Evening Star Newspaper, January 1, 1930, Page 6

THUE EVENING STAR, WASHINGTON, D €, WEDNESDAY, JANUARY 1, 1090, 5 P New Year Sales of New Apparel! New apparel bought at reduced prices for our New Year Sales! Many thousands of dollars’ worth ready tomorrow Our low stocks have enabled us to take advantage of the sharply lowered prices in the market for our patrons—so we therefore are able to offer brand new, fresh merchandise in the most recent stylings in these sales! A FASHION INSTITUTION Washington NowYorh 1.3 strap pouel Double strap overarm Smooth Overarm : frame .... -~ el in amooth cAlf.... Ready ... Smart New Hahlibags Clearing the shelves of a prominent New York manufacturer . . . five hundred fine bags at Regular Regular $5 $ 5 $7.50 Bags Bags Extensive assortment—leathers are grain e s and smooth calf . , . back-strap, pouch and SR ot i footha rm e coat nas St ol : envelope styles, with unique ornaments and closings, two and three compartments and silk linings. Black, brown, tan, green, navy B 8 ] nas A and wine. All bags of fine quality. I turred witn 3 % ' ' b and "“"5;"' i As many of these bags are only a few of any one style or color, we suggest an early inspection of them! Start the New Year Right by Wearing i Silk Silk Stockings Know in 1930 the beauty of silk 100% pure and the satisfaction of garter-run protection. Enjoy the new Gold Stripe silk stocking styles. A new color each Dance Sets $1 .95 month. Only at Jelleff's in Washington. Chemise Step-Ins 1,200 Pairs New Gloves $]- .9 5 Imported Lambskin Regular $3.00 Novelty Cuft Gloves. One of America’s leading importers sold us this surplus lot left over from his 1929 New Year Sales! Taking advantage of market conditions we have made three great purchases as follows . . . One Hundred New Coats Purchase No. 3 Women’s $125 to $165 Coats Underwear Most of them trimmed with cream laces! Purchase No. 1 Ravon Misses’ $110 to $125 Coats p (Fine quality) Gowns— 58D New styles in dress eoats . . . the finest of fabrics ., . smart, slender straightline models vieing with stunning flare and wrap effects, beautifully furred with kit fox, black fox, lynx and caracul . . . on black and tan cloths .. . collars shawl, pouch or upstanding and cuffs spiral or bell. Misses’ Shop—Third Floor Purchase No. 2 Women’s $98.50 to $110 Coats Pomen's Sises 2 4o $ i"'x“-,i"-."’.';::_ : Sizes i Blses B, New, black coats elaborately furred with black fox, lynx, skunk, kit fox, natural wolf, krimmer and Persian lamb . . . cape, shawl and mushroom collars, spiral and muff cuffs . . . treat- ments . . . are flared or straightline. 5110 Black coats in fine kashmir fabrics, ele- gantly furred with natural and fischer dyed fitch . . . shawl and mushroom collars. Black coats with skunk shawl collar and elbow cuffs. Black coats with black lynx or black fox collar, cuffs and borders. Brown coats with beaver shawl collar and cuffs. Brown coats with Jap mink and kolinsky shawl collars and spiral cuffs. Sizes 36 to 44 Larger women’s sizes 4214 to 4814 Women's Coats—Third Floor sortment which includes black with Peach Round Necks business—all sizes and a color as- Flesh $1 white, brown, sable, beige, Biscay nude and almora. Three Smart Styles—one with triple bracelet of narrow straps of kid—turn-back cuff appliqued in circular motifs—and a scalloped turn-back cuff style—semi-tai- lored and edged with scroll stitching. On sale tomorrow on special aisle table. V Necks Sizes 15, 16, 17, Just two big items from our Grey Shops tomor- row! January Sale—Fur Coats Corsetries at January reductions Market purchases added to our own marked- e 3 down coats . . . all offered on our ten-payment 85 Doroghy Bickum plan . . . only 10% required at time of purchase girdle o Vagabond sash side - hooking A few examples of this opportunity girdle and bandit brassiere of Skinner's satin, 12-inch_length and slightly boned. Splendid $265 and $295 silver, golden and mink dyed ( ]_95 MUSkrat CoOats covenenmemesssons S lois visleioisiune (3225 Skinner's satin, plain or bro- B & cade for the modern $345 and $395 fur coats . . . Hudson seal (dyed Sidior