Evening Star Newspaper, January 26, 1927, Page 11

.S STEEL REPORT CHEERS INDUSTRY Present Year Should Be Ban- ner One for Trade—Other Firms Do Well. BY J. C. ROYLE. Dispatch to The Star NEW YORK, January 26.—Steel business is of 1 proportions today than 3 » and there dec A improvement in ste centers since the turn of the y Productlon is on a firmer basis and steel men see no reason why the im provement should IThis feeling by the statement of 1 Steel Corporation arnings of the leading in 004,741, or $17.96 a share, xceeded all expectations, but the most satistactory part of the report was the showing for the fourth of 1926, which amou 4 showed remarkable small on_even in December, a notoriously fdad mont eems little doubt that the can _readily 000,000 Other Concerns Do Well. The outlc sned by reported by the und Steel Co., and Jones & Laugh s two of the most im: the former industry in the Mid > latter in the Pittsburgh m- net income of the f 919 and the lat- nduction fnl rict as a whole is betwe per cent of c Carnegie has added a 1 Rroup the Pittsburgh dis- 70 and §0 Steel active ation. tow of 3 wce 1o its v has 31 in ope this week sent w Orl for distribution South and West. A break ™ the price of automobile shem.« has been one of the outstand- itures of the industry recentl throughout the ewidence in other sht«( grade: Pipe Mills Are Active. Pipe»Mills are gradually cutting down their unfilled orders and plants rounding out their stocks. Opera- tions are still on a fairly large scale, however. Tin plate continues strong. [Prospects for a g canning season bave helped materially. For example, the American Can Co. st com- pleting its new plant ramento, which will have a capacity of 1,500,000 a Railroad buying has helped the plate market. This buying has been beneficial not only to Eastern maker but to the intermountain and Pacific Coast mills. The Youngstown Sheet and Tube Co. will spend $10.000,000 in the near future in mortorizing ita cording to A. ient. . This will be in aadition to 0,000 improvement approp: ntly authorized eel opera- tions in northern Ohio have increased m nearly all departments except sheets. Reports are in circulation of negotiations for a merger of steel companies having an of about 100 mil Mentioned in Merger Talk. Among the companies mentioned lare the Mansfield Sheet and Tin Plate Co., Newton Steel Co., Mahoning Val- ley Steel Co., Falcon Steel Co., Thomas 8heet Steel Co., Superior Sheet Steel ., Ashtabula Steel Co., Sharon Steel Hoop Co. and Waddell Steel Co. A tentative arrangement, it is wunder- stood, provides for the purchase of sheet bars from Youngstown Sheet and Tube, Republic Steel and Cor- rigan-McKinney Steel. ern blast furnaces, which have had to bear the brunt of the competi- tion from foreign-made iron, are great- ly encouraged by the orders recently placed by the United States Corpora- tion with Eastern iron makers for de- livery in New England and expect the policy will continue, MEN AND MONEY By M. S. Rukeyser. (Copyright, 1927.) The major problem of American business has been shifting from pro- duction to distribution. Accordingly, some of the leading corporations in the country are put ting salesmen into first command. The Carnegle Steel Co., chief sub- ary of the United States ation, recently departed from t dition in elevating William ( to the presiden Mr. perience had been primarily on the selling side. All his predecessors, Williams, Dinkey, Corey, Schwab, ad come up to leadership from the mills and were production or operat- ing men. The Youngstown Sheet and Tube (0., large independent company, pick- ed a man whose achievements d been on the selling side o the president, who wi B during the absence of the president. Buick Company. Likewise, in the motor stead of picking an oper the Buick Motor Car Co. vated BE. T. Strong to the presidency. r. Strong had formerly been general sales manager and his forte has a ways been salesmanship. These straws indicate 18 blowing. The Nation's industr apacity is so jarge that there is no question of ability to meet the demand. The real is to st 2 demand to product of the factories. tion gives the salesman his opportunity. In the intensified com tion of 1927 selling genius is at a new pmmsum. k, president of the Penton Publishing Co., In commenting on the new tend, said: “A mew and growing fundamental to successful industrial business ha how the wind Every Girl and Miss Who loves beautiful Hose and Underwear Will Be Sure to Attend This Remsarkable Sale Tomorrow —THURSDAY See Our Windows— Waich Our Ads J. E. Cunningham 314 7th St. | In recognition of | kind of THE EVENING STAR, W! from the herd and kecomes a