Evening Star Newspaper, October 28, 1927, Page 23

ADVERTISING MEN ELECT PRESIDENT Benson to Serve Four Years. Promises Campaign to Im- prove Methods. John Benson of Chicago was elected president of the American Association of Advertising Agencies at the close of the organization’s two-day conven- tion, at the Mayflower Hotel, late yes- terday. He will be the first head of the association to serve four and receive a salary for his worl Selection of Mr. Benson, who is a past president and chairman of the finance committee, followed the rec ommendations of the executive board which had outlined plans for radic changes in the government of the as sociation. The other officers s recommended were: Henry T. Ewa of Detroit, vice-president, and E. De ‘Witt Hill of New York, treasurer, H. K. McCann of New York wi chosen to fill a mew office, that of chairman of the executive board, the term of which will be two James O’Shaughne: will continue as Further steps in sincerity in advertising were promis. ed by Mr. Benson following his elec tion. The association, he said, will continue its efforts to introduce jn advertising “a ‘solid foundation of fact” to an even greater degrce. A study will be made of markets. eirculation of goods and buying power, Mr. Benson said. The success of ad vertising depends on these things, he pointed out, and a knowledge of such statistics will make advertising mo fficlent, _econogical and _effective. The result, he believed, would be reduction of cost to the consumer through a reduction of advertising cost, Standardization of the column width of newspapers in the interest of greater efficiency will be sought. The association will also seek, if possible. to reduce the cost of national a Ttis ing in newspappers to the local rate. York | Heads Ad Men I JOHN BENSO ' DALTON ESTATE, $85,000. Widow Petitions for Adminislrn-l“ tion—Armour Leaves $40,000. Samuel S. Dalton, who died October 2, left an valued at about 383,000, ding to the petition for lett dministration filed yester- day in Probat- Court by his widow, Mrs. Minnie B. Dalfon. He was also survived by a daughter, Maybelle 1 Dalton. Robert Armour left an estate valued | at more than $10,000, according to the | petition for letters testamenta | by Col. Henry C. Newcomer, U. the executor. The testator w vived by his son, Robert N. and his daughters, Mrs. Lily A. comer and Mrs. Elenor A. Wel estate of An organization formed to help pro. mote aeronautics, similar to the Gug { genheim Fund in America, has recent- 1y been established in London under the title of the National Fund for the Promotion of Aeronauties. Announcing Lower Prices On Regular Size Schenuit Now in Double- o Tires Effect! —Guaranteed for one year on a 10,000-mile basis and even at the new low for— prices you can buy them ' $3 DOWN Convenient . Now $10.95 $14.75 $15.75 $16.25 Size 30x33 O S. 31x4 SS . 32x4 SS . 33x4 SS . 32x41% SS $22.95 33x43% SS .$24.95 34x43% SS.......$25.50 Payments Now .$10.95 .$16.50 .$17.50 .$17.95 .$23.50 Size 29x4.40 30x4.95 30x5.25 31x5.25 30x5.77 32x5.77 .$25.25 32x6.20 ve...$26.50 33x6.20 . .$27.25 Kann’s—Third Floor. @he Foeing Htar - ADVERTISENENTS B ot RECEIVED HERE Bronaugh’s Pharmacy—3401 14th St. N.W. Is a Star Branch Office When you consider .that THE EVENING AUGUSTUS Y. GRAY | DIES AT HOME HERE Widely Known Commission Mer- chant Succumbs Following an | Tllness of Three Weeks. | | | | Augustus Y. Gray, 64 years old, widely known commission merchant wnd long prominent in civic and church {activities in the | at his residence, | iliness of ned his place of busin, na avenue near Center Market, and dealt in general produce. He was a reader of St. Alban copal Church, and, in { point of attendance, was the oldest Celegate to the general convention of > h. Long interested in the civic ment of Washington, Mr. G much of his time toward that end and was formerly president of the Cathe- dral Heights Citizens' A: | was a member of the Oldest Inhabitants of the Dis { Columbia. Funeral services were conducted at residence this afternoon. Rev. es T. Warner, rector of St. Al Episcopal Church, officiated. In- | terment was in Glenwood Cemeter 1heare H. Jeffery, J. F. | Blackmanr itl, 1. 