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i} i i 4 } and that after I wore a }might had a suit which I purchased. |BETWEEN YOU AND ME|———— Help That Saleswoman as She Works to Please You Women Who Strive With a Smile The Task of Making Pleased Customers Isn’t Easy, but With Some of Those Who Sell It Is the Sole Object of Every Effort. By Sophie Irene Loeb. Copyright, 1922 (New York Evening World), by Press Publishing Co. “Please, lady, just take your time. We have all afternoon to fit this, and you have to be pleased, You are the person that is going to } wear this suit, and it is no “ip to me to sell you something that | go you won't like, because you away and not come back.” to-morrow.” FEW days ago I was in a de- partment store looking for a suit. The place was crowded with spring buyers, and I had to sit by and wait, as all the sulesladies were busy. The forewoman came to me two or three times to assure mo that in a few minutes some one would take care of me. T could not help hearing what went on about me. It was most re- freshing, to say the least. And I asked the names of two of these salesladies, whom I will call Mes. O. and Miss « former later selling me a suit This is a department store fur people | of modest means, and | am confident these salesladies, at least, who wait them realize that fact. They un- itand that most of the people who 0 there cannot afford to m ie mi takes in selecting their wearing ap- parel, as the income is limited, and I they must be very careful in. their ! selection. u nm ff overheard one of the satesladies talk to a customer somowhat as T } have quoted at the beginning of this } article. And with this line of talk, she eed to m: it her business + as }sure this woman that she musin’t H take anything she did not want. 1 heard the other one tals to an- other patron in connection with a sttit that had come Lack something P tike this: “So your relatives do not think this suit fits you very well. Well, that's all right, we'll see about it. | o right. We do make n mistako ice in a long while, and we're will- ing to acknowledge it if we do "So just go into this room and try it on again, and I will have the fitter come and look at it.” The woman remonstrated that per- haps they were too busy to give her the attention she needed, having re tyrned the suit, but the saleslady Qe her that while she was there she might just as well get 1 justed, and that there was no of coming back again—that no one was too busy to make it right And the woman went into the room satisfled with the knowledge that she was to be treated as well as when she first came to-buy the suit. I could see it written all over her face. And so it went. For fully fifteen or twenty minutes T sat and listened. I marvelled at the patience and the perseverance displayed by these two saleswomen, and then when it came to my turn [ found not only similar treatment but the woman actually suggested that I do not take a certain suit that I liked very much because she feared it was a little too tight reall, it and bought it. regret having She suggested that I come in later im the week and that a larger size might come in. I certainly would have jught that suit if it hadn't been for e motherly or sisterly this saleswoman. And ] did go back again, and she in the course of these visits I learned Going Down! EAR FRIEND: reaching out UNKNOWN thing? gestion daily? The greatest quality of mind ta the ability to see the hu- morous side of everything. It will pull you out of all sorts of holes. It will save you from financial loss and keep your temper where it he- longs Humor is the salvation of the race at present. Where are our great humor- ists” Perhaps, after qmme to that where owe will Sunoriat. ‘This, chen. may be the thing you seek out of the UN- KNOWN! Very truly, ALFALFA SMITH Are you into the for some- Do you want a sug- that will help you all, we have age of history each be a it a while 1. counsel of And not here to sell you something you don’t want. So take all the time you want and if you're not satisfied to-day, come back again a whole lot about the saleswomen in this department. I came in contact with the little buyer who spends many fevered hours figuring what this or that tyve of woman might want. And she doesn’t. dare ake any mistakes either, A small army of servitors- servitors, That's what they are. miling Of course, one may not always find such. saleswomen, but there are hun- dreds of them. They have learned the great value of making a pleasod customer, And we get a lot of pleasure out of it ourselves,” said Mrs. O., while 1 was getting my suit fixed. “We don’t like to have women buy things they don’t want. It doesn’t do us any s00d—nor the firm. And furthermor they rely so much on us that we ore en in a position of making them either happy or unhappy in accor. ance with the way we have led thein into the purchase, “Besides, it is so much more satis. factory to have a customer have con- fidence in our judgment and to know that we will not guide them wrong. We make many friends this way and there aré some very charming people who conte to this store—women who make the day pass more pleasantly for their coming.’ And since all this occurred T have reflected much. 1 believe that sales- women generally are trying their best to please and to make a satisfied cus- tomer, On the other hand, T am not unmindful of the many troublesome and erratic. women who add sorrow to the daily lives of many a sales- woman, It is to them that I present this article—and to the thoughtiess woman who doesn't have to please anybody but herself all her life. Tt would seem to me that if any of these women would go into any de- partment store und sit for a few min- utes, as I did, and listen to the many silly objections raised by trying cus- tomers, and the corresponding pa- tience with which these objections are met—if they would get some real ex- perience, I am sure they would du their utmost to lift the dally bur- dens of their sisters, the saleswomen, who, from morning till night during various years of their lives are con- tantly called upon to ploase, please, please! Why Not Look Your Best? -By Doris Doscher. Copyright, 1922 (New York Evening World, ‘by Press Publishing Co. = ~°" EAR MISS DOGCHER; D 1am a girl of sevent am 4 feet 10 inches tall and weigh about 05 pounds. | do net think | am ovérweight, but my face is 90 fat that | make the ap- pearance of being so. 1 e ny have triéd dieting, but m to lose weight only in | have also used an ae- the body, tringent on my face, but it doesn’t seem to help, Would you advise my wearing a rubber reducing garment or using some reducing cream? The contour of the face often seems stouter between sixteen and twenty and I do not see why you should wish to reduce your face unless there was a tendency to a double chin, The wearing of a rubber garment during the night will reduce the face, but I warn you any reduction that comes through this method is very liable to leave your face in a very shriveled condition and the morning treatment is necessary after wearing a rubber garment or else you will give your face a very old appearance. As you are normal weight for your height all that is necessary for you to do is to live a norma! outdoor life and you will soon see your face assume cor- rect proportions. Dear Miss Dosche Will you please tell me how much a girl thirteen years old (fourteen in May) should weigh? Please tell me how to get rid of blackheads in the chin and nose and at the side of the nose? BLONDY. About ninely-lwo pounds when you are fourteen years old would be your correct weight, Absolute cleanliness, especially before retiring, is necessary to get rid of the blackheads. Also be careful not to touch the face when the hands are not thoroughly clean, EASTER HATS \SOuR HAT CANE ) \ 2OuR HAT CANE Bac To THE y ) os To THE - RESTAURANT BARBER SHOP by By Roy L. Copyright, 192: 667CHERE are some men here with w piano they say i: for us!’ crled Mrs, Jarr, ex- citedly, shaking Mr. Jarr to awaking. “It must be a present from your em- ployer, old man Smith, in apprecia- tion of what you did to save him money when his wife, Clara Mud~- ridge-Smith, wanted to go into the movies."’ “I didn't save him the first ten thousand dollars,""_ grumbled Mr. Jarr, “and it was hardly necessary for me to advise him not to throw away any more of his money on those fake film promoters.”’ “Well, anyway, a piano has come for us,.a concert grand, und I don't know where to put it. Your boss must have sent it; I don't know who else would. “Why don’t you ask him to take it back and send us a radiophone outfit, pop?’ asked Master Willie Jarr. “Izzy Slavinsky is making a radio- Phone out of a. soap box, some wire clotheslines and a tin pan 4 umbrella, but I want a regular phone."