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THE EVENING STAR. WASHINGION. D. G, WEDNESDAY, JANUARY 13, 1932. B—S We led the way in 1929 We led the way in 1930 When we had the courage to reduce our entire stocks of furniture, regardless of cost, to meet prices in a fast-falling market. Thereby setting our house in order so that we could take advantage of any furniture purchasing opportunity that came along. When we kept our stocks moving quickly, meeting each market drop with immediate reductions. Washington sensed what we were doing, with the result that the year turned out to be one of expansion instead of depression. When once more we brought to the people furniture of the We led tlle Way ill 193 1 highest type, of. beauty,. of genuine_& quality at amaz.ingly,low prices. And again boosting our business to a new high. And Now, in 1932, Again We Lead! January Sale of Fine Furniture at V4.5 Off! For This 7-Piece Mahogany Veneer Bed Room Suite ® * Full Size Bed ® * Large Dresser ® * Smart Vanity ® * Chest of Drawers ® ¢ Chair, Bench ® * Night Table $5 Delivers It . . . Balance Monthly! (Pourth Floor—The Hecht Co.) See This 7-Piece Bed Room Suite in One of Our 16 Furnished Roowms. F Street at Seventh E start these January Sales with 25 carloads of worthy furniture. $15,000 worth takes in occasional pieces of unusual beauty...$40,000 worth includes living room, dining room and bedroom suites...$15,000 worth comprises chairs, tables, desks and miscellaneous pieces. ND it’s all fine furniture. Because fine furniture has dropped in price even more than inferior furniture has. It’s easier to own than it has been for many years. And it’s NEW furniture. Purchased in today’s market..and priced lower than prevailing levels. "The January Furajture Sale Begins Tomorrow Morning at 9:15 Home, Sweet Home 16 Furnished Rooms & 7t yiia . The sweetest hon}e you've ever Living rooms, dining rooms, bed seen. Learn from it how you may furnish your home tastefully and economically. rooms and dens. Equipped with furniture from this sale. Our Interior Decorators Our Budget Plan Will help you plan your furnishings Enables you to own this fine furni- and expenditures. There is no ture and pay out of income. Down charge for their services. payment, balance monthly, Free Parking While You Shop Here—E Street Between 6th % and Fth. § 4. st NAhonal SIOO oy T T