1. | Weeks, V and W. E. Cotton. trict of Bowdoin € nclair Bowen survived by v a_daughter, Miss Ruth a sister, Miss Florence Gray of , and four brothers, a son,| | Rict | i Galoshes “FAMIL women and children. women’s turn-down tops . . 95¢ to $1.75. House Slippers ‘Where can you buy so ONlY sieviresnessesens Men’s Leather House Slippers 'HAT a relief to step Kid House Slippers. of Operas, Romeos cial at sevvsnernnens |t smoke STAR. WASHINGTON, D. ., FRIDAY. OCUTOBER 28. 1927. Frank Gray of Brownsville, Walter H. and James A. Gray of Charles County, Md., and John R. Gray o’ Philadelphia $ai. s STENCH FAILS SQUAD AND GOES “UNSMELLED” Offensive Odor Sought by Health Inspectors Fails to Permeate Northwest Air. The atmosphere in the Northwest section was free of offensive odors last night, according to reports received today by Dr. William C. Fowler, Dis- trict health officer, from the squad of sanitary inspectors assigned to the special task of locating the source of the nauseating stench that sporadical- Iy envelops Particular attention was paid to the smouldering dump near the how grounds in Arlington v last night, Dr. Fowler it ‘produced down the Potomac by northwest breeze. The dump s sti under suspicion as the | nd will be kept under close observ ation as well us other potential sources. McKenney Asks Divorce. R. E. B. McKenney, 1 street filed suit for an absolute divorce Townsend McKenney treet, in which he ch misconduct and names two co- ents. They were married S 24, 1924, and the alleged indiscretions are said to have occurred October 19 and 24. The husband is represented by Attorney Edward Stafford. The Men’s Department RITES FOR H. J. PARKS, CIVIL WAR VETERAN| | Burial Tomorrow in Arlington of Union Soldier, Who Received Medal From President Lincoln. services for Harry Jere. miah Parks, Union Army veteran, who had the distinction of receiving the Congressional Medal of Ionor from President Lincoln in the White House, in the presence of Gen. Phil Sheri for valiant service during the Civil War, will be held, with full military onors, in Arlington Cemetery tomor- row morning at 11:30 rlock. Mr. arks died recently in the Naval Hos- tal at. San Diego, if. he services in Arlington Cemetery tomorrow will be conducted by Depart- ment Comdr. Joseph Beattie of the Veterans of ¥ sisted by officers of hi will be fired by a firing squad from Fort Myer and a bugler will sound taps. Members of the Legion of Valor and holdes Medal of Service Cross and Funeral quested to attend the services. hrought ‘ashington by Gen. Sheridan to receive the citation. The citation shows that while Mr. Parks was a member of the 9th New York Cavalry displayed outstanding heroism i ptiire of a flag at Cedar Creek, October 19, 186 r. Parks is survived by a nephew, Charles A. Wheeler of Connecticut, his nearest of kin. —is now brimming with Fall and Winter Oxfords and high cuts in every style from “Col legiate” to conservative. Model pictured, black or tan calf- $6 French Vamp Mode. Leather, .50 Also Buede, $7.50 Walk tan leather. in Patent in _Black or arch. CITY NEWS IN BRIEF. TODAY. | The American Association of Uni- versity Women will give a dinner, 7 o'clock, at the clubhouse, 1634 I street. James G. McDonald, chairman