The evening world. Newspaper, December 20, 1918, Page 26

fi ® Be x i P ESTARLISHNED BY JOSEPH PULITZER. Pudblisied Daily Except Sunday by, the Pree¢ Publishing Company, Nos. 63 te 63 bark “Row, New York. RALPH PULITZER, Pt J, ANGUS SHAW, t, 63 Park Row, . 62 Vark Kow, . 63 Park Row. BBR OF THE ASSOCIATED PRESS, ntitied to the nse for reymt this paper and ale the lv Assorinted Pi pe are ara VOLUME 59... WHERE WE STAND. MARACTERISTICALLY German is the changed attitude of Nt editors who join him in pointing to the Pre lon of al) new Aespatchee ewe published herein, wees eNO, 20,940 the once fer ventlow and jous those German newspaper ident of the United States as the kind gentleman who has come to Europe expreasly to fave Germany from the vengeful rapacity of Great Britain, France and Italy. | | present German effort to enlarge and intensify every difference sup- | This present German attitude is as much to be expected as posed to exist between the views of the United States and the views of the European Allies as they approach the Peace Settlement. There is no older game in history than the game by which the vanquished! strives to play off the victors one against anoth Germans would, | of course, play the game in the German way-—with naive elaboration | and clumsiness. What really matters is the extent to which this view of the Presi- dent’s mission in Europe may react to mislead and muddle opinion in the United States. of the with a hundred | The President’s personal presence on the other side ie and the consequent discussion and appeal Atla special motives and purposes—directed toward him, are bound to; make it the harder for his fellow countrymen at home to get a Seas! | consistent American established their minds. outline of peace policy in The President himself appears to have felt the need of removing at the outset the impression that he had come with any idea of trying to mitigate Germany's puaishment. He had scarcely arrived in Paris when he laid stress in his reply to the welcome of President Poincare on “the necessity of such action in the final settlement of the issues of the war as will not only rebuke such acts of terror and spoliation, but make men everywhere aware that they cannot be ventured upon with out the certainty of just punishment.” When it comes, however, to the exact nature and degree of such “just punishment” Americans must be prepared to ask eee questions and think straight. Must just punishment for Germany include the aggregate and @um total of every demand and bill Great Britain, France, Italy, Bel- gium, Serbia and Japan can draw up and present? Unless the Presi-| dent of the United States approves the aggregate in toto is he to be! Is the disintérestedness of the! United States to serve no other purpose than to aid and abet the} accused of leniency toward Germany? @mbitions of Kuropean powers even though those powers frankly | Tevert to the older European habit of grabbing for war spoils when| the grabbing ecems good? Is punishment of Germany a matter which | wholly transcends consistency of American ideals and the realization | of American aims? Should a few pleasant promises regarding a’ possible future League of Nations be enough to close the eyes of the United States to a revival of the old diplomacy of devious ways and dark designs? delude ourselves into thinking it was for something more than self- | protection? | Was what we said we were fighting for only meant to, Some Americans whose minds have no room as yet for anything | but the nothing-can-be-too-bad-for-Germany sido ,of the case would | appear to answer Yes to each of these questions, ‘Phoir advice would | be as what they want cripples Germany. ick to the Allies and give them nothing but support so long regardless whether the new order their schemes create is an advance over the old or a flat retro-| Customers. ‘When you meet w cus-|up his sweetheart, elther. He re-| i tomer whom you have not seen for) members the number. Or, gression. a long timo and at once call him by | writes her a letter, he doesn’t have There be fewer and fewer such Americans as the days go|®%™®% you bave made a favorable /to look up her street address, He on, provided al! Americans face the issues with the will to think about | « ‘ | them and provided they realize that endeavoring to keep other pneme ¢ | standing, everybody on earth likes /ent." But IS it different? | — ee = . Rational ambitions within bounds is not per se protecting Germany. to be flattered, We are all suscep- he reason you can remember the | Mf Ree ie ate oietan are isnen pine caine nots tible to flattery if it fs dono prop- |names of your friends easily, the rea- e arr alll 4 # is in the position of demanding justice and} 94) ang tucttully. Wo rebel only ‘aon you can recall certain telephone | nothing but justi It recognizes the geographical reasons why| when the flatterer lays it on tooynumbers and street addresses with- | Copyright, 1918, by The Press Publishing thick, It pleases our ity to be]out effort is because you are per-| Great Britain, France, Italy and the rest have special ends to con- sider as guarantees of their national safety and security of develop- ment. So long as those ends are pursued in due m ure frankly and above-board the United Stat can cordially co-operate in getting for these no t ost that Peace can give hem, Otherwise, it is} powerful eno 