Evening Star Newspaper, September 16, 1923, Page 66

o HEADS OF MOTOR CLUBS T0 GATHER Jleveland Meeting Will Be One of Biggest of Kind ‘ in History. r One of the most important conven- tions of motorists this year is to be Leld at Cleveland for three days, be- inning September 20, according to nn| \nnouncement just issued by the N: 1al Motorists' Assoclation. 'rm.qI neeting designed primarily to | bring together all automobile and | motor club officials from every section | of the United States and Canada to | discuss the gasoline situation: to | make plans for standardizing traffic | regulations and rules; to review road | uction programs; to provide motorists with more simplified and more agcurate road information; to declde a policy with reference to tax- tion of the motorist, both for identi- fication registration purposes as well | as exclso taxes to be used for road maintenance, and to devise ways and means to establish coast-to-coast and gulf-to-border emergency mechanical i@ for highway travelers under the ®usvides of the Natlonal Motorists Aswociation Awe prominent among the subjects ¢ up for discussion is that of motor car headlights, This subject | will be brought up by H. M. Luctus of | Bsltimore, secretary of the Automo- bile Club of Maryland. Taucius is said | to be rated one of the country's fore- fost students of the headlight prob- lem and at the Cleveland meeting will detail the findings of the fecent con- ference of northeastern states motor vehicle commissioners to provide suffi- cient road light without blinding ng the second day's session the( will be addressed Peckham, president of 1 Automobile Dealers' As- | Jordan President Graham of the | Chandler Motor Car Company. Both of these men are veterans of the au- tomobile industry and accomplished #peakers, it is pointed out, and It is probable both will have some inter- esting suggestions to offer the assem- bled auto club officials. 1t is expected, according to National Motorists’ Assoclation officlals here, that thls will be the largest and most 1 gathering of motor club offi- als ever held since the inception o self-propelled vehicle. The reser- shows that there will be ! tives IVUm \lr:u:i‘.l « ] Th(‘ to all automo- ve of national | for vehicles, 12 cents for { fully explains why | organization 'Romance Thanks Bungled Wiring For Breakdown She was young and romantic. A convenient breakdown on a lonely road, together with the éparkle of the moonbeams, had filled Mvr to overflow- ing with those thoughts that have driven many a man to the altar with all his worldly goods. “Aln't love wonderful?” she’lisped ‘| enthusiastically. “Sure; but the fellow who invented {his wiring system ought to be in the hall of fame!" AUTO SALES PROFIT PUT AT LOW FIGURE Amounts to Only Four Cents of Each Dollar Paid for Car, Dealer Declares. Surprising as it may seem to the car owner who imagines that the eelling of automobiles represents & soft voad to luxury only 4 cents out of every dollar paid to the average dealer actually represents profit. Ralsing the curtain on the dealer's problems, Oscar Coolican, local Packe ard dealer, points out that from every dollar received by the average mer- chant of automoblles 78 ce¢nts goes sales ex- pense, 6 cents for service and admin- lstrative expense, leaving a margin of profit on his gross business which he cannot afford to assume losses on used cars and why the motorist should not expect | him to. “Commodious and prominent quar- ters, together with heavy advertising expense and the cost of demonstrat- | ing cars, adds §roatly to the cost of selling automobiles and explaine why should be encouraged to adopt = businesslike m ed car stocks,” says Mr. ery car used for demonstra- n, and the large organizations must | hav number of such cars available at all times, myst be insured. To this {cost must be Added their operating expenses, as well as a high dgprecla- tign charge. £ immed deliver- himself against sea- ages