The Bismarck Tribune Newspaper, August 29, 1919, Page 9

SECOND SECTION THE BISMARCK TRIBUNE | PAGES 9 to 16. | THIRTY-NINTH YEAR. NO. 19 8. BISMARCK, NORTH DAKOTA, FRI DAY, AUGUST 29, 1919. PRICE FIVE CENTS SHIPPING BY TRUCK OPENING NEW AVENUES OF PROFIT TO SHIPPERS; FIELDS HERETOFORE UNACCESSIBLE Comparison of Costs of Horse and Motor Transport Shows Great Range of Possibilities Possessed’ by Latter — One Machine Will Do the Work of Four Wagons, Faster and Bet- ter, With Less Danger of Loss or Breakage. The “ship by truck” movement is opening many new avenues of profit to the shipper. An entire new field of resources is being tapped, bringing the farmer, market and consumer into close relations. And in this mar- velous development which motor ex- press has seen in the last two years, the value of the “ship by truck” move- ment to the manufacturers should not be overlooked. To manufacturers, the motor truck of today is as important a unit of their production facilities as the very machines which make their goods. The use of.the motor truck has wrought changes in every department of their business and has done much to increase their production . capaci- ties.and to lower their overhead ex- penses, ‘ Comparison of Costs ‘Let us compare the cost of horse transport with that of motor ship- ments. When the manufacturer was jwholly dependent on tho former ‘method, he either had to hire his . horses or have horses and stables of his own. The latter course entailed quite an outlay in buildings and. driv- ers. It involved the use ofa large amount of valuable floor space for horses, wagons, repair and paint shops. Furthermore, there had to be a blacksmith shop as well as lofts for hay and grain. When he had made all this invest- ment; what did “the manufacturer have? He had nothing better than slow-moving horse-drawn vehicles, whose actual capacity for service was limited to the physical endurance of the animal; and the horse, being an animal and not a machine, can be sub- jected to only a few hours of hard labor daily if he is to remain fit for continuous work. When the manufac- turer displaced the horse equipment, with its accompanying paraphernalia, and turned to motor trucks for his means of transport, he was able for the first time to get the transporta- tion end of his business down to an efficient working basis, where haul- age cost per mile could be determined accurately. Does Work of Four Wagons Some startling facts were revealed. It was apparent that on the average, one motor truck would do the work of from three to four wagons, and do it. more quickly. In this way alone there was effected a tangible saving at the start represented by the cost of extra drivers, horses and wagons, as well as the facilities necessary for their maintenance. The manufacturer rather observed that he could house and care for 4 fleet of motor trucks in less than half the space and with (Continued on page 13) {SAFETY DON'TS FOR MOTORISTS | Don’t forget to slow down at | street or road intersections. It may | save a human life. Don’t forget to look to the right and the left before passing a rail- road crossing. Don’t forget, when signalled by a vehicle in your rear, to turn slightly to the right and allow such vehicle to pass you on your left. Don’t forget They, too, have rights streets and highways. Don’t forget that every motor vehicle must be registered in the name of the owner, effective Jan- uary 1 of each year. Don’t forget to use extra precau- tions when you sce a child cross- ing a highway. | Don’t forget that in case of ac- cident you must stop immediately | and give your name, address and | license number to the injured | party or a police officer. If no police officer is in the vicinity of | the place of injury or accident, re- port the same to the nearest police station or judicial officer. | Don’t forget that all motor veh- icles must be equipped with ade- | quate brakes in good. working | order and adequate horns or other signalling devices. | Don’t forget that your lights | must, be lit within half an hour after sunset. Don’t forget that Safety First for yourself and. others saves life and limb, and often your temper. | Remember the A B C’s of mo- | | toring—Always Be Careful—Long | Island ‘Motorist. ———<$<$________“6. UNUSUAL MILEAGE the pedestrians. on the BY FISK DEALER Over 18,000 Miles Before Single Tire Had to Be Changed— Others Still Used Proof of the uniformly good service obtainable these days from standard makes of automobile tires is con- tained in record performance kept by the commissioners of Coweta county, Georgia. In an