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Pd f —— _ Pe 300 Helps Winter Outfit —all in the largest and most complete Fall and Winter Fashion number that even the Companion has ever had! Martial et Armand, Bulloz, Premet, and other great Paris creators of style give the keynote with accurate and authentic pictures and text 80 you may apply these exclusive style suggestions to your needs and your wardrobe. Gowns, tailormades and hats from Paris, the new colors and fabrics, dressing your children, collars, cuffs and blouses, and Companion patterns that put real style into Sows the othes Dollar AStRAIGHTFOR WARD discussion by Lotta B. Miller who is director of personal service of one of America’s best department stores. Mrs, Miller knows you from the viewpoint of your merchant. She knows values and tells you frankly about the bargains you often wonder about. ‘THE EVENING WORLD, THURSDAY, SEPTEMBER 18, 1919. It’s just like a peek behind the scenes of a department store, the policy of the stores; she tells you whether it pays to buy early or late in the sea-- son, and how to know when a bargain is a bargain. Read her article, It will make each dollar you spend do the work of several dollars. Smart Fashions The season’s new models in gowns, hats, and accessories—chosen because they make the clothes dollar go farther. “Dressing Your Children”—A page of designs in color. “Worn on the Strect”—Autumn frocks in color. “The Silhouette”—Authoritative article by Grace Margaret Gould, fully illustrated. “Ready-Mades for Autumn”—The Companion will do your shopping without charge. “That Hat For Fall"— Newest models from the best milliners. “What Paris Says”—Sketches and descriptions from the Rue de la Paix. Also, the smart new fabrics—the new colors—fashions for elderly women—new Companion patterns—underwear, lingerie, gloves, blouses —economies for the woman in business—and personal help, whenever you need it, from the Companion’s fashion editors, There are fashions in foods and entertainments as well as in dress. The Companion gives you recipes for tasty and good-to-eat salads, desserts, etc., as well as original ideas for your luncheons, afternoon teas, parties, and dinners, Good Fiction More stories and more interesting stories, than you are likely to find even in a nothing-but- fiction periodical. Here are some of them} . “The Builders” by ELLEN GLASGOW —a brilliant and dramatic novel of the South to-day. MARY HEATON VORSE—"The Affairs of the House” ANNA STEESE RICHARDSON—“ Waiting for Orders” JAMES FRANCIS DWYER—“The Bronze Horses of Ballymeena” RUTH COMFORT MITCHELL —“Jane Finds a Sage-Honeymoon” ANNE O'HAGAN—“Her Father’s Daughter” ROBERT McBLAIR—“Plus Ten Per Cent” MARGUERITE ASPINALL—“Same Old Peter” MABEL S. MERRILL—“The Isle of Zero” (for boys and girls) And not fiction alone, but the kind of true stories that are just as vital and interesting—for example, “The Great Friend”, a collection of Roosevelt anecdotes and memories by Sonya Levien, who worked with Y him;—“ Parents I Have Met" by a primary school teacher;— “Why Yj Aren't the Young Men at Church”, by a soldier;—“Before and After Marriage”, a discussion of husbands,—and many others, WOMAN'S HOME COMPANION | October Number 2, Now on Sale @ A Magazine for Women—Edited by a Woman AY 2, THE CROWELL PUBLISHING COMPANY, NEW YORK WOMAN’S HOME COMPANION THE AMERICAN MAGAZINE FARM AND FIRESIDE 20c a Copy $2.00 a Year AE EE RES php ier iat