Evening Star Newspaper, January 7, 1937, Page 16

A—16 EDUCATION TOCUT Conference of Parents and Teachers, and, of course, the National Safety Council, have been particularly active in the schools. CAR DEATHS SPED Sporadic Drives of Little Value in Campaign, Sur- vey Shows. What progress has been made in the last year in combating the au- tomobile trafic menace through- out the country? What still needs o be done? The answers to these and other questions are contained in a series of articles, of which this is the fourth, written by an exr- perienced newspaper man who vis- tted a number of cities to make @ comprehensive survey. v, BY BLAIR MOODY. DETROIT, Mich., January 6.—The 37,500 men, women and chiidren who gave their lives in the traffic slaughter of 1936 may not have died in vain. ‘Their tragedy, and that of their families, and thousands of others whose lives have been twisted by se- rious injury, has set in motion a ris- ing tide of horror and alarm, sweep- ing from coast to coast, which prom- ises to do what professional “safety men” have been seeking to do for years—jolt the public into a new at- titude and emphasize to Mr. Average Driver and Mr. Everyday Pedestrian that this problem is not a matter oh far-off theory. but a stark fact which | may strike him personally at any moment. No part of the campaign to reduce traffic deaths is more important than education. The public’s attitude, as reflected in the individual attitudes of armies of drivers, pedestrians and school children, is all-important. “Good” Drivers Guilty. More accidents are caused by “good” drivers, who are momentarily inat- tentive, or careless, or just plain smart-aleck, than by defective or perennial “wild men” who should not be licensed at all. In many pedestrian deaths, investigation reveals the victim was at least partly at fault. If public| opinion in a city winks at drunk driv- ers and other wilful violators—or if they merely are “not important| enough” to do much about—that city will have a high accident and death rate. But a community determined that massacre shall not continue on its streets can do something about it. No better example is at hand than the precipitate drop in deaths in De- troft after “bloody Christmas eve,” when 10 persons were killed, followed by 16 more deaths in three days. It became a major issue in the city. Judges have been sending drinking drivers to jail for 90 days. It was made plain that holiday or Saturday cel- ebrants, if arrested, could expect to spend a week end in jail waiting to see the judge. The improvement has been marked. Accidents have dropped sharply. The ecity, temporarily at least, is paying | attention to traffic dangers, and that | 18 saving lives. | But how long will it last> Not long | ago a flurry of traffic deaths induced & 30-day enforcement “drive” in Chi- cago. Speeding was the key offense. Cereless drivers were “socked.” Record Jumps Again. What happened? Traffic deaths dropped 50 per cent in 30 days. But as the number of deaths fell off and the number of drivers spending time in court (and some in'jail) mounted, public clamor arose. It was “persecu- tion.” “The heat” was put on the politicians and the enforcement cam- paign was called off. Up jumped the death record again. “An enforcement campaign won't 1ast unless the people are ready for it,” comments Sidney J. Williams, di- rector of the National Safety Council. “Intelligent, police work, to be effec- tive, must be backed by an educational campaign which will make the pub- lic realize what safety means—and what lack of it may suddenly mean to any home in the city!” This job of educating the public to protect itself has many phases and 15 being tackled by many organiza- tions, some of which have developed @ healthy rivalry among themselves. The American Automobile Associa- tion, the National Bureau of Casualty & Surety Underwriters, the National — a WAFFLE EXPERT out of any woman! IN showers of Ppraise from family and guests with your: delicious Waffles! FIXT}WAFFLE | MIX, isfully-prepared. The EGGS and all other ingredi- ents are already|mixed. You simply add water! No bother. No mixing. No muss. . Takes you just 2 minutes to have them ready for the ‘Waffle Iron! Get FIXT Waffle Mix from your grocer today. 8ee how easily and eco- - momically you can now have glorious egg waffles with that grand Southern goodness! propagands, poured forth upon the public in the hope that, perhaps, it may do some good? of “waking up” the public, because there is no way of telling how many safety. But there are a few smkm; The same organizations—plus the automotive industry, which is also financing & major share of their edu- cational work—are putting out tons of “How to drive safely” and “How to walk across the street safely” litera- ture for drivers and pedestrians. ‘Then there’s the job of teaching the teachers—which has led to estab- lishment of a school for traffic engin- eers at Harvard, a school for police- men at Northwestern University and 8 school for school teachers atPurdue. And, above all, there is the task of convincing the public that something can be done about it—sthat death-by- mangling in the streets is not as “inevitable” as taxes, as “fateful” as being struck by lightning. But is all this “educating” worth anything? 1Is it getting anywhere? 