Evening Star Newspaper, March 4, 1923, Page 65

> N N NS NN WWWWWWMMMMMMWMWWWMMMWMMW HAWAIIAN CLAIM i+ FORAID BACKED Should Receive Federal Help in Road Projects, Say T PAYS BIG ANNUAL TAX Jutpost of U. §. and Entitled to|¢ Officials. Protection, Declares A. A. A. ha uid road a: of Hawai support fros #an Automo! Bon ¥ sta present in t federal ald Executive Chairman. the provisio: of fts afif ond C. Brown, s of the Hawaiian Islands to of the federal to the territory ing with warm of the Amer!- tion and from secretary of n Washington at nterests of obtaining - the Hawaiian roads. ager of the good: RN i = i - — Passenger Cars, Trucks and Accessories (ONVENTION HALL (Both Floors) Sthand L Sts. N. W. MARCH 10 to 17 Inclusive I NS NN S S THE OWNER-DRIVER’S COLUMN. Give Your Tires a Chance. Occaslonally we cOmM® @Cross a|inig treatment at least onoe a Keason. man who will proudly a tire to tell us that it has run per- haps the thousand miles and has never been off the rim. such tires and they are good tin's.t (2) Remova the inner tubes, being not because of the fuct that they have never been taken off the rim, but in spite of the fact put a tire on a wheel and leavo it thero until it blows out mmctured. half of ten thousand er to be stuck to the casing rusty condition of most rims is indi- the neglect most tlr(‘s’ Open Evenings and Sundays e be taken off the wheels in winter? we say “yes” every time, because we feel that the tires are a little more likely to get the proper treatment Dbefore they are puti into Service, if the owner takes them off for the winter. Whether or not a car 18 laid up for winter, its tires should have tact with the metal. plungers. point out (1) Remove tho tires from the ’rlms and if the latter are rusted, clean out ull rust thoroughly and paint the rims with good rim paint There are |or shellac. to normal underinfiation. careful not to rip them if stuck to the casing, and examine the tread of the tire casing for breaks in the fabric and thin spots. A boot vulca- nized inside of a casing where it is oping a weak spot will fre- add many hundred miles to . It is far better to reinforce casing wall before it {8 too far ne than to vulcanize the same spot er it i blown out. (3) Coat the inside of the tira th a good quality of tire tale and ace the tub: thing else. It 18 not good After a tire | THE SUNDAY STAR, WASHINGTON, D. C, - 4. When replacing the tire on the rim do not throw away the pro- tector strip of canvas which accom- panies tires when new. The inner tube should never come in direct con- Every tool box should contain & tire gauge and a set of spare valve Leaky tire valves should never be tolerated, because a tire with a leaky valve 18 never quite up running pressure, and nothing is harder on a tire’s life than Such cracked side walls, rim-cutting and fabric cracks in the tread are due more to underinflation than to any- Place of Shock Absorbers. The man who installs shock absorb- ers or snubbers of one type or an- other on his car Is usually the fellow who never olls his springs. Not that we do not belisve in shock absorbers. They have their place, but they must not be asked to tako the place of greane between the spring leaves. It is rather & messy job to jack up e. a car body sufficiently to remove the springs and grease them, but it pays and should be done at least once & season, no matter what make your car {s. It {s not necessary to remove the long leaf in any epring. Remove the clip only, and all the rubbing surfaces between the leaves may be cleaned, greased and replaced. The grease should consist of hard oil and a liberal amount of flake graphite should be put in with it, Shock absorbers are always of value to & set of springs {n that they absorb all minor shocks, they prevent extreme banding of the spring and certain makes prevent springs from breaking by checking the rebound. There 18 no_combination of clircum- stances which results in more broken springs than that of dry springs, loose clips and a vicious rebound from a bump. It Is here where a shock absorber shines, but it is fool- ish to install a shock absorber in order to let us indulgs in spring neglect. New Cuarburetors Efiiclent. Some time ago we were called in to have a look at the carburetor on a | who plead gullty friend’'s car. It present-day fuel. troubles as 1912 car of good make, but it was a gas hog. The owner could not under- stand it and insisted that we try to|law, or who put up collateral and fafl better the adjustment, but this was|to appesr for trizl, make a serio only possible to a small degree. The old carburetor was rot designed for |to learn, this “quick action” on any- |cl chased a new, modern carburetor and 80 loud are his praises that he claims to have saved the price of the carbu- retor in about three month# running. Moral—1912 carburetors are not made to handle present-day fuel. COLLATERAL FORFEITING IS MOTORISTS’ MISTAKE 25 afiver of u fucking. “the enaraes | ). C, MARCH 4, 1923—PART 3. T was an old-timer|{n order to save time on charges of somé t mistake. ¥or, as many are beginning | thing except the minor charges is|in anything but a clever move. Thers 15 still another page to the | story that is narrated by Commis- | upo He has since pur- And sloner of Motor Vehiclez E. Austin|motor veh Baughman. i “Motorists in trylng to escape in-| conveniences or long waits in traflic | court pleading guilty to various charg selve bad. A fine in court does not |~ of & more serious nature are taken | up in this office, and one who has Failure to Answer Charges Means | pleaded gullty in court often finds Mark Against Record in Maryland. BALTIMORE, March 3.