yrofitable, will I have turn o the sefentifie/development of business. He will do this not merely because a new socfal <onscience con: rfrains him. but primarily because gound business intelligence and com petition force him t6 doit. When the character in Mr. - Well's novel said that we were Jiving in a new world he went on to say: “It's A new public. t's—wild. It'll*smash ‘wp the show 1f we go too far.”;Now, I am not sug- gesting that the Bukiness man will or Ehiould base NI hispolicies on’the fear of social revolution, *T am saying only that, the new economic and soeial conditions that.haye come as a result of the increaaing fndustrialism, the in< credsing complexity and. the °in- creasing interdependence’ df society, that “She particular eeonodiic muddle of transition Mo . wiich the war plunged *he world, ahd Gspecially the ewly awakened mind of labor, all mean that the business of the future cannot be commercially successful tins less it is socially sound All this may sound theoretical and & bit out of character, coming from a shopkeeper. but I am convinced that nothing will so quickly fit a business man to survive and to succeed in the difficult years ahead as thorough personal study of the relution between suecessful business and social prog el hey are not two problems, but 1wo aspects of the same problem. L the business man begin his study with either conception—that of successful business or that of social progress and if he thinks straight, he will come | out with the other. Bring Business Success. The wise that reckle anti we | more { tion | the key to social progress lies in hix | hanas. | ditions will CIETY.: Be Inspiration f Sociz! Progress - | CRE | many times, so T am mersy sum- | marizing, not setting out any mnew ldeas. i Business operates all 'the time | political parties function at high efli | ciency only part of the time—cam paign time particularly. | Business deals with the | things that affect infimately and con | tinuously the daily lives of all of us politi deals te much in abh. | stractions that may be good enough to campaign with, but are inadequate to live by. Rusiness leadership is determined in most instances by the careful process of selection: political leadership is chosen by the none-too-effective method of election Business determines the careers of most of us; politics determines chiefly the careers of officeholders. But the one thing that makes busi ness predominantly the instrument | for soclal progress—if we only use it | is the fact that business men | the progress of this country. | They control the progress :of the| country not because they are either| geniuses or pirates, or because they | ave joined in any dark plot to cap-| ure and loot the common people. | They are neither more grasping nov public-spirited than other men.! They control the progress of the| itry simply because this is an in- dustrial Nation, and their hands hap. pen to be on the levers of power. concrete | airy wisely control Touch Our Lives. Whether they are blundering or Drilliant, whether they are actuated by sinister motives or by soclal visio they still control the procesies of production, distribution and consumps And these’three processes touch our lives af nipre points 6md vitener than all the, torchlight s#icsss‘ons, congressional debates . &nd reformh mavements that have rtaketr phicg since the first pelitician mounted ihe stump &nd tha ' first reformer - chaly lenged the stAtus quo.’ What business men think and o about production, distribution and.consymption is, the fore, the most injportant single factof to’ be considered. in-any study of the possible ‘artest or advancement of social pr It fs not so much the . attitude ‘of -business men toward) “public . questions” as it is their at- titude f{oward “business questions’ that counts -in the history of social advance. Whatever mey be the point of view that will dominate the Lusiness wern of the mext 10 or 20 vears, the:faet remaing that the sort of place Ameri- | ca iz golng to be tg live: in will: be deterinined more in. Pittsburgh and Fall River. mills, New York banks, Brockton and St. Louis shoe factories, Arizona mines and the other business and industria.centers than in Wash-| ington and:>.pup. State capitals. | Whether the business man visualizes | his job as a challenge to econamic statesmanship or as a mere. huceaneer- ing adventure, the fact remain® that { The business ideal