Subscribers enjoy higher page view limit, downloads, and exclusive features.
shirt models, with rolling or convertible collar, long sleeves. model, in new blue, grey, white, with colored silk stripes. es wink ¢ 38th Street Store Closes at 5 P. M. Lord & Taylor . -—FIFTH AVENUE— ; iii Tele phone Orders F ‘illed—Phone Greeley 1900—Ask for Telephone Order Desk’ Here Come the Gay, New. Gawns of Summer—_ 39th Street Afternoon and Street Gowns $49.50 A group of particularly smart styles in Satin and Crepe Meteor-combined with elab- orately. embroidered Georgette Crepe, many accordion pleated effects, little finishing touches of real Filet lace. Gowns so beautiful in silken styles and | charming colorings that the woman planning her summer wardrobe will find them worth atten- tion, and so moderately priced she will find the impulse to own one an argument for thrift! Also a collection of Taffeta, Crepe Meteor and Georgette Gowns Mirrors of the Paris mode, suitable for all occasions, moderately priced, at $59.50 And extra sizes for women of full figure in a group of charming new dotted Summer Crepes in light | May Sale of Blouses colors, combined-with sleeves and collars of white Georgette Crepe. Values That Encourage Economy be a VOGUE of the Blouse is at ‘its height this season of delectable new Blouse Skirts and Sports Skirts, and to meet the demand for the dainty and festive, the smart and tailored, or the dashing sports styles in Blouses we are featuring at very unusual prices a collection of models in Pongee, Crepe de Chine, Georgette Crepe and Lingerie Materials. Pongee Blouses $5.00 In natural color, two attractive and black. Voile Blouses 95 $5.00 i Colored Cotton Voile, tucked slip- on model, with dainty Swiss embroi- dery finishing the neck and cuffs of the long sleeves. In blue, bisque and flesh. Novelty Voile Blouses Co'ored Voile, in a new Over- Blouse navy and Women’s Footwear For Spring and Summer Smart lasts and fashion- able leathers featured in the new Virginias, Oxfords and Pumps at $15.75 (tax 580) Three-buckle Virginias in gun metal or black kid~ skin with Louis heels, Pumps with two buttons at side, in bronze or grey kidskin with Louis heels. f Oxfords for dress occasions or for walking and sports voar, in tan calf, black kidskin of calfskin, with military heels. CLEARANCE: A number of our higher cost Pumps marked at a price for buick disposal. $6.85 Louis heels, in black, bronze or patent leather. Second Floor, Costume Changes by Means of Belts Y WEARING the right sort of Belt a gown B from home takes on the atmosphere of Kifth Avenue, and an Avenue Costume assumes the chic of the Rue de la Paix. These belts, some Imported, others American coptes of imported models, are too many and vatled to accuratel describe—belts of calf, suede and patent leather, and all manner. of combinations—studded with Jewels or bits of metal—braided and Interwoven etfects and super- imposed motifs of metal. All widths from half an inch to two inches, and in all colors, to be in contrast with your costume, or to correspond with It, Priced from 50c to $10.00 Crepe de Chine Blouses Frill médel in heavy quality Crepe, its newness emphasized b: collar meeting the frill. Third Floor. . watch, Georgette Crepe Blouses $9.75 Model with pleated frill and collar, peace eny hemstitched and tucked. To be had in flesh, bisque and white. Dimity Blouses $5.50 Sports models of fine white Dimity, with colored striped collar and cuffs, short sleeves. To be had in white with the pointed n flesh, white tan, green, rose, blue and violet. The Demand of Spring— Women’s Wrap-Coats LTRA-SMART mode!s, of graceful, flowing lines or rich draperies, developed in Bolivia Cloth, soft, rich Velours, or in navy blue Serges. Impressive Values at — $39.50 We are supplying this demand of the woman of fashionable taste with Wrap-Coats that look their excellent quality in every modish line. The practical vogue in Cape effects, useful for strect, motoring or travel, all season. For quick disposal at this low price. Third Floor, A New Watch Clever in design and attractive in price. $15.75 OR the business, wom- F an, especially, do we recommend this It is small and neat in appearance; its unique square cushion shape being unusually the black band