Evening Star Newspaper, May 8, 1924, Page 16

THE EVENING STAR, WASHINGTON, THE STORE THAT STRIKES TWELVE A few years ago, it was said of a cer- tain man that he was made to STRIKE TWELVE but he never struck more than TEN in his life. Birth, education, opportunity — all conspired to make him a top-notcher. He died, however, without having reach- ed the goal quite within his grasp. There are stores just like that man. They are too good not to be better. Ina day when the public demands superlative service and superior merchandise, it is folly for any Store not to try to make its business STRIKE TWELVE. The Palais Royal in the great MAY SALE that is now meriting and securing the enthusiastic attention of the public is exemplifying some of the outstanding marks of a Department Store that STRIKES TWELVE. It is demonstrating the wisdom of a truly progressive management. This is not the place to indulge in personalities; nevertheless, the most casual observer of the Palais Royal during these busy days of the MAY SALE cannot fail to see ob- vious evidences of a management that thoroughly Dbelieves in anticipating the public’s wants, and then supplying them with the best merchandise that the pub- lic will buy. In organization, buying, dis- playin selling, making small d quick turnovers, the Palais Royal is theroughly modern and pro- gressive yoods, \nother mark of the store that STRIKES TWELVE is its knowledge of > needs of the people who comprise its cliente “Krowledge is power” in busi- ness as well as in the professions, the sciences, and elsewhere. The Buyers of the fifty-nine departments of The Palais 3 xperts in knowing the wants ton. Comparisons are some- 15, especially when culture, . wood taste, and education are ion. The Palais Royal Inows that because Washington at its best is a cross-section of the culture and refinement of the world, only the best values for money expended will make a successful appeal to the Wash- i m public. \Vithout this knowledge, scientific and proper buying is impossible. Good taste in merchandise is necessary to satisfy the average Washington patron. The Palais Royal seeks always to major in good taste. The present sale is an excellent illustration. time refin 1 questicns of consider: In America genuine democracy is nec- essary in the policy of a Department Store that STRIKES TWELVE. This spirit and policy of democracy must run clear through the organization of the store from the manager to the last sales- person employed. if the best co-operation is to be secured. In this respect, The Palais Royal is a model. Recognition and reward of merit go hand in hand with the spirit of co-operation and good will among the seven hundred and eighty peo- ple who comprise the personnel of the store. Naturally this democracy is re- flected in the courteous attitude of The Palais Royal toward its patrons. Because of this fact, the crowds that are daily seen in The Palais Royal during the May Sale represent a cross-section of hu- manity. Another Sensation Another Echo From the First. Day of the Great May Sale 6,000 Balls of Yarn Still Remain, Enough for One Day’s Selling —We Hope. While They Last, Regardless Silver-Plated Flatware and Serving Pieces Our Sale Price 15¢ Each Guaranteed to give perfect satisfacfion in ordinary family use. Pretty plain patterns in bright finish. Full assortment, all one pattern including: ‘Teaspoons Iced Tea Spoons Dessert Knives Tablespoons Medium Forks Fruit Knives Dessert Spoons Dessert Forks Sugar Spoons Orange Spoons Oyster Forks Butter Knives Soup Spoons Medium Knives Cold Meat Forks Palais Royal—Main Floor. C ball After the tremendous selling of yarns on Monday, right up to the minute the store closed, we still had this amount on hand. Every ball will go today at this unheard-of price. The new