New Britain Herald Newspaper, May 11, 1928, Page 20

RN S ST MRS 5 ST it S et 7 NEW BRITAIN DAