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| SES PS 300 IN FIRE, NANIMING STAIRS GIMBELS | THE EVENING WORLD, FRIDAY, APRIL 4, 1913. atienethenpneent sett tsa The Clothing That Men Like Correct in Style Ample in Variety Have You Ever Tried A GIMBEL Tea Room Luncheon? Have you ever wished that you could find a place where Men’s Fine Silk Shirts Nearly One-Third Below the Market Even if a man can’t allow himself the luxury of wearing Silk Shirts all the time, he at least likes to do so on occasions. In this offering luxury is brought low. So that whether a man wants one Silk Shirt, or a dozen, he finds 9 strong incentive to buy—and to save—in it. Rich, distinguished striped patterns, various colors and black, on white silk of excellent quality ; plain ms and French cuffs. Our estimate of their value is moderate when we say that they are $6.50 Quality, at $4.60 Each Also’ presented for critical men’s approbation, is a very remarkable group of Soft Cuff Summer Shirts at $1.60 in a great many good patterns, in mercerized fabrics. Also Unusual Fancy Negligee Shirts: at $1 Chesterfield stylé, fully. silk lined, and cloth or silk-faced With evenly spaced stripes, on woven madras, in black, laven- | to edge; al “Avenue” ts fi der or blue; Ets bosoms; stiff attached cuffs. Main Floor Spring. fabrics, ¥ Lana ee ee ateten oP From the Regular and Exclusive GIMBEL Collection---- 5) 739 Young Women’s $29.50 to $40 Suits At $25 We have just rea*Hed the tarning point! _ In other words, the time when we must dispose of all the broken-size suits that have accumulated thus far this season, The number of these Suits is enormous —%739—for we-had more styles than ever before. . ies Is in a Spring 1913 Model— odes by Bernard, Paul Poiret, : everything was really appetizing? id you peocd enjoy shad roe that has never been frozen? fo you know what it means to always get reall carefully selected chickens— whether broiled, canned Oak delicious stuffing, home-style with rice and gravy, fried, or in the most tasty salad that you ever ate? Platelet ait, tnt you Mla for Rhubarb Pie that is si » ju ni —Wwith tl i bated lat sa He at he light, flaky crust that Perhaps you'd prefer a piece of REAL Apple Pie? Would you like to taste REAL Strawberry Shortcake? Really, you'll never know how good Ice Cream can be, until you eat it at GIMBELS! by you know what a JOY a REAL Cinnamon Bun can be? for TEA and COFFEE at its people bit particular will make a RT ga) ee Then bright daylight, perfect ventilation and artistic sur- roundings add to the pleasure of the meal. bs Refined Music in the Main Tea Room—and a Smoking Room for Men. Eighth Floor Prominent among the newcomers in Men’s Spring Suits are the stylish pin stripes and fine checks, the grays with the darker gray stripes, blues, blacks and other Suits in appropriate Spring effects. Men have taken very kindly to the new Gimbel Four-Button Sack Suit, with the front of the coat cut perfectly straight, which we show in a variety of desirable fabrics, from $27.60 to $45. A Group of Spring Suits And Overcoats at $16.50 The SUITS ore fine Spring stvles from our regular stock, hitherto selling at $22 to $25, with some surolus lots of the same grades from our regular mokers. The OVERCOATS are all of $25 quality or better, in WITH DINING TABLE Police Have to Smash It Be-| fore Imperilled Tenants Can Get Out. Police reserves had to be called to drjve from thelr beds early to-day the more than three hundred occupants of & tenement house crowded with Italian families at No, 54 Ellzabeth street, on- dangered by a spectacular fire in a loft bullding next door, at No. 52. Many In- fisted on staying to pack grips. Others wanted to carry out their furniture. Te tho midst of the excitement one of the tenants jammed the stairway with a ining room table he wished to save. ‘the police had to smash the table, During the block on the statrs other tenants, fleeing in their night clothes, hed to use tho fire-éscapes. After the danger had passed Capt. Tierney had almost as much trouble In Inducing the scared people to leave the Streets and return to their beds, During the blaze many knelt in the street and prayed that thelr homes might be spared. Passing No, 52 shortly after 1 o'clock Tomorrow—A Special Selling of ‘Women’s TailoredSuits, $29.50 Twelve New Styles—Reproductions and Adapta- tions of the Latest Models by Bernard, Poiret, Drecoll and Bechoff-David Wool Poplin, Cordoline, Serge, Bedford Cord, Checked and Striped Worsteds, also the New Hopsacking of Fine Wool Patrolman Lahey heard a rumbling noise, and as he turned flames burst through the windows on the second floor, occupied iby the Zukin Paper Box Company. By the time the engines ar- Many Are Reproductions of and Bechoff-David rived, with Clef Kenlon in charge, the . a 4 While there are Suits of fine wool ponlins, .whipcords, Bedford cords, fancy worsteds, plain and ‘ third floor, occupied by the National A , dogs 0 2 ‘| Nota lot but @ collection of several hundred Suits that ‘ool Company, was alight ai striped eponges, French and Men’s wear serges, you must expect to find prokably only one Suit of were special order. ich signifies tha Mibédacass: ausetcy: as ths suavatee ; y be th 7 four or six Suits, However ave y young Wonka ndecdba ll bape t) gory oe aty leorasize. Of course, of some there may who, wears a 14, 16 or 18-year size should be able to find just the suit that she wants, for there are scores of styles in this dispersal. Young Women’s Matelasse Young Girls’ Coats, $10—-Special Brown, navy and black serge, with cilar, revers and cuffs Coats, $20—Special In light shades for evening wear, also in the fashionable dark | Yemra,“iliuserateds nit" Contrasting colors. Sines 6 to 14 Young Girls’ Lingerie Dresses, of the best possible materials, are in authentic styles, the that shaft, were through the roof, The top three floors were vacant. uffocating fumes from pasteboard and glue made the fire difficult to fight and the firemen had to work in relays. ‘The damage was estimated at $20,000, There was a rumor that a nignt watchman had been trapped in the fire, mard’s Suit with the jaunty litle ard’s Sui e ttle cutaway ceat th: spears to have a separate pnt Be but which ig just cleverly trimmed with silk of 0 rich contrasting color, is un- doubtedly one of the most swagger Suits of the Spring—and colors for street wear; lined with peau de cygne. Illustrated. it surely is the latest style. Deputy Chief Langford and Battalion un: ‘omen’ 880 If you want a severely Tailored Suit Chief Marshall went through the build- Young W eae te Pi Dresses, $3.75—Special lent eal that is bound in the new way with silk ated excel- ing from cellar to roof and satisfied $12.60—Spec: ; These dainty dresses with skirts of eyelet and blind embroid- If you desire a Drees tatedek th 9! themselves that no life had been lost. Those with bodices of chiffon and shadow lace are quite cry have long panel waists that are cluster tucked, and inset y je best wear you can get one while those that are trimmed with broche crepe might Valenciennes Ince. Ribbon-run embroidery beading | that will prove satisfactory; in every lar. 2 oir wa be demi-dress styles. Sizes 6 to 14 years. defines their waistlines, Sizes 6 to 14 years. Third Floor And there are Mourging Suits in six of the models, too. fanecrace pertict pres Tile Alll sizes from 82 to 44. Third Floor Eight page section in colors. trated with all the lates: styios, ; Free with supplement. in advance. De- A Crowning Event !.--New and The latest ranges of our own greyanilicass! mei every that distinguishes our much more expensive in c lon. ; ; : Salthougs we illustrate one of the new styles in black Italian Lace Tagal, trimmed with high loops of rose-pink ribbons and garlands of roses and small flowers, there are man; ’ f in the new poke-sailor styles, the new and artistic mushroom shapes, besides elongated hats and turbans in great number—trimmed with lovely flowers, modish feathers and gay colored silks. Also—several hundred hats at $6.75, $8.76, $12.75 and $14.75. Young Girls’ Dress Hats, $5, $6.75, $10 to $25 Jeanne Ipynx and Valentine About, the famous Paris modistes for the Younger Generation, contributed both hats and ideas for this collection of Milan, Tagal, Leghorn and lacy Lingerie Hats. As many of the hats from our own workroom are made of fine imported materials, and as they all the charm of simplicity, they quite rival those from Paris. These for girls of 6 to 15 years. 8d floor Specialized $10 HATS tt possesses the same indescribable character Fire Destroys Automobile. A back fire in the carburetor, Just as George Miller halted the big Mmousine of George Storm, a wealthy lumberman tn front of his employer's home, No. 53) East Seventy-second street t set fire to the car and it was de before firemen arrived ip response to to @n alarm. ——— Gave Up Al Hoes of Livi Gol Key Remy Sr is Le About nine years ag hopes of living much longer, owing to the fact that I had severe kidney and liver trouble. I took treatments from The GIMBEL SUBWAY. STORE More than Ordinarily IMPORTANT Is THIS SATURDAY EVENT in Spring Attire for MEN Which Re-prices SUITS and OVERCOATS to $10.50 | This is a remarkable browgit bout by the >) steep Ue cet trade dtrbence reveral very good physicians and each o eat ne for some time told A s ° in hy ete natin Now, Modish Women Desire Moire Coats— [Fancy Collars feriatne Gemenes aes that would have to give up myself And Here They Are At $15, :' vec aamvs Fashion for earlier delivery which were Finally, I received a sample of the well known Dr. Kilmer's Swamp-Root, which I decided to try as a last hope. Even the sample started to make me improve, and noting this improvement I kept taking Swamp-Root regularly, and after being down to the weight of 115 pounds and having a very yellowish complexion and daintiest of beige batiste collars en- tiched with blind embroidery— starting at 60c; with cuffs, $6.96. New voile collars embroidered in black to give the shadow effect on white voile are $1.60, Of course, more’ elaborately embroidered collars up to $5.66, Guimpes with pera’ bosoms and pretty flat coll at $1.96 to $3—are of chiffon cloth, net, em- bro'dercd crepe de chine ard voile, Maline Rufts,$2.50 & $4.95 after row of fine accordion leatcd maline in two tones of vio let, green or brown, also white-ar d- black, or all white or all black. Just arour d the neck length $2.60; Longer $4.05. ‘'Two-in-One’’ Veil NOW BEING SOLD AT $10.60 ‘The SUITS are of plain and fancy blue oe i ee eee et ae SPRING OVEKCOATS——-Three-quarter length Chesterfield in binds andl Oxtord gray, as well as a number of gray mixtures; cco el ieee are $25 and $29.50 When prices increase by peepasnd bounds, youcan bevery sure that a fabric is fashionable and is much in demand. ‘This is just the moire situation today —and indications signify that the demand will be still greater and prices higher. Our foresightedness—explains why tomorrow's prices of $16, $25 and $29.50 are possible. .. If we had misjudged the trend of Fashion, we would have had to suffer a loss, but as we were right, we are enabled to present these Moire Coats at the most extraordinary prices of the season. . The $16 Moire Coats are in a just-below-the-hip length model, with panel back and draped sides. ‘ i ;, “Those at $25 are copied from a Premet model that swathes the figure artistically about the all Hopes of recovery gone, | am now in very fine condition, my weight being 170 pounds and complexion the healthiest one could have. % 1 highly recommend Dr. Kilmer's Swamp-Root to every person who has any disease of the kidneys o1 its worst stages, and you have my consent to publish this statement as I wish to rec- ommend Swemp-Root to any one having kidney or liver trouble. Yours respectfully, GEORGE MILLER, 735 Osborn St., Sandu Subscribed and sworn tc a Notary Public in and for I Ohio, this 24th iy of October, 1911. ALVIN H. BIEHL, Notary Public. We sold the Swamp-Root to the above and believe same statement to be true, Bechberger & Brown, Druggists. Send to Dr. Kilmer & Co., Bingham- ton, N. Y., for a sample bottle. Tt will convince anyone. You will also receive a booklet of valuable information, telling all about the kidneys and bladder. When writing, be sure and mention the New York Evening World. Regular filty- cent and one-dollar size bottles for sale at all drug stores. gceecsee ceseseoenooooose’ J. P. MORGAN'S 3 LAST TRIP FROM Alexandria to Naples ON THE ADRIATIC Sizes in the entive escortment for men and young men, 32 to 44, Au strict Wee LA hhh vat coe ee fabrics. strict! tai 3 all-w fast ue Norfolk pel 7 to 16 years, ble-breasted style, 9 tole years, Russian style, 3 to 8 years, Included in this assortment are BOYS’ SPRING REEFERS, sizes. 