instrum of sound soc gratifying to. see that modern con- more and more tend to mske it Impossible for the business nian to succeed In any large way ex =ut as he uses this instrument wisely, em, then, is an the achievement and it is for progress, That is to say, he will find that keléntific application _of the polici nepded for social progress will bring business sucvess, -and conversely that | the scientific application of the needed for successful business | will bring’ socfal progre But the, busfadss; man who tri to. establish—the right relation be- tween his business policies and the | yequirements of social welfare runs | the risk of falling into a dangerous | sreor—the error of thinking, even | subconsciously, that because he has something a little more right _ he is less likely | nd is perhaps a little less ated to succeed. | This may seem unn, ove aj born that them- | their | use | alib So 1 And ot 1 statement caution, ¢ but I have found to concerr justice in of ‘and again when men begin gelves with social husiness they are tempted o thelr good intentions as an fir busine shorteomings. progress does not lie that way rtainly business success does We must realize that a go6od cthic sense 18 no excuse for a bud busiv wens 1 the | solid 1 phr: 1 believe business:hon: have much ness is busine hefter to run a the ordinary fashion than to duce into it forward steps frection of social welfare, if their ntroduction carries with it even covertly the suggestion of An_excuse fof doing business less well. Sin cerity is no justification for sloppi- ness +" 1 do not want to seem to be put- ting the money interest above the hifman interest, or to seem to Sug- | gest that good social policies are valid | only when they do not interfere with | profits. The whole idea of this article s that good social policies are the &utest recipe for big and continuous profits. 1 am speaking only of the man who dahbles in mafters of social | welfare without seeing this. My con science is ea however, even with the r nterpretation of what I have just written, for I know from | long experience that straight busi- ness thinking 1s always, in the end, sound soctal thinking Straight Business Thinking. The point T am trying to make ig that there a of merely good im pulee mistaken for that sound Bocia which Is always stguight busine thinking It s inst this merely good inpulse, de A either of wide social vision or of ness elal pre a y respect for se, “Busi it s Iy in tro- in the that is thinking into his business hankr court man, despite his zood intentions, «\i the <t possible. enemy of social pro He gives the cause a bad | name among other husiness, men, who, rememhering his bankriptey, are likely thereafter to think of his | sound sociai policies g the cause of his failure. All of which emphasizes the that the socially minfed business has a greater obligation to succeed than any other type of business man He must.yemembersthat the first hus- iness of réform is to succeed. Other wwige the innpvation stands no chance of, being imitated. Soclal progress sufers wher it i& sponsored hy welk meaning but untrained minds. THe Zmapulse toward justice is bound to be #hortive unless it recognizes the obli gation of success. Shall T be guilty of straining for a paradox if 1 that, fro W, s resxive id ther Such policies ends in the business the long morality i aried to sugge: are certaln special reasons ot of the stress post-war perdéd. that w sticcessful business of th ture malnstay of soclal progress. In addl- tlon to these theré are several abid fng reasons, inherent in the bustness system 1tseif, whi the cause of soctal advance has more to hope for from the business of the fhture than from the political adventu nd the eral reform. mQvements of the Better Than Politics. Granted the right gure that business st@tment. than politics ment dn Inereasingly better social order. Let me contrast for a mo ur, 1 growing the the gen future idership, hettey 1 is r the achieve poll- { | | i | | am in | w it in a way that serves the in tegests of society as aell as the in: thrests of his stockholders | The successful businesses of the | future will he the businesses that im: | we the processes and reduce the costs of production, rid distribution b it present indefensible waste, bring | the price of the necessities of life fawer and lower, shorten the Kours of labor and enlarge the margin of | leisure, eliminate periodic