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err usta ep & Voila! They enter! The Fashions—a galaxy in festive attire —bringing with them a breath of the delight of changing seasons. And truly never before have the newer modes seemed so expressly ordained to enhance the verve and charm of. American women. It is the sophis- ticated simplicity of the Youthful Mode that is the outstanding 1 that is ultra-smart this Paris has decreed it—and fashion leaders hive so ably expressed it on every conceivable type of attire. It seems a ver! le determination to make the world look young—or at least all the women In it—and what ‘woman can.fal to catch the charm ef youth when costumed in “Pillar- like” slenderness; skirts just long enough to reveal slim ankles; small, snug-fitting cloche striking the top. note of smartness. It may be the Chinese influence with its clever Mandarin jacket effect and vivid, ex- otic embroidery is responsible for the delightful boyishness of the mode, The Trend of Fashion Banished, seemingly, for the’ en- tire season, is the waistline and Pleasing are the substitutes that have been provided. Paris endorses the long, slim, pencil-like silhouette, heltless, with fullness: below the Knee. Slimness is the objective of every frock and tailleur, Reed-like in effect are the evening gowns for all but the very youthful for whom La Mode sponsors alluring, bouffant frocks with snug, basque-like bodice. These delightful bouffant creations are highly favored for dance and dinner wear, but for the very for- mal occasion it is the straight-line silhouette that is the ultimate choice—always, however, relieved of its severity in a number of ways. Introducing the Variations as fine as they can be made, add to the attractiveness of afternoon frocks and are rivalled the flounce which se ain its modish flare. Godets uniquely fashioned; long, Russian tunic-effects are achieved in’ moire. Frilly, clinging flounces of the spiral variety add distinction to the youthful cachet. Channel has developed some inter- esting afternoon frocks in chiffon, plaited in all-over effects so fine as Ratine it feminine touches } of silk rhtine fr y tailored and the: ably to the charr » use of bands of dar 1, the monogram, and th (tive front closing of the blouse. Springto be hardly distinguishable. ‘The tiny Mandarin collar or the rows of less line, long. sleeves and neck plotted section drops from an off-the-| treatnient a toaee geod heen should ¢ sap|@™artness. The redingote top: Rus- webs ie) pple nd acditend AS tunic; neck-to-hem streamers sitio ave slots, satin and ptintéd| Sha scart attest are among its silks are ‘the favored fabrics for] pi inating details. Staring hosione afternoor wear. These are developed with the coat frock is the newer boy- stradete ne , mays —tiwaye: Stil Gn caseslapelts: trou aebslomaa tee attend taeat sivas. witht caretul! s\occai ina /gensehl SANMTOREA, boc: thee pat to detail. Perhaps it 'ts'the| 105 mackie a one simplicity about view these frocks that assures their vivid buttons, but the effect of the popularity. Chinese tendency is mainta ined. wate a io 5 For the woman who enjoys a trig or the Formal Occasion tailleur there is a wide range of ‘The important role that beads are| choice this season. Fashioned to play in the evening mode this season is becoming obyious as one Wool rep or silk alpaca, these smart creation after another arrives from Paris displaying unique beautiful de- signs of brilliant beads that contrast with kgrounds of soft color or harmonidp with the fabric. Chiffons and georgettes are the vogue with the new Rquare neckline a delight- ful feature. White, black, yellow and Chinese blue are much in evi- dence although you may choose any of the pastel shades and be quite within the mode. Colors this year are as variable as the modes. One sees Pan Green— that delightful, refreshing green s0 suggestive of Spring—much in the soft silks that are for southern wear. Brown has become a stand- ard shade quite as much as blue or black, Chinese reds and blues in many shadings are the choice of many important Parisian designers for both afternoon and street cos- tumes. . Coat, Frock and Tailleur Once again the coat frock, a time honored favorite of the busy woman, occupies the foreground. It is smart- ly developed in a yarlety of novelty fabrics, including crossstriped kasha cloth, suede cloth, Poiret ‘Twill, wool crepella, charmeen and Rodier fabrics. Characterized by the belt- *| veloped in black suede cloth or satin, costumes are enlivened by attractive plaids, stripes or checks. With the return of the suit into Milady’s favor one realizes the necessity of includ- ing at least a few smart blouses in the Spring wardrobe. The salient note in the tailored blouse is its stiff bosom front which. is variously in- terpreted. <6 Occasionally this stiff bosom ts ef- fected by a tucked area on a plain, untucked blouse; or vice versa, a plain vest front appears in contrast’ to a tucked blouse, ‘Little glass but: tons in contrasting or self-colors frequently accentuate the mannish appearance. Many have monogram. med tabs in Chinese effect. The importance that is being ac- corded the'separate blouse and skirt is another style innovation of the Spring. The suspender blouse, di cut square in the neck-line and worn with white crepe de chine tailored waist in perhaps the favored mode for wear with the sports skirt. The straight Mandarin jacket made of any of the novelty summer prints is also popular for sports wear with the plaid or striped skirt, The Clever Capulet When one considers the question of the new Spring top coat or wrap it is seemingly difficult to overlook the very important capulet that Is ever and anon lable to make its appearance in a novel disguise. ‘This season it peeps forth on. trim’ after- noon frocks of heavy crepe, on the trig tailleur and three-piece costume and now we find ft variation on the new Spring coat. It is sponsored in a Paquin model de- velopedgin beige ribbed cloth with cb bon, in delightful One may almost call them “top coats” without qualms so decidedly masculine {s their trend. The truly feminine touch is achleved in the soft, luxurious small fur collars’ that are so much favored. The silhouette in general is the straight line with occasional introductions of the cirou- | whose def: ’ trimmings of navy Dengaline.rib- lar apron front. Cape sleeves are much used. Fur Collared “Top Coats” Seldom Fifty inches is the favored length for the twill coats for general wear.| |i ‘These coats are effectively trimmed 3 with braid. Artichoke green, red and brickdust shades as well stripes and plaids are iewer Fabrics in Variety indeed has the woman t fingers can fashion her SUNDAY, MARCH 16, 1924 own wardrobe been so assured of a as well as much ermine wide range of selection in fabrics.] but while white is seen, the new So many of the newer materials are| shades are ermine dyed a cocoa or offered already embroidered or so}. beige. richly designed that there is small need for trimmings of any kind. The first impression of the new fabrics is of their exquisite beauty, both Of weave and design. One notes the influence of Chinese, Russian. and Oriental effects in color com- binations and designs. One of the most interesting new silk weaves for | fashion is the veil of “lack tulle with summer is called “Crepafatas,”| an embroidered border of gay flow which is simply a slight embroidery | ers. The veil is not worn over the stitch forming in little dots a design| face, but across the front of the of Greek keys, and other patterns. |,nat and down the right shoulder. {Imported ratines appear in large |-—————__*"_ block designs beneath which one notes small round designs. Voiles, linens, crepes and silks are all rich- ly embrqidered. Several silks are completely covered with Chinese characters and figures. This Spring promises truly to be a most colorful one ahd is certain to bring renewed spirit and energy and greater charm to every woman, Epidemic of Lace : F rills Reported LONDON, March 15.—There ap- Pears to be an outbreak of little lace Gls. They adorn frocks, hats and the lighter capes. There is an ept- demic of them on lingerie and the sleeveless ‘evening gown sometimes has a detached lace frill around the lower arm. Ermine Now Seen In Many Colors LONDON, March 15.