3 to 10 years; $5 grades alzo, at $3.95. Men’s Soft Hats, Half Price & Less An sxeeniional event in new styles of Men’s Headgear. $1 to $2 Hats at 500 Because they are ahort lots which must be ebeared, they bre to be sold at this very low price, Telescopes, Alpii Mascots and other popular styles, in rough and smooth finished lelts, in all the new shades of tans and greens, to match any suit. All sizes in the assortment, which consists of acme 600 Hats. Boys’ $1 Felt Hats in All Styles, Also at50c Subway Store, Balcony Misses’ Spring SUITS, $7.25 476 Distinctly Smart Suits for Misses, in Sizes 14, 16 and 18, These Are Really $12.75 to $15 Grades. We had no idea of purchasing these, but the price was so tempting that we took them in ad- dition to a larger order of Women’s Suits from one of our best makers, The latest Spring siyles in a fine assortment of mixtures, amongst which included @ few oe BY satin, Te cords, Alloft lined wi X ored coats and plain skirls, \ Misses’ & Juniors’ $8.75 Coats at $5 Smart models, as illustrated. Collars and cuffs of different fabrics. Sizes 13, 16, 17 and 19. Only 145 Suits in this group. 60 MOUSOUETAIRE SILK GLOVES, $1.15 fF » Tricot sil, Paris point back; embroidered arma, ite. Also $1, at $1— 20 buttons; not em- Subway Store, Baleeny ips. The $29.60 Moire Coats are in a five-cighths length model with exceptionally straight lines, as the back is shirred at about the knees—and finished with a large braided ornament. All of these Moire Coats are lined throughout with a very good quality of peau de cygne in prey colo Soft Black Satin Coats, $22.60 Conservative enough for afternoon wear and sufficiently dressy for evening. In a model with modified cut-away front and Mandarin sleeves, Lined with gold, violet, taupe or black peau de cygne. New Steamer and Motoring Coats, $15 and. $17.50 ‘The imported Coats at $15 are of a fine black-and-white checked woollen in a double- breasted style—belt in back. The Tweed Coats at $16 and $17.50 seem quite ioe as they are copies of imported models. Third Floor Only the Newest “Modes of Paris Are in This Advance Summer Sale of BLOUSES at $1.25 to $6.95 atom seeders Newness is written all over these Blouses—their materials, and every detail of their designs, from the tiny frills or clever collars about their necks, to their sleeves, and not so much as a different kind of neck sash or cravat has been substituted. ; The materials alone are fascinating—the novelty voile that we imported for some of these Blouses, the Dolly Varden rinted voile, the Rosebud embroidered voile, the fine batistes and lawns and the adorable crepes. So many different styles that we cannot tell about each one, but besides those illustrated, you may select: The “Olga’’—the new Russian| De Medici Collar Blouses of Blouse, $6.95. Voile, $3.95. “Dolly Varden” Voile Blouses,} Silk striped Voile Blouses, $2. _ rosebud Embroidered Blouses, ic Yar A new and clever idea, for you may wear it with the eraquele mesh over the face, and the wide shadow border over your hat, or vice versa, Many new craquele and shadow veilings at 266 to #1. ze. $2.50. “Gaby Deslys” Blouses of Voile, 8 2.50 Debardeur Voile Blouses, $2.50] _ Double Collar Blouses of Voile, and $3.95. at $3.95, Rises Trotteur Blouses of Lown, $3.] ‘“Easy-to-Iron”’ Frill Blouses, $2 White Tub Silk Shirts. $3 and $3.9 Regulation Lingerie Blouses of Batiste Lawn and Voile, $1.25, $1.50, $2, $2.50, $3. $3.50 and $3.95. Third Floor FURSTORAGE 25 mos, perfect facilities GIMBEL BROTH ERS mer care and Repair of your furs. Moderate terms. _ @noaDway NEW YORK THIATY-THIRD OT. Story Full of Pathetic Incidents, By a Fellow-Passenger ‘SOPHIE IRENE LOEB With Last Photographs of the Financier Taken on the Ship. IN SATURDAY’S EVENING WORLD, When Shall We Call for Them? Telephone Madison Square 8200.