Overland car, the superintend- ent of county works drove over 18,- 000 miles before a single tire was changed on the set of Fisk tires which the car was equipped. After that many more miles were checked off on the speedometer Ongthree of the four. This record was made in the face of difficult road conditions, and often men. This performance proved so satis- factory to the commissioners, that clerk of the board. T. G. Farmer, has since ordered more Fisks for other cars. TIRE HEAD EXPLAINS HOW COMPANY IS BUILDING PRODUCT TO BETTER MILEAGE GUARANTY REGARDLESS OF USE IT GETS BY J. N. GUNN, President United States Tire Co. Many inquiries came to us at the time the United States Tire company announced its policy regarding tire guarantees, a policy so entirely dif- ferent from that which many manu- facturers have lately adopted. Summing up these inquiries, they said: “How on earth can you get away from a definite mileage guarantee in selling tires?” As a matter of fact, we have made a@ more definite guarantee. Our guar- antee holds good regardless of the mileage a tire runs. “But we do not urge mileage guarantees to sell tires. ‘We stress quality. This policy of guaranteeing against imperfections jn material and work- manship without any mileage limita- tions is not really new with the United States Tire company. We have never used any definite mileage basis in making adjustments on Royal Cord tires which we have been manufacturing for four years. Fur- thermore, for years we have not ad- vertised any definite mileage guar- antees ca any of our tires. All Tires on Same Basis Having seen through a number of years of experience that the public liked the basis upon which Royal Cord tires were sold, it seemed the logical thingto do to put all United States tires on the same basis. Naturally we knew how United States tires would stand up in com- parison with other tires before we adopted such a policy. The whole matter appealed to us in this way. We know our factories were turning out as good tires as could be produced under the present are of tire manufacture. Why, then, should we use a guarantee of mileage ny more than should a high-class! shoe store use one covering the num- ber of miles the finest pair of shoes would Inst? As long as we have no control whatever over the manner in which a tire is used. dt is impossible to name any specific mileage a tire will go. It seemed to us that what automobile owners really wanted was assurance of absolute quality. That is what we believe we are supplying. We firmly believe that all the man- ufacturers of better grade tires will eventually come to this basis of do- ing business. ‘Some already hava, To us it seems the only way in which to market a high grade product. Good Quality Gives Mileage Given the quality of good tires to- day you will get long mileage if you will take care of them. On the other hand, if you overload your car, under- inflate your tires, start or stop sud- denly, speed around curves, or run {with the wheels out of line, no tires under the sun will give automobile owners the mileage that- manufactur- ers build into them. The aim of the United States Tire company has been to so perfect its method of manufacture that it could Provide a degree of custity in its tires which would render the adjust- ment feature one of minor importance to the automobile owner. We believe we have reached that goal. Therefore we came out with a page advertisement announcine our policy of guaranteeing all of our tires dur- ing their entire life without any mile- age limitation. Any adjustment that is warranted, due to imperfection in material or workmanship, is gladly made with all the circumstances sur- rounding the use of the tire being given consideration. f An adjustment on United States tires is backed by the good faith of jthe oldest @nd largest rubber manu- facturing company in the world. RECORD REPORTED} EE Ws suiciDE- Tor. You ot GRABBER_! oserxentiel> se FARMER NEEDS). RAPID TRANSIT TO MAKE MONEY Much Time Lost in Travel Be- tween Home and Markets, Says Speaker “The origin of rural motor express lines is obscure, ‘but they have prob- ably been in operation on a small scale and in widely separated neigh- borhoods for several years,” said F. E. Fenn, secretary of the Rural Mo- tors Express committee of the \Na- a t tional Automobile Chamber of Com- jtimes with a load of five to ten work- merce, in a New York address re- cently, in which he brought out clear- ly the rapid development and advant- ages of these systems. “For many years hucksters have called on farm- ers, bargained with them for products