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4 ( UNTOUCHED RICHES AITING INVESTOR BY JACK NEVILLE Rewspaperman and investigator who has lived for years in ee et ee ee Star) (Copyright, 1919, Newspaper Enterprise Assn.) MEXICO CITY, July 11.—The latch string of Mexico's _ treasure house, its riches hardly touched, is hanging out for _ the American investor, merchant and salesman who will do the favor of learning the Mexican’s mode of living thinking. An American salesman may be ultra-successful in the United States @® Perfect boob in the Mexican field. He may be a boob at home and a ‘tepnotcher down here. It depends on his understanding of the Mexican character. TOR THOSE WHO DO UNDERSTAND, THE SKY IS THE LIMIT, = consumption of our material has been large, but could be led. A family worth $100,000 here lives as well as the millionaire at home. And the demands of the peon, the man of the masses, who is being omens to live, are constantly increasing. > ge t this trade, two hard and fast rules must be observed The merchant and manufacturer must be “square.” ‘The saleaman, “sim ad Aggressiveness in Mexico is not a virtue; arrogance, an unpardonable ted when sold, delivers them promptly and in good condition. ‘ A “simpatico” salesman is a good mixer, a good fellow, a man possessed _ Of patience, diplomacy—and politeness. Essentials for Capture of Mexican Trade ‘ If you are not “simpatico” you had better remain at home, where liteness is not so essential. If you expect to assume an air of superiority and approach a customer, erder book in hand, you are doomed. Nobody hurries in Mexico, not even to catch a train. To land a customer you must bide your time; await his pleasure; invite him out for a drink (of you are an abstainer, take water); take him to din- ‘ner; be solicitous about the welfare of his family. If there are children, a little souvenir of your friendship is a great épener. If the merchant keeps r samples a week or two—if you have to call on him 20 times—don't ; hide your impatience under a smile. Greet him each time as tho you had been absent for months. When he does order apt to be a carload—maybe a trainload, and he will stick to jyod as long as you treat him well, tho he may be offered better inducements by 4 rival house. I personally know an American salesman who had expected to tour Mexico tn two months, was persuaded to work three months on one man, and sold him 12 carldads of goods, 100 per cent more than he had expected to dispose of in the entire republic. xican exports depend largely on her imports from the United States, the country relies entirely on this country for farming implements grade machinery. So great is the call for farm tractors that Ford has heen invited to build five great tractor factories in Mexico. Is believed he will accept. Upon such things depends the production of materials. What Mexico Needs nd Does Not Need Mexico needs steel, glass, structural iron, sanitary and plumbing sup- » textiles (from silk to cotton), typewriters, all and modern machinery for mills, road-building and street ; hardware, medicines, chemicals and clothing of all kinds. These are the products for which the Mexican market is very limited: elry (except watches), crockery, canned goods (except in the northern tes), fruits, sugar, tobaccos, grains, rice, beans and such products of the as are abundant south of the Rio Grande. Salesmen must understand that Mexicans often consider European superior because Europe sells Mexico better qualities. * 4 Perhaps the greatest bar to American selling success in Mexico is the for cash with orders on delivery. European merchants extend with the average order 30, 60 or 90 days’ Reliable Mexican firms—and there are thousands of them—should granted the same courtesy by Americans. I personally know of 37 great sugar mills which need plants worth thing like $15,000,000 gold. American-made plants should fill these rs. They probably won't! Because: : ‘The owners cannot pay cash down, and European manufacturers will ‘nell on terms something like these: Ten per cent and freight down, with ‘cost of installation the first year; the remainder in five to nine years, giving ‘” mortgage on plant and plantation. If the European house can't swing the deal financially, government or private banks will negotiate their paper and accept the mortgage. Yank Financial Vision in Mexico Shortsighted Why can't Americans do it? SHORT FINANCIAL VISION! “Gringo"-hating in Mexico is a tradition upheld by fiction writers, pro- pagandists and trade rivals, Let an American learn the psychology of the Mexican mind, act accordingly, and see how popular he becomes if he is a fair dealer. 