The San Francisco Call. Newspaper, September 7, 1902, Page 40

THE SAN FRANCISCO CALL, SUNDAY, SEPTEMBER 7, 190%." The New Street Hats. Reception days here, too. . Ready-to-wears; walkers; tailored hats, stiff effects, the hat for wear. American women are coming to think more and So are we. The variety now is greater than ever— v, tempting. Hardly seems pos#ible that one car get gBE 50 1 vle and beauty for only 65¢ or 75c or $1.00. Of course the much on them—maybe only a quill or wings, a breast with ornaments. It's their severity and simplicity that make them € reater art to know what to leave off than to know what to P . mohairs and beavers are most favored. Some beau- Many swell ones on up to $7.50. en's. We are getting ready. Two big workrooms are hard at it. ew York models are here. If you want a peep at them to-| he curtain for you—some women have already been in and they wanted. They didn’t want any one to get ahead of them. Too Good a Clock Oifer to Skip. ok eaded Necklaces | ch and 15¢ | h two | 'I‘*!" e assty | Means a saving of $1.25, and that's kt o everywhere are wearing worith thinking about, m eweir v—a.{\dldjcir Sty ] Good solid clock, made of polished n e wood in imitation of iron with marble- ‘t‘\a! oy Hlimsaci g moiding; white dial. $5.00 Onec at §3.75 Runs eight day strikes hour and half-hour, with beautifully toned cathe- | gong. Same guarantee back of it | | as if you paid $5.00. New Fall | —more interesting than ever. Style and beauty and variety to capture the purse. 15c—Beck designs, | v ise, the popular st 00 each. e Buttons 25c—Large | ome—all new designs— ed g Silver Thimbles 25¢—All s that you can’t buy r 35¢c, some - 45C, one of * them BATROSS FLAN or two we mustn't for- are 6oc. But of them all we must Albatross Flannel Lorgnctte Watch Chains, 45¢ Bet w > s, turquoise or oxidized beads ! ‘qual in every way to dol- in every way to dol- | make very stylish and effective waists B : r way. Fancy Striped - Weistings, E 28 1nche]s,rplew shades. 5¢ Zonal annelettes, 15¢—36 inch. | 25c Silk Watch Fobs | Plazaes Campsiefies 15esh neh, | at 15¢ black grounds with fancy white stripes, | imitation of the new French flannels: | With e bar and swivel for charm. exceedingly dressy for the money. Ver fobs we have been | Fancy annelet 10c—Light and Bt we Soundca fan dark grounds, Persian’ stripes. hundred leit over. m almost a half-price We offer Weil made That's a_bargain worth coming for, 3 colorings—28 inches. I don’t want to 2 id ‘he he Initial Stationery 30c, Wor not half price. Just as fine and perfect as any in reg- ular stock—no choicer patterns shown this season, certainly never as many at any other one time. They are from one of the largest and most reliable im- porters in the country, who handles nothing but the best. Dealers are al- ways glad to pay his price. We are, and have some of his goods in regular stock th 50c. | , rough or | in. ht; ‘plain; new ; put in neat boxes; " College_girls . will In beautiful fancy stripes—the designs and colorings are Closed all day Tuesday— Admission Day. (This week, the second scene in Fashion’s Panorama.) First Autumn Exhibit Women’s Suits: Wraps The sensibleness of the siyles: their newness and originalily and their wonderful variety |9 to their influence. give the collection : An eloguent tribute 10 Amzrican tailoring. Three motives are behind the exhibit. interest in it as they otherwise would, for it comes so early; is so complete and authoritative. that’s easy to say, but it’s mighty hard to accomplish. We would never have done it if we hadn’t sent our cloak chief to the market ahead of others. He went right into Fashion’s inner court; got right behind the scenes; got the first inklings of what was coming and .got on the inside of