1 and true enough t » its ide: to proceed alone, « little secret~so simple Jt may sur-|the first time and learn that nis; 4% Mrs. Jarr made the above re- Betiers From the People |musn name in Mr Fleming, we with seat | Bark she produced a vast. mess of ee Now, why fs ft that you can re-; How are you going to impress that | Various solared _ Profit sharing” to= lee for the Colu Box Tele- service on behalf of the telephone | member the names of your friends|name on your mind and associate | D&C? Merchandise script. Mr, Jarr phone. Using before now low about! tit with the | Was amated to note that in the mass | 4 the Eatitor of The Evening World Ts there any chan a half of the harassed of your direct ? rm | fag attention § editoris to the Was Roady to Wretched service which is being | 7 the Paitor of The Brening given by the telephone company to), 1" Ferly to @ letter appearing in| alls coming from “coin boxes,” 11 |The World of Dec, 11, signed “One- Lexged Soldier," in answer to @ letter | has been my expe | of Camp Mer- | e that the wait ter depositing one's nickel varies from my i aS in regard to servic 08} ffom one to three minutes, and that), Nunta ial ee i ope } ter Central answers the wait until |sy ygi7 yy 1 S08: BTR MAE 1917, In answer to my country's the number is obtained may be from fiye to ten minutes, about two calls out of five in ich I actually obtained the num- call, rough and ready home or overseas, one way or another to France, throu to do or dic I had no choi never sent | It of mine, | I have aver- | » and I have lost several dollars |@%4 it hurts a f te tor an ee inath et the atten, (overseas man t huate that we of the op r tell her that ime,” ae he Bloould not get the party. It is b ores | Bee. to present the telephone |nag the opporiunity to po annie Wy with the money than to) nut who stood ready for the call ty take the place on the fleld of thos have been wild rumors that who fell, 1 ask that man not to fee! | | 80 bad over the loss of his leg, or | feel as he does to the boys who were doing thelr utmost over here, How to Bea Bett A impression, remembered \for you to remember faces but not | EDITORIAL PAGE | Friday, December 20, 1918 LOWRY eX Ne — er Salesman te Toe trae Puli C9 2 ‘i (The New York Bventug fori.) By J. H. Cassel And Earn Bigger Pay i By Roy Griffith The Evening World's Authority on Successful Salesmanship. Copyright, 1918, by The Press Publishine Co, (The New York Evening World.) The Evening World is presenting this series of articles to its salesmen and saleswomen readers to help them increase their 1919 incomes and sales records, Roy Griffith, the author of these articles, is @ sales expert who thoroughly knows his subject. Beginning nert week he will answer through The Evening World questions pertaining to salesmanship, which should be addressed to him in care of this news. paper, NO. 5— REMEMBERING THEM. © sales person, it Js important that you learn to remember the names and facea of you avorable impressions remembers it, And numbers sount for much in selling jer to remember than names, All things to the contrary notwith- | Ao have ple whom wo have met perhaps only casually | sonally interested in them | training They from I'll tell you the secret names, It's names. Well, membering slip away | -|are most a simple | ofr interested. face of Queer Christmas Ceremony | i you will remember that he is Mr. | es ee ie a from pe Jor er ~ eR Cap carci We gpa it at the centre, up into the mid- at Queen's College, | Peming? You can do it by becom: | Sie or tne bunch | : sem jing, for the moment, personally, in-|° frpyy o CHRISTMAS ceremony, unique |) Oe a : But,” remarked Mr. Jart, before ens verwhelmingly in those days, althgugh once | sly interested in | reniving to her direct inquiry as to! Mr, Fleming, Let him become, for | common, will be witnessed what he possessed in this flat mer- Cs the time being, the most interesting i again at Queen's College, Oxford, |(Ne time Deng, the most, jchandise currency, “those you have where there is an ann revival of Pe : ees bd 0 Work }are no good. They are mutilated, the medieval custom of carrying a ben you Become earnestly inter | itave the mice been eating them?" boar's head in procession to the| sted in him, you are not only ac-) “wwe haven't a mouse in the house, | complishing your purpose of reme} bering his striking a@ responsive Christmas banquet, The procession forms in the buttery, and is led by a soloist, followed by carrying the boar's head‘on a silver salver, The head ix surmounted by a jowelled crown and 4 with | chord him, up in us, to those who bay and rosemary, A surpliced choir] Your Interest must be matural, | piece out of each one this way so follows in the procession and the stu. |owever, People are quick to de- | they cannot be turned in for premium dent body marches after, into the|tect and resent a sham. After all, | things again.” great dining hall, where, in the why shouldn't we be honestly in- years ‘of the history of Queen's Col- lege many of the greatest men of Bngland bave dined and made merry, come in contact? Ws sense, brothers and without any difficulty? The young! you can really 8 |man doesn't have to look in the tele- | if it were printed on paper |phone directory every time he calls | your eyes, re hard- “Oh, well," you say, “that's differ- The more nterested you are, the easier it is 66 remember