4 ‘The German merchant, especially the hardware dealer, is a factor in Mexico's mercantile life. Curiously enough he formerly patronized, almost exclusively, the American wholesaler. During the war this German was on the blacklist. Legitimate trado with him was impossible. What did the Germans do? I will tell you what one of the leading German merchants of the capital told me: “Your blacklist hit us hard at first. We had to buy thru two or three came more efficient. We found Mexican firms, and SOME OF YOUR them, paying an extra 5 per cent.” I spent @ day touring German stores., THEY WERE FILLED WITH YANKEE PRODUCTS. I went to a big American house and inquired for American-made goods I had seen in German stores. I was informed: “We fre just out.” It was plain where the German stocks came from! Allied Blacklist Was Boomerang on Uncle Sam One American firm refused to permit an advertisement for Liberty Bonds to be placed in his window. Afraid of losing German trade, they said. Another was caught selling goods to blacklisted firms. Three in- criminating bills of lading were found. The man got off by making a $2,000 contribution to the Red Cross. five or six figures. German drug stores in Mexico City last year, tho blacklisted, sold American goods bought third hand, and cleared $600,000, Every day the blacklist was in effect in Mexico the United States was the loser. I went to Mexico with the idea that the trade war in that country would have to be directed against Germany as soon as peace is signed. our best customers, but with our present allies—the English and French. I was informed on unimpeachable authority that both English and French salesmen secretly signed up blacklisted German firms with five-year contracts for goods to be delivered when the lid was tipped. The contracts were sent to Europe, the goods packed and made ready for shipment. The American salesman, attempting to secure this trade, will be met with the polite rebuff; ‘‘We have ordered from France and England.” ‘The lifting of the blacklist recently came just in time to prevent irre trievable American-Mexican trade losses. THEY WANT HIM 8ST. HELENA, July 11.—''Send Him Here” is the heading of an edi MUST GET MARKS | STOCKHOLM, July 11.—Factory workers supplying the Bolshevik army have to obtain “marks” from) torial in the St, Helena Observer, their superior officers like scholars, | the only weekly paper on the island, according to a Petrograd message. | which js excited at the prospect of "Those failing are sent to concentra: | tion camps. “fortune’s hostages,” A “square” merchant is one who delivers the quality of goods repre- hands. Goods cost us an additional 40 per cent. Towards the last we be-| FIRMS, WHO PUT MONEY ABOVE PATRIOTISM, and we bought thru! His profits were probably written in| But I found that it will not be with Germans, who have hitherto been | e Seattle Star SEATTLE, WASH., FRIDAY, JULY 11, 1919. EXICO’S TRADE WEALTH OPEN ‘Siberian | Bolshies Organization Is Broken by Attack by Allies; Ends in Wild Race ARE CUT OFF FROM BASE | BY PEGGY HULL |Only Newspaper Woman “Covering” | the War on the Bolsheviks in Rus- sia, and Whose Siberian Stories | Appear Exclusively in Seattle in | The Star. | WITH THE AMERICAN ARMY |IN SIBERIA, July 11.—The last or- |ganized stand of the Bolsheviks in | Siberia has been made unless the al- lies withdraw Henceforth their only’ success will be thru the terror they, as armed | bands, can create in villages and | farming communities. Their organization ts broken and the material aid which they might expect from the red army in Russia is cut off by allied control of the | railroads. ‘The story of that last stand harks back to the days before the Germans stripped war of its adventure and | romance. It | American officer who was present |at the finish, and for that reason |feels somewhat compensated for the {service he missed in France. Blagovestehensk, about $00 miles |north and west of Vladivostok, was the stronghold of the Bolsheviks, and jthe Japanese sent an expedition in y that direction. Blagovestchensk is jin the heart of the gold mining dis- |tricts, and a branch of the trans- | Siberian railway connects it with the thru line to Omsk and Petrograd. It was a strategic point, and mi be occupied by the army on the of- fensive. So the Japanese went north with that objective in view, and a small number of American troops accom- panied them. The Bolsheviks anticipated the move, and the bridges were demol- | {shed along the line as they retreated northward to their strongholds. | But in the manner of well regu- |lated armies, dynamited bridges | meant a delay of only a few hours, while