big deals. Knowing what's the right thing is only half the battle. -Getting it at the right price is the great stumbling-block. We never fail there. nia all buy through one channel. Any tailor is glad “‘to make price'right” in order to get such a big lump of trade. These advantages are yours. Now we are ready to look at the suits. First at these pictures—they are photograph- ic reproductions of a few prominent styles. We don’t see how any woman can be immune an air of tnierest and tmportance. Women are sure to take three times as much Now, These six Hale stores in Califor~ They are American Through and Through P meam gt s Built along the lines of grace and comfort, very practical and common sense. The women who think they must have a Paris costume are getting fewer and fewer every season. New Y ork is fast l?:commg the wor]d’:; tailoring cen- ter. It was only a few days ago the press dispatches told us of an American tailoring syndicate establishing branch offices in London, Vienna and Paris. The Yankee. gets beauty from the “lines,” from the cut, from the shape of the garment, rather than from laces or frills or ornaments. Look at the kilted skirts, at the sheafed ones; at his wonderful resources of stitchings and tuckings, or at the shape of the sleeve. He brings the style out of the cloth rather than putting it on. That's one of the master arts—simplicity. The blouse with its adaptations prevails, a}tl}ougi there .are a significant number of models with coats—semi. loose coats with shoulder capes or sleeve caps giving a Monte-Carlo effect—very natty, indeed. The skirts show the greatest variations, short ones being more in favor than ever. In fact, the well-dressed woman'’s outfit would be complete this fal[ without a pedestrian suit. Copay Take one of them in this new mannish material ($22.50)—how effective it is. Another popular goods in flaconne (the erstwhile snowflake suiting). faced cleths are too dressy to drep. Then there are swell outfits of camel’s hair and zibeline. Venetians and smooth- A few details might be opportune. Walking Suits The Monte Carlo Irish frieze model in brown or gray; the jacket is lined with shimmer satin; the skirt in a new sheaf effect; whole outfit has stitched cross straps and finished with buttons Flaconne Model The jacket is a natty blouse, with standing ripple collar ostilion back, velvet peplums; fl(htened up with several rows of stitched cloth, with new the skirt is a 5-gored one, of white stitching, A Suil in Manrish Malerials Mixed greens and blues, very dressy jacket, in a semi- ‘with ‘-bands piped with talior the skirt hugs the form neatly to blouse with peplums, set off silk braid—fancy cuffs; the knees and then curves out Cheviot Suils In navy blue with a blouse jacket, strapped collar, shoulder with a bolero effect; Du Flannels to capture the fancy and prices Here’s a NOVELTY FLANNEL, in a basket weave with white embroidered dots on colored grounds— 75¢ a yard. Makes beautiful waists, as do these TUCKED AL- S, 85¢ and 95c a yard. The tuckings here answer for trimmings. THE FRENCH FLANNELS, too, are interesting—the silk striped ones are 75¢, the plain colored ones emphasize these: Waistings at 45¢ entirely new— ut we must not stop with these— 15c¢—| Tennis Flannels, 7 1-2c—Heavy grade, fleecy, in clear pink, blue, tan and red stripe, 27 inches. Tennis Flannels, 10e—Plain pinks, reds, greens, dark blues, purples, creams. Picue Flannels. 15c—Fleece back, pink and blue; 28 inches. German Velours, 15¢—23 inch. Dark Cashmere Wrapper Flannels 6ic only good substantial cloth, in many Great Embroidery Sale 52,000 yards, clean, n:w, dainly (n.vzr shown before), at averag: Every width from 1 to 15 inches. [ Q They Are Made By Hand-Machine. That accounts for their dainty dell- cate patterns; for their even perfect stitching. It costs more to make this kind—and- its rare you find them un- der price. The letters are em- colors—just large enough ust” enough color -to give it at first glance. | now. But the end of his ‘season has e aon S S o who wants dainty | come. The surplus must be sacrificed— and run for all it's worth all day long. Like running your sewing machine by he couldn’t afford to hurt the market or electricity JAnatead. of /by your 100t his reputation by letting any one bid for it—and“dribble it out to a hali-dozen. These are good and cheap. Barry sleeves; fancy | ffs; the skirt is kilted and has a drop skirt of | $2.25 and $2.50— A Broidcloth Oulfit A beautiful one in navy blue with the prevailing blouse jacket, but finished in ways to make it entirely different. Standing and strapped collar; Du Barry sleeves; skirt with a panel front; jacket and skirt {rimmed with grad- uated tucks and pleats Dress Suits A Navy Bus and Whiie Madel Replete with early fall style and harmony of detail. The jacket is.a blouse with bishop sleeves and a saucy pos- tilion back. The skirt has a silk drop. The whole thing is trimmed with black velvet stitched in white to give that new swell silvery effect Aviserican Noveliy Beautifully tallored, skillfilly but simply trimmed. This one in broadclotn iz completely lined with silk....8435,00 Arother Dress Model Is seen in camels hair, trimmed with stitched velvet bands —the jacket is a new blouse with a long postillion back— triple plaits bagk and front; bishop sleeves and a shawl collar—in front is a dainty Persian vest $65.00 the 25.00 827.50 $27.50 cap near- | $27.50 | Neck Ruffs Newness and ‘Beauty in Abundance. reasons for going there. You This is fine—to get such a| gu4 g safe qualities as ever. splendid choosing right at start. Every woman wants a neck ruff. She wants a new style, and wants it different from her neighbors. She doesn't have to pay ruch for it either. Here are some| ! fashionable ones. Even at $1.00 So we planned this effort. ruching as well as accordion-plaited ends edged with ruching—black, black Other W hite Sheets ot T fi:dfl'l muslin, |to"l and hemmed, even £ ) _ n t brices yet. on white and white on black. roned: S i V45150 63x00 Al $1.50— 47150: 72x00 S0e: 81x90 Liberty Siik, knife-nlaited. edged witn sk | Synall Sized Sheels ruching, accordion plaited ends, with juby trimming—black and white combinations. $2.00— Liberty Silk—rows of knife-plaiting. edged Wwith narrow ruching, alternating with rows of accordion plaiting, giving a very full and fluffy effect—long accordion plaited ends, edged with juby trimming—white and black ccmbinations, Not a cheap muslin by any means, but good and up-to-standard in every way. 3Bc: 54x90 40¢: 63x90 Extra Large Cases, roc Extra low -prices—made from an unbleached muslin, size 50x36 inches; the same size, bleached, 12%c. Knife-plaited. Liberty Silk Ruff, very full, finished with accordion plaited ends in polut- e oo blue borders. $10.00, $12.50, $15.00. } F Women sk' 45c-d—gln.,le white - .80—Extra heavy, ext; ide. ‘ancy - Stockings |gfsc s AT R Ee o100 ¥ A RSl $2.25, $2.90, $3.50, $4.00. cotton ones, What Are Your Bed Needs? BLANKET?2 COMFORT? SHEET2 P.LLOW CASE? PILLOW? SPREAD? Hale’s is always the place 1o go for th:m. /s sape money; you’ll get a broad choosing SRR S S S | We want to make it as easy as we can for you to get your fall supplies. | Not everything is underpriced. | If you haven't traded here before. it's a good time to begin. | pillow cases are worth getting acquainted with. The lodging-house and hotel- keepers are most enthusiastic over them—they are harder on sheets and pillow cases than any one else. They tell us that 3 Hale’s Double Warp Sheets Outwear Them All. And yet they cost no more than common kind. Plaited liberty silk with narrow silk | 45¢: 3290 60c: 81380 50c: 63390 6Be: Blankets: $5.00 Especially It's our leader; weighs full 5 pounds—Ilarge size—pure white with pink and Other extra large ones and extra good ones at $6.50, $7.50, $8.00, $9.00, But a word or two of the lesser priced ones: heavy | 75c—Heavy and white. | ‘| White Wool Blanksts, $3.75—They're Newest styles; just got them—great variely—first iime now, 380c Pair, Worth 50c 79c—Crocheted ugreada. double size. | 1.00—An extrahoavy crocheted spread. Perhaps: the best . Buy Bedspreads Now New Dress Goods Clothes for Confidence After earnest, careful buying we opened them last week._ The rgs\ll! has more than justified our effort. Beautiful goods a-plenty—plain, yet rich; soft, but heavy.. Variety enough to satisfy every taste. It's the plain shades that count again this year—not fancy—not so much the checks or -stripes or mixed designs, but simple color tones in light andA heavy weaves. Women like them—they give wide range for effective dressing. Lace Curtain Helps For Fall Furnishers Now's the time to get the most for your money. The new things are Tambour Scarfs and Squares 69c| Always sell at $1.00 and $1.25; many of them - actually worth $1.50. | the newest and more plentiful than | they'll ever be—and as cheap. . | = Bedchamber? Dining-room? Li- Now this ought to stir you up to |brary? Or parlor? No matter what part of the house, we've appropriate designs to fit the surroundings. Aiter all, it isn’t so much the elabo- rateness or cleverness or oddity of a curtain that makes it effective as it | is its appropriateness. 2 As low as big buying first quick action. We can’t remember of | ever having anything to equal that be- fore. This importer had but about half a dozen scattering patterns left—only few | of each style. We cle@ned up the lot at one price. —Openwork and hemstitched borders—scarfs 18x54 inches; squares, 32 inches each way. Prices? handed can make them. | f | eArabian Curlains, $1.00 We feel proud of them: they are ths popular things for dainty parlor cur- tains: some very pretty desigms in nar- row border and insertion effects—3$3.50, $5 and $6.50, Nouttingham Curlains, $1.00 White or ecru, new patterns neatly de- signed for bedroom or dining-room pur- poses. | Swiss Curlains, $1.10 | Dainty white ones, 3 yards long and 40 | | inches wide, including a half-inch ruffle, covered with small dots, New Art Muslins, 12%¢ Pretty colored draperies in floral effscts and combination stripes. It's a'dainty and yet inexpensive materfal for bed- chamber decorations; suitable as for bed coverings, window ctirtains. New Silkoline, 10c Floral and Orienta! ideas for bed com- forters or drapifigs of every deserip- tion, one vard wide. N:w Art Denims, 12%¢ Burcau Scts 29c¢ Fancy dotted and figured Swiss Bu-‘ reau Sets—scari 16x350 inches, with; three doilies to match—have fluted ruf- fle of plain white Swiss; worth 45c. But now soms specially good Many things are. Our sheets and Another new case yesterday morning: very pretty designs for lounge -overings, curtains, etc.; 33 inches, Rayaline Crepa 25¢ A daintlly woven material, the newest thing imaginable for soft drapes, in floral and pretty colored effects; 36 ~ inches. T S8e: 1200 THS: S0 1030 Exlension Rods, 12¥¢ ea. Brown Skflhflg Cheafl That's the bargain’of the day: it's worth coming_downtown for; any window, half-inch br: they fit 54 inches, made with tubing. Haie’s Ribbons ‘*Always something new.”” ““ Their qualities are so good.”” ““I get such pretty bows there.”” Women always have a reason for { what they do. And when so many of them prefer to come here for rib- bons it's well enough to see why. Shopping is a business, not a habit. 1 . We want your trade by giving you the fullest money’s worth. And we will. 15¢ Doullle-Faced Satin RibbonSc The best quality of silk ribbon, finfshed with a dainty corded edge—1% inches wide, ‘good shades for the hatg e fancy work—Pink, Biue, Cardinal. . Cerise Black. Always sold at 15c—now Se. Fancv Loutsine “Ribbon at 15¢ Al k, 815 Inches wide, none but sl solid colors and ‘some with wi stripes, all with a block A heavy widths: 2 yards, 15¢; 2% yards, 17¢; 2% vards, 19e. A couple of cases for special selling, begin- ning to-morrow morning. 10: Whie Cambric, 7%c A standard, every-day gaterial, fine quality, | soft finish, 36 inches wide; to get it at Tic | is 50 unusual we expect to sell a lot of it. quality, evenly spun—in three ¥'worth $4.30, but they are a bit solled from showing on the counter. 95 c—Marseilles patterns, crocheted.| Marscilles Spreads -~ - o £ bargain to Detween ie and air ‘of refine- | So he quietly sent it all to us o glafi—n dcn?i%:rea wl‘;h nthe ordinary 1. wmg g_.g. ;g;n?‘;s of raised silk stripes—first time s .. $1.75 and spreads—firmly woven , & “Wort! g At About Half Price A'hundred dozen (1200 pairs) fancy | 3.3 SRQ IR0 spreadscarmiy woven 3 aRworts S, A 35¢ Fancy Taffets at 22c get one-tenth as much as Close to 10000 yards. We distributed it among our branch stores—keeping | brilliant lisle thread. .. . _ - - “«terns. - % - - B! “Worth $3.50. we ed 1 letters to start with about half of it here. —Faney- striped ‘tops with black boots, 1f you love dain chance. 5c Worth 8 1-3¢ and 10c 8000 yards in this loi—cambric and nain- re other good things: LINEN D MADRIX #00k—2 1o 3% Inches. ER—An excellent paper. 1= |'7e Worth 12 1-2¢ Envelopes 1o maich. . 1BE 4 packase swiss edgings, 1% to 5 inches—with inser- s tion 1 tc 2 inches. i /. Paper 12%c Ib. only knew how much you b pound you would see what sig bargain it is—some 120 sheets in or linen finished, ruled or plain, o _or commercial shape. 'aper worth 20c at any time, but we bought it at & bargain, we sell it at'a bar- gel: alde? ty embroideries and like to save a half on them, now's your 10c Worth 15¢ and 20c 1700 “yards cambric, ‘nainsock. and swiss' fdgings 2 to T inches, insertions 114 to 3% ches. 9400 yards of fine cambric, nainsock ana |90¢ Worth $1.00-and $1.25 Only 350 yards, fine soft nainsook, with deep open-work embroidery, 4 to 11 in. | —Checks and new stripes. - | vertical pin stripes running from ankle Wwith embroidered stitching on the in- steps. —Fancy colored tops with lower part in tan and brown, shades to match shoes. —Or pretty shades of blue with white el embroidered stitching in_ the in- |- * steps. " —Also black with white, biue and green under $1.00. to top. Solid Goid Rings $1.75, $2, $2:25 and up 10 $5. All worth double, set with doublets, jewels—among which are pearls, rubies,| - opals, sapphires—new and dainty d&l g And we have been careful about placing these values, prominent raised floral patterns, maay of them Roman designs. Cotton Comforters, g95¢ . Now, that's quite unusual: such large ‘ones, filled with so much-cotton, and white cctton, too, stitched and covered with silkoline, are not to be found Othiers at $1.25, $1.50, $2.00, $2.50 and $3.25. REE That is, It's worth 35¢; a soft quality of all silk in white ground with fine colored stripes and two rows openwork; pretty ribben for the neck. . Popular Music At prices that make it even more popular: s — *“Rose of Killarney,” 15c. — “ Josephine, M- Jo,” 20:. Odr music department on second floor is a good place to visit. Other pieces you may want are there at a low price. Especially this 75¢ Pastime Dance Album at 45¢c Comprises 30 lat: ?:ynlu- arranged for pl:n.i“ P um«-'--q The spreads have sell it at T5c. We B