Omaha Daily Bee Newspaper, December 3, 1916, Page 27

OMAHA IS CENTER OF GREAT HIGHWAY George Washington National Boulevard Will Run From Seattle to Savannah. IS OF HISTORIC INTEREST From Seattle, Wash., to Savannah, Ga, on a Roman road by 1920; that is the hope of the optimistic citizens who are working to make possible the George Washington National Highway. Omaha will be in the middle of the road, the very heart of the traffic artery. The highway will be 29429 miles long, and will cross or connect with every other national highway in the United States. The men behind the movement,| whose national headquarters are in| T h(j Bee building, are confident that! their pet project just can't help \wr!ng‘ the greatest transcontinental high- way in the country. They have a! legion of ready reasons back of this belief, eight of which are: 1. It has move even elevation re- sistance than any other national highway in the Upited States | 2. It goes through more large cities | i any other national highway. . There are eleven United States government forts and one arsenal on it 4. There are three National parks YOUNGEST DEALER | 10 ERECT BUILDING C. W. Francis Finds This Will| Give Growing Patronage on it | 5. There are more historical cities | and places of interest on the route| than on any other road. | 6. It is the only national highway | running northwest and southeast! i across the country. 7. It offers the tourist in any zone the logical road to climatic varia- tions and the pleasures they bring. 8. The country nceds such a road. Practical Plans. Dreaming never built a boulevard and the men behind the George ‘Washington highway know it. Prac- tical plans prevail with them. Already they have made contracts with some of the cities along the route by which the municipalities agree to pay cer- tain amounts* for the_building of the road. One-half of the amounts speci- fied in tfe contracts is payable to the national headquarters in The Bee buildiniz in Omaha and ‘the other half is to be kept by thie community for use in marking the road through their ‘own district. Some of the records fol- smevth . .§ 200 Lea & City 100/ Interior. 100 Kadoka, Belvide: Buffalo, Wyo 200 Dend wi & Gillette, Wyo 100/ Mitchel! D.. 1,000 Sundance, Wyo. 400/Chambe S.D. 0o Mooreroft, Wyo, 260 Omaha 00 Rapid City, D, 600] Very Feasible. Omaha's contribution does not in- clude individual subscriptions and other sums paid to the association for road markings, and so forth. The actual construction of the pro- posed road does not present any such| engineering problems as first thought might suggest. More than one-third of the highway is even now greatly improved. There are more than 24000‘ miles of natural roads, nearly 600 | miles of gravel and dirt roads, nearly 400 miles of sand and clay roads, 365 | miles of macadam roads and 86.4| miles of government roads. Of] prairic roads there are only 2244 miles. Willys-Overland Men Go to Convention of Company Dealers A train of solid Pullmans, carrying to Toledo a portion of the 5,000 deal- ers who will take in the dealers’ con- vention of the Willys-Overland com- any, will leave Omaha at 10 o'clock Best Results. MAXWELL SALES INCREASE ! i Mute testimony of the growth of the C. W. Francis Auto Co.'s opera- tions will soon be evidenced by the erection of a two-story, new, whole- sale and service station of the most modern type at 2212-14 Harney street. The new' building will be erected at an approximate cost of $40,000. According to C. W. Francis, no means are to be spared in making this the most completely equipped service station in the country. Mr, Francis recently made a trip to vari- ous castern points for the purpose of | inspecting numerous service stations. | Five thousand dollars is to be spent | for special machinery designed to expedite the handling of repair and i service work. In speaking of service Francis claims that efficient, prompt service is, in his judgment, the surest way |to a motorist’s heart. “A satisfied customer is a big asset and we are | determined to keep our customers | sati ” said' Mr. Francis. { One of the novel specifications {called for in the plans of the