the Bolsheviks believed they jad effectually checked the north ward movement. Consequently they retreated leisurely toward Blagovest- | | chensk, with the result that the Jap-| anese and Americans entered the town of Bureya just as the Bolshe jviks steamed out of the railroad | yards. They had taken all the good cars, and the Japanese commandeered wood transports, horse gondolas and anything else they could travel in. | A flat car with three machine guns was placed in front of the enginc— AND THE CHASE WAS ON. | Mile after mile the two troop | trains raced. ‘Thru villages and way stations, fenoring the fran- tic signals of bewildered station ma Two Japanese soldiers stood in the engineer's cab with fixed bayonets. | Wood was piled on wood in the firebox very ounce of steam and pulling power in the old engine was wrested from it by engineer and fireman ! Down grades and up chugging train® sped. On o stra level stretch of track the lands whirled past. The Japanese grad- | ually gained on the Bolsheviks. They had two cuns on the rear car One was a five-point seven, which could ors, grades the ht, |other, a two-point seven, was turned jon the advancing Japanese. The two trains were nearing the foothills, and the track became a se- ries of sharp curves. It was neces. |sary for them to slacken their speed. |There were but 500 yards between |the ficeing armies when they struck | a deep’ curve pointed down, and the dis harge blew up a rail. The Japanese train crumpled up like toy tin cars, and the Bolsheviks raced on toward the hills and the quick nieht, which had already changed their purple outlines to a blue-black horizon. 160. shells, and later it was discovered that it was their very last one which had blown up the track—all the Jother shots had gone wide of the train. The machine gunners were the jonly casualties, which was nothing short of a miracle because of the flimsy and worn-out wagons the troops were traveling in. But even a broken rail and four funerals can- |not detain a pursuing army long. | They were up and after the Bolshe- viks with their second wind. In the meantime advance from the south had reached the red guards, and they arranged a rendezvous at Alexeyevsk, beyond Blagovestchensk. They began evac- |uating the city, and were sending| |thetr troops up the river in “tin- clads" when a Japanese flotilla steamed onto the scene and sunk 17 transports and chased the remaining three far beyond Alexeyevsk thre Ste After | Young days of liberty Mray who escaped from the city detention station Monday. was recaptured late Thursday by Mrs. H. R. Dahnken of the woman's adding the ex-kaiser to its list of | division of the public safety depart-|the American International tion with its shipping iment Defeated was told me by an| the frightened | not be lowered for lateral firing. The | Instantly the gun was| Altogether the Bolsheviks had fired | warning of the| BCALIFORNIA PROVIDES RICH FARMS FOR VEI OUR DAILY BREAD | | PACKERS PLAN Louis J. Swift Denies U.S. Commission Report | TRUST, 6 ARGE CHICAGO, July 11.—Louis J. Swift, | i te y de- U. S. Board Tells Wilson In-|tisrea that the latest report of the {ternational Control Planned “The |feedral trade commission contained |, 7! { we no new facts, and was an evident | "*(° Poot —_________ Continued From Page One “Report Erroneous” | report just issued by the commission and its discussion of the number of subsidiary ci nies and its calculation of percent ages of the classes of business han effort to influence at this time pro- posed radical legislation, He said: died by the packers a ee | “This latest report of the federal | Contors, hot ace etna ty er May run its course to the goal Of | trade commission is merely an attack axe entirely immaterial | to the real question in which the monopoly and ruin of competitors. upon large and successful ss | | without the secret ownership being | organizations, and should be resented are public is interested, namely why | suspected.” |by all Americans who are proud of | Drices high? T do not believe that | | The commission's report points | the industrial progress of the nation. i. myc of nay sh ona and jout the following alleged details | it contains nothing new, and is an|pnfair report should be used to in lof the packers’ activities joutgrowth of the former Heney ex | for tre ianes munion oF as a basis | |" “The ‘big five’ have control of,| parte investigation, ‘This repprt, sv | ft the radical legislation that has | , been introduced at Washington or interest in, public utility cor-|far as I am informed, contains abso- | a e |porations in Sioux City, Kansas |intely no evidence of collusion among | | City, St. Paul, Portland, Ore., San|the fiye largest packers, and | say 5 |Francisco, Fort Worth, Chicago, | for Swift & Co., as I have said many | t. Joseph, Mo., and Hill City, /times that we have no agreement of | j Minn « any kind with any other packer to | “During 1917 they produced 44/ affect the prices of livestock or SEEKS WILSON Jcent. of the country’s total output! moats, of sheep and lamb shoe stock; 17] “the manner in which the ‘trade per cent of the glove stock; 9 per! commission juggles figures and re- se eg Wie e i cent - on Me wes 21 Der | sorts to sensationalism betrays the | Fails in Attempt to Interview cent o ing and ent of linsincerity of the commission. We ; 7 jole leather, On July 31, 1917, the] are living up to both the spirit and| President at White House ; ‘big five’ had almost 90 per cent) the letter of the law, and want. to| Jof the country’s entire hide stock.|co-operate with the government in| WA! GTON, July 1— “They produce one-fifth of the every helpful and tructive way Mrs, Rena Mooney, wife of country’s mixed fertilizer supply; | but we must protest against the| Thomas Mooncy, of | €alifornia, one-tenth of the acid phosphate) methods used by this important| failed to get an audience with vegan ipso | of bil Tape branch of the government President Wilson when she oil supply; nearly one-half of the ‘ - ° lard compounds’ and lard substi- “Packers Public Benefit” | one at the White House to tutes; four-tenths of the oleo-| “1 gay that the large mete and Secretary Tecruiey i: laforcesd margarine supply, and three-tenths rm their individual businesses are a pub: of the cottonseed ofl soap. her the president would be glad | lie benefit, and a decided factor in} to read any petition she might Charge Meat Monopoly keeping down the spread between| care to present, but that he In the meat industry, the com-| live stock and meat prices. This re-| feels he has done ail possible in | mission stated, the “big five" al-| port is put out now as a part of the| Mooney’s behalf and that any | ready constitutes a monopoly. In| propaganda in which the | further intercession must come 1916 they slaughtered &2.2 per cent| mission with others is engaged from the governor of California. of all cattle, 86.4 per cent of all/ing to subject the packing industry compre sheep, 76.6 per cent of all calves | and other lines of business to the ar WASHINGTON, July 11 Mrs. and 61.2 per cent of swine. |bitrary control of subordinate £0V-| Rena Mooney, wife of Thomas J.| Stock yards controlled by the|ernment officials thru @ license! Mooney, California, called at the| “big five” received the following | system, | White House this morning to try to} percentage of the country’s stock in Tt is to be regretted that in these |e, President Wilson, in hope of ob- 1916: Cattle, 83.1; sheep, 78.1; | days when the public feels keenly |taining executive clemency for her calves, 87.8; swine, 74.4; horses | the pressure of high prices, a govern: |W usband i and mules, 84.6; total of all ani-| ment body does not give out facts re-| " \iooney is sentenced to life impris- mals, 77.2 specting prices and profits. This |onment in connection with the bomb Their average monthly holdings | never been done fairly by the federal | Citar at the paredness day pa- of non-perishable meats as com-|trade commission as regards the| K ‘ate rade in San ancisco. pared with the country's total sup- cking industry, altho the commis | warehouses, run steamship lines and | | virgin farms of 40 acres each, in| swamp. This the corporations | ready Reluageed the consumer pays for meats. | mpa- | | jobs to ex-soldiers will be given sec |ond preference, | state | great land companies have one vote |ply were: Frozen beef, 95 percent: |sion has constantly had the most..." i Ea hal a Dee a a smoked ham and bacon, 64 per) complete information in its posses: | iocts today to confer with Secretary oan Gry: wnt Dork, G88: percent; | son of Labor Wilson and other officials, pickled pork, 70.6 per cent “No one disputes that out of the | " - The packers handle half the poul-| total receipts of the packers derived ; try, eggs and cheese business of the| from the products of animals about! | country. In 1916 they sold 90,000,000/85 per cent is paid out for the live! | i) 000 IRISH | pounds of butter, 75,000,000 pounds| animals themselves. About 13 per| 5 of cheese, over 135,000,000 dozens | cent is paid out for wages, transport eggs and 100,000,000 pounds of|ation and other such expenses | poultry ibout two per cent on this turnover | The “big five’ own over 90 per| is earned by the packer as net profit | cent of all the refrigerator cars in| No one disputes that this