* “Maybe we could t piano for a_radiophone Mrs. Jarr. de our old suggested “It would be just grand to have one. Mrs. Stryver has one and is going to give « radiophone Party soon, But you'll have to get up," she added to My. Jarr, “and talk to the men about getting the new Piano in. We may have to cut a hole in the roof and ceiling, for it's @ con- cert grand and too big to bring up the stairs or hoist in through the front windows." “You mean to tell me you are not joking? It's too late for April Fool's Day," grumbled Mr. Jar! “You get up, I tell you, and see about getting the plano in. We'll have to take a lurger apartment now, for if T want to give a dance there won't be any room in the putlor after we get the new piano in hie Sete ie ana see about it do Mr. lie t if the boss has sent us a big piano he isn’t doing me any favor. He might as well have sent me an auto- mobile,” ‘There is an automobile just come,” said Gertrude, the maid, from the hall She had evident overheard Mr. Jarr's remari Ww automobile? Mr. and Mrs Jarre voget! “elt's a great, big shiny one, with The Jarr Family Ne © Yor: Evening World) by Press Publishing Co. McCardell Copyright, 19: a gasoline body, 1 think they it," replied the maid. “it's Fy Mindon, ulnetees, helps to su) and is all glass like Mr. Berry * counter io a large New ore de mobile hearse. foot hy u"—she At these words Master Willie Jarr Begin this rushed out, crying excitedly, "Hokey! A RIVAL. We've got an automobile! T first M, i “Do you think your employer in A teat argie aa not believe sending me a concert grand piano and petpre's sister: count you a limousine?’ asked Mrs. come between them, She knew all elate. that his iter had felt uncomfortable “I never heard old man Smith was in her tiny Hving room: She knew suffering from enlargement of the |, pies heart before," said the awed Mr. Jarr, ‘at this woman, who was accustomed who was now in proper attire to go to luxuries, was ill at ease during her forth and see for himself. brief call. And Jarr, “Oh, maw!" cried Master Willie Jarr, running in. ‘Johnny Rangle although ste knew says that a big plano has come to this woman would their house and a big automobile, and do all in her power some men want ten thousand dollars to introduce her brother to young women of “his class'’ she did not really believe that Spafford could be swayed. “So you did not like Mr. Spofford’s for them." “Yes, I forgot to tell you that there are two gentlemen outside the doo who want the money for the piano and the automobile,” added Gertrude, the maid, Mr. Jarr groaned. He now remem- ! bered the pernicious activities of his ank new found friend of the night before sister,” Mrs, Mindon said as her securing his signature and Rangle's aaicnter removed her plain little on the dotted line of several printed ° forms be had not bothered to read cotine frock atid slipped into a | believing at the time that Mr. Ben- mono to talk things over before Jamin B. Bingham, for whom he had jy signed the forms, was a collect: retir- “She is a very refined woman, in charming woman sred Margie, ‘*but I could see that of autographs of celebrated men very fact a de- Wh E . she would not care to have her brother Woman to me, but she did not ask me | upom her or even express a Should Know wish that we meet again.” 1 told you it would be that way,” Copyright, 1922 (New York Evening Word) warned Margie’s mother. “On, Margie by Press Publishing Co don't count upon thic attentions When you bead the next velvet bas man 50 much higher up in the stamp the design on the wrong sid You will not have the usual att Al squid” culty in discerning the pattern jut Prank was just the same to ward me," sald Margie. “When he lott nl » clean the white o ered we cxchanged glances and he seemed brush well with a clean soft brush, Women do not understand things lke é this Wher the smal! enameled clock in ‘Well, @ream on if you must,” the boudoir refuses to do any mi shed Margie’s mother, “but some crystal and you will have a@ pretty picture frame, jargie did dream on. Bhe “MARGIE” By Caroline Crawford (New York Evening World), by Pr The Love Story of a New York Working Girl. ner raat 1 ory to-day and see 8 Pubilahing Co. port her widewed mether by work rt r u ¢ Intimate Prince yw Margie’s dreams wor! journeyed back and forth to the store with a heart as light and happy as the girl who wore an engagement ring The joy of spring was in her heart and she felt just as certain of her Prince Charming as if he had laid his heart at her feet The yellow jonquils ford sent her withered thrown away, but Margie knew there would be more, There would be vio- lets and roses, great bunches of them; there would be long strolis together and many hours of companiynship. ‘Then, before she realized it, two weeks had elapsed and not « word from him, Had his nister told him that he was mad to seek the com- panionship of a working girl