the automoblle dealer i required to keep oir hand & large stock which must be paid for on_arrival, warchoused, insured and cared for. Few car owners realize the effect of the after-eales costs on the gross profits. Service and re- sponsibility for corrections in cars when necessary frequently covert a sale into an expense, “A point not usually considered is that In addition to securing the best | mechanical talent for the service de artment and the mosat responsibl e of salesman the entire organiza- n must be kept Intact over season- | able periods when business {8 slack. The dealer cannot profitably reduce his sales organization, us such an requires considerable time in education and training to be properly prepared to secure its share of the business. THE SUNDAY AUTO GLUBS MAKE HEADLIGHT TESTS Neighborhgod Enjoys Novelty of Garage'Party and Al Come Away Benefitted. Through the co-operation of auto- mobile clubs affillated with the American Automobile Assoclation, automoblle owners will be in a posi- tion to have their headlights focused and adfusted or make the necesshry adjustments themselves. Many of the clubs have already established head- lght testing stations for the motor- ists of their communitles. Other ¢clubs are now making thelr arrange- ments to provide this service as thelr contribution to the campaign being | waged to eliminate the glaring head- lght on the streets and highways: In order to co-operate with the affilated clubs in their efforts to re- duco the number of accldents trace- able to glaring headlights, the American Automobile Assoclation with the co-operation of the United States bureau of standards has pre- pared a chart and explicit_directions for testing and adjusting headlights, which can easily be followed. In the case of headlights on the eolder makes of cars of where parts are rusted the aid of a mechanic might | b necessary. The directions are be- ing_distributed through clubs affll- ated with the American Automobile | Association. Had Teating “Bee.” member of the American Auto- | mobile Assoclation discovered the pleasure could bLe combined with | service by arranging a neighborhood headlight testing station in his age and inviting hiy nelghbors to their cars to & headlight test- " according to a report e to national headquar- e American Automobile As- | sociation. Neighbors helped each other in focusing and adjusting the lights. The plan proved =o popular that it resulted In practicall bile owners cn “gas his neighborhood beln out at night with ple ght and without the dan, *lights . «hinning in the £ motorists. One dimming i road at night for th Bght device or adjustmen well known fact that acciden from too lMttie light as well as from glaring lights, according to the American Automobile Assoclation. ‘Tests thow that with approved lenses or reflectors properly focused, and ad- Justed that it is unnecessary to dim excepting In rare instances. In addition to the proper focusing and adjusting of headlights, the | 2 | American “Automobile Association points out the wisdom of the in- | etallation of approved headlight de vices or lenses. A list of appro dovices has been adopted in eleven | | states and other states are making milar regulations. The list of ds- and lenses ha in co-operation with the Automotive’ Enginee | weeks. {line, making it | half a billion dollars, Costs Autoist $6 For Putting All Town in Darkness How much would ;you think would cost you if, in backing an au- tomobile, the car bumped Into an electric pole and broke it off at the | base, causing the pole to fall? Max Sobel, a resident of Californi received very voluminous epist from the county trustee of Tuolumme, hat state, stating that in backing Buick car while traveling through the towh en o, to the main electric transformer, and that as result of the accident the town was placed in utter darkness for two In consequence the trustees expected him to pay for the labor necessary to repair lhc damage, and