amount is | \the country. From two branch houses | but a small fraction of a cent: per im j Be in 1824, they now have 1,120 branches, | pound that it Is so negligible as Throng Greets Him in Meet |'‘They control 54.7 per cent of frozen | not in any event to affect the price ing in Madison Square |and chilled beef exports from Argen- | ——————— “i | |tina and Uruguay. jing interests, its import and export) Nw YORK, July 11—Fifteen Other commodities the commission | compa ; its interest in a company | thousand Irish men and women in |charges packers ore gaining control organized to develop cattle raising | Madison Square Garden last night of are breakfast foods, chicken fe a, |and meat packing in South America, | hissed President Wilson giana, | stock feed, fruit, canned vegetables, |its control of a large tea importing Douglas Haig and others, and coal, fence posts, builders’ hardware, | company and a sugar machinery cor. 4 the Irish republic sana | binding twine, lumber, cement, lime, | poration, and its minority stock in| “president De Valera. The demon. | plaster, brick, soda fountain supplies! the United Fruit company ettation’ was. echosd by-an overtiow jand ri | The report also pointed out that! crowd of 10,000. J. Ogden Armour, the report said,/the Armour Grain company besides being a great financial! per cent of the elevator capacity of; the platform. | | power, is also & prominent factor in| Chicago and Kansas City, two of the! Resolutions were passed demand orpora- ‘largest grain markets, and operated | ing that the United States recognize d shipbuild- over 90 country elevators, the Irish republic. \ The meeting was | 25/q greeting to De Valera, who sat on CHE Ef * RTA Shunde ‘ing the upper. HERE’S WHAT CALIFORNIA LAND=} OWNERS WILL DO FOR EX-SOLDIER:| Sell him 40 acres of richest soil. Demand no cash down or initial capital. Give him 10 to 20 years’ time to purchase. Plant his first crop; furnish all equipment. Put expert farm adviser on each tract. Guarantee American neighbors. Enroll him as voter in Land association. Let him organize to “rule the state.” AND—THERE’S LAND ENOUGH FOR EVERY EX-SOLDIER WHO CAN FARM. | dyke, and flooded some scores of habited farms. Naturally the farmers were ¢ They came down to the legt to tell the state, and the big f where to head in. To their su they were met by the represent of Armour, the Natomas, and oti | big river-basin reclaimers with BY ERNEST J. HOPKINS (N. E, A. Staff Correspondent.) SAN FRANCISCO, July 11—| Ready now—the world’s richest | farms for ex-soldiers! Nearly two million acres—enough land to accommodate every soldier who wants land and is competent to work it—solving the whole army- farmer problem at one gigantic . ag PrewWhy. not get together on & No payment down; easy terms,| qratic basis and based on the actual producing power of the soil; purchase stretched over | periods of 10 to 20 years! State co-operation; expert farm ad. vice; careful choosing of your neigh- bors; safe backing by a huge associ- ation in which the great corporation | and the 40-acre owner vote on equal | terms! ~ | Saidassociation to build community | pefore leasing elsewhere. life, finance and protect its mem-| “Why not have an American bers, handle its own products, build | ley?” It sounded good. Big play an active part in politics! | smal farmer got together, A slogan: “AMERICAN FARMS) Van Bernard of Butte Ci FOR AMERICAN FARMERS"—Ori-| of an 80acre farm—president entals barred from sale or lease! | launched the Fourteen Co ‘That is the response of California | ject. * to the nation-whe cry of “Soil for| They agreed, first of all, to fim Soldiers | the reclamation work along the All this is not a dream, but a fact.| NEW LAND RICHER The Fourteen Counties Land associ-/ THAN EGYPT'S ation is in full working order. Its| Since Noah's flood, financial problems are solved, its|great valley has been p policies are outlined, and 40,000] middie by a ten-mile stretch of AMERICAN valley’ That hit the small fellows The whole SacramentoSan Ji valley is dominated by the Fear—tfear of the advancing tide Japanese and Hindus. When Japanese farmer enters, the farmer departs. And the Ji usually “mines” the soil—exha the richest bottom lands of fi fer-| reclaiming when the flood ¢ the Sacramento valley, are now/is rich land—as rich as the for occupan¢ |sands of Araby turned to loam. | Within six months the amount of ‘To complete the reclamation available land will increase to a total | will demand $7,600,000, to be of 1,790,000 acres—the size of @n| by an assessment, and a bond povllbnds of $3,000,000. ‘The work will: 1 Every foot of it is to be farmed | completed by next winter, and purchased by ex-soldiers, if/ The unruly river—the enough ex-soldiers apply. They have | unbitted Sacramento—Will be first choice. | forever. ae Workers who have sacrificed their, And not only driven. 