when he might know the best society giris in their clique? Was he, perhaps at t moment, interested in some other si Margie banished all such ide Probably he was out of town, per- haps he was busy, and then, theirs had which Spat, and were never been a “cal] on Wednesday eve- ning’’ affair. But one evening, while she sat thinking about him in the dingy liv ing room whose very drabness cried out to her and m an for 1 srighter, happier future, her mother’s Voice suddenly aroused her “Margie, just listen to this," said Mrs. Mindon as she read from the society column of a newspaper, "M: Frank Spafford and Miss Lelia Whit ting did a special! Spanish dance which captivated Mrs. Vanderlit’s guests. Everybody declared it was the most professional thing they had seen off the stage. Miss Whitting made her debut just two weeks ago!” “Well, what of it?’ asked Margie, though she was vainly trying to choke back the tears, ‘Of course lie hast go to those things “Rut why haan't he been here “That just accounts tt ex claimed Margie. ‘He has been giving his evenings to practive that dance “Yeu, with the scason’s newest debutante! Oh, Margia, won't 1 wake up when the sun is in eyes?’ “T think I know tke duties of a social life,’ replied Margie, ‘and ft still feel just the same toward Frank Spafford. You wait and sec : Rut dit (To-Morrow—A Sudden Encounte: your mother Your LESSONS FROM EVENING WORLD ‘Dream”’ Apartment Helps to Its Realization Look for a Foyer, a Service En trance, a Living Room Rather Than a Dining Room and Separa- tion of the Intimate Rooms From CONTEST { the More Formal Ones. By Mrs. Christine Frederick Household Efficiency Expert—Author Household Engin: Jopyright, 1922, ring. w York Evening World) by Preas Publishing Co. The contest just closed offering awards for the best apart- ments designed by women, through the columns of The Evening World, brought out some interesting points. Being one of the judges | found out what were the ideals many housekeepers desired in their “dream apartment.” And while most of us are unfortu- nately at the mercy of the builder it is most beneficial to discuss what arrangements and constructions are along the lines of better housing, with the hope that we may soon see them realized. spring bear in mind these sug- gestions, which should ai in your ¢ I' you are planning to move this ist you 1, Try to se- cure even a very smail en- trance hall or “foyer” sothat your guests may" remove wraps, or de- liveries be made in some spate not in the main liv- ing room. Too many plans Re made the en- direct Jor or dining room. This CHRISTINE trance into « vents privacy, increases noise is by all ar- means a poor and rangement 2. ‘Try to find an arrangement permitting direct entrance to kitchen or bath from the front door without passing through the Such a plan factli- keeps the odors furthest the Fail- ure to this detached loca- finds its worst result when vooms. ma tates servic Kitehen noise « ‘way und again makes for most desirable construction. have tion one has to invariably cross either living or dining room, or still worse, a bedroom in order to ch the kitehen, The bath, the > rooms re rany such servi Kitchen should always be in a distinct and separale group from the private and more formal rooms, 3. Try bath to secure bedroom and adjacent, or two bedrooms Courtship —and— Marriage By Betty Vincent 1922 (New York Evening World) by ress Publishing 66 T\EAR MISS VINCENT: | D am a young girl of twenty years of age and considered a girl of great common sense. Now the trouble father is very strict and | to me as if | were a mere child instead of a busineges girl. | hold ponsible position a book- you could give me some advice in regard to the rights and privileges of a business girl, young but old at heart.” Your problem is one many girls of the present age have to confront. This is an age where two young girls may safely go to @ theatre together or where both young men and women go to dances, shows and visit each other's home unchaperoned, but many of the old-fashioned parents do not see it that way. About the only way you can convince them that you are capa- ble of taking care of yourself and ac- quainted with the right sort of people in to give « sociable at your home and induce your father to meet your friends. If they are wholesome, well meaning young people he ought to be able to judge, and then, perhapr, ho will allow you to go out with them The country town girl has this ad vantage. If she mentions she is going with Bil, the banke: the postmistress's daughter well, but the next best thing in a city $ to bring your fri let “pa” and “ma” meet them Copyright “Dear Miss Vincent: Am nine- teen years of age and have been interested in a girl the same age for over a year. When she re- turned for her college vacation lant week, however, | noted a vast change in her attitude to ward me. She was so cool that | finally asked her to return my friendship ring whieh | had given her, Now, Miss Vincent, | am very sorry | did this, for she is an exceptional girl, unlike the modern flapper, and | don’t think 1 will ever be happy without her friendship. Please advise. “JACK.” ‘The spring {# the best season in ti world to “make wp and forget.” It is time when all Mfe sings with toy Send call that sunshine. ing and and a bath In a separate arran; ment, or distinct ‘‘suite,”” also away from the more public pat lor or Iving room, The reverse of this arrangement is found where It is necessary to always cross a parlor in order to reach the bedroom, or where a bath ts located next to the dining room and at the end of a long passage at least twenty or thirty feet away from the bed- room, It is never desirable to have a bedroom adjoining the dining room or the kitchen, In- deed, the only right arrang: ment is to have the intimate rooms separated from the more formal rooms. That is why the best plan always provides some form of hall or separate entrance to each room without crossing to any other. 4. Try to find the arrangement where the first room entered is NOT either the bath or the kitchen, Many plans opened the front door directly onto either bath or kitchen, when it would have been much more desirabic for the front door to face the li ing room or even the dining reo, 5. If space is limited, as it was under the four-room contest rule— ! it a0 frequently ‘in reality—it is preferable to have two bedrooms and a combination living room-dining room rather than only one bedroom and a sep- arate dining room and separate parlor, The time spent in eating does not warrant large space to its exclusive ut The two rooms can be used as two bedrooms, or one for a nursery, a study, a sewing room, &c. Many attractive plans may be worked out for using part of the living room a dining corner. Seats along the wall, the pretty ‘Dutch alcove,” with nar- row table between the benches, or the dining table merely at one end of the room, studio fashion, are more advisable 6. The long, narrow, dark ‘‘rail- road apartment,’’ where one room follows right behind the othe 's one of the poorest and least desirable plans, It has a depressing unpleasantness and wastes space. Any long hall or too much corridor is im- possible as well as undesirabie where space is limited. There is no ‘balance’? to such a plan and it always gives a feeling of dis comfort and cramping. Better (> arrange the rooms on an axis of breadth rather than length. 7. The location of doors hax much to do with the success of any arrangement. ‘Too many, opening all at one point, are dis turbing. The wrong location of a single door in the wall may lessen the privacy or use of the wall space for equipment, 8. Closets or cupboards should be as numerous as possible and reached from 4 main passage or be easily accessible. 9. The kitchen's space should be relatively small, 8x11 or 7x! size belng ample in the smal! apartment, Bedrooms should be given more space, more air and light. The dining room, if any should be smaller than the living room ‘Thou, too, plan on,.O Thinking Housewife! Some day wo shall all realize our “Dream Apartments.”’ Cocoanut Oil Fine For Washing Hair If you want to keep your bair in good condition, becareful what you washitwith. Most soaps and prepared shampr as contain too much alkali. This dries the scalp, makes the hair brittle, and is very harmful. Mulsified cocoanut oi! shaine poo (which is pure and entirely preasoe less’ is much better than anything else vou can use for shampooing, as this can'¢ possibly injure the hair Simply put two or three teaspoonful of Mulsified in a cup or glass tithe Lule warm water, then maisten your hair with water and rub it in, It will male: «a abundance of rich, creamy lather, and cleanse the hair and ccalp thoroughly, The lather rinses out easily and remeves particle of dust, dirt, dandruff ard excess oil. ‘The hair dries quickly sud evenly, and it leaves it fine anil sithyy bright, fluffy and easy to mansg You can get Mulsified cocoaaut cil shampoo at any drug stare. It is very cheap, and a few ounces 's enough to tia everyone in the family for months. tte sure your druggist gives you ifuasilte« MUISITIED, Wl “