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and all-night service plus motorcycle delivery took care of the third point. | Not only 4id Fosgate deliver free, | tut be also called for prescriptions | Diiahed, the young druggist felt pre- pared to begin his publicity campaign. | Despite Bmerson’s oft-quoted re-| mavk anent the rat-trap manufap- . | tory located in the heart of a forest, be realized that the sooner his pros-' Pective customers knew of the fa- hhe’d be looking over automobile cata- must reach two place, I want to build | sharply defined classes: first, doctore| my busi-/ and dentists; second, the public. Form letters mailed covered the first field. A newspaper | si: ited by street car card and, point, of course, in build- | 3 both in the minds of the | definite, specific point. i ast h confidence that the Lew § and constant service was fea- materials used are of the highest} When improved telephone facilities |, quality, that the men compounding | Were installed, eliminating the anno; . |ance of finding the “line busy,” the Dresoriptions are careful and 40-|725 announced in the newspaper ad- ; liquid prescriptions for the ver Fequistte; good wages and fair tréat- | oft the store without velng thorough: ly filtered; that no eye ointmen' which under a ten diameter magnity- ing glase betrayed granules ever left’ the prescription case; that i | to insure the fulfilment of the gret phasised such facts as these | his prescription d three figures and | Sundays in a 1916 six-cylinde: “A large proportion of tomers buy pianos with the idea o! having their children learn to play, reflected a piano dealer. “I wonder if jf I can't bring businet 7 offering the services ¥ for a certain period following tho |i purchase.” | ‘Arrangements were promptly mado | with a teacher newly established but | FF thoroughly competent.. Then his n aper advertising featured thi new talking point. It immediately re. sulted in increased sales. At the énd o! thirty days the teacher's entirely consumed by her ni and the profit on increased pianos paid her salary several times over. Don’t Count; Weigh. It Saves Time. ist 1 Young Bill Haskell has just beoo |} { promoted to the job of assistant in the | stock room of the big industrial plant || for which he'd been worki 7 ‘a he left school. As this meant an extra a dollar in bis pay envelope, Bill feit ) now indeed had the winter of his dis. | content turned glorious summer. t a chanct to show ‘em, can't keep a good man down.” who if interrogated on the would have replied that Hen! was a live member, no doubt, but that his brother Jesse was the man for his monev, possessed a bump of common sense, which, as we shall see, was some protuberance. t ) “Now, Bill,” said old man Beckor, | fj | } who had been in charge of the stock room, it was rumored, since Grant’ second administration, “I'l ' how we save time here. He: Johnson wants a thousand scre' count out twenty, weigh ‘em, by weight rather than by For some davs Bill followed thi . But it seemed slow. Of group of men stood in line waiting for their supplies. This meant logs of time | and hence of mon “Save the Pieces” Bvery eyeglass wearer knows the discomiort of being without them. Ehrlich repair service replaces any ase in a few hours. Accurate work. Prescription Unnecessary. Best Crystal Sph. Lens, 50c ‘Spécial Lenses Propertionately Low NN Established 53 Years aid Bill as the | fy ed the etock room | i All this counting stuff; it |i} gets my nanny. I been using ‘my | headpiece and I got an id uv “Spring it, Bill,’ id the superin- | tendent, good-natur IY | “Why, we orter go through all th stuff in this m—screws, bolts, ev: erything. Weigh it in units of fift: . 4 pew xor it SintAee te Ag for supplies, there’s no counting. Pu’ 350 Sixth Av., 22d St. N|* recording dial on the scal 101 Nassau, at Ann St-Nliook ‘em up on the chart, find Breeklyn: 498 Fulton St., cor. Bond St, N| on the scales to reg! and the trick is turn “Bill, you're an int sus," was the reply, at which accusa- | ion the victim, concluding not to re- | [ff One bottle of ‘‘Eddys” t until certain of the implication, | ba Sauce will convince you ned affably. H "I! amaign you a couple of men to more than anything we}} install the system and you can go could say or write. right to it.” A fine relish for salade||,7%°, months later when old Becker and sandwiches. full charge of the stock room, with the title of foreman. wan pensioned Fill found himself in Ld “But it aint’ the title that tlokler mo," sald Bill, “it's the long green thet I find my envelope every week. wales the right name for White” sma || thet euy 2. Made by E. Pritchard, 331 Spring St., N.Y. nemora. \ f ey OLD ENG MONK EASTMAN TO JAIL. |i / S auce ALBANY, July 2.