Evening Star Newspaper, October 19, 1930, Page 118

THE SUNDAY STAR, WASHINGTON, D. C—GRAVURE SECTION—OCTOBER 19; -1930- he nit=by=-Unit Way OF BUYING STERLING SILVER Miss Rosy Berthet, a New York girl, who did her bit to even tennis scores between || - France and the United States by winning the French junior | championship ye::m Tkmuy...vmflhohmnleam*hhh.muf dmnukn&—dfuk,mkfl.dfihmmmmudhhnm enough matched Sterling for family meals and many formal dinners as well. Dleblhendueedooaof silver metal, such a complete unit as this costs only about $24% in many patterns made by America’s leading silversmiths. (Mhmmnbbymfifiew&hmmflu(;mld) ‘OU CAN'T EAT A MEAL WITH HALF A DOZEN TEASPOONS”, says the modern woman. Thus she dismisses the old-fashioned idea of buying a dozen of a kind now and then to tuck away in a silver drawer. Instead, she chooses a unmit of matching flat silver which she can use at once . ..a pattern to harmonize with the decorative spirit of her home. She buys as many of these immediate-use units as her needs require. Once she has the basic units, the additional pieces can be bought more casually, in many cases with pocket-money! Set YOUR table in Sterling silver this easy, unit-by- unit way. Don’t wait for the "some day™ that never comes. Enjoy the satisfaction of entertaining with the knowledge that your table is beyond criticism NOW ... that solid silver reflects your good taste NOW. The silver- ware department of any Washington jewelry or depart- ment store will be glad to show you units to suit your needs. (Or, send coupon for explanatory booklet.) OR, 8 COVERS LIELE THE ABOVE ON AN INITIAL OUTLAY OF ONE-FOURTH: If your everyday needs require a large number of units, use the Guild Purchase Plan, of which you may take advantage if you choose Sterling made by members of the Sterling Silversmiths Guild. Take all your Sterling at once...pay approxi- mately one-fourth...pay for the balance in ten small monthly payments. Ask in any silverware department, or send for booklet. STERLING SILVERSMITHES GUILD OF AMERICA Chandler Building, 1427 Eye St., N. W., Washington, D. C. true elegance to the designs of these periods. Such simple lines and curves acquire exqui- site grace only if interpreted by skilled artists. . The members of the Sterling Silversmiths Guild have, through their abundant facilities, a few are shown above. Sceflbusl-lbr interesiing PERIOD EXHIBITS of STERLING now on display in Washington jewelry and de- partment stores. \mu\csl‘vmmlbcl‘lwwmmm 1427 Eye St, N: W., Washington, D. C. Please send me, free, the booklets I have checked below: “The Guild Purchase Plan™ [] “The Unit-by-Unit Plan” ] “The Vogue for Matched Sterling™ (] h’—————\_fim.—_.—______kukfi Name.