and sold to the market at a profit. This was bad for the farmer, because the prices he obtained hardly made it worth while to produce; bad for the; merchant, because it added little’ to the prosperity of the farmer and so kept him incapable of becoming the good customer he ought to have been and bad for the consumer, because the product of the farmers was in- sufficient and a lot of material came into town that was unfit for food, as for example, the decrepit rooster and disreputable egg. Trucks Fill Gap “Up to this time it was supposed that railroads carried all the food necesasry. We shad overlooked the fact that half of our farmers are miles away from a railroad and re- ceived so little encouragement that they produced only what they needed for home consumption. It was only when the railroads failed, when em- bargoes. became general, and when the farmer. was obligated to waste a great part of what he HAD raised, that our minds turned definitely to- ward this newer method of transpor- tation. “The present day rural motor ex- press does six important things. It is “A method of getting to. market supplies of food hitherto unavailable because of the distance between pro- ducer and the market, and lack of other transportation. “A method of relieving railroads of short and unprofitable hauls. “A method of encouraging business between farmers and merchants by increasing the earnings of the farmer and improving his purchasing power. “A method of decreasing dissatis- faction on the part of farmers and farm hands by providing increased facilities and comfort. “A method of transporting produce to the consumer more quickly and in better condition than ever ‘before. “A method of maintaining men on the farms and in producing work by others who now spend a great part of their time driving to market,” Mr. Fenn’s address was given dur- ing an eight-day session of the “First Semi-Annual Motor Transportation conference.” ( aa e Mj ty YY lastsldl ta. eee ‘HITTING “THE. aia C. OF L. ON HIGH THE MAN BEHIND A. R. Kroh, Director of Motor Truck Tour CLEAN AND GREASE HUB CAPS MONTHLY When putting the car in commis- sion for the year and every month during the running season the hub- caps should be out, all the grease and verdigris re- moved, after whicn the caps should be packed with fresh grease, It is also well to clean out the hubs and bearings, washing them thoroughly with gasoline, so that dirt and grit will be dislodged. When this has been done the moving parts should be put back in place, and the car can be driyen without fear of improperly lubricated axles. Change Oil in Car About Every 500 Miles thoroughly cleaned} UPKEEP IS IS SMALL |Chevrolet Meets Demand of Beauty and Economy, Says R. B. Loubeck “The appearance of the automobile has kept pace with its mechanical de- velopment,” says R. B. Loubeck of the Missouri Valley Motor Co., distribu- tor of Chevrolet passenger cars and trucks. “This fact is the more clearly em- phasized by contrasting the trim, light, well proportioned cars of to- day with the bulky, pretentious af- fairs that only a few years ago were usually to ‘be.seen laid up for repairs by the wayside. “Those old cars were loaded down with wholly unnecessary weight, and their towering tonneaus only em- phasized their snub-nosed hoods where one or two cylinder engines labored and gasped under burdens way out of proportion to their power. “It is no wonder that motors and parts continually gave out. Such Is the penalty of weight; and even to- day a car that remotely resembles those heavy old relics immediately suggests trouble, inconvenience and expense to the motorists’ mind. Light Weight Cars Triumph “The beauty of up-to-date light cars suggests their triumph over all these handicaps Their clean low lines, their perfect finish, the neat one man tops and tilted windshields, the ab- sence of every unnecessary detail and the presence of every item of equip- ment that makes for greater comfort and convenience, are all signs of the great care that has been taken throughout in their mechanical con- struction. “In the most effiicent cars the same perfect balance of size and line has “Many an automobile would be kept | been carried out in proportioning the from going to the repair shop andj any dollars saved by motorists if would pay more attention to lu- brication. It is advisable to change the oil in a car after it has been run 500 miles because after that it loses most of its lubricating qualities, cording to experts,” declared Bertsch of the Bismarck Motor Co. “There is no doubt a considerable percentage of cars that go into repair weight to the motor so that maximum power is obtained with a minimum ot fuel, and greater strength, comfort and dependability have displaced ex- cess weight. “It is these things that have lifted ac-|the automobile from the plane of aj Chris} sporting experiment to an indispens- able part in modern transportation, and its ability to play that part is re- nected in the general appearance of shops suffer from under-lubrication.