—William Courtney i \ commonly known as Monk Eastman, «| fl former New York gang, leader, who! (lj |} | At Grocers and 10¢| See E RES oon b Delicatessen Stores, Coke ponds sutiy the Goan Court) t ed 8 of two years | i i == SeeK Durin July and August the howard Shoe Store will close at ‘1 O'CLOCK SATURDAYS James 8. Coward 264-874 Greenwich Street, New York Pes PRS BVYDNING WORLD, FRIDAY, sULT. DENY JEWEL ROBBERS ED MRS, ALDRICH Aldrich, owner of the gems, was drugged white asleep on the night of the rob- “Mra. Aldrich &id mention the fact fae’ bien covered the second feature HER WILL COVERED ALL FUNERAL DETAILS) DRUGG without extra charge. | Mrs. Wickes Arranged for Every-| Detectives Declare She Simply Was All this preliminary work accom-| — thing From Her Death to she had been drugged. ad; she merely was not a8 a iy at ampton and sleowhore, ra, ich requests us to dis: Not Feeling Well Day After $100,000 Theft. ‘The Pinkerton Detective Agency de- nied to-day that ite operatives have abandoned their search for the robbere who stole a $100,000 pearl neckiac: @iamond ring from wood Aldrich in Southampton, L. 1, on the night of June made of a printed story that | RIVERHEAD, L. 1, July 2.—The wilt of the late Mrs. Huldah Ann Wickes, late of Patchogue, filed here for pro- | Date, made some very precise pro- it named Amos Quacken- ? bush, her eon by her first marriage, \- It provided that a mon- fie’ advertising Problem presented ument, to cost 9500, shall be erected ny, with which Bured, Tetused to Son has refused be Gilita he bad to offer, the sooner | “sions. as executor. What is Castoria RIA ie a harmless substitute for Castor Oil, and Soothing Syrups. It is pleasant. were ordered to be driven by campaign, consistently followed,| gray or white horses. Feached the public. This was aug- digger was to get $6 and each bearer ia | $1. The preacher got $100. gome cases, mailing liste. also provided that the corpse should “Reason why” copy was used ex-|be laid out in the tes! Eac! . satin and lace dress. ‘business is to create were all carried out. eels end theegersral public. checking system was emphasized; the | Matters Start te Raise $800,000 Fine. N. J., June %.—The work ing $300,000, which the unton It contains neither personal ion ite inf pie inicio, 2 Children—Experience against Experim Genuine Castoria always bears the signature of | = Parete and that service will be as|Vertising. When a letter was mailed! fund is com 4 pl Speedy as possibie. to local oculists, instead of consisting | will pay 1 Foagate's experience enabled him | of mere glittering generalit! into the tr BU BUM ES 59th to 60th Street Lex.to 3d AN. Feds 3008 Tomorrow is the last day on which to make your This store will be preparations for the Fourth of July. preparations have been closed all day Monday. Special made to feature merchandise of a particularly timel make for tomorrow’s selling. Store open until 6 o’cloc! N AN, purchases make possible this excepti to you—if you buy in 6 pair lots. White, Black and Colors—All Sizes or Fibre ‘silk-hose with fines Bg to Se BUBUSUBUBUMUBUBUMUB UM RS et aN RR RR toe, sole, heel and top of cotton. In black, navy and “Palm Beach.” Choice of colors at this price. On sale To-Day and Saturday. A very attractive offering Sys 4 N : " pS =. - Vacation Dresses, $4.95 Our Splendid Line of $4.95 Dresses Has Been Strengthened by the Arrival of 300 Chic Coat Dresses For Women and Misses. Coat dresses have been very successful during the past two years. We have sold hundreds of similar ‘dresses here at much higher prices earlier in the sea- son, so, when our buyer found the opportunity to get these dresses at a very low price the order was: placed. These dresses button down the front, bei into, At thie price they are all bargains of all the way, and are comfortabie and to moet compelling bind. nyertenee aoe obey oa The line of Wash Dresses which we feature at $4.95 is the most comprehensive we have or a hundred. Then plot ‘em on } ever shown at this price. Because of the popularity of the line extra effort has been made to this sliop offers to careful men. 1, A very complete assortment of hard- wearing and good-looking woven Madras, Repp, and tereerised shirt, Soft cuffs at a New Price attached. All at a price you find only S Macy’s, Tc and well-made, some Im 2. A variety of colors and styles in men’s All Silk, Satin Striped Shirts. The most popular tt for fas] -. wha wea ne ilit; style. mi economical at "s price, $2.69 There are two Men's White Silk Shirts of Japanese chart. Thon, when those guys com keep the assortments up to the very minute in every way. ., In addition to these coat dresses there are twelve smart styles, mostly one-piece models, if a man wants a thousand ac: fl] tailored or dainty fluffy creations, up to the present writing in style. y The materials are Natural Linen, Ramie Linen, Pique, Flowered Lawns, Figured Voiles, Rati wolgn four pounds, then pour enough |IMl Creponge and a host of other summer fabrics, a splendid color range. ee