The evening world. Newspaper, March 31, 1920, Page 14

+ ge canes 5 ee —fo a - 32™/ST-BROADWAY- 35™ST-NEW YORK : ‘| Piano and Phonograph Section Brot} I Open Evenings Until 9 o’Clock After 5.80 P. M. use 33rd Street entrance Al near Broadway _ Second Annual Great a =. tor | | 100,000 New Customers During April] ff For Other’ News, See Every Member of the Store Family United In This Determined and Enthu- siastic Campaign to Surpass the Remarkable Record of April a Year Ago Men’s Suits Sharply Reduced Seten-Nationally Advertised Brands $39.75 have Elana un ten teases at clothes made in the U. S. Mea’s and Young Men's Suits of the newer fabrics in-the cogil sae Single and double Light or dark colorings. Plentpof plain blue serge. Sizes 34 to 44. Qn.Sale Tomorrow at 9 A. M. GIMBELS—¥ ourth Floor Imported Colored Dress Organdies Toe a yard 40-inches, wide Sheer, crisp-organdy in all the wanted new and the staple shades of this season. A charming material for a sum- mer frock for many occasions. This value is exceptional. OnSale Tomorrow at 9 A. M. GIMBELS—Second Floor 3000 Porcelain Table Tops En-scoeral. sites $1.95 to $4.95 ‘Thesetable of white tops are porcelain, very Easily kept lightly eaalain ‘are both attractive and the kitchen. GIMBELS—Fiflh Floor Axminster Rugs Reduced Radically to $50.00 The Wanted 9x12 Size Amy homekeeper knows how very ex- jes gceiaes a price this is. But tens see rder to preci thair cokoings and deeigns, Oriental patterns in a peck to satisfactory choice. Co on fae 2 On Sale desman at 9 A.M. GIMBELS—Sixth Floor 50-Piece American Porcelain Dinner Set eee 910.95 Sor 6 Persons A charming set in a charming pattern of large pink roses and gold lines. April Drive Value—and you know what an April Drive Value means—If you don’t —come, see the dinner set. It’s elo quent! For summer cottages and bungalows—to save the service you've paid more for—or to use for formal! occasions—you couldn't make a better choice. Only once a year at this price—re- member! | On Sale Tomorrow at 9 A. M. \ GIMBELS—Fitth Floor Inspired by the tremendous sales-increases of the past half year, the Gimbel Store has pledged itself to roll up a magnificent total for the month of April. Broadly speaking, we plan to show for the month an increase of a million dollars. And shall endeavor to do so by ‘adding to our clientele a hundred EXTRAORDINARY VALUES ALL THROUGH APRIL means than the offering of remarkable values. zenith comes. this great event with its Savings of From 10 up to 50 per cent. Not in one department remember; nor in a half dozen; but in every important section of the store. Let the few items featured on this page give you a hint of the whole intensive program. thousand new customers. Which result may not well be achieved by other And unprecedented value- giving will be the motive power of the sale. In April, mind you, before and immediately succeeding Easter, at a time when profits might well be at their rt Gimbel Pages 16 and 17. | Boys’ Batter Suits | Greatly Reduced Tomorrow $35.00 for Fellows of 8 to 18 $35 might be a very substantial price, for some boys’ suits—but not for these. For | every one of them is marked much higher jn our regular stock—and even the higher price is © moderate one. ‘Two pairs of trousers with each suit—and all fabries are all wool. Made by one of our best manufacturers in new and correct models. Good colorings and patterns. @n Sale Tomorrow at 9 A.M. GIMBELS—Fourth Floor 1000 Women’s Wraps: Suits: F rocks. Grouped at the Remark- ably Moderate Price of FUNDREDS and hundreds of chic Easter cos- tumes will emerge from this event! Whether ‘ou want a suit or a frock and wrap—and even if you had intended to pay more than $39.50 b/ —do see these wearables. The Coats 450 of them—and what beauties! Such fabrics, such lines, such tailoring! Bolivia, serge, polo cloth, wool velour, tricotine, taffeta, lama cloth—it doesn’t sound like a list of $39.50 coat fabrics! Most of them silk lined throughout, some hulf lined with silk; a few ure unlined. The right colors—the newest styles. Very, are pictured at the right. The Suits include a generous group of navy tricotines—yes, at $39.50! Well cut, well finished and effectively fashioned. Short coats with braid—in a slightly flaring style—as pictured. Also longer coats with straight lines and narrow belts. Most of them are navy tricotine, some are navy Poiret twill and serge. Silk lined. + very special Two are taffetas of great charm; two splendid models with most effective stitching of dull metal