depressions and recurrent unemployment, limit the area of the Industrial battlefield | nd enlarge the floor space of the | council chamber, create better and bet- ter working conditions, pay higher | wages and increase the comfort nd_prosperity of bath their employe: and ‘their customers. These are the things that the facts prove will be not eptional but obliga- tory upon _the : busfness man_ who | wants'to succeedin a big way during | the next 10 or 20 vears And these are the thihgs that, will give us de cent social progue: Ambition to Succeed. It is customary for social critics to Bewail the fact that American civili- zation is predominantly a business civilization. 1 hope tg live to see the day when that regret will be changed 1o pride, a change .that waits only upon business sense, business vision and business statesmanship. And the ambition. to succeed; will join the harsh schooling of the bankruptey court in‘making thistsort of businese administration more and more com- | mon. The social progress of the fu ture lies not in the destruction of the modern ‘business’ system. but -in its further and finer development. While T am not a churchgoer, and while I see'the way out for social progress through a finer development | of the modern business system—a system essentially based on inereasing production, that is, on “'Fordizing” the necessifies of life and greatly cheap ening their distribution—1 realize that | ana distributs | real | not_possibly injure | dandruff. THE SUNDAY Young Hostess HARRIS 5 EW K G- MISS LORETTA McHUGH, Daughter of Mr. and Mrs. Martin J. McHugh, a recent hostess at Ward- man Park Hotel, where they make their home. improving the methods of production n will not be & real way is permeated with the of view. Even sub lmated husiness will need the church will- need religion more than ever. The further we extend the machinery of business for material progress, the reater will be the danger if it is not governed by the spivit and will for A€ice- A1 1t Is not religiously directed and .controlled. A E ico D. A R: Chl‘pter Planning For Birthday Party < The Mary. 'Washington - Chapter, ®. A: R, will hold its.annual birthday anpiversary - party Tuesday evening at8 o’clock at the Washington Club, when Mr. Harry' Al Hull, ‘commis- sioner general of immigration, and Maj. Gen. Harry A. .Smith, chief of the. War Plans Diyision, department general ‘Staff, will speak. The presi- dent_general; Mrs. A.- J. Brousseau, and Mrs. Magna, of Constitution Hall munittee, will be guests. out unless it religious point ht. 1927.) LUCAS BEAUTY SALON Formenly associated with leading New i Forl Hotels 11410 Conn. Ave. 2nd Floor Opposite the MuyRo: Muin_5530. Careless hi Spoils the 'fiau' The simple hair styles of today make beautiful hair a necessity. Luckily, beautiful hair is now easily obtained. It is simply a matter of shampooing. Proper shampooing makes the hair soft and silky. It brings out all the life and luster, all the natural wave and color, and leaves it fresh looking, glossy and bright. While your hair must have frequent and regu hing to kecp it beauti- ful, it cannot stand the harsh effect of ordinary soaps. The free alkali_ in ordinary soaps soon dries the ‘scalp, makes the hair brittle and ruins it. That why discriminating womep, everywhere, now use Mulsified: Coce put Oil Shampoo. This clear, pure and entirely greaseless product brings out all the real beauty of the hair and can- is Two or three teaspoonfuls is all that is required. Tt makes an abundance of rich, creamy lather, which cleafises thoroughly and rinses out casily, re- moving every particle of dust,’dirt and It leaves the hair soft and easy to manage, and makes it fairly sparkle with new life, gloss and luster. You can get Mulsified Cocoanut Oil Shampoo at any drug store. A four-ounce bottle lasts for months. | -Advertisement J. A FASHION INSTITUTION Warkington Nowidhoh TIMED EXACTLY TO MEET YOUR NEEDS A Great Special Sale of *3.75-%6 Specially Priced 4-Buckle | an emergency—and now th suddenly to rain and sfish take care of your necgs great saving to you. 4-Buckle Arctics apd Zi l i Raynboots in black. fan Sale Begins at 9: | ment the business system with p Yaal politics. This has been done | Raynboots The Zipp Type We bought a lot of these overshoes about a month ago at a great price concession but to take care of them at a Overshoes $€» .45 | 3‘ % Arctics anticipating just such at the