of the Foreign Policy Association, will be the principal speaker. Subject: “Arbitra- tion, Security, Disarmament, The Federation of Civic Associations will meet, 8 o'clock, in the board room of the District Building. The Yowng Friends Club will give a | formal dance, 9 o'clock, at the Willard | Hotel. The District of Columbia Chapter. American War Mothers, will meet, 8 o’clock, at Hamilton Hotel. Installa- tion of officers. The Big Sisters of the District will meet, 8 o'clock, at St. Patrick’s ree- tory. Virginia Dare Council, No. 22, Daughters of America, will glve a mas- querade dance tonight at its hall, 11 D street. Stephen B. Callahan, chief deputy { marshal for the District, will speak at | the Lawyer’s School, 8:30 o’clock. Sub- ject: “The Mechanics of the Practice of -Law From the Standpoint of the Process Server.”” Director T. J. O’'Leary will also give a talk. Capitol Forest, No. 104, Tall Cedars |of Lebanon, will feature ladies’ night, with a reception, entertainment nd dance at the Willard Hotel. Mem- bers invited to bring thelr ladies and an additional guest The Virginia Dare unit of the Daughters of America’will hold mas- querade dance, at Red Men's Hall, 711 D street, 9 p.m. TOMORROW. The Canadian Club of Washington will meet at 8:30 o'clock tonight in the grillroom at Wardman Park Hotel. The D. C. Federation of Women's Clubs will give a card party tomorrow, | 2 p.m. at the Willard Hotel. Mount Vernon Lodge, No. 3 A. to B. of R. T., will give a bazaar and entertainment by Miss Julia Cun- nigham and Jack Day, at Northes Masonic Temple, Eighth and F st northeast, November 2 and 3. ‘The Young Men's Jubilee Chorus of Friendship Baptist Church, will give a return performance of its musical and literary program October 31, at Vermont Avenue Church, under aus- pices of the Tribe of King David of that church. Columbia Heights Citizens’ Associa- tion will meet Tuesday, 8 p.m., in Wil- son Normal School. Harley P. Wil son, head of the Washington Rapid Transit Co., will speak on “Recent As- pects of Transportation in Washing- ton.” The American Institution of Bank ing will open its season with dancing, cards and refreshments, tomorrow, at L'Aiglon Club. St. Stephens Pla; “The Charm School,” at St. Stephen’s A.ditorium, Twenty-fourth and K streets, Monday and Tuesday, Novem- ber 14 and 15, for the benefit of the new convent building. rs will present L. O. Armstrong, explorer, will give an fillustrated lecture on *“Whales, Totem Poles and Indians,” before the District League of American Pen ‘Women, tomorrow, 4:30 p.m., at its clubrooms, 1108 Sixteenth street. Women’s Walking Oxfords —step into the foreground of Fashion these cool brisk days. Choose yours from the splendid assortments at the Family. Model shown, calf, tan calf, Patent leather black satin, with graceful 55 cing Oxford calf. patent $7.50 " carries first quality U. S. kind only. 4-buckle Arctics for men, Also Novel huekled Strap. Black sueds patent leather. cuff model with fancy §2 95 U. S. first-quality Rubbers for men, women and children, Women's & Children’s YLY Colored Felt and Embroidered Satin Slip- pers, with soft padded soles. much cozy comfort for 950 Superbly fash- ioned, in Patent. with new Cuban black satin. Patent,or Black Satin_ “cut-out” creation, $6.50 Patent o Brown Kid with harmonie ing Suede Back. #5750 1550 “Fam-Li-Pedic” RCH SUPPORTL Pump, in Pate NG nt, Brown Kid or Black Satin. AA to E wido out of unyielding shoes into these soft, comfortable Tan Choice and Everetts. Spe- $2_95 “Fam-Li-Pedic” LOVE - FITTING, Bigbuckled Gore Pump. Arch supporting. In patent leather. AA toD $7_50 wide ... X-Ray Machine for cor- rect fitting. When Boys and Girls Need Husky hoes! “Collegiate” for Girls A DRESSY new Tan Calt Oxford with smart alligator trim. All ‘widths, AA to D. 1% to 2 2% to 8. . Child’s Play Shoes STURDY, tan or patent leather, with flexible, all - leather Goodyear welt soles. Rubber heels. Boys’ “Gridirons” ERES VALUE! Husky Tan Elk Bluchers, made with Hercules Krome Leather Soles for extra wear. Rubber heels. 