Evening Star Newspaper, March 9, 1927, Page 16

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4 THE EVENING STAR, WASHINGTON, D. €, WEDNESDAY, MARCH 9, 1927. _ {Flow R A iB R A R ROEEEDZDZDZmZDRm——, painter mixes colors . . . towm the first real nation- wide fame» that ever came to a 7*‘3 SINGLE coffee grown X[ )| could yield it—that {I\| ness which long ago Al delighted the great = families of the South. *As the painter mixes his colors upon his palette till the right tint springs into being,” we are told in a well known book on foods, “so coffee must be blended with coffee pa- tiently and skillfully until at last the perfect flavor is born.” A It was to this task that Joel Cheek set himself years ago in old Tennes- see. A southerner born with a genius for flavor, he worked long months, searching for a certain touch of goodness which no one had ever tasted. Hundreds of different kinds ¢ special shade of rich- "and grades of coffees from many lands to be studied—to be combined and re-combined! And at last—that rich mingling of flavors, that blend which has today won such fame as never before came to a coffee. Long ago it became the favorite of the cities of the South. Today from New York to Los Angeles, Maxwell House is pleasing by far more people than any other coffee ever offered for sale. It is the first ever to be served by’ the most criti- cal men and women throughout the entire United States. That shade of difference, that mel- low smoothness in Maxwell House Coffee will bring you' the thrill of a new experience. Your first taste will tell you what added pleasure it gives at breakfast and at dinner. Cheek-Neal Coffee Company, Nashville, Houston, Jacksonville, Richmond, New York, Los Angeles, " MAXWELL HOUSE Tune in every Wednesday ‘Weekly Radio Program featuring noted singers, instrumentalists, orchestras from WJZ,New York; WBZ, Springfield (Mass.); WBZA, Boston; KDKA, Pitts- burgh; KYW, Chicago; WHAS, Louis- wville; WSM, Nashville; WMC, Memphis; WSB, Atlanta. Tune in every Wednesday from 910 10 P. M. for the Maxwell House ' Coffee program COFFEE ever offered for sale 1t is pleasing more people than any other coffee or added to flavor. . as a “Good to the last drop”

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