new | building is an electrical control of all doors. ~ All the big doors will be opened and closed by means of an electric ' push button. It is of considerable interest to note the rapid growth of the Max- well sales under the direction of C. | W. Francis. Two- years ago Mr. Francis started at 2024 Farnam street | with a show and service room, em- bracing 2,600 square feet. Abdut the ! first. of the year the C. W. Francis AutoLo..moved to- 2216-18 Farnam street, the' present location, which | embraces 10,920 square feet of floor | space. The erection of the new wholesale and service station which will, for the present, be an addition to the re- tail show room at 2216-18 Farnam street, will make the total 23,000 square feet of floor space. | Francis is said to be the youngest | distributor of automobiles in Omaha. Sturdiness Combined With Beauty in Peerless Among the recent arrivals on the Auto row is the Peerless “Eight,” handled by the W. T. Hause Auto company. The Hause Auto company has just THE OMAHA SUNDAY BEE: DECEMBER 3, 1916. YOUNGEST DISTRIBUTER ON AUTO ROW. C. W. Francis. worth street, which location they will consider permanent. The Peerless line consists of a tour- ing car, roadster, sedan and limousine. All of these designs are very sturdy looking, but not at all severe in their appearance. The manufacturers seem to have solved the problem of com- bining sturdiness and beauty in a very | harmonious manner. Rickenbacker Wins On the Silvertb‘wns The last big motor race of this sea- son, held Thursday at Ascot park, Los Angeles, resulted in a victory for Rickenbacker in a Deusenberg car, equipped with Silvertown cord tires. The race was held on the one-mile paved speedway, conceded to be the hardest on tires of any track in the country. The B. F. Goodrich company pre- | sented Dario Resta, the 1916 cham- pion, with a beautiful floral tribute |and crowned him champion of Silver- | towns, inasmuch as the daring Italian | driver has won the American cham- pionship by winning five first places in the championship races this season, | all his victories being won in his Peu- geot car, equipped with Silvertown New George Washington Highway from Savannah . To Seattle Has Its National Headquarters in Omaha | There Is One Auto to Every ! Mile of American High- ways. BROWN'S DIZZY FIGURES President F. L. Brown of the Elgin Motor Car corporation, Chicago, is one of the industry’s optimistic | boosters. He quotes below a few of | the industry’s staggering figures: | Motor cars registpred in forty. seven of the world's ieading GoURtRRs L 3,108,468 Motor cars now registered in the United & 2,600,000 Value of cars ow 1. $2,600,000,000 Average value per car I 1,000 ' Number of cars to each mile of Americau highways ... 1 Proportion of cars to U. § area, to each 11- miles, cars ERN : Increasc in real due to transportation by auto- mobile, per cent, 100 to Value of cars exported in 1915 1 o 400 $ 100,000,000 Public roads in U. S., miles. . 2,600,000 Annual new roads and impre ment expenditures...........$ 300,000,000 Motar car steel used 1916, tons. 670,000 Imitation leather used in 1916, yards ... 3,280,000 Top material used 1915, yards 11,405,260 Hickory and other woods u {__in bodies 1915, board feet 8,460,850 Hinges used in 19 3 4,693,660 Additions to factorl total, square feet. Cost of these addition: Number of motor cars which 11,000,000 $ 12,000,000 made the transcontinental trip in 1915, i 5,000 Numbor of men o he industry (approximatel . 700,000 Forty to One ‘Auto. In the United States there is one car to every forty people. In Los An- geles there is one car to every eight inhabitants. Mr. Brown feels especially inter- ested in the figures which show that | the average price of all American cars |is $1,000. No doubt one reason for Mr. Brown’s special interest in this particuldr figure is that the Elgin Six | sells below this amount. From the | statistics already obtainable it is evi- |dent that the motor figures of 1916 | will reach even more stupendous pro- portions, Maibohm Fills Bill As Snappy ‘Sport Car’ The Maibohm Motor company of Racine, Wis., has recently announced the manufacture of the “Maibohm,” a | smart-looking “sport car,” which sells at $695. This car is designed especial- ly to meet the demands of motorists who want a low-hung racy looking roadster for two people. T. W. Cushing, representative of the company, who recently visited Omaha, | morning and afternoon editions of his | wen printed on board train i [§ ONE THOUSAND great favor among the voung motor- 1sts who want a snappy design well as a quality product as Willys-Overland’s Special w Train Prints Newspaper Printing a ncwspaper on board a train going at the rate of a mile af minu s the stunt planned by P, H.