Evening Star Newspaper, January 1, 1930, Page 26

THE EVENING_ STAR. WASHINGTON. D. C. WEDNESDAY. JANUARY 1. 1930. WoODWARD & l.OTHROP 10th, 11th, F and G Streets Important January Sellings Begin Tomorrow Tomorrow fashion-and-value alert Washingtonians and the Capital’s Suburbanites look forward to opportunities coming with the New Year at Woodward & Lothrop. Tomorrow we find efforts surpassing those of previous years—efforts that make Fashion a part of Value ... and Value that is a commendation to efficient shopping. Advantageous savings, competent and efficient service, a staff of pleasant salespeople—make your New Year shopping ventures pleasant ones. The January Sell- ing’s Fashion economies include outstand ing values in— ! SILK UNDERWEAR COTTON UNDERWEAR HOME FROCKS XNIT UNDERWEAR CORSETS SLIPS FINE LINENS TOWELS Sixz Notable Groups Among Scores of Januwary’s Specials 180 Samples of Lily of France Foundation Garments at prices far below the regular wholesale cost Our January Selling of Lily of France samples is an annual event looked forward to by many who know the extraordinary values offered. Each model is the best of the leading styles now the mode. And of the finest materials—only, because they are samples they were obtained from the manufacturer at such a concession that we are able to offer them at these nominal prices. Naturally the quantity is lim- Important and Timely Savings on Towels and Linens Making It Worthwhile to Buy Quantities to Satisfy Future Needs Ours is one of Washington’s outstanding linen departments . . . and our January Linen Selling brings you more-than-ordinary savings on towels and linens of absolute dependability. Replenishing your linen closet from these offerings is both wise and economical for, after this event is over, we will be unable to offer as many important savings Handkerchief Linen and Pique Home Frocks Special In The $ 5‘95 - January Selling Some of the attractive models are handmade, daintily embroidered and hemstitched. All follow Fashion’s newest lines . . . flared or pleated skirts, vee or collared necklines, long sleeves or without sleeves. White and pastel shades at the one special low price. for a long time. ited—as well as the styles—therefore, we urge early selections. At $3.95 and $4.95 Duosettes Step-Ins Clasp-front Girdles Side-Hook Girdles Of fine quality silk brocades, broches, satins, laces and imported elastics. All sizes in lot—but, of course, not all sizes in one model. Lily of France sends these two models. Two of the best fitting models—each developed in fine materials. Lily-of-France Lace-top Duosettes, sizes 35 to 42. Special Lily-of-France Side-hook and Clasp- front Girdles; sizes 28 to 36. Spe- Woodward & Lothrop Step-in Girdles, $4.50 Specially Priced These models with higher waistlines firmly and youthfully mold the silhou- ette into smooth lines for Fashion's frocks. Young people like them espe- cially. Bandeaux and Bandettes. Special for January Circle Sash Side-hook Girdles; sizes 27 to 32. Special Nature’s Rival Girdle Brassieres, sizes 34 to 42. Special Garter Belts. Special Other Values Include— Rose Marie Foundation Garments. Spe- \v Imported Elastic Step-ins, sizes 26 to 31. Special Long-line Brassieres. Special. ..$1.45 Crepe de Chine Bandettes. Special for $1.25 Comsers, Tump FLOOR. Hand-Smocked Frocks Special In The $ I O January Selling ‘White and pastel-colored voile with embroidery in self or con- trasting shades. The new longer, full-cut skirts . . . long- sleeved models with vee or smocked necklines, Home Frocks, THmD FLOOR. - Silheuette and Flared Costume Slips Special In The $3.95 January Selling Crepe de chine and flat crepe, attractively embroidered and lace trimmed to fully complement the feminine mode. Qualities that, in regular stock, are far more. Tailored Costume Slips Tousary Selig 345 Each slip—of pure dye crepe de chine—is finished with a double row of embroidery, deep hem and inverted pleats. Also, at this special low price, is a lace-trimmed style with dainty embroid- ery. CosTuME SL1Ps, THRD FLOOR. Tailored and Lace-Trimmed Silk Underthings Special In The $2‘45 January Selling Crepe de chine dance sets and step-ins—each, $2.45—of quality and style normally found only in much higher-priced garments. A wide variety of the popular pastel shades. Silk Gowns Special In The $4'50 January Selling Lace-trimmed or tailored crepe de chine gowns. Lovely styles in lovely pastels . . . and, at this special low price, truly im- portant economies. S1Lx UNDERWEAR, THIRD FLOOR. Heavy-quality Turkish Towels $6 Dozen January Selling Priced Colored borders match smart bathroom color schemes . . . a fine weave knows exceptional absorbent qualities at this low January price. Fine Linen Huck Towels $6 Dozen January Selling Priced Dainty hemstitching aids the fine linen in “guest appearance” for smart hostesses. Because of the exceptional value, and savings at this low price, most folk purchase these towels by many dozens. Other V-alues In This Important January Event— 7-piece Damask Luncheon Sets; all- white 54x54-inch cloth and six 14x14- inch napkins; hemstitched. § $5.7. Size 72x90. Special White Double Damask Napkins, four attractive designs. Size 22x22. Spe- cial Linen Damask Napkins, size 22x22; two designs. Special. .. .$5.95 dozen John S. Brown & Sons’ Linen Table- cloths, size 68x86. Special. . . .$5.40 John S. Brown & Sons’ Linen Napkins, two designs. Special $5 dozen Flemish Linen Tablecloths, with colored borders; size 45x45. Special. .. .75¢ Italian Linen Bridge Sets, embroidered; size 36x36 cloths, with 4 napkins. Special $2.50 Linen Crash Tea Toweling. Special, 28¢ LiNeNs anp TowzLs, Srcowp FLoom.