AR bt $1.95 muskrat), caracul, ocelot, Jap mink, weasel, $2 95 l,m:]g[rr $5 lapin, krimmer and raccoon . . . now A $550 Hudson seal coats (dyed muskrat), trim- :450 $1 and $1.50 Brassiere $3 Gypsy Sash Side - hooking short model of A B h s Dorothy Bickum’s Bandit uplift med with kolinsky, ermine and Persian lamb. model of crepe de chine and Cheney’s flowered radium 75 _silk. Sizes 32 to 3.. Grey Shops—Second Floor Many other remarkable values! Furs—Fourth Floor 350 Trimmed Hats Regularly $10.00 to $12.50 -NEW! Advance Spring HATS Including our head size hats that fit the head perfectly— arriving daily— $7.50 to $3(-00 Every Winter hat reduced! Most of them bear labels of well known Paris couturiers. All head sizes from 20-inch to 2314-inch large head size. Felts, Imported Soleils and Metallic Duree Hats. In order that the head size and color range shall be complete we have just purchased more than 150 Fine Tailored Felts which we also offer at this low price! New Year Sale—Sorosis Footwear! New Merchandise . . . New Prices . .. New Styles— 'offered for the first time Pumps—Straps—Ties Would regularly be $16.50.to $18.50—but specially made for and offered in our January Event. A representative group of new s .85 models by Sorosis, in styles for morning, afternoon and evening wear. All sizes. Were Our entire stock, of reptiles, colored kidskins, patent leather, s ,45 $12.50 suedes and satins in the seasonable black, brown, red, green, to blue and grey colors. Pumps, Straps and Ties. Final clearing of discontinued styles! Sorosis Shop—Street Floor for medium and larges = fres. S a6 o5t $3.95 Women's mod- Mg et Misses' black e1’ln b1m ek crepe has neck abots circular skirs Black crepe Larger wom- en’s blue crepe for the junior ] oy New Year --—- New Dresses ready tomorrow for women, larger women, misses Nearly 400 dresses, featuring the new silhouette in the ac- cepted versions. .. Dresses and juniors $16.50 to $19.50 $29.50 to $35 Almost unlimited variety provid- ed for three days’ selling.., Thursday, Friday and Saturday. Dresses Modified high waistlines—skirts g 4 mostly even hemlines, about four New Spring materials and colors inches below the knee. From these in two large showings . . . youth- great sclections every one should ful, flattering modes. Women’s Dresses ‘ DRESSES include the smartest 15 crepes, georgettes, printed crepes and chiffons we've seen . . . high waistlines, regular and pointed hems . coat models . . . surplice styles . . . clever finishings and lingerie touches. Red, green, dahlia, brown, black and navy. Sizes 36 to 44. s DRESSES . . . Spring of 1930 in 25 their even- hemline ‘modified sil- houctte, flares, tunics, peplums and front drapes . . . frilled jabots, new neck and cuff treatments on printed crepes, in small and large desi ... lovely colorings and bordered effects. 2 i Larger Women’s DRESSES include business, street s]_ 5 and afternoon types for the larger and taller woman—all the new treatments of the flare—georgettes and new prints. DRESSES in crepe, prints, geor- 325 gettes and travel tweeds—black, navy, brown, tan, green and biue. Sizes 4214 to 5214. Second Floor be able to find styles to please. Misses’ and Juniors’ Dresses DRESSES ... SHOWING FOR s 1 5 THE FIRST TIME NEW MODES FOR SPRING ... frocks as light- some as its first breezes .. . small, smart prints on dark backgrounds. Crepes and chiffons stressing the smartness of the tailleur, one-piece effects with even hemlines, boleros and princess cut . . . more formal types, too, with snug-fitting hiplines, flares, narrow belts and beaded trimmings . . . navy, assured of success for Spring, is well represented. Red, green, dahlia, rust and black. DRESSES OF ADVANCED $2 5 SPRING STYLING . .. many geor- gettes and crepes , . . prints and i chiffons . . . boleros in all fabrics ... hemlines even or dipping . .. charming crepe ensembles with printed or plain crepe blouses that tuck-in . . . beautiful new prints in small designs . . . navy, predominating, followed by red, green, beige, dahlia, rust and black. Misses’ Sizes 14 to 20 Junior Sizes 11 to 17 Third Floor