10 to 13%;. 1to6.. 6% to 8Y3.. |in sending out comm 23 TRADE EXPANSION MEANS ARE STUDIED Managers of Commerce Depart- ment's Branch Offices to End Sessions Tomorrow. Managers of branch offices of the | Commerce Department again had be- fore them today problems of exten- sion of United States trade here and abroad, in the second day’s meeting of a three-day conference at the depart- ment devoted to expansion of Ameri- can trade. Secretary Hoover, who was scheduled to address the confer- ence this afternoon, is in New York and will be unable to talk to the confere The 23 b managers had before them for consideration the message of Dr. Julius Kiein, director of the Bureau of Foreign and Domestic Com- merce, who told them yesterday that the foreign tr: on program of the department has developed to row possible to attention to domestic n creater lems. intensive g the number of district offi- ng the next two or three vears, Dr. Klein said. He also called tention to phase in the foreign serv of the bureau dity trade com- missioners, or tr commissianers who have specialized in the study of a particular commodity. Dr. Clarencs M. Young, director of aeronauties also 1ddressed the conference. The meet- ings will end tomorrow. AT AT SIS S AL AT b e PR DI R “Growing Girls” Ties WOMAN'S style hit, developed on chil- dren’s lasts. Patent, with black Alligator trim. AA to D widths. 1Y t0 2.ccnnennee. 4 2V; to 8.. ... 35 8% to 11 -$3.75 Stunning for Girls ATENT Leather or Tan Calf “Ties"” of re- markably good quality. Novel Lizard trim. 11% to 2 -$3.45 2% to 8. “Leader” for Girls VERY girl needs these long-wearing, _dress Winter boots. In Tan Calf, Black Calf or Pat- ent. Special— 8% to 11. PIPTPTr—— practically everybody in and around Washington is a regu- lar reader of The Star, and the Classified Section, you can appreciate how easy it is to supply most any want that you have in your home or in your business with a Classi- fied Ad. The copy may be left at any of the Branch Offices— there’s one located in most every neighborhood. No fees are charged for Branch Office service; only regular rates. “Wilbur-Coon” Shoes £ N arch supporting Fall style hit, in Pat- ent or Black Kid. AAAA to EEE wide .. “Betsy Ross” (COMBINATION 1a st Fall “Tie,” in Black “Constant Comfort” OFT Black Kid Pump for house or street, with inbuilt steel arch and rubber ss heel. A to E wide o Z GRIDIRONS 1L Boys Collegiate Shoes In Brown Kidskin, $8.50 The Shoe. Zllustrated, URLY ui THE best boys’ shoes it's hu- manly possible to make! Made of specially selected leath- ers. Specially selected materials. In swagger collegiate styles! They give more wear than you've ever bought at anywhere near these prices. $4 to $6 THE Swagger! ABOVE SIGN 18 DISPLAYED BY AUTHORIZED STAR BRANCH OFFICES Sale, Women's Silk Hosiery SPLENDID Quality Service- weight Thread Silk Stock- ings, lisle reinforced at top, heel and toe. Here in every color that Fall Fashion 51 approves. Pair. 3 Pairs for $2.78 €t bo: and Goodyear rubber heels. 9 to 13%...$3.50 1 to6......54.00 6% to 8....$5.00 The Star prints such an over- whelmingly greater volume of Ciassified Advertising every day than any other Washing- ton paper that there can be no quegtion as to which will give you the best results, SHOE STORE 310.12 Seventh St. Y. 54 Years of Satisfactory Service “Around the Corner” Is a Star Branch Office