threads. One model has pretty panniers, the other a frilled tunique—pictured. Navy blue and blaok, for the most part. GIMBELS FASHION SALONS—Third Floor The Dresses All sizes, - Where Thrift “and Fashion Go Hand-in-Hand — The Easter Millinery Occasion of 1920 The April Drive Brings Added The April Drive Brings Added Values in Untrimmed Hats: Values in Untrimmed Hats: Tailored Hats: Trimmings Tailored Hats: Trimmings Imported Body Milan Hemp Dress Lisere Dress Children’s Hats Flats, $2.95 Shapes, $2.25 Shapes, $1.95 $3.95 in fancy weaves and best in black, brown, navy large hats—in black for poke style in black and colors. sand. the most part. navy; steamers. Hemp Tailored Hats, $3.95 in sand, black, navy and brown. Fancy Ostrich Bands, $2.95 the best color of the season. $20 am one GIMBELS LPOLUNIRY OCCASION IN PROGKLSo Uy MALN FLOOR, Third Floor and Subway Balcony Stockings / 0 $4.48 Less—-we wish we could tell you how much less than you'd regularly have to pay—but most women won't have to be told that this is the chance that comes once in @ season, Pure silk from top to toe; full fashioned lace boot effect. Black only. Price Includes Federal Tsx Women’s Pure Silk Stockings $2.11 Pure ingrain silk of good heavy weight. Full fashioned wide elastic lisle tops and soles. Black only. Price Includes Federal Tax. On Sale Tomorrow at 9 A. M. GIMBELS—Main Floor Women’s Pure SilkLace | i“ ~~ Women’s 8 Pumps» | and Oxfords New styles just received $7.45 An Oxford with a military heel and a one eyelet pump with a leather Louis heel, both welt soled, in mahogany tan 1000 Yards of Tub | Famous Cannon Brand | Silk for Shirting | Bleached Sheets | Offering Remarkable Value at | | Size Before Hemming, 81x99 inches. \| $2.90 a yard $2.55 each } An excellent silk, white with colored \| Only 1200 in the lot stripes, offered for this one day only, | and if you've shopped on sheets lately, you know how lucky you'll be to get them at | this price. | | 1800 Cannon Brand Pillow Cases to Match, 58¢ each | \ | \\ at the lowest price this quality shirting | leather, In full range of widths and has yet been offered this season, \ i082 Bet fore Hemmir g, 45x38 14 inches, sizes. Only in this lot-Worth-whbile comi: ly for, aren't they? On Sale Tomorrow at 9 A. M. \| Pd ip a ey dr yeaa maaae | On Sale Tomorrow at 9 A. M. On Sale Tomorrow at 9 A. M. GIMBELS—Second Floor GIR ELA—-fecond Few GIMBELS—Second Floor all | Weta | 6- Suusaelip: ‘onGlace Kid Gloves le P. K. sewn; white only | $3.39 || madras, i we've seen. This price is for Thursday only—and we hope you'll come Thursday to share in the best and smartest glove-value Heavily embroidered in black or white. Strap-wrist Capeskin Gloves $3.39 The glove for your new tailor-made. Gored at side, 4 needle-embroidered back. A wonder | price, of course. On Sale Tomorrow at 9 A. M. GIMBELS Main Floor | > All II Wool Tricotines At Less than Today’s Cost 54 inches wide $4.75 a Yard This all wool Tricotine, so favored by fashion for the Spring suit and gown, offers excep- tional opportunity. We have not offered be~ fore this season #o fine a quality at so low a price In two shades of navy blue, medium and dark brown, blue bird and Japan’blue, tan, Castor and Rookie shades, | black, steel and taupe. On Sale Tomorrow at 9 A. M. \\ “FOR TOMORROW ONLY ] | i GIMBELS- —Secund ‘Floor = 1) any 2400 Men’ s New Madras Shirts Sizes 14 to 17 $2.45 New crisp shirts of fine quality printed Fall and accurately sized, excel- || lent in style, fit and workmanship. In narrow, medium or white stripes, in blue, || lavender, green or black— all fast colors. || Made in’ plain negligee style with soft double cuffs, centre plait and five buttons. On Sale Tomorrow at 9 A. M. GIMBELS—Main Floor 190 All Linen Satin Damask Table Cloths Pure Irish Linen: 70x70 Inches $8.50 each Full-bleached cloths; the sturdy tustrous quality which you always want but seldom find at this price except in a Gimbel April Drive. Shamrock pattern. No matching napkins. 150 Dozen Irish Damask Napkins } $4.75 Dozen Linen and cotton; five pretty patterns; hemmed, ready for use. On Sale Tomorrow at 9 A. M. GIMBELS—Second Floor 268 Solid Mahogany | Chairs or Rockers $15.00 A most exceptionally low price for such well constructed, attractively designed chairs. Wing effect with cane seat and back. Medallion in centre panel. A similar chair with a velour cushion seat in blue or mul- DOTY. ves ARE PECK $18.00 _GIMBELS S—Seventh Floor Brooklyn, Long Island ‘and roam or Customers Direct va Gimbels | via ere nner Subinane