shep-| herd Arnold Bennett der emerged from the conditions of the past. This is the distributive and the marketing side of business. In the past, this phase of management in in- dustry has been subordinated relative- ly because markets have been large and growing and selling has been com paratively simple. Bu; Today, buying has become more dis- criminating and exacting, more intelli nt and more scientific. Industrial oducts more and more are udged by qualit rided the aimle > man whe f is in ng Is More Exacting. this growing movement for nement in the indust s and merchandising min a significant thing th number {large compan have vated men of marl position of chief executive. looking for qualified men of thi to head them up. “What general industry lacks most | lin: today is a real marketing conscious- | ing T ness, with policies tc a > higl Th 0 is satisfied with little | est development of the merchan , unmoved by crav-| genius to match its incomparable re which in the ag ord of productive pewer he standar different kind of imagi a ferent kind of stimulation, a different | direction than have marked | its course the past i | merits. This new empha high than pervaded all branche: equipment activity—ev. Henry W. transition see the n & More are| with bhis sort | his dvice | for the av tion has m and desir help ai f 1 HVL tions satisfied i les: It is better to aim too low, for ability n be improved by’ st ation. mbitious man should early ir decision school, where the in dividual must choose his life work ake this duty lightly and into the first opening hen there are furthe als—to get into business for oneself, to get into 1 executive job in a bank or husiness | corporation, to achieve financial in nce by the age of 60. The sitious will also have h render some distinet ser to humanit to create a work of art to achieve a reputation for interest in > weal. Thornton, pry National Railways, says running a railroad successfully is primarily a problem in selling. Getting Into Saddle. traveling salesman, or drum is apparently getting into the be made in $he £t aimlessly mer, saddl Another new emphasis in industry is in_ human relationships, If employ ers fail to co-operate, that fact is now regarded as a failure in ma Human_engineering is in its . but a limited labor supply (or the immigration law) the prev nomic forces which are operatin quicken this movement. The process of cheapening the unit cost of production through more efll cient methods depends on the interest- ed co-operation of working men. In the Baltimore and Ohio shop plan Dan- | iel Willard, president of the Baltimore and “Ohio Railroad, adopted the prin- | ciple of co-operating with the men | oy ] through their own outaide union—the | &1 CFALL on the sea of life, not rudder International Machinists’ Union. The | 1655 shibs which avift aimiessly i Chesapeake and Ohio, the Chicago e s _\'()I'lh'\\'f‘al"l‘n and the Canadian Although the Iv”(‘”" lly inflated g tional Railways followed the abler SR S b ‘I"““‘ more and Ohio examples, but n ny pom at the top, it is obvious ths other railroads have aggressively | Cannot be captains of tr: combated the contimuance of outaide | MUSL be privates and noncommission- unionism among their men. Railrond | ¢4 Officers of business. Men of this and industrial corporations as an al-| humbler sort will have thelr goals, ternative have encouraged the deve too, if they are ambitious. One will b bipmalenl vt al il b e the desire to be promoted within tivities are directed by omiplenon and | S1x months, to lay aside a modest are confined n oyt Poyes an | competence and to establish a family. g The man with a goal is going some- o > s Foa Miakie harparetion. where, and he knows where he is go- ing. The individual without an object tive is merely waiting f mething to happen to him. He is like Micaw} in Dickens’ “T opperficld,” who was perpetually ing for something to_turn up. Destiny is achieved through will rower and planning, not through the biind operation of external forces. Picking Special Fields. Men with the stuff of leadership in them recognize that the world is so complex tha they must pick special fields for their activity. They are pable of changing their objectives conditions warrant, and themselves to new circumst opportunities. But they are well pilot- S OF GETTING AHEAD. Urgency of an Objective, All mortals are creatures of habit. The majority go repetitiously through life without any definite chart point- ing to goals which they have:set up for themselves. When a man recognizes the need of an objective and finds one, he at once becomes a man apart. 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