adds to its tailored trimness attractive in deaign, and ribbon ‘Twenty-year gold filled case, gold dial, 15 Jewels, charming. This Store Closes at 5 P. M. he 5th Avenue | ‘James MecCreery & HT ie ee OLAS Aue LSE 90" 14 ON WEDNESDAY ||| White Sale—Lowest Prices of the Seasons Z aes SI ere es ; A Beautiful Fox Scarf ~ for Little Expenditure ~ 55.00 Brown and Taupe Fox Scarfs in animal shape—full-furred, lustrous pelts which have been specially selected. Be At 55.00 they are exceptional values, . (Fourth Floor) a Marabou Is Flattering To the Complexion A Scarf of Marabou has a softening ef- fect on the complexion that is delightful. Some beautiful Scarfs of Marabou have been very specially priced— . Ostrich and Marabou Capes, silk-lined, . * regularly 8.75, 6.75 Ostrich and Marabou Capes with tails, silk lined, regutadly” 9.75, 7.75 Ostrich and Marabou Capes with or with- | | out tails, Silk lined, » 1275 regularly 15.00 ? (Main Floor) A Chance to Save! Regular 37.50 to 55.00 Gowns Reduced to 25,00; 29.50 and 35.00 Every model is a highly fashionable one, made of costly material. Every one has_ been taken from our new Spring stock and re- duced. There are engaging styles of flowered Georgette Crepe with: harem skirts and grace- | fully draped sides, pretty Foulards with accordion plaited tie ' skirts, beautiful models ; Foward, £6.00 of crispy Taffeta, Tricolette and Georgette Crepe, elaborately embroidered and beaded. Dainty Lingerie Ribbons For the New Lingerie You Will Pur- ° chase in the White Sale. Pink, White and Blue With Satin De- signs. Piece of .10 Yards. ° NoC.0.D.’s — NoReturns —_ No Approvals (Fourth Floor) Flowered Georgette Crepe, 29.60 Tiny Tots Pca nae Jaunty Things for seeseeRegularly 850, piece No. 114%4..... regularly 1.00, . piece 85c’ Way back in the years of its infancy McCreery became famous for -regularly 1,50, piece 1.20 its Children’s Apparel, and, through sixty-two years of progress, have -regularly 2.10, piece 1.75 never departed from the things that won this fame—jaunty styles, high regularly 2.80, piece 2.45 quality and low prices. . # (Main Floor) The “Iris’—a Ribbon Hat for little girls, copied from a French ‘ In the May White Sale model, It is so soft it poige ies without pains its shape, and may be Organdie and Net Skirt worn in a number of bewitching ways. Rose, Pink, Turquoise, Copen- ‘ Flouncings : hagen and Navy Blue. ree Special, 5,50 |, . At One-Half Regular Prices Children’s Blue Sefge Coats with full flare skirt and short waists, Just a iohisch % finished with Pique collar. Sizes 2 to 6 years. 11.50 ate Dice b Actua foto Gredu- regularly 16.60 i f Pe Afternoon Frocks ‘come these \ wncings, + est : Middy Coats of Blue Serge with emblem on sleeve....26++4.05 8.50 They are lavishly trimmed with rufflings, puffings,, tuckings, plaitings and laces in larly 12.95 roaaduinisd . widths for little folks and grown-ups. Girls’ and Boys’ Coats of Tweed in Tan and Green effects ,. -10.50 Yard, 1.95;'2.25 and 2.50 regularly 14.50 i regularly selling up to 6.00, (Tpmns F004), (Main Flos) a) 7 Unprecedented Success Greets Our May White Sale TS success was instantaneous and. has contjnued. | ‘unabated from. the first morning. i Of course there’s a reason. ae ' It is because the values offered are unequalled. It is because exquisite merchandise is being offered at the */ lowest prices of the season. Remarkably Low Prices on Spring and Summer House Dresses That Are as Dainty and Pretty as Party Frocks ~ No longer is the House Dress merely a The creations. garment of neatness and utility. new McCreery versions are veritable They are smart and’ feminine and altogether Yet their prices (special for the White Sale) are surprisingly low. e 1—Dress of White 2—Another fetching Dotted Swiss with model of White Dotted tucked skirt and adorn+ Swiss in straight-line ef ment of fine lace. A fects, crisp Organdie saucy sash and graceful, collar and wide belt fin flowing sleeves give it a ished with crochet but delightful air of chic. tons. 6.95 regularly 8.95, 7,50 regularly 7.95 8—Undeniable charm has this model of sheer The becoming square-neck effect Note the 7.50 Cross-bar Dimity. is ontlined by a collar of fine embroidery, modish open sleeves and smart sash regularly 8.95 (Third Floor)