ete Ce rcaet "AS Bloomingdales’ Items for Men Some of these items are specially priced. Men’s Underwear Reduced from 50c to 35¢ ‘Two-piece athletic style shirts and drawers of white crepe or small laids or fine mesh underwear, i Zanes ness, du including Loxiton brand. feduced to close quickly. Men's balbriggan and nainsook sbirts and drawers, 19c. Balbriggan shirts, long sleeves, ankle length, double seated d White checked nainsool athietic style shirts, knee length drawers to Shirts at 77c jirts, Wena seinen gees, mereerized mate: $4.50. Shirts at $1.00 Sport shirts, white cheviot or, Pongee, with convertible . Shirte at $1.48 ligee shirts, coat model, cuffs, of silk mixed material, white grounds with Bathing Suits at $1.78 Heavy worsted, sweater knit, two-piece bathing or Oxford with white Habutai. Zylonite Goggles, 65c These goggles are adjustable, are fitted with side shields and amber lenses, and are very desitable for autoists and other outdoor weer, Auto mobile Supply Department. ‘At Bloomingdales’ ‘At Bloomingdales’ Knit Underwear Unton Suite of bleached cotton, shaped, wide um- brella style, all sizes. . Vests or Pants, lisle or vests are low neck styles, regular or extra Same, in boys! sizes, $1.68, ‘At Bloomingdales’ Men's and Boys’ Balbriggan Underwear at 29¢ Really anusual 10 finish at the price—double seat, pear! buttons, suspender straps. Long or short sleeve shirts, knee of ankle length drawers. Novelty Bags, $3.50 Silk\bags with imitation tortoise shell frames, one of the most popu- lar of the season's novelties. inal bage were featured Union Suits, bleached cot- ton, silk ribbon at neck, tight men’s and boys’ clothing now on hand present many very attractive values. en's and Youths’ Flannel fash Norfolk Suits, with extra trousers, sises 7 to Vests, ribbed cotton, ik, aleeveleas, h wana enaees yet quoted on these 1s & Girls’ Underwear. ts, pants or drawers of balbriggan, knee le: drawers, garment..... Bleached Cotton "At Bloomingdales’ Meat Specials Legs of Spring Lamb, 20c. Sirloinand Porterhouse Steak 1834¢ Roast Fresh Fowl, 18}4c. Roasting Chickens, 22c. Sirloin and Porterbou d Youths’ Straw Hata, 91,00 to $6.36 Bar prays pt Boys’ Bleached Ribbed Cotton Union Suits, 17 years, 58c to 79c. ———— Main Floor. Men’s “Cool” Clothes All the New Things Are Here At “Lowest-in-the-City” Prices Cool-clothes for men were always a luxury until Macy Price Concessions made them a common sense necessity. You can be cool, comfortable and as stylish paying fancy prices. For example, see these “Special” offerings: Men’s English Mohair Suits — stripe and plain effects, at $12.75. Men’s Silk Shantung Pongee Suits made with French facing. $9.50. “Palm Beach” Suits (cold water shrunk) in the new tan and effects. $7.75. “Kool Krash’ Suits — plain ond be A Macy tnnevation. $8.75. ited Golf Coats, Norfolk models in five different colors, at $7.95. Golf Coats, Norfolk models in Shep- herd Checks at $5.50. ° White Flannel Trousers, $3.49. White English Gabicord Trous- ers at $6.75. MEN’S HALF-HOSE Silk Lisle or Fibre Silk 6 Pairs 94c Silk lisle half-hose, a superior quality; Ww Macr’o—Main Fleer, 85th #0. @> Fashionable Holiday Shirts The Men's %. Shop has three CX) special summer ZZ» irt offerings Z that indicate the immense savings Athletic Underweas, Special at 98c “Porosknit” j ~ . , Union Suite at 69c Spring Nlonde Ribbed A trifle impertect in weave | Union Suits at sleeves, in knee and three-quarter lengths. Macy’e—Mate Vicor, 35th Se. opportunity to enjoy wholesale advantages in your season’s er pe by taking 6 pairs at once. Our Bisa quantity: jonal offering and we turn the advantage ” . ite, tan, TRAWS TRAWS like these: new, snappy and some Domestic, will make Hat Shop a magnet for the knows a good thing when he sees it. this so early in t! pur- hare Ae hats at less owe half theirustal / Specially i rted and made | ©o8t. !wo—we want to keep up our repa- up by us. Fe capac gg bh comfortable | tation for lowering prices first. and serviceable informal dress shirt obtain- able. Our price for these shirts is a strik- ing example of Macy economy, $2.89 We have special conveniences in the shirt nn te ht Soak be wee ee | ee short, stout man. Moer'e—Maln Fleer, 85th 01, Maey'e—Hat Shev. Main Moor, 85th Ot. Men’s Cool Summer Underwear at Special Holiday Savings Get a new hat at a “Clearance Price” before the’‘Clearance Season.” “Top-notch” values from our regular stock. Slightly broken in sises. Light-weight, attractive fabrice—eolored stripes, woven madras, white basket cloth, mercerized striped madres acd fancy white checks. Eech garment in sanitary paper wrapping. A Underwear at 74c Imported; made of fine sleeveless shirts; open knee- lengths, drawers with double gusset, suspender straps. Made of light-weight, elastic white cotton quality. Short sleeves—in | with comfortable closed crotch. either knee or ankle length.