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THE EVENING STAR. WASHINGTON, D. C., THURSDAY, AUGUST 13, 1931, A great public PREFERENC growing GREATER HOW CAR OWNIERS VOTED ON THIE QUIESTION “WHAT TIRE 1S BEST?” « » Based on_a_National Tire Survey in 1930 by-a Neiitral.Institution, . GOODYEAR Why buy a second-choice tire. when first=choice MM - T ¢l T . |||||||||||||||||||||||||||' & It will be noted that 30.7% of COSIs no more?2 For 16 years the outstanding first-choice tire of the automobile owners in the United States has been Goodyear. That is an important fact, but an even more important one is that for the last several years this preference has been growing even more rapidly. Today when values are being scrutinized more carefully than ever before, public preference for Goodyear is stronger than it ever has been. Just look at the chart shown here and see how You are not interested in how tires are made. You are interested in what service they give. The proof of tire service is the actual pur- chasing choice of the millions of automobile owners in America. The NEW iy the automobile owners in the United States voted on the question: “What tire is best?” This vote is based on actual experience and not on engineering claims or advertising assertions. /4 Only a Goodyear dealer can give you such outstanding value as you will find in the New Goodyear All-Weather RIDE ON GOODYEAR TIRES The Tire Sensation of 193i THAN ON ANY OTHER