Evening Star Newspaper, June 6, 1926, Page 67

THE SUNDAY STAR, WASHINGTON, JUNE 6, 1926—PART o . Car looks today—the New and How America’s Longest Lasting . Improved Reo Sedan of 1926 : This Happened in Washington Last Week A man said to a friend, “I know the Reo isagood car, but I don’t like its looks. They’re so old-fashioned.” He was thinking of the hundreds he had seen on the streets recently that looked like this 1921 model. His friend had just bought a New Reo Sedan, so he asked, “Have you seen the New Reos?” “No,” was the reply. : When they finished lunch they went down to the Reo salesroom. And they rode back in a Reo 1926 Sedan that the man who thought all Reos looked old-fashioned bought on sight. He thinks it very goofi-looking. New Reo opposite by the thousands of Why judge the appearance of the oldReoslikethisthat arestill running? The Penaity of Being Amcrica’s Longest Lasting Car ‘Eve'rywhere, Reo pays a certain penalty for be- ing so very well built. It’s the penalty of having so many old, old models still running that people judge present Reo appearance by that of the old cars. I¢s unfair to any car to judge its 1926 lines by those of 1921. All cars have improved wonder- fully in appearance in the. last few years so that all old cars look old:fashioned when compared with newer models. But no other car is judged by such old models as is Reo—because no other Amencan car lasts as long as Reo. Come In and See the New Reo If you, like many otilers, have been judging the New Reos by the five, six, eight, and ten-year old veterans that are still giving faithful, economical service, you should see the New Reo. The Reo of today is the same carefully built car as the Reo of yestesday. But America’s longest lasting car has changed its appearance. Come in and see it—and drive it. A drive in the New Reo will show you that™ ™ Balloon Tires can be handled easily and turned quickly—that you can have the comfort of riding on full balloons without the fatigue that comes from the straining and tugging necessary to guide them with ordinary steering wheels. Split-Second Steering and Braking You can turn them quickly when necessary — for only one and a half turns of the Reo Steering Wheel are needed to turn the front wheels from extreme right to extreme left position. Most cars require two and a half or three turns. Split-Second Braking Plus Standard Control gives you all the familiar han- - dling of the ordinary brake pedal and brake lever plus the added safety of the quicker acting Split-Second Braking system. NOT ONE AMERICAN CAHR LASTS AS I,OA_\’C AS REO Come In and See This t)' ol ()”( New Reo—the finest design of America’s Longest Last- ing car. REO MOTOR CAR COMPANY, Lansing, Michigan THE TREW MOTOR CO., Inc. 1509-1511 14th ’Street N.W. Main 4173, 4174, 4175 Open Evenings and Sundays e A Reo does not claim to be the “best” car. But there must be some reason why the Reo, always a moderately priced car, outlasts even the finest creations of all other American manufacturers. Surely Reo must be- well built to make such a record. Reo does not claim to be the fastest car built. But for emergencies there is the 62 to 65 mile speed that a Reo’s honest speedometer will register when you let a Reo out. More actual speed would mean that Reo’s surging acceleration, unflagging pulling power on long and steep grades, huge reserve power at moderate speeds, would behamperedby changedgearratios. Reo does not claim to be more beauti- ful than all other cars. Automobile beau- ty to one person frequently means some- - thing different than it does to another. But if youare judging Reo appearance by the eight to twelve-year old Reos still s0 common today, the very good looking New and Improved Reo will surprise you. Reo does not claim to be the cheapest cartorun thatthereis. But Reo’s extraor- dinary long life means that depreciation, the largest single expense of automobile ownership, is cut to the minimum. Come In and See the New Reo. jie NEW AND IMPROVED SEDAN $1565 at Lansing plus tax