inclosed the b got nervous prostration as he openod the bill and und that the entire cost amounted to six bucks. REFINERS PLAY PART IN HELPING AUTOIST| - “Little does the motorist realize the wide scope of the refiner's service,” maintains J. Paul Ward, Indian Re- fining Company. “He drives into the service statlon, receives his ten gallons | of gas and a gallon of ofl, pays and drives away. Just an ordinary trans- actlon, so smooth that he takes it as a matter of course. “For that ten gallons of gas and gallon of oil somebody had to pump a_ barrel of crude oif out of the ground. Though crude s drilled pri marily for gasoline, there are in every barrel pump but 10.8 ga s of §aK0- wary to get four berrels of. cru to make one soline. “In regard to motor oii, there Is in ond& barrel of crude oil but one gallon of ofl good for lubricating an auto- | motive engine. “Drilling that barrel of crude oil is a costly proposition. The map of an ol] well lies hidden deep beneath the surface of the earth. Not infre- quently is a well drilied a mile dee, Under present costs, to e ofl 24.000 wells were of approximately and more than 000 of them were dry holes, with a drilled at a cost | terence of Motor Vehicle Administra- | n states the de- | tors. In these el vices listed are the o are legal in these states, ones which Other de- 't | vices are being added to the list as the tests being made warrant thelr approval. Radiators and Fenders ANY m MADE OR REPAIRED. “Ifl “‘uutou F. 6410 219 13th. \ ¥ OR_ALL CA SERVICE TIRE CO. 1336 14th St. N.W. 13 Nothing to Match Chalmers Value At Its New Reduced Price of '1185 And where, for the money, could Study the rich appointments and the lete equipm mers Six. com Ch ment of the improved xperlence the surpas- sing excellence of its performance. Then conuder the new reduced of #1185. price Where could you find at an equally low comheyhke of this m.tor er and speed, and all-round I':’:dllmcy of perfomance which advanced engineering has given it? Where, at the price, could you find more sightl :lun dx::. 4 and m creation beautiful car of Meteor Blue, set off stunningly by steel disc wheels nnd touches of gleaming nickel on th Touring Car, 5-Passenger - - Touring, 7-Pass. Sport Touring, 5-Pass. - e lamps? 41295 1335 you get so much in the way of equipment—motor driven horn, windshield cleaner, spare wheel, tonneau_lights operating with side opening with the door, curtains cloor, nicke] trimmed drum head- lamps and the like? Here is the car, then, that now gives the motor-car dollar a new and greater purchasi sing power. Whether you are in the market for a car or not you will be interested to learn at accomplished. first hand what has been Therefore, come in at your convenience and study and test the improved Chalmers Six to any extent you please. A 5-Pass. Sedan-Coach 7-Pass. Sedan ®rices F. O. B. Detvoit; Revenue Tax to be Added H.B.LEARY, Jr. Dis tributor MAXWELL—CHALMERS Salesrooms 1321 14th St. 1612-22 You St. N.W. Service Stations and General Offices Phones North 1612-22 You St. 4296 4297 4208 >Ao /mprm/ec/ "HALMERS 1185 - %1535 1t} ole which: carried the “hY glIIIIIIIIIIIluIIIIIIIIIIIII|IIIlIIIllllIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIHI! (1T Illlé | I | i %WM J.!lllllIIIIIIIIIIIIIIIIIfllIIIIIIIIIIIHIIIIII!IHIIAIIl!fillIllilhllIlIHIIIIIIIIII!IIIIlIIIIII||IIlIIIIIIIIIIIIIIIIIIIIflI!IIIllllllllllllIllllllfllllllllllllllll STAR, WASHINGTON, D. €., SEPTEMBER 16, A probable loss of Y'INJ,NM,MM to those ‘ : who drilled them. “Despite the enormously Increasnd outputs of the automobile manufue- turers and the greatest demand in history for gasoline and motor oll this year, the refiners have beon able meet 'conditions and render renl in order his our &oing, thero are today, roundly, 14,000 companies engaged in the production of crude oll, They own and operate 280,000 producing weils In the United Btates. which are turning out over 0,000 barrels of crude ofl per day. To meet tho increased conwump- tion, the refiners are ecver on the search for new flolds, tapping every avaflable spot and sinking millions of dollars into drilling wells. The progress of the automobile must con- tinue, and the refiner is dolng is closely related to tions such as these. 