| the modern car.” Some motorists become careless in| this respect and a stiff repair bill is! 1 MAXWELL IN EVERY 16 TRUCKS the result. No car is so good that ft will not suffer jinjury through im- proper care, We make it a point pure a matter that is of the greatest im- portance if they would have their car ready for use at all times. out bearings are not only ‘expensive but these also put the car out of com- mission while the repair work is be- ing done.” —The race is not always to the swift, ’Tis ever.to the powerful. to, 3 on the minds of those who} se Mitchells that lubrication is} Burned; ‘Motor truck production in the Unit- States for the year 1909 was only For the year 1918, exclusive of gov- ernment war requirements, it was 227,250 trucks. canvass of the entire country show there is one Maxwell in every | 16 trucks. —-There’s some satisfaction in step- ping on the tail of a high-powered motor truck and knowing that it will take you there 9nd back without de- veloping the heaves. IN PROPOSAL TO MAKE NIGHT RAIDS ON H. C. L. BY TRUCK Motor trucks don’t need sleep. C. W. Reid, secretary of the highways transport com- mittee of the Council of Na- tional Defense, interviewed by The Daily Tribune gives a plan which Bismarck people can put into operation at once. Any labor union, church society, fraternity or group of neighbors can charter a truck and hire a driver for runs after the usual hours for trucking. Get in touch with farmers who will sell their products at the roadside. Arrange to buy in ton quantities. Co-operate with a Grange or Farmers’ club. You needn’t wait for con- gress, or for the slump in prices—you can cut the cost of living right away. Hire a truck! Carload of “Light Fours” Arrive for Bismarck Motor Co. Popular Studebaker Models Reach Here to Gladden Hearts of Motorists POPULAR ’CAUSE received by the Bismarck Motor Co., distributors of Studebakers, Dorts and Cadillac cars, according to Chris. Lertsch of that concern. These “Light Fours” have created a very favorable impression among (bose who say “Show Me” when buy- ing an automobile. With its 112-inch wheelbase there is considerable for the five passengers it can carry {and equipped with Goodyear _ tires ithroughout guaranty many hundreds of miles of easy riding without the danger of blowouts due to imperfect tire Mr. Bertsch stated that among many of the features of the “Light Four” are a self starter that neyer fails to work, a 14-gallon gas tank in the rear of the car, vacum feed, the improved Studebaker rear axle with the semi- floating spiral bevel gear drive, full Timken bearings and many other fea- tures only found in the highest priced cars. : —A well-tired truck never tires. —In the single vgord Service is summed up the secret of successful salesmanship. FARMERS EVIDENCE NEW INTEREST ESTABLISH HUGE NATIONAL NETWORK OF HIGHWAYS ‘| Bin New Pasdlig’ fun Pending in United States Senate Has Support of Progressive Agriculturists Everywhere—Various States of Union Would Be Connected by Great Transcontinental Thoroughfares Reaching All Sections of the Country. Washington, D. C., Aug. 29.—Farm- ors throughout the country are evinc- ing a deep interest in the movement to establish a national system of pub- lic roads. They are asking their state highway officials and representatives in congress for definite information concerning the national highway bill now pending in the United States senate, and with a clear understand- ing of the national road project they are in general expressing their ap- proval, An impression is held in some sec- tions that the continuation of federal aid will ‘be affected should the pend- ing measure become a law, since it provides for construction and main- tenance under exclusive federal con- trol on such highways as may become state links in the national system. The fear has been expressed that such a step would result in a lessening of federal co-operation on purely state and county roads. Townsend Keeps in Touch Senator Townsond of Michigan, au- thor of the bill and chairman of the senate committee on post office and post roads, is keeping in close touch with highway problems, particularly during this period when auxiliaries to railways and quicker methods of food product distribution are so urgently needed to check living costs. ‘Noting this tendency of fear that the nation- al highway project. might in some way affect adversely the present sys- tem of federal and state co-operation, he has expressed the opinion with emphasis that the federal aid plan will in no wise be weakened. On the contrary, the senator asserts that fed- erel aid will be strengthened since roads are what the people need, and a greater mileage of permanent high- ways will be constructed and put into use in much less time under the pro- posed national highway plan than is Possible even at the rate roads are now being built, “The object of the bill introduced by me,” Senator Townsend states, “is to establish and maintain a national system of highways according to a national plan connecting the different states of the union, and affording an ‘example of proper highway construc- tion, which will be beneficial to the states, The Dill does not in any man- ner injuriously affect existing law, in fact it provides that the commission created under it shall have charge of the federal aid law, and shall make reports annually to the congress as to what is being accomplished under existing law, and to make such rec- ommendations for the future as the operation of the law and its results seem to be necessary. The two sys- tems of road building are separate (Continued on page 10) There seems to ibe a tendency on the part of some who have not thought deeply on the subject to fos- ter the idea that the only wear to roads comes from the use of the mo- tor truck. “A few years ago the automobile met with this condemnation,” says R. E. Fulton, vice president of the International Motor company, “but the automobile is now a thing of such common use that hardly anyone finds fault with it any more. “The motor truck is rapirly becom- ing the nation’s freight carrier, and while it is not true there are people who believe it comes in direct com- petition with existing means of trans- portation of supplies, especially in ru- ral communities and between cities. “There has been some unwise legis- lation against motor trucks as a re- sult of such an attitude. But with motor truck hauling more than 350,- 000,000 tons of farm products a year, the people can hardly sit idly by and allow legislation ‘based on false ideas to hit at the very source of their life supply. “Of all vehicles using our highways, the motor truck probably causes the least damage in proportion to the service it renders. “There are two things that cause damage to roads: one is the impact of weight; the other is wear to the surface. “With a substantial road bed the impact of weight does little damage. If the road bed is faulty, weight tends to break it. It is simply a matter of gravity. “Perhaps the greatest destroyer of road surfaces and the least condemn- ed is the steel tire. The steel tire hits the roadway with an absolutely HEAVY MOTOR TRUCKS CAUSE OF LESS DAMAGE TO ORDINARY COUNTRY ROADS THAN ANTEQUATED STEEL-TIRED WAGON mering crushes stones and shatters all particles that project from the sur- face of the road. “Steel tires are usually narrow and they wear and cut deep tracks and ruts. They pulverize the surface, so that automobiles, with the suction of their pneumatic tires, suck up the dust that is formed and scatter it to the winds. “The motor truck with its broad rubber tires and slow speed, compar- dd with that of the automobile, causes practically no damage to the surface of the road. It causes no abrasion and there is no suction from the solid tires. Of all traffic on the highways the motor truck does the least dam- ago to the surface of the road. “As to the weight it imposes upon the highway, this is largely taken are of by the 800-pound limit per inch of tire width. Legislation which ar- bitrarily limits the carrying capacity of motor trucks simply adds to the ost of transportation and increases the ost of living. “It is for the people to insist that legislation governing motor trucks be intelligently formulated. As the use of the motor truck becomes more and more an every day matter, uch of the narrow-minded hostility manifested in certain circles at this time will be completely overcome. “It is for voters to use their own judgment and their influence.” —Half the saving on motor truck transportation put into the improve- ment of country highways will double the saving on motor truck transporta- tion. —Load your troubles in “your old motor truck and “Smile, Smile, Smile.” ungiving impact. Its constant ham-