Evening Star Newspaper, January 2, 1928, Page 31

THE EVENING STAR, WASHINGTON, D. C., MONDAY, JANUARY 2. 1928 . 9 Starting tomorrcw—Tuesday at 9:15 A.M. > MJ‘ . g Choice-of-the-Market New Year Sales! EXTRA—for women who wear sizes 42'2 to 50%! New $125 to $145 Coats Broadcloth, Malina, Molta and fine suede-finished fabrics, beauti- fully _tailored and trimmed with luxurions shawl or crush collars and deep cufis of fox, skunk or Neer $110 O ats i stunning Bry $75 Larger Women's Shop—Third Floor Choice of the market Glove Sale €69 pairs, regularly § .9 $3 and $3.50, sl 5 for your choice at Pair FRENCH KID GLOVES, with appliqued or _em- with ombre silk in- SHABLE SUEDE scams, pinked ular tailored glove 95 pr. ;LACF KID GLOVES. straight tops —wonder- $1.95 pr. we urge vou to buy all the gloves vou need tomortow in this great New Year sale—need we em- phasize th iportauce of such sav- new, smart, desitable natter of fact need we re? aver, brown, mode, champagne, tanm, black and grey— and all sizes! Glove Shop—Street Floor A very important sale Spring Frocks —for women who wear sizes 40/, to 50Y, Every frock is a NEW Spring style—every dress a new Spring shade—and special attention has heen given to the sizing and proportions of these frocks to assure perfection in every detail TON CREPE. PRINTED and GEORGETTE FROCKS, smartly tailored with cir- cular and box pleated skirts. Oak- heart, beige, green and rose VEILED PRINTS and SPORTS PRINTS—tailored frocks with clever ~new necklines—and many coat styles. Navy Lucerne blue and 525 FILAT CREPE, light colored GEORGETTES and CHIFFONS and PRI D CREPES m softly draped a and fastidi- § PRINTED CHIFFON S—lace- trimmed GEORGETTES, FLAT CREPE and CANTON CREPE st straightline tailored and charming Spring !49.“ shades Shop for Larger and Taller Women Second Floor One of those things which makes Jelleff’s a different kind of a store—many thousands of dollars worth of new merchandise— the choice of the New York markets during the off-season fcr manufacturers and importers—ready for our patrons at “Off- season” prices. Quite different from ordinary clearance sales. Tomorrow a big day, but this is only the beginning. - Watch the Jelleff advertising-—keep in touch with the Jelleff store! e-Market Magnificent Coats . About one hundred and fifty of them—for WOMEN AND MISSES—all superb quality—all stunning style—all really wonderful values—even for a New Year Sale group. =~ g $ - WOMEN'S Sizes 36 to 44 this Event! MISSES’ Sizes 14, 16, 18 years —And REGULAR PRICES WOULD BE $98.50 TO $135 Certainly this is an extraordinary opportunity for fashion VALUE, for we selected in this purchase only the coats that we know to he in demand now—only the best colors— the most desirable furs—the most popular coatings—and we examined each coat care- fully to insure perfection of tailoring, beautiful lining and conscientious attention to detail. We wanted to make this the OUTSTANDING COAT EVENT of the entire Winter scason—and we feel confident that we have succeeded. ¢ Plenty of Stunning Black Coats —with black fox collars and cuffs —with grey fox used lavishly —with brown fox, with kit fox, with badger —with natural and dyed fitch Plenty of the lovely rich tan shades —with matching fox or beaver —with brown fox, with skunk Plenty of shawl-collared coats —waist-deep shawls, too!-—or tuxedo collars and all with deep matching cuffs—even barrel cuffs and pointed cuffs. And stunning new Lanvin mushroom collars, too'—and plenty with fur borders and fur insets— gorgeous, really! Choice of such fine coatings as A wide assortment in these colors Molta Kersana Black Sandor Alexia Samara New Tan Grey Malina Rita Cloth Hickory Green Broadtail Cloth Broadcloth Franciscan Brown Moonlight Blue S And entirely different styles for women and misses. i cuffs. $85. $85. Hundreds of NEW Fashion Frocks at New Low Prices WOMEN'S Frocks—MISSES’ Frocks—Afternoon—Tailored and Sports styles in new Spring styles—materials smart for Spring and new Spring cclors. A Wonderful choice-of-the-market event to open our great New Year Sales. Georgettes, flat crepes New lovely satins And new prints A gloriously fascinating group of smart frocks, carefully tailored of fine materals and introducing such tricky new style details—the new two tone effects—the new yokes—the new pleated cape hacks—crystal flower ornaments - long Dlouses—pleated flounces—and the new spring shades—spruce green, Lucerne blue, hobble tan, rose glow, navy blue or black! You'll not expect such style and quality at one time. New satins, new prints Lovely soft georgettes Kasha ensembles for misses Ihink of the very new and very smart prints at $2§ —and heavy wonderful quality flat crepes. and the softly colored. softly draped veorgettes—the new lace elaborated Satins—the clever kasha three-piece frocks with three quarter length beautifally tailored coats and metallized sweater jump- ers. Think of stunuing shoulder drapes—carefully sealloped flounces with exquisite laces and rich metal stitching—and a choice of black, grey. rose, green, tartar blue and navy blue at $25 Some with real lace Hand fagotting and embroidery Two-tone Georgettes Hand touches on dresses at $35 - think of it— hand-fagot- ting and exquisite real laces that add further distinction to the smartest women's satin and georgette alternoon trocks we have seen in some time. And for MISSES there are the new two-tone georgettes with lace herthas and stunning tunics and softly tailored georgettes with double pleated flounces, narrow belts and clever pin tucking, $35 Chiffon afternoon frocks Stunning uneven hemlines : v Flat crepes and georgettes 5 1 g o S0 new and 80 spring-like—so different and so distinetive Syt a.‘.‘:".‘..’;"":;‘{‘: ~and 80 interesting to see them all, Chitfon and georgettes Iy nt e S i the soft new shades and the fluent new lines—fat crepes in the tuckiest new tailored effects, and haw heautifully they are tallored, and real laces too—because they are so very important this season. Chigmois tan and grey are particu- larly good Women's Dress Shop—Second Floor—Misses' Froch Shop—Third Floer