Evening Star Newspaper, June 23, 1929, Page 11

VERY day, twenty-four hours on end, Goodyear’s tire-testing cars race along the roadways of America. Overloaded, steaming, crowding the speedometer from dawn to dawn, they cover concrete and gravel, hill and dale, piling up often as much each as 800 miles a day. Some of them are big cars, some small; some cruise in Ohio, some in Florida, some in Arizona and New Mexico, some on the Pacific Coast. Aitogether they comprise the largest tire-testing fleet in the world, and they’re kept on the run in sunshine and storm the whole year through. - HIS ceaseless and unmerciful testing—this question 365 days long-v-ls the kind, of scrutiny Goodyeat Tires must survive bet‘ore they are offered to the puhhc. Every improvement in compound, every advance in ‘construction, must run this gauntlet successfully be- fore it is incorporated in production. Inspection to insure uniformity of quality in itself is not enoughs even this inspection. is subject to check in the harsh laboratory of the road. ’ As a consequence Goodyear quality is a definite and dependable thing—so outstanding as to support the largest tire business in the world. ‘When you buy a tire, ask yourself if it has this back- ground —this insurance of brilliant and economical performance that is intrinsic in every Goodyear Tire, Ask yourself if it contains the values made possible by Goodyear experience and science, proceeding from _PART 1. the largest tire engineering and development corps in the industry. ~ Ask yourself if it can possibly approach the Goodyear ‘measure of excellence, enabled by the fact that Good- - ‘year production is almost twice that of any other manu~ facturer. Ask yourself what can weigh against that outstanding superiority in Goodyear Tires which last year gave Good- year a percentage of gain in sales nearly three times the percentage of gain in sales recorded for the tire industry as a whole! "HEN you have considered fund#mentals like these you will be proof against the specious plea of the tire dealer who advances the misstatement ¢ “A’l tires are ‘about allke.” i You will understand why the leading manufacturers of motor cars, seeking the best in equipment, use more Goodyear Tires than any other kind. You will understand why the cost-wary owners of the great truck fleets of industry, seeking utmost economy, use.more Goodvear Tires than any other kind. You will understand why the purchasing experts of the: urban, interurban and transcontinental bus lines, seeking safe and profitable operation, use more Good- year Tires than any other kind. Finally, you will understand why it is true throughout the world this year as for fourteen years past, that “more people ride on Goodyear Tires than on any other kind!” And because Goodyear Tires cost little if anything more to buy than others, you will realize they costless touse, and will want their savings and satisfaction for yourself. THE GREATEST NAME N RUBBER Tread and carcass: these are the two main parts of a tire. There is greater traction in the Goodyear All-Weather Tread. There is greater vitality in the Goodyear Supertwist carcass. Evidence ? AnyHoodyear Dealer will demon- strate. Proof? **“More people ride on Goodyear llll(‘N than on any other kind!”