woather has turned we are not only w-'uiy o pp Bdots in black only. n and grey. 15 A.M. Monday Sorosis Shoe Shop—Street Floor, STAR, WASHINGTON, D. C, FEBRUARY 6, 1927—PART 2. SOCIETY, itality to tered or an ex Where Is Fascism Taking Italy? What It Means to the Entire World nsted Ttal sm is holding up the whole appuratus of thought and education in Italy, killing or driving out of the country every capable thinker, clear. Ing out the iast nests of independent expression in the universities. Mean while its militant gestures alarm and estrange every foreign power with which it is in contact. Now through the Tyrol it insults the ermans to the limits of endurance; now it threatens France monstrously and recklessly; now It is the turn of the Turk or the Jugoslav Yet no European country is less able of carrying on a modern war than Italy! She has neither the coal, steel nor chemical industries neces. | sary, and equally is she incapabie of | developing a modern industrialism without external resources, Her popu lation increases unchecked; no birth- control propaganda may exist within her boundaries. So beneath all the blare and bluster of this apparently renascent Italy there accumulates a congestion of undereducated and what soon will be underfed millions. Brit- | ish and other foreign capital may for | a time bring in fuel and raw mate rial to sweat the virtues of this ac cumulation of cheap, low-grade labor onvulsi She declines. S of the general circle of developtent; she i« no longer & tor in progressive civilization attempts_to consolidate European # fairs that will be going on in the neX: decade Italy will be watched rathbr than consulted. She has murdered g exiled all her Europeans. Italy Merely Mussolini. First Page.) is the caricature portrait of Italy before the world as hero. Now, how comes it that Italy has produced this sort of youthful mind in sufficient abundance fo fill the ranks of fasclam and make ft. for a time at | , a great and powerful machine? aly bred her own servitude gradation? To answer that | question completely would demand long and intimately critical study of the development of Italian secondary and higher education and of the qual ity and supply of reading matter to the inquiring adolescent mind during the past half century. For my own part, I do not even know if it is a case of bad schools or of insufficient schools, of inaccessibil ity of education, of religious or anti- religious tests for the teachers, of aloofness or cheapness of quality in the universities, of a perversion of teaching by propoganda or a defective distribution of books. But bad educa- tion there has surely been, and Italy reaps the consequences today The Italian Intelligence is naturally one of the best fn Murope, but in some way or In several ways It must have been underfed, underexercised and misdivected for this supply of generous, foolish, violent voung men of the midaie classes to exist. This mentality could not be pomsizis with out & wide {gnorance of general history or world geogrephy, without the want of any soundly scientific teaching to Lalance the judgment and of any effective training in discussion, fair play and open-mindedness to steady behavior. It is the mentality of the emotlonal, imaginative, intellectually undertrained hobbledyhoy. ost Tragle. tragic thing of all, my mind, in this Ttalian situa- tion is the good there is. in these Fascists. There is something brave and well meaning about them. They love something, even if it -{s a phan tom Ttaly that never was and neyer can be: they can follow a leader with devotion even if he is a self- deceiving charlatan. They will work Even thelr outrages have the excuse of a certain indignation, albeit stupid sometimes to the pitch of extreme cruelty. Mixed up with the good- ness there is no doubt much sheer- (Continued from young The na is 1 Communist party, which domi- Russia: the Kuomintang, which cuing China from anarchy and xn dominion, are other such assoclations, broader. and more com pletely modern in spirit, hut struc- turally akin ideals and those of the F in the flattest contrast, procedure ie freer from furtive violence, but they have much the same material form. The contents of the vehicie differ, but the form of the vehicle iz similar. Ideology of Il-Educated Ttalian. And while in the Communist party we find Marxist theorfes struggling with practical reality and in the Kuomintang the