our name. | for you to remember, | store coupons ve you You may say it is Impossible for| That's the secret and it is, in very| papa?” asked Mrs. Jarr. Jyou to remember names. It is easy | fact, the whole secret of all memory | Sh¢ always called him “papa” when We remember most easily you. | those persons and things in which we | Suppose you meet a customer for | the customer so that the next time you meet him ‘thank goodness! name and face—you are ‘4 within It is human nature to warm appear interested | terested in everybody with whom we jearth, Besides, studying human na- jture at first hand is the most fas- | | cinating pursuit in the world. | If you will just make it a rule to| become intensely interested in every | single person you meet, you will have no difficulty in remembering | their names. When you meet a per-| |son for the first time, look squarely | into his face for a moment and forget |everything else in the world. A Ht-| tle practice will enable you to stamp | his name on your memory so that | it as clearly as before Then be honestly interested in the if he) personality of the person before you That's all there is to the simple secret \ of remembering names and faces. To-morrow another of th “down- articles—full of pointers for Sayings of Mrs. Solomon By Helen Rowland Copyright, 1018, by The Press Publishing Co, (The New York Evening World.) “Many Men Have I Met Who Could Not Be Flustered by the | Roar of Machine Guns; but of Them Who Could Not Be Flustered by a Smile From a Cabaret Girl, Not Onet” V deceptive than hennad hair, ERILY, my Daughter, as obvious as a missing front tooth, more un- more flagrant than a-profiteer’s planations,” is the vanity of a woman, knoweth not him straps, and sang plauded his deeds of glory. For she taketh no pains to conceal it! Nay, though sudden death threatened her, she would powder her nose before putting on a gas-mask, and take her hair ,out of curlers before turning in a fire-alarm. But the vanity of a MAN, who can fathom it? \ For it lieth deeper than his consciousness, and he self that he is vulnerable. Lo, I met a Hero from Chateau-Thierry, and 1 fel! down and worshipped his medals and his shoulder the praises of his bravery, and ap- And he answered me in monosyllables, and seemed exceeding fatigued. But when I praised his taste in LITERATURE and urged him to read aloud his original verses and admired his “style,” he WAS smitten and surrendered unconditionally and begged permission to call again. Behold, I sate beside a Great Author at a banquet. flatter him, saying: “How fortunate am I, to shine th And T sought to us, im thy reflected glory, For I have read thy latest book, and I simply could not THAR myself away from it, {low marvellous Is thine imagery, and how wonderful thy skil ty ba And he gazed down upon me wearily and turned to the woman upon his other hand, as one should say “Ho-hum!” But when the jazz-players struck up and I praised his DANCING and marvelled at his agility and his fancy steps, he was overcome with my fascination, and could not be pried from mine elbow. Lo, when the Radical called upo: n me, I led him to my drawing-room with great pomp and ceremony, and got out all my BEST silver, ané brewed him tea ii the samovar. And all was proper and decorous and SO chic! And he was highly flattered and enjoyed himself mightily. But when the son of the Plutocrat called, I hailed him from alas, cryin “Come into the KITCHEN thou and help me to prepare the dinner, for’ I am bereft of an handmaiden!” ‘And he tied on a bungalow apron and did as he was bidden and was highly flattered and enjoyed himself Go to! Many men have! known ‘a helmet; but of them who could not COOK a meal “better than a CHF not one! Yea, many a man have I met wi mightily. who could not eew on a Dutton oF ho could not run a motor car or his OWN WIFE; but of them who could not tell the Government how to rub the Country, not one! Many men have I met who could machine guns; but of them who cou’ cabaret chorus girl, not one! And so it goeth! | Selah, Th By Sophie Copyright, 1918, by The Press Publirhin, As the Boys on the Fields Those Who Have Lost Life With the BOUT two years ago a fine family in this city lost a daughter in the flower of her youth, She wasa leader of affairs A and a most beautiful charac ter, She had every- thing in life for which to live beauty, lov . everything. While on her way out West, in the interest of a big public work, she was stricken and died Bown ia Ahn one The blow was terrible to this father OW many of those cigar! | the children were present. ‘This wax | unobtrusive propaganda against the| children's persistent course of hailing him as “Ho, Pop!” | coupons, a large triangular no! replied Mrs, Jarr “Those were torn that way by the | premium clerk at the cigar store, to} show something has been gotten f them, The clerk has to turn in the | Co, (The » ing World.) Cigar Coupons May Solve Christmas Problem Mrs, Jarr explained, “These are three hundred I turned in for a Georgian mahogany clock. I saw the picture of the clock in the catalogue and I thought it would be just the thing for the mantel in my room, if not the parlor. for the clock, it it was about as big as a horse chestnut~indeed, it looked more like a mahogany pimple than a clock~and [sent it mght back and demanded my coupons, It seems they have clocks of regular size, but it takes