—Motorists that his license to operate his ma- chine is suspended for a time, or even revoked. | “It is a serious thing for the m torist to plead gullty to any char without _a excepting in d pay their fines!minor charges. He may save a f The Cole Merchandising Plan is justly the talk of the automobile world. It gives you a quality car—a car that has been recognized as a leader among fine cars for sixteen years—a powerful car—8 cylinders, 80 tires—splendidly equipped—Waltham 8 Da and shock absorbers—a $2685 valu be sold for £ o.b. Judged by comparison of Eerformance, finish, endurance, other point, the Cole Aero by a price reduction, but by a fundamentally sound selling sible for any manufacturer to duplicate Cole quality at ‘Col the Cole Merchandising Plan or a similar one. IGHT easily saves you $1,000. This orsepower, 127{ inch wheel base—33x5 Cord y Clock, Boyce MotoMeter, Delco Ignition e—and under the Cole Merchandising Plan can 1885 Indianapolis. economy, beauty, or any saving is effected, not plan that makes it impos- e’s price without adopting Standardizes Automobile Values 40 vears ago Wanamaker’s “One Price” plan set a new and fairer standard of merchandising to the public. Today—Cole’s Merchandising Plan has made auto- mobile history, and is making it with every tick of the clock. The plan is so fundamentally sound, so simple and 20 obviously fair that it is sweeping the country. It is readily recognized that the chief cost of getting any manufactured product to the public lies in distribu- tion. Added to this ordinary business cost has been the terrific expense of the “Trade-in” practice in the automo- tive industry. It is estimated by unbiased economic experts that the cost of the “Trade-in” practice on a quality car is several hundred dollars, which represents from 17 to 20 per cent of the list price of the new car. This percentage covers interest, insurance, sales expense and the maintenance of a used car department, such as heat, light, rent and gen- eral overhead expense. But Cole purchasers no longer have to pay for this un- sound, economic waste. The Cole Merchandising Plan* saves the 20 per cent and passes it on to the public, where it belongs. In addition to this 20 per cent it saves you the usual inflation of list price that allows dealers to take ° “trade-in.” The Cole Plan does three things for you—it gives you a quality car at what has heretofore been a wholesale price —it saves you $1,000 on comparative value, and it makes you money by maintaining the value of your car, as your first year’s depreciation is more than cut in half by the elimination of the long discount and the “trade-in” al- lowances, In a word, it standardizes automobile values. What You Save— and How You Save It Pmductioq engineers agree that the Cole plant is a model of scientific and economical management. Here quality cars are produced with painstaking care at as low 2 manufacturing cost as is possible by any manufacturer. Telephone Main 614 The big saving is effected in distribution. The Cole Merchandising Plan eliminates the “Trade-in” loss for which the public has had to pay, and the saving is passed on to the purchaser. It is said by various automobile authorities and officiale that list prices have been increased so that allowances of from $200 to $600 (See Example) could be made in order to take care of “Trade-ins.” It was simply another cost which the public had to pay, and doubly unfiir to the man who bought a new car with no old one to “Trade-in.” The Cole Aero EIGHT sold for $2,685 at the factory just prior to the adoption of the Cole Merchandising Plan, and is the price it would have to sell for today under the old “Trade-in” practice, Here is what you save by the Cole Merchandising Plan —20 per cent on the former list price, plus the usual in- crease in list price of quality cars that has been made to take care of “trade-ins,” bringing the price of the $2,685 Cole down to $1,885. In other words, we have cut our commissions to distributors and have eliminated the ;’flr;de-m” allowance by adopting the Cole Merchandising GIBSON MOTOR CO. ‘Washington, D. C. COLE MOTOR CAR COMPANY, INDIANAPOLIS, U.S.A. There’s A Touch of Tomorrow In All Cole Does Today Always remember the Cole Aero EIGHT is a $2685 Automobile The new price is made possible only by the plan, and no manufacturer can duplicate Cole quality at Cole’s price without adopting Cole’s Merchandising Plan or a similar one. For sixteen years the Cole has been recognized the world over as a fine car. Every Cole car has always been finished with as much care as though the reputation of the organization rested on it alone. Back of these years of quality is Cole's thirty-four years of successful experience in manufacturing and merchandising. The Cole Aero EIGHT is a powerful car of such striking beauty that it commands instant admiration in any com- Make the Test that 'Tells Regardless of your gefemnce or what car you are con- sidering, you owe it yourself to investigate the Cole Aero EIGHT and the Cole Merchandising Plan. Put the Cole to any conceivable test. Gauge it by any stan , hill elimbing, comfort, economy, finish, beauty, safety, durability, or any other point you can think of. Look at it from every angle—make The Test That Tells —figure what you save, and what you make on Cole quality at Cole’s price—then you will really be in a ition to know what car to buy, and we will gladly abide Y your judgment. For your own satisfaction call or telephone for “The Test That Tells.” If you have an old car to trade we can show you a plan of it that will actually make you money, ®* 1124 Connecticut : Avenue 1 was not gullty some one accused of speed- say when brought in here. ‘I eaded gullty to escape a long 'houm sometimes in court, but he speeding, reckless driving or other!comes out to find that he loses more violations of the state motor vehicle | time, from fifteen to thirty days, and times longer, when his license {s way. of thie then he learns that it is the flr\;l&nl! and reports of the ¢ viclation cases in the kis case is disposed of in It is a serious thing for who 18 not gullty to plead little time. It iz he sald, “often get them- & bractice that should be stopped.” WHOLESALE AND RETAIL AND RIM PARTS FOR ALL CARS SERVICE TIRE CO. 1336 14th St. N.W. Merchandising Plan Saves You:1000 Open Evenings and Sundays