Evening Star Newspaper, October 4, 1929, Page 16

. THE' EVENING STAR, WASHINGTON, D. C, FRIDAY, OCIOBER* 4, 1929. Che PALAIS ROYAL %Z%%W Z X C‘Sta n‘m We Are 52 Years |4 \ | / Ig‘c’fi)%%}’ ooyoungoo NN ENGE and we are going to celebrate .. Young in enthusiasm .. Young in outlook .. Young in new ideas OUR storekeeping years have extended over three generations. Right now we have on our books the names of many of the granddaughters and grandsons, as well as the sons and daughters, of those first customers who came to the little store down on Pennsylvania avenvue, fifty-two years ago. R 2 L 4 v That span of long service tells its own story! It tells how we have served each generation fit- tingly. And while you, our friends, have been growing younger, we've been growing younger too! The whole Palais Royal is alert to the thought of the day and the mode of the minute! You'll feel it in the airl You'll sense-it in the new merchandise! You'll note it in the new fashions! In the new ideas in every section! A 4 v o More than ever you will note this new spirit--- this new enthusiasm---in the 52nd Anniversary Sale which starts on Monday morning. It is our greeting to the new store year just beginning--- our official presentation of the new season’s choicest fashions and merchandise---at such prices ! , that will make this the most important of all our ol L ] & Anniversaries! : I "llh IHHII il T Ul i ‘ “l“““'lln !mmn sef ".,Wm lnlfi ‘ fi ol LR b N :