1s it just a flood of information and 1t is difficult to measure the value more pedestrians would have been killed had no one said a word about examples at hand. Records Show Contrast. One is the contrast between the lowering trend in school-child traffic deaths in the last 15 years and the sharp increase in adults killed. As cited by Albert W. Whitney, asso- | ciate director of the National Bureau | of Casualty & Surety Underwriters | and vice president of the National| Emergency Council, these figures; show: % In adults killed in traffic from 1922 to 1935, a 195 per cent increase, In children of pre-school age killed, a 26 per cent increase, In children of school age killed, an 11 per cent decrease. In New York City, while adult deaths | THE EVENING STAR, WASHINGTON. increased from 487 to 842 a year, child deaths dropped from 477 to 190, The answer is, plainly, that the safety programs, which have become & permanent part of the curricula of progressive schools, have functioned. Youngsters have become more “safety- minded.” The meaning of their “new A B O's” (Always Be Careful, a phrase coined by H. K. “Uncle Red” Bennett, the school safety expert of the Auto- mobile Club of Rhode Island, which has spréad nationally) has impressed the Nation's youth. Not only a pres- ent saving of life, bui & new genera- tion Jf better drivers is the probable result, Schools Join Campaign. ‘This work is now being extended into the high schools. One of the leading cities in this fleld is Detroit, according to Miss Marian Telford, safety chair- man of the National Conference of Parents and Teachers. Detroit high schools have installed a complete traf- fic course, required in the eighth, tenth and twelfth grades, ‘The eighth grade course provides s general background; the tenth grade a. more advanced course. The senlor class gets a specific dose on local ordl- nances and drivers’ laws and Frank Cody, superintendent of schools, has informed the parent-teacher organi- zation that no student will graduate who has not completed this safety course satisfactorily. But in many communities school training is being carried even farther— to actual driving instruction. Thou- sands are receiving driving instruc- tion, for example, at Lane Tech, in Chicago, and this program has the Give vour cakes that nm/mmmu touch, It is %) them x:zmcnu with Hip-0-Lit: GOLDEN JUBILEE SEA aON FLORIDA SPECIAL The Anistoonat of- Winter Thuins.. aggressive backing of the national or- ganizations mentioned, In Rhode Lsland the Motor Olub gave & course of instruction in the operation and care of an automobile to 1,027 youthful “new” drivers. Their records were set apart in the files of the State motor vehicle division to test the value of the course. In three years not one of the 1,027 drivers had a single accident. None of the group received a single traffic ticket. But does “education” work with the experienced, seasoned driver, who is conscious of being competent and per- haps has a feeling of safety engen- dered by peering Hown a powerful, im- pressive hood? Answer to Problem. ‘The answer seems to be that if driv- ing safely is made important enough to the driver, personally, he will drive safely. Many commercial concerns will not employ truck or bus drivers who get into accidents—and truck and bus accidents are far below passenger- car accidents in miles traveled. The Bell Telephone Cos., afliated through the American Telephone & Telegraph Co., have emphasized safe driving for some years. Last year the 16,000 trucks of this network of com- panies killed four persons. If all cars in the country had killed C. THURSDAY. JANUARY 7. 1937, : : PENNSYLVANIANS PLAN TO FETE NEW MEMBERS G. Rutherford, Guy H. Swope, Benja~- min Jarrett, Robert G. Allen, Peter J. De Muth and Herman P. Eber- harter. Steel ‘Activity Climbs. Steel production in South Afriea is at record levels, been only 6,500 deaths instead of 37, 000. The National Safety Council is Greyhound busses, over & perfod of three years, reduced their accident rate on & milesge basis by 74 per cent. ‘The A. A. A. motor clubs have been trying to inculcate the same “spirit of satety” in private drivers, through a number of devices, such as the new “driver-testing ‘machines,” which re- cord the proficlency of a driver by measuring his reactions. Monthly, the motor clubs distribute 100,000 safety posters. They equip 250,000 “schocl- boy patrolmen” in 2,000 towns and outline courses in “sportsmanlike driv- ing,” which high school. All of these contributing factors have combined to make “safety educa- tion” a rapidly growing industry. (Copyright, 1937, by the North American Newspaper Alliance Inc.) are available to every New Contract Bridge Class. A new class in contract bridge will be formed at Thomson Community Center at 7:30 o'clock tomorrow night under direction of Dorothy M. John- ston. The class will be held in Thom- son 8chool, Twelfth and L streets, lllorccstzr « This famous one - night - out train features a unique Recre- ation Car ¢ « « with Orchestra, Dancing, Games, Etc. ¢ ¢+ su- pervised by a capable hos- tess. It is, we believe, the only train in the world offering such entertainment to passengers. Leaves Washington 5.25 P.M. Daily. GEO. P. JAMES, Gencrel Passenger Asent D. 735 15th St. N.W., Washingt Tel. National 7835 ATLANTIC COAST LINE The Standard Railroad of the South A taste that 'UINNESS is a brew men drank in old-time inns —in days when a hasty word brought swords flashing from their sheaths— times when a good palate and a strong right hand meant more to a man than all the book learning in creation. Swords have gone out of style today, but Giinness is more in favour than ever. In fact it is the most popular brew in the world. Since 1759 Guinness has been made in Dublin from barley malt, hops, yeast and water—nothing else. It is- brewed in Nature’s way, slowly, and aged for a year —in oak vats and in Bottle. The lasting popularity of Guinness shows that a taste for Guinness is justified by experience with it. Perhaps that’s why it has always been considered something of a compliment to be credited with a “Guinness palate.” GUINNESS IS ENJOYED before or during meals, after exercise or when tired, and before retiring. You should be ahle to get it wherever you buy good beer orale. ] GUINNESS IS GOOD FOR YOU e A R R Dages, 53 Ld., K. 501 Fifth Ave. ténis. Write Z Coorright, 1997, by A. Guinsens. Son & Go.. Lad. @008’ Salt You'll find these old-fashioned Winesops mighty delicious baked, in truit salad, or eaten just so. Buy liberelly et this low The 4ol the e Why just an apple a day? You can have a dozen a day at this low price Extra Fancy Old-Fashion Winesap BOX APPLES price! THE BEST BUY OF THE WEEK! 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