conception of con- solidating and developing a modern- ized but essentially Chinese ocivil tion, in the Fascist vehicle there seams to be the ideology of a_young and essefftially ill.educated Italian, romantie, impatient and, at bhottom, conventional, wanting altogether in any such freshness or vigor of out- look s distinguishes the Kuomin tang and Communist vision. Fuascism, as compared with these movements, presents a mentality which cannot conceive new things, but which wants old things and Itself made glorlous. The Iralian futurism it succeeds was never more than a projected return (o primitive violence. It is a modern method without a modern idea This Fuscist mind demands work ers who work with pride and pas- | sion and accept what is glven to them cheerfully; soldlers eager for the prospect of death; priests who are salots without question and teachers who teach but one lesson Ital It can_face no doults or qualifications. Tt sees taking thought in the Nght of treason, discussion weakness and the plainest warnings of danger as antagonism to be beaten into silence and-altogether overcome. So long as Mussolini sings its song it will lavish upon him a medieval loy alty. Should he by some mircle be smitten with intellizence and self oriticfsm, it would sweep him away Its honesty, as a movemeat in general and disregarding the manifest cyni- ctsm and commercialism of some of its older leaders, is inaisputable. Mus- #olini, before the camera man as hero ot social revol follow presentiy MISS MARY_W. SANFORD, Whose mother, Mrs. Willlam Bafley Sunford of 6315 Delaware street north- west, anunounces her engugement to Mr. ‘Jenirus Searle Hurlbut Allis of Springfleld, Mass., the wedding to take place in the early Summer. puerile malignity and the blood-lust of excited beasts, as when 50 hideously they beat to death and out of recognition the poor child who may or may not have fired an in- effective pistol at their dictator. But the goodness is there Yet I do not see that generosity and courage in Fascism is Hkely to suve Italy from some very evil consequences of its rule he deadliest thing about Fascism i tematic and ingenious and complete destruction of all critictsm and critical opposition. It is leaving no alternative government in the jand, It is destroying all hopes of recavery. The King may some day be disinterred, the Vatican may be- come audible again, the Populist party‘ of Cagholic socfalism hang; on; but it is hard to imagine any of these three vestiges of the earliar state of affalts recovering enough i Paris deeply injured and weakened by &s high temperature will presently comse may develop sufficient other. And either war revolutifip to all humanity. But as a consclofis in now, for other countries, merely But Italy 1s something more than a Italy. We may be invited to invest | homw wcatiered® enooumient 5y, Are s kera. of) wealaFn and ceRtal Eil | S rumtiony we ! {n the Test o€ loweéred LY | huve been driven out of Italy by t ARL | test, sons of Italy, who are now learntn Many things may happen ultimate 1y to this sick and sweated Italy, 8o own misgulded youtk. Haer presefit flushed cheeks and bright eves afil to deceive even herself e mg blunder into a disastrous war, or 5‘1 niseRy to produce a chaotic Or one of these things may may spread its effects wide and fay. In that way Italy becomes a dangér participant she ceases to be great afid | significant in the world drama. She Mussolini. Bhe may be his distracted relic We may hear for a time quite a lot "‘,,‘_‘,’j,’; T T e about the industrial expansion of | el L §-53 L. ww scattered throughout earth in Itallan “Industriale.” But one may | Who " ean® racmre Spott the earth, doubt whether the more intelligent | t ol The world may not owe presently to rope will consent to have the stand- | fne miinds, the Hberal aniiits. i ards of KEuropean life | 6 Wi ol iy . Italtan cheap lubor without a consid- | a ascists’ loaded cane? [ow ma erable and probably an effective pro-f men must there be today, once plous to_be _servants of i id HARMLESSLY END Industrial Slum of Europe. S0 it seems to me that the horoscope of Italy reads something after this fashion: This romantic, magnificent putriotic Fascist party, %o exnlted and | devoted in its professions, will con- | tinue to grip the land, but of neces sity it must become more and more the servant of foreign and domestic | capital, and more and more must it set itself