| Whitaker, director of the Willys-| Overland company, who is piloting| 200 auto dealers, bankers and news paper men from California to Toledo, | 0., the home of the Overland plant, which covers 103 acres. On Tuesday, December 5, the spe- cial train will stop in Omaha for thirty minutes, and that will be about | 10 o'clock in the morning | Mr. Whitaker says he will get out qying journal. He also believes that| ns sheet will be the only newspaper | Holding Their Own. Even should the Cardinals release ¥ on Horns and al fow hould still be al and ‘ the ' would be for o game | Meadows o the Cu he Cards 1o hold thelr owt According to last e only thing Xmas Brougham *1685 4. o b.Tolede Suggestions New Home of Jones-Opper Company Lightest in Weight Lowest in Price Two distinct features of the new Milburn Brougham that cannot be' disputed. Twao essential factors that have played an important part in the his- tory of the Milburn’s startling success. The extreme lightness of this elec- tric makes it easy on tires, permits it to operate on much less current than is required by other electriccars. Its economy is a fact—not a fancy. Its light weight also makes it easier to'l::ntml and safer to drive. And its first cost—$1685—is con- siderably less than that of any other electric car with which 'you can com- pare it. The new Milburn is the lowest priced electric in the world. Let us show you why it is the most successful. ELECTRIC GARAGE CO,, 40th and Farnam Sts.,, Omaha. Phone Harney 304. G. E. DOUGLAS. The Milburn Wagon Company Established 1848 Toledo, Ohle Automobile Divisien mmwmflwheékeom While the Present Price Stands This Big Beantiful Reo the Fifth lsa“GoldDollarvfor% (Cents” YOU MUST APPRECIATE what wonderful - is morning over the Rock Island. tires all around. Another special will leave Council Bluffs at approximately the same hour, both trains arriving in Chicago at midnight, leaving shortly there ! after for Toledo. . This convention is said to be with- out a precedent in respect to size, Twenty-eight special trains will be ] required to carry the various parties i during the nineteen days from De- cember 4 to 23, At Toledo the visitors will have a chance to see the new models in the comprehensive line of Overland and Willys-Knight cars, and to examine the processes of the wonderful plant in which they are produced. The trip, it is said, will be an object lesson. in the enterprise and stability of the company. Extensive programs, both for entertainment and for educational work, have been planned. At Toledo every member of the party will be a guest of the Willys-Overland com- pany. Mr. Rutherford says other special trains will be handled by the Rock{ Island from Amarillo, Oklahoma City, EI Reno, Tulsa, Joplin, Kansas City, Des Moines, Waterloo, Cedar Rapids and Davenport. ouglas— Takes on Milburn Electric Announcement has just been made by G. E. Douglas of the Electric gar- / age that he has taken on the “Mil- burn Light Electric,” manufactured by the Milburn Wagon company of To- ledo, O. Douglas visited the Milburn factory, making a complete investigation of U the merits of their product, which he asserts satisfied him that the Milburn possessed all features and possibilities neces y to make the car a pro- noun success. Two of the striking features of the Milburn are its exceptionally light weight and its batteries. Instead of carrying forty cell batteries with thir- teen plates each, it has but twenty- five batteries with seventeen plates cach. This, it is claimed, gives the same power, but effects a considera- ble saving in the cost of renewing the batterie The v models are smart-looking and designed in very good taste. Ac- cording to Douglas they are creating much favorable comment wherever shown are made, warn us that, at may be necessary to raise the Fifth moment, it value is this Reo the Fifth ot $875. ice of Reo the FOR IT ISN'T THE PRICE ALONE—it's the famous fact that this is the cheapest car in the world to maintain, YOU CAN BUY A “SKIMPED CAR"—a four or a six—at less, of course. * BUT THE DIFFERENCE in quality, in service . and especially in upkeep cost, is v’nly more than the difference in the price. WHEN YOU BUY A REO the Fifth you buy security—material as well as physical. AND THAT'S WORTH MORE than the difference in price. YOU KNOW—YOU KNOW that when you start out in your Reo the Fifth the drive, be it, five miles or five thousand, will be pleasur- able and enjoyable all the way. moved into quarters at 2509 Leaven- says the “sport” car is roeeting with S Donee BROTHERS ROADSTER It is easy to see why this roadster enjoys such a remarkable sale. It represents a happy combination of smartness and utility. It is light and fast, the weight being only 2150 pounds. The wide, deep seats and the angle at which they are tilted encourage comfort. Luggage room is unusually generous. THE REO FOLK have steadily held to the announced price for several months past despite the fact that prices of materials have steadily advanced and other makers have been compelled to make substantial increases. THEY HAVE HELD THAT so long as the materials last which were purchased at former prices, they would not add to the price of this Reo the Fifth. AND SO IT HAPPENS that those who are now buying and getting deliveries of this “Incom- parable Four” are actually getting the car at less than its value— LESS THAN IT CAN BE SOLD for hereafter if prices of materials stay where they are or advance further. AY WITH THE PRESENT DEMAND for this , model, and the strenuous effort of the factory to catch up with it, the materials purchased two years ago (at former prices) will soon be used up. JUST WHEN we do not know. Factory does not say. BUT WE ARE WARNED that ‘“the factory reserves the right to advance prices on any model without notice” and that any orders— bona fide orders with a cash deposit and defi- l AND YOU KNOW it will be free from those nite delivery date—in our hands at such time “‘pesky little troubles' that vex most motor- ists and are inevitable—yes, inevitable—in the “‘skimpy car.” THAT “50 PER CENT OVERSIZE,” the Reo standard factor of safety—in bearing, in axle, in gears—in all vital parts—is your guarantee and your reliance. You’ll enjoy every hour in your Reo. It will pay you to visit us and examine this car The gasoline consumption is unuéually low. 2 k 2 BUT YOU KNOW THAT—ypur Reo friends The tire mileage is unusually high. have told youso. This ad is to warn you that will be recognized and filled at the present there isn’t a minute more to lose. } price but no more. The price of the Touring Car or Roadster A 5 complete is $785 (f. o. b. Detroit) ORDER NOW-—we can promise a fairly prompt delivery. “Cover” yourself at the present price. And above all, make sure, now, that your new car will be “The Gold Standard of Values'—Reo the Fifth! A. H. Jones Hastings, Nebraska Distributors Southern and Western Nebraska and Northwestern Kansas. WHEN YOU CONSIDER the size; the pas- senger capacity; the quality of materials— the best metals known to science; real leather instead of imitation; and *‘50 per cent over- size” in all vital parts— The price of the Winter Touring Car or Roadster complete including regular mohair top is §950 (f. o. b. Detroit) Reo Motor Car Company Lansing, Michigan Jones-Opper Co., Omaha, Nebraska Distributors Eastern and Northern Nebraska Western lowa. and | “"THE GOLD STANDARD OF VALUES" Anto Trucks for Minors, iond news for the big leaguers who find hemselves tagged for the bush is fur- nished by the following headlines: Minor Leagues to Economize—Scheme Includes ‘Transpartation of Players in Auto Trucks.” | \ 1 MURPHY-O’BRIEN AUTO CO. 1814-18 Farnam Street. Phone Tyler 123. Omaha, Nebraska.