—The ermine won't know itself at all this season. Short coats of erriine ar popular, i «BE AUT Y ~ Ta é TYPES 4 study your “type” and suggest new ideas for the becoming arrangement of your hair. You will do well to let us arrange your CG AR, coiffure now and then. “Our Methods Please” Mrs. W. Barnhardt Approved Marinello Beauty, Culture —_—_—-_ —_ Gay Borders on Black Tulle Veils PARIS, March 15.—A_ graceff) with the trend of fashion. Don’t wear an. Easter gown with a last years’ style hair dress. Expert operators at this shop keep up to the minute styles and give you the benefit of their knowledge, Beauty Shop Next to Western Union Phone 2621 All Beauty Work Guaranteed tne Smith-Turner Balcony Phone 1550 LUA SHOPPE LOTS Keeping Up the Pace Social activities—houséhold duties—businesg worries! Because of these the great majority of women today have little time to devote to their personal appear- ances. Yet, if you would keep pace with the leaders those very conditions demand additional care of hair and face. = ‘4 A regular shampoo of fine soap and soft water—a special treatment at the slightest suggestion of dand- ruff or falling hair—a facial message will accom- plish wonders for you and will keep your hair and face healthy and charming. Fastidious women preserve their natural beauty by weekly visits to The Velour Beauty Parlor O-S Bldg. Phone 2593 A necessity not a luxury—prices within the reach of Madame or Mademoiselle, ST Fintéiding Touches Correct as far as fashions are concerned, are the black moire underarm bags. Pouch Bags and Envelope Purses are going to be much in demand. $2.95 to $13.50 Gauntlet Gloves Chamoisette, Silk or Leather The smartest Gloves for Spring are the Gauntlets and they are fancier and prettier than ever. In greys, tans, and brown. $1.25 to $3.50 For Silk or Chamoisette $3.50, $4.00 to $7.50 In Kid or Suede Onyx POINTEX Silk Hose Special ALL THIS WEEK Our most popular Onxy Silk Hose with Pointex Heel, full fashioned and # good value at $2.50, THIS WEEK $2.00 Pair All colors, NA Cini ttt Richards «Cunningham Co. : . Jaunty Sport Coats There’s nothing like Sport Clothes, says the modern American woman and that is just what we said when we saw these stun- ning models. - Straight line except for just a bit of Swagger flare at the bottom. You “an depend upon them being fashion-right in every detail—priced right, too, at $25.00 - : And Up = Blouses Dainty Dimity Tailored Blouses in a fine run of styles. Specially Priced $2.50 and $1.25 Sweaters Snappy Sweaters in slip-over, sleeveless, tuxedo and = jac- quette models. Moderately priced at, from $4.00 to $8.50 Of Silk, in beautiful patterns and colors to Of White Imported Broadcloth $17.50 At $5.95 Sheets and Cases Hemstitched Percale Sheets iS pasa $4.50 Of Silk, Crepe, Knitted, Pillow Cases _____-____ $1.25 Roshanara, etc._____ $7.50 Better Than Linen Richards & Cunningham Co Reliable Merchandise for 35 Years Royal Society Open Stock Art Goods Announcing the arrival of Royal Society Ope Stock for Spring. All goods listed below are stamped in neat attractive rns. Full r ctions and color chart for - bE ed accompany each ars Buy Now While Stocks Are Complete All Linen Glass Towels, 35c Blue and réd checks, 16x28-in. | eee eR All Linen-Guest Towels 16x28 inches_______ 70c 19x32 inches. -95c Beautiful Materials, * Colored Ends. Pillow. Cases, Hemstitched $1.50 PAIR Heaviest tubing, new patterns. Luncheon Sets 36x86-in. Cloth and Four Napkins Special, per set______$1.45 Luncheon Set <, 36x86 cloth and four Napkins ~________$2.00 48x48 cloth and four Napkins __.__ $3.25 Buffet Set to match____95c¢ Hemstitched in black on finest white snowbloom cloth. Luncheon Set Pure Belgian Linen, 86-in. - cloth and four Napkins, per set____$2.85 45-in. cloth and four Napkins, per set____$3.85 Card Table Covers Of white snowbloom, and finished with tie strings. Stamped in neat patterns, $1.25 Mah Jong Covers Of linen colored crash, finished complete with pockets for coun- ters, $1.45 Models On Display