Evening Star Newspaper, February 29, 1928, Page 34

4 . THT EVERTNT STXR.” WXSTIINTION. 0~ 08 wENYIEDAY. " rENNuInY o 1Y, R AR A AR AR A AR A S AR AR A AR AR AP A A AR AR AR A AP A AP A AU AR A A AIA P AIRAR AT ARR 738 PR A A6 AR A A A A1 P AT P8 A A A A A P A PP A 1 PP P P A PP o P P P PP P P P Pl I I D THE DUCHESS e A smart cut-out three-egelet, tle in all-gray kid or in the new all-honey beige, $12.00. “Flexible Where You Want It--Rigid Where You Veed 1t!” / < PPN PR PRI I PR PRI 3. Y 87 N T 7 S S I S S S N o VAR AR A 2 TRIR IR IS IR IR PR PR PR IR IR R IR ¥, 5 in brown kid, $12.00. in patent and black kid, $10.00. Foremost in Essential Foot-Comfort 900999 ¢ 5 Walk—Dance—Live in Flexridge —the shoe that so completely / . . . ‘THE WHIPPET TIE fits the needs of the active modern woman—that so beautifully This smart three-eyelet. tie 1s offered in brown kid with collar and lace stay, of beige kid, $12.00. fits the foot. From the very first step you feel at home in ARRRR RN NRDRRRDA 2 14 Flexridge—for it is designed along new and different principles of shoe building — old-fashioned ideas are discarded. and old-fashioned models, too. You who realize the importance of comfort in footwear need - ‘This shoe comes in patent or not forfeit beauty and style— : Grom LA g5 gt Ei SR THE KISMET ther THE VELMO In Andora brown calf and A delightfully new model stonewood calf, in whippet and honey beige vamp with quarter stonewood calf, and in black . and heel of harmonizing suede. Kaffor kid and maplewood. $12.00. $12.00. “Never Before in One Shoe! 1. “Burnless” tread. 5. Glove - snug heel that 2. Flexible sole. prevents slipping or pinch- THE BOULEVARD 3. Invisible rigid shank. ing; saves hosiery. A Do, dimtinctive Pariiian NOn-gani < £ a model this one-strap in black 4. Non-gaping arkle. 6. Smart styles, Xafr k}d, g:vfl:y :{Jmm"’ with = : 5 : patent leather, $10.00. You may find one or another of these features in some other shoe. But you'll find all of them only in The Flexridge Shoe. “Flexible Where You Want — T'w lnsule story Of What TWO q \ Rigid Where You Need It™ THE FLEXRIDGE SHOE Washington ] : THE YORK : Notice how when you flex vour foot in an ordinary shoe In pitent andblsckkid et the heel drags back. Your shoe slips, rubbing holes in trim of black pettipoint, $10.00; | HE Flexridge Shoe is different from other shoes be- Women+* Have +| in sandalwood tan calf with tan | vour hosiery. But tlex your foot in The Flexridge A cause it is designed along new and unique pringiples Gl 0L U SO " Shoe. Up comes the heel, right with the foot. No of shoe building. And when you understand how this to Say About : s ; slipping. no rubbing on hosiery. A\ feature found shoe is made you will see why it can give your foot the i : ) utmost freedom and flexibility, while it also provides a rigid support at the one spot where rigidity is nl(‘crlcd. THE FLEXRIDGE Many shoes, built with a support for the arch, tend to SHOE cramp and bind the rest of the foot. Other shoes that give foot freedom do not provide any support to keep the arch in its proper shape. But the Flexridge Shoc is unique in “1 never knew what shoe comfort was until I The “T:,m,l:l,\_‘“fi:‘ —— that it holds np the arch and does not bind the foot—it purchased a pair of Flexridge Shoes. Now, 1 can M1 withsida’ cut-out, the quaster in offers hoth arch-support and foot-freedom. do my shopping and walk for miles without heing the e o AR least hit fatigned, and I never think of changing shoes upon my return home.” m@wmmmm@@wwmw@@@mmm@w@@mm@w@wmm@ 0 {) AR 77 only in Flexridge! /'y 4 /Y {4 3 & & S S S & < < < & < b e < < = & 55 & G - = ] * -l % ?": ’: ) % < < ] % a G s ,"": % - % g - s 6 ) & SRR s Another Woman Says— “I feel very fortunate to have made the ‘acquaintance’ of such a satisfactory shoe as The Flexridge Shoe. 1 can sarely recom- mend their style, and | have found them very comfortable —in fact, restful.” RAUUAN s 2 bl THE NEWRITA o t ow the natural Striking in its simplicity, this \ arving amart new pump of biack kafr : wrving What You Will Find in This Shoe T sto'on. i Whatever vou do in The Flexridge Shoe vou do with foot-case and FRE we have an ordinary FRE we have the Flex- ! ik o ) iie i arch ot shoe, This ridge Shoe with its fea- foot-comfort, It helps you to keep fresh, vigorous, charmig trom ture shank, ‘Ihis shank stops morning Hll night. midway beneath the arch of Styled in accordance with the very newest of footwear modes, \\ per- the foot bl it nigid il fectly fashionable as it is perfectly fitting-—as pretty as it is practical. No- Im;; AIx: ‘\ e 4’,:“” llwlu:’l' \k'”“':v wonder that The Flexridge Shoe is being received everywhere with enthusi support is essential, but alley . erled . ing the rest of the foot full “u/‘\;] Let us fit yvou with your hrst pair soon. freedom and flexibility, *Names given upon request. ey el . ,) ! A three-evele e, offered tan sandalwood, call with ot montatng tongef of fan Caleutta laard, $12.00 Flexridge Shoes Are Sold Exclusively In Washington (Shoe Dept., Second Floor) at et — ansburgh & Bro. \ ] FHE CLIFTON A four-evelet e of new destgn N 7th to 8th to K- FAMOUS FOR QUALITY SINCE 1860 Franklin 7400 N\ . R i adent eaner, sto o0 \ N and patent loather, 310 00 \\ &) 3 o S o S S S N TN P NIRRT mwwwwrqurnmwwrmrmwmmm\-‘m\w-‘»mtmv N S S N O TR 0 S N o M \ 2 ’