1¢ will work for the | It will furnish limitless water’ Successful tenant-farmers who n—the ditches are want to become owner-farmers will | dug—and furthermore, by: come third. its own channel, it will TATE PLAN | passageway for the largest eiavaie c boats and solve the freight ‘The Fourteen Counties Land as: | NQ PAYMENTS DOWN as: | sociation is a development ugder | Sena, private capital, of California's fa | sastebe ; Peltier, Sacram mous state land settlement plan, | 9 rep tens u a leader in Ce that was brought from Australia by | |! oysa. ret emp asked Dr, ood Mead, the famous agri- | menae eae culturist, who wrote Secretary Lane's | | 5 se bale sell those lands farm lands bill. Sr gg ce Mig cash p The first state land settlement has ‘ been in successful operation for a And he answered jimself: “Our capi year past at Durham, Cal.—jst Wl gay ta aay age few miles north of the ©, The Fourteen fiver any cash mee “te Counties project. | who want to pay, pay; let the The state wouldn't go fast enough. | come in on mere installments. So the private owners stepped in.| they must be good men, who Dr. Mead himself is solidly behind| really FARM.” the Fourteen Counties project—calls| So that is the Fourteen Co it the greatest thing that ever hap- | policy, " pened in America. | THE DAWN OF Fs community] - Ss. as Durham, financed on $250,000 state SOLDIER RULE appropriation, has 5,000 acres. The| Here are some of the has appropriated $1,000,000 | features: more—enough to finance 20,000 acr@:| Purchasers will be looked over andi additional. |investigated by a committee, with, And the Fourteen Counties Land| which the state land settlement association has nearly 1,790,000 acres | board and the State farm advisers, and will expend $10,600,000 within | will co-operate. i the next two years! Each sub-tract will have its farm, P Men at the head of the project ad. | Supervisor. He will advise the tart . mit that the state’s example irritated | ¢TS What to plant, help them com | them into stepping in. Rather than | 5t4ntly, put over all community pure ec a semi-soukalistic governmental | Chases of costly tractors, fine bulls, ard acting as middle-man, the hold- | fencing: and paints by the caw load. ers of vast tracts decided to follow | the will —_ every man on the tract the same plan themselves: © financial success. 5 They are working ana in glove H aan penne a oe — with the state hie? se ‘ ecoent ward | mills, steamship lines, and othee ill and state reclamation board concerns to buy or handle the farme BIG SCRAP BECOMES ers’ products. BIG PRO The association will increase year In the Fourteen Counties Land as.|by year. It is in 14 counties now== sociation, the new purchaser of a 40-j in five years it may bé in 58 coun. farm has one vote, and the, tles. Southern California, attracted by the anti-Oriental policy, has proms | ised to come in. In the San Joaquim © | valley, Miller and Lux, whe for! years have held tremendous tracts semi-idle, have promised to open eliow, in his turn, has | from 50,000 to 100,000 acres and join _ ely laid aside his distrust of the | the association, He is willing to co-oper-| These soldier-farmers will wield and other prob-| great political and economic ‘The future can only be dimly guessed ut of the biggest and/at. “Political and economic proteos + nastiest scrap between big land-| tion” is in the association charter, owner and little land-owner that ever e Fourteen Counties association | wrinkled the fair brow of Miss Cali-| is going to run this state, if not the | fornia, jentire West,” declares one of its highs | This was the row over | est officials. county floods of the p “And the best thing about it is— The Armour intere were | its policies are to be dem gaged in reclaiming 100,000 acres | controlled by its members, not by along the Sacramento river—alluvial | the people who put up the coin.” land, flooded annually since the be- | een /Plan to Execute he small farmer will dom inate the association, The big fel low has agreed to accept the verdict of the majority. The little each. 1 big: fellow. on financial r the Butte st winter, % ginning of tir hey built huge levees and a “by-pass,” to relieve ee, the river. BY an error they com- Food Pro pleted the lower part before start-| PARIS, July 11.—Capital ment for food speculators was pro Rains came, water slopped over] vided in a bill introduced in, the | e levee, backed up above a big new French chamber of deputies today, | thi