Evening Star Newspaper, April 4, 1926, Page 28

#E THE SUNDAY STAR, WASHINGTON, D. ¢, ~ The following statement is based on figures ob- . tained from thoroughly reliable, disinterested sources. It gives the names and relative standing of the four longest-lived Americancars. There1s a difference between automobiles of various makes. One of the greatest differences is in lasting qual- ity and in all that it means to the owner’s purse We could hardly believe the figures when they were first brought to us. It did not seem possible that the Reo, always a moderate priced car, could outlive even the costliest creations of American automobile manufacturers. So we had the figures checked again. And again—and yet again. : After all the checks had been made the amazing facts remained unchanged. The four longest-lived cars Reo automobiles have a longer average life—a much longer average life—than any other American automobile. Second to Reo in average length of life are the big Pierce-Arrows. Third are the Cadillacs. Fourth are the Franklins. These four makes of automobiles, and' these four only, have a proved average life of more than eight years. The cars whose records were compared Reo, Pierce-Arrow, Cadillac, Franklin, Stearns, Loco- mobile, Stutz, Paige, Kissel, Marmon, Chandler, Velie, Buick, Case, Dodge, Packard, Hudson, Hupmobile, Davis, Willys Knight, Jordan, Studebaker, Peerless, Auburn, Nash, Overland, Oldsmobile,Oakland, Chevrolet, Moon. Year after yeav, the _ sturdy Reo with- stands the prumish- ment of the high- A number of American built cars are missing.'Some of these are cars whose production has been so small that registration figures are not obtainable. The others have not yet been tgted by the years, or are no longer built. il T REO i # its themsands of miles MOTOR CAR COMPANY APRIL 4, 1926—PART 1. ol OMAmerican Car Lasts As Long As Reo “Nor One The test The only way to judge the life of the average car you or anyone else may get, is by the life of ALL the cars of each maker. : Take the total production of passenger cars for each make for the last eight years. Compare these figures with the number of cars of each make registered on December 31, 1925, as compiled by R. L. Polk & Com- pany, automobile statisticians. This method eliminates statements of opinion, protects buyers from making judgments on the basis of the per- formance of a few cars out of hundreds of thousands— cars often driven by mechanics or dealers and repaired or rebuilt at any cost. How they rank, in actual figures senger cars registered than have been built in the entire last eight years. : Or, in other words, Reo had 124.9% of its last eight years’ output in registered use. The only other cars having more 100% of their production registered were: Pierce-Arrow with 10.1% more, Cadillac with 8% more, and Franklin with 4.9% more. Remember the respective costs of these cars and then (Nn December 31, 1925, there were 24.9% more Reo pas- of carefres, Reo . . . 1249% Pierce-Arrow 110.1 Cadillac . . 108.0 Franklin . 104.9 Tested for nine years or seven years, Reo retains its leadership. And it is sig- nificant [that, in this long life league, Reo’sconstantly improvedconstruction has greatly increased its lead P T R over other cars in its price smpiespi ool Todayonty Reo ot class. e . Lansing, THE TREW MOTOR CO., Inc. o : .1 JOSEPH B..TREW, President ; 1509-1511 14th Street N.W. " Main 4173, 4174, 4175 Open Evenings and Sundays Michigan What This Means in Dollars to You 1—It means that repair and maintenance costs are very low or Reos could not be kept running so long. 4—You can buy long life at a moderate price. 5—This long Rfe means that Reo cars their costis spread over so many years, 6—That re-sale prices of Reos are always 'flnNewndwnaohm and Standard Gear Shift, lengthened lines, more luxurious appointmerts, : .d many minor refinements. Come in and see this very good-looking, moderate priced car, which outlasts all the creations of all other American manufacturers. SIX NEWAND IMPROVED SEDAN %1565 at Lansing plus tax O Roo Matne o Camennny