vogue features Ice Wool for making scarfs. You will find it here. Black and navy knitting yarns. Orchid, orange, geranium, tangerine and heliotrope art knitting. Just the yarn for sweaters. Camel’s Hair, Signet Ring, in varie- gated colors. Besides, there are odds and ends —a few balls only—that can be used for doll dressing, embroidery and the funny little dolls the kiddies like. Palais Royal— Needleeraft Dept—Main Floor. £ 8 R R e o aakar i ) €48 - il X Regular $1.00 to $2.00 Y Fountain Pens, 79(3 Self-fillers, plain or gold trimmed. All with 14-karat gold pens. Short length with ring for women, and long with clip for men. EversharR Penecils gore2n o 609 OFf $5.00 Pencil for $2.00 $4.00 Pencil for $1.60 $3.00 Pencil for $1.20 $1.75 Pencil for 70c All perfect. In silver or silver and gold filled. These make desirable gifts, and are indispensible on your vacation trip. Palais Reyal—Main Floer. Great Savings Await Your Selection During This May Sale Better and Heavier Rag Rugs Made by blind weavers at the Pennsylvania Institution for Blind, and featured here at special low prices. D. C, THURSDAY, MAY 8 1924 Again We Offer You the Chance to Purchase Men’s High Quality Athletic Union Suits Sample Union Suits and suits with slight dis- colorations, that in no way affect their wearing quality. If purchased regularly they would easily retail for $1.75, $2.50, $3, $3.50 and more—for I'r day we price them— $7 .48 3 for $4.40 Imported English Broadcloth, Hemstitched Broad- cloth, Satin Stripe Broadcloth, Fiber Silk: Striped Broadcloth, Famcy (Glos) Fiber Silk, Finest Quality Jacquard Madras, Colored Silk Stripe Soisette, Brode, Silk Stripe Soisette. Sleeveless and knee length, with elastic webbing 'back. One button over seat. Sizes 34 to 46/ in the lot. Also suits for the slim man. Palais Royal—Main Filoor. Sell Regularly for 79c, $1.00 and $1.25 Materials Sale Price 59¢ 600 good quality blouses, samples and some with small oil spots, hardly noticeable. Low collar and short sleeves. Are: White Mercerized Oxford (Alpha) White Pongee Neat Percales Neat Madrases Sizes 6 to 16 in the assortment. Palais Royal—Main Floor. Beautifully Polished High-Grade Aluminum Kitchen Utensils 9x12-ft. Rugs 8x10-ft. Rugs $11.50 $9.50 36x72-in. Rugs 24x36-in. Rugs Director of Research, 6x9-ft. Rugs $6.50 | 27x54-in. Rugs . $1.15 The Palais Royal, Inc. 4x7-ft. Rugs $3.75 18x36-in. Rugs 55¢ = i See a blind weaver making rugs in our Rug Department. and Waltona Rugs In Art Squares, all guaranteed perfect; all in one piece, without bord;:lZ-ft. $9.00 $4.50 $2.75 DR. JOHN W, LAIRD, 75¢ Cheics of ‘Watar Pitchers Convex Kettles Convex Samoepots In Our Basement Music Dept. Our Entire Stock of Supreme Word Rolls and Actuelle Records —uwill be placed on . sale for two days 39c only. Friday and Satur-! day at All the latest hits such as ROLLS RECORDS Limehouse Blues What'll I Do? What'll 1 Do? Lots of Mamma Oh, Baby! Limehouse Blues Yes, Yes, in Your Eyes Red-Hot Mamma The One I Love Home in Pasadena California Lazy and many others Palais Royal—Music Skop, Basement. Congoleum Rugs, $13.50 Subject to some very slight misprints. We guarantee them not to have any tears or breaks. Only misprints_that will not hurt the wear. 9x12-foot size. Regu- larly $18. Special May. Sale, $1350. Other Sizes at Proportionate Savings Size - 6x9-ft. Size e PALAISROYAL 6 & 11th Sss. Sevmics snd Comviosy Betabdished 1377 "~ Imported Jap Grass Rugs, $4 9x12 and 8x10 foot sizes. Six beautiful designs shown in green, blue and brown colorings. Well made and will give service. Heavy Triple-Coated White Enameled Kitchen Utensils Choice of Choioe of Regularly $1.75 $1.50 $1.25 Regularly $1.75 $1.50 $1.25 Pulais Roral—Fourth Floor. Pitohars Coffes Pots Tea Pots Covered Bueksts Kettles ex Convex Beucepots Milk Kottles