2,500 lIbs. 130-inch wheelbase 1822 14th Street Special Roadster $1195 Special Touring $1220 Special Sedan $1695 Climb a lot of hills ‘Fth mdlw—~pas< mos any car on any hill. the npare Look wnder hood: ¢ Jewett’s power. o1 JEWETT SIX Double your drt -reach -in theé ing radius new places same driving time. Jewett travels fa er, laughs at poor roads. hqunnd deliveries will be made immedi- MERCHANTS' DISPATCH QUALITY OF SERVICE The type of service provided for customers therefore, depend largely on the eftectiver.ess of the hauling and delivery equipment. The Atlas truck is designed to mest condi- It is designed and built, from the ground up, to serve as a truck. We should be glad of the opportunity to go into the details of Atlas Comstruction, without obligation on your part. Built in two sizes— Equipped with electric lights and starter in addition to pneumatic tires AH Models on Display HURLEY MOTOR COMPANY lll'llllIIflhllilIH-'I"'!||'"III!IIIIIIIIilIlllIIll.IIIIIIIIIIIIIIIIIIIIIIHIIIIIIHIIIIII Id ¢ ar: wouldn@ . 1928 PART NEW AR IS ANNOUNCED BY CADILLAC COMPANY Afiholinesment has heen mads by M. M. Ree, president and geneyal manager of the Cadillne Motor Car Company, of & new car, the V-63, oquipped with & new V-typs ninety- dogre elght-cylinder engine. The cnr shown for the first time | Wednesday, A Cadillac system of | mechanically operated four-wheel brakes and new bodies are feading featuros. The factory In producing the new models on a large schedule, atel success. The profits, 4,000 1bs. 146-inch wheelbase "ilIll!IIlIIlIIIIIIlllIIIIlllllllllllIIIIIIIIIIIIIII]IIIIIIIIII!IIIIIIIIIIIllIIIIIIIIIII!IIIIIHIIIIIIIIIIIIIIHIfIIIIIIllllIlIlllIllllllllIIIIIIIIIIIIIIIIIIIIII ‘North 6462 JEWETT SIX Just One Thing to Guide You There isn’t a single thing on the outside of a battery to tell you how good it is inside—ex- cept the name of the maker. Whatever the price you pay for a Willard, you'll find the . name of the maker on'the battery and it’s one you can rely on. Authorized Willavd Service Stations Bradburn Battery and Electrical Service 616 Pa. Ave. S.E. Lincoln 1430-J Modern Auto Supply 917 H St. N.E. Lincoln 3896 . The John A. Wineberger Co., Inc. 3700 Georgia Ave. N.W. Columbia 565 S.W. Cor. 2d & Mass, Ave. N.W. Franklin 642 ' Smith’s Battery and Electric Co. 2119 18th St. N.W. North 9928 E. J. Penning 1740 14th St. N.W. North 7998 East Capitol Service Station 17 15th St. N.E. Lincoln 8212 Esseno Auto Supply Co. 801 H St. N.W. Seaton Garage 306 Rhode Island Ave. N.W. 45 Seaton St. A Brooke C. Furr 700 7th St. S.W, . B. Hundley 3436 14th St. N.W, Columbia 6041 Forest Hall Garage 1258 Wisconsin Ave. MA:N STATION Washington-Battery-Company 1621-23 L St. N.W. Main 180 Main 2219 North 3979 North 1959 Franklin 5510 ‘West 3138 Touring $1065 Sedan $1495 Prices a Detroit. Tax Extra PAIGE BUILT JEWETT SIX Drive right by a lot of yas stations whers you'd leave som 3 youhad : Have a car your fr1 one of n(l,\ \Vl” CRAVYY" you're preud m NV Company -beauttul lines, b. smart autiful « nlnr, equipment. Lill oA JEWETT SIX earce suir é to ho 5 miles an LR 4)!1(15 Iry it n . car. Take the biggest loa the totghest roads— Timken.axlés, rng- ged construction, extra long flprm“\ dsoveér JEWETT $IX Let vour wife or daviehter they drive-- Isn’t have to learn, thanks to clutch, mar- hift- ing,easy steering easy velous gear-s Get a real cay for your. money— 2805 pounds=-200 pounds heavier than'any car this size. Strong, steady- riding, long-lived. * WASHINGTON-VIRGINIA MOTORS, Inc. 1028 Connecticut Avenue DEALERS Fryé Motor Co. 2015 14th St. N.W. Fairfax Service Station Alexandria. Va. Frazier Motor Co. Rickett’s ‘Garage 518 10th St. N. Rockville. Md.