to reduce ‘its dear and beloved Ttaly to a congested country of sweated wotkers and terrorized peasants, until at last it will be seen plainly. as the industrialslum of Fu rope. 1 do not see any force in Italy capable of arresting the drive to degra dation and catastrophe that the Fas clst movement, for all its swagger, has set going. Ttaly is now the sick land of Europe a fever patient, flushed with a hectic Good in Fasclsts the alloy of For the most to Perfeetly tint your hai }"(% B ATONE o 50c. and $1.50. Any shade from two colors. For trial first, send 10c. The Kent. rmacal Cov, 1638 Coppin Blde., Covineron. parmacal “THAT CUSTOM TAILQRED LLOOK"—is the feature of our smart new collection of tailored suits ready now in our new Suit Shop—Third Floor, SWEAT fairs AGAIN—debonair new and blendings. See the new our Resort Shop—Third Floor. in weaves new color 9 FASHION INSTITUTION Washingtorn Neword collection in Fashion nominates several very important trifles to make their de- e The Opera February 16th AND WE HAVE EVEN DONE IT ONCE MORE! 50 Women’s Lavishly Furred Coats Made to Sell From $98.50 to $145 Waist-deep shawl collars of fur! Plenty of grackle blue! Plenty of black! ; Plenty of grey! Fur cuffs to the elbow! Straightline styles! Fur stole collars to the hem! There’s a New Ostrich Bag- that hides its head ostrich-like to make everyone think it is a small fan-—only the fashion wise all know that underneath fts graceful fronds lies hidden a vanity case, a lpstick and perhaps even a sly cigarette. Sponsored by our Bag Shop— $5 and $6.50 —And a New Pearl Lariat ~$1 inches long and graduated in a mew fashion—running from tiny peaxls to pearls as large as marbles ~—and brazenly artificlal because they.are so much smarter. thar the real. Sponsored by our Jewelry Shop at $5 At the price you have planned topay............. The type of coat every- body wants! Yes, we have done it again. When we discovered that $69.50 was the price most women wanted to pay for their coats at this time—th#t the straightline style was the most coveted—that waist-deep shawl collars of fur were at a premium —that black, grackle blue and gray were at the tip of every one's ton we rushed our buyer to New York and secured 30 stunning Winter coats—all meet- ing the requirements, at a great price concession, from manufacturers with whom we have done considerable business this season—and that is why they are here for you tomorrow at $69.50, when they really should be selling at $98.50 to $145— and because we wanted 50 and could only get 30, we have selected from our own regular stock 20 more coats in these desirable colorings, in these desirable style treatments and trimmed with the wanted furs—and we have marked these also at $69.50, although they were régularly priced at $110-$145. “If you did not select your coat in our great coat sale recently —here is another wonderful opportunity —don't miss it! % These furs in luxurious collar and cuff sets— Platinum wolf Black lynx Ringtail opossum Natural squirrél 7 Beaver Jap fox —And Jeweled Instep Straps the most delightful fashion. White studded with rhinestones or rhine- stones and French brilliants, give a tantalizing sparkie and effectively throw into relief a trim ankle. Sponsored by our Sorosis Shoe Shop at $12.50 pair fox Little Women’s Sizes, 17,-211, Women's Coat Shop—Third Floor of new Kit metal one whims of Women’s Sizes, 36-44 Brown pointerra uses kit fox fur in a full-length_ stole collar and cnfls. Rex- ularly $1:35, this coat tomorrow at $61.50). The Smart Compose Mode in New SORQSI§ Footwear 410 Unexpected combinations of various leathers and subtle cglor blendings of' contrasts gN\e an irresistible dash of vivacity to this charming new footwear mode inter- preted by Sorosis in the in- imitable Sorosis fashion and attractively priced at $10. . ; your entine Val In Valentine Boxes 3 Pair Gold Stripe Silk Stockings, $5.90 3 Georgette Handkerchiefs, $1.65 Georgette Handkerchief, $1.15 New Swmart Leather Bags, $5.90 Lovely Silk Chemise, $3.95 Silk Costume Slip, $3.95 e Kid Gloves, $3.50-$3.75 rlain’s Perfume, $1.90 Worth's Vers le Jour, $6.50 60-Inch Pearl Ropes, $3.95 French Beaded B Sitk Gown, $5 Titian kid with beige w suede snake. Parchment with simu- lated alligator. Parchment simulated alligator with beige trim. Rose kid with wine patent leather. Black patent with genuine beige lizard. Parchment and blending pelican. All at $10