The Nonpartisan Leader Newspaper, September 13, 1917, Page 2

ADVERTISEMENTS Circus tents provided to increase the working space of the big Elgin Factories at 61st Street and Archer Avenue, Chicago All Records Broken! 1,074% Increase 1,249% Increase. 2,000%7 Increase in Sales and Production in Factory Floor Space = in Assets in One Year.” this unparalleled growth? Why WIIY this unprecedented demand fora car that is only two seasons 0ld? "World’s Champion Light Six The Elgin Six has stood The Acid Test by winning perfect scores and highest economy honors in every one of the many gruelling contests it has entered, including the MASTER DRIVERS’ CONTEST, the hardest and most exacting endurance and dependability test ever de- vised by automobile experts. Our $1000 CHALLENGE to the auto- mobile world has remained unanswered, proving that the Elgin is the World’s Champion Light Six. The attention of all classes i3 now centered upon the beautiful Elgin Six. Its success is the talk of Motordom. The Elgin Six has struck the Keynote.. It is the right size, of the most attractive ap- pearance and it is priced right to fit the desire and the pocketbook of The Average American Car Buyer. : From 724 Cars to 7,776 Cars in One Year No other car has ever won such widespread epproval as to demand an increase in sales and production from 724 cars the first year to 7,776 cars the second year. Think what a wonderful growth this is. More than ten times as many cars the second year as the first! No other car has ever approached such a record !! From 8,064 Sq. Ft. to 108,800 Sq. Ft. Factory Space in One Year The ever-increasing demand for the Elgin Six has required expan- slon in our factory space from 8,064 square feet to 108,800 square feet - in one year. And even with this record-breaking increase we have been compelled to supplement our regular factory space by two large circus tents. Another big factory building, 224 blocks long, is now in course of construction, and when completed will provide a capacity of 1100 cars per day. in One Year.’ ““Car of the Hour?’’ in One Year. BS » El Six is the most at~ EC A USE g:cflv%‘h;nd most salable car, in the world at its price, Greatest Value at the Price Owners of high-priced cars are fast coming to realize that it is impossible to buy, at any price, a car of greater style or beauty, or a car of better performance. And as to economy—*“Elgin” is che watch- word for Automobile Economy. 1 Three Elgins in the Reliability Contest of the Chicago Motor Club averaged 25.6 miles per gallon for the entire two days’ trip. : Elgin light weight also minimizes tire wear. Endurance and Long Sustained Speed In a trip from Chicago to Miami, Florida, over the steep, rocky) mountain grades of Kentucky and Tennessee, through the heavy' sands of Georgia, and the slimy, treacherous swamp roads of I"lorida,’ the Elgin Six established a new record by trav- eling 1,626 car-racking, stamina-testing miles in 674 hours. ; l “Millionaire’s Value at a Popular Price” Whether loafing along at low speed, with its. motor purring like a contented kitten, or thun- dering over the roads at mile-a-minute speed, the' Elgin Six personifies automobile smoothness and power. Combined with its beauty and luxurious, comfort, these features make the Elgin Six “The Millionaire’s Value at a Popular Price.” : The Big Reason But to fully appreciate the big reason for the wonderful Elgin Suc- cess you must see the car! Rideinit! Try to find a fault or weake; ness. Then you will realize why Chicago’s young industrial giant has, grown by such leaps and bounds in the effort to keep up with the demand for the Elgin Six. Then you will also appreciate why people say: “How can they do it at the price?” Ll ey ELGIN MOTOR CAR CORPORATION, 2427 Michigan Avenue, Chicago N Every word in this advertisement is of personal interest to the man or Come and see the Elgin Six in action. Then you will realize why this wonderful record REILLY-HERZ COMPANY DISTRIBUTORS : DEALERS: The addition of another big fac- tory building, now in course of construction, is preparing the Elgin Motor Car Corporation to double its output. This enables us to take on a few more desirable dealers. If your territory is not already covered, wire us toreserve your territory and send you full particulars about our liberal offer to dealers. Mention Leader when writing advertisers woman intending to buy an aatomobile. was accomplished. 827 HENNEPIN AVE. MINNEAPOLIS, MINN. Pomenter Rostnr 8D 116-Inch Wheel Base PAGE TWO Mention Leader when writing advertisers