about & thousand coupons to get them all look the same size in the picture in the catalogue, So the premium clerk jnitialled these returned cou- 1 they'll be good—they been really redeemed, you 1, I haven't any coupons to add to your bitten-in bunch," remarked Mr. Jarr. “Cigars are so dear I have practically stopped smoking.” “I dispute the statement,” Mrs, Jarr sweetly. much tobacco ashes around |stale tobacco smoke in my curtains as there ever was, I might as well get something out of it, Give me the coupons you have; I need them | "Thon, those are no good; what are you keeping them for?” asked Mr. are all, in a| Jarr, ters on this} ‘They are good, perfectly good,” money op smoking these days,” % i ia UE AN TENANT AA RR CANAL RCN SNN to get Christmas presents.” “Well, I 4m wasting very little eS e Family “1 sont Gertrude with the coupons} and when she brought! They | gaid | “There's just as) this} redeemed certificates and he tears a|house and just as much smell of That Irene Loeb 2 Co, (The New York Brening World.) of Battle Were Brave, So Loved Ones Must Face Same Bravery. and mother, sister and brother. They are people who have taken an interest in the big efforts of the human game, but it seemed nothing could rouse them from the despair of the death f this daughter. I never saw such @ crushed group ‘They tried to be brave, but could not understand why fate had dealt them such a dreadful disaster, It scemed to me that they would never rise above it, 8o terrible was their grief, so unhappy seemed the future to spread out to them, Otten I thought of them, but always sur- | rounded by this sorrow. The other night I came to see this | hall never forget the family and I By Roy L. McCardell |Mr. Jarr. “However, why not get | the pimple clock for those three hun- | dred near-redeemed coupons, and give the pimple clock to little Emma for her doll house?” You never mind what my plans are for Christm replied Mrs. Jarr. “Maybe I ted to get \ings or something useful for mys with the coupons, Only those silk stockings one gets for coupons are the sleaziest things, and if a ‘run’ starts in them they just go!” | 1} tell you what to do,” sald Mr, Jarr, ook at the premium cata; logue and see if they do not give you stockings with ‘clocks’ on them as premiums, Then you'll be getting double value.” “What's the use of trying to talk | sensibly with you?" asked Mrs. Jarr, | Don't you know this ous matter? Here {off from Christmas, and if I don't get some more gift coupons from somewhere, I don't think the mem- bers of this family will have any- thing for Christmas except the in- fluenza, Sometimes I wish T was like ld Mrs, Dusenberry and had a boarder like she has—Mr. He never pays the poor old soul, it is true, but then smokes inces- santly and gives her all iis coupons Which shows, after he has a good heart,” “No, I shouldn't say a good heart, I'd say he bad a tobacco heart ventured Mr. Jarr, is a very se- is only a week all, seecnne eebeanne care silk stock- | Dinkaon. | not be flustered by a wall of German ld not be flustered by a smile frow @ M urned |joy I felt at the changed conditions. |A new spirit had entered into their midst—the spirit of the dead loved | Somehow they had found jlight to face the future, Inste e bie d of | mourning they were doing—doing the a things she wanted them to do, Instes of folding her picture away and pu ting a dead floral wreath over it a@ one would to cover up a tomb, there was every kind of picture of her eve- rywhere, They have somehow absorbed the will of the dead girl and are carrying out her wishes, taking an interest ip the world's work. If ever such a thing could be, the spirit of her is right there every min- ute, At any rate she is not dead She is going on through those who loved her best. It is fine to behoié I know another family, A similar sorrow came to them. But, oh, gre a difference! It is some years Bow | since it happened, but the curtains ii | the front room are drawn, There are tombstone wreaths all around where you can see them and pathetic flo. under glass cases. | One shudders when one visits this household, and you want to get awa as quickly as possible | It 4s all wrong, this continual mourn- ing madness. Every effort should be | put forth to banish it, A beautiful memory can be made a live rather than a dead thing | ‘This brave courageous spirit mus needs be cultivated to-day more than As in the case of the first f I mentioned, good friends cam encouraged them to come out & eir sorrows and | ness out of it | There are many weak, suffering ped- ple who, tiis Yuletide, will undergo a | period of despondency, Over tt some loved one has "gone W the boys say, and they are bi their presence, I know a mother who shouted with joy when she heard that the armistice ad been signed. Shortly after received the terrible word that | the day before the armistice was signed } the soul of her son went marohing on to where there is no shot and shell, Why not inspire this mother to rise above her sorrow and let the nat son pervad its courage and fearlessness? In @ word, what greater work 1s there for every human to perform, especially this Christmas, than to give the consoling thought, the chime of cheer, wherever possible, and so quiet the airge of distronst It is ce ly life saving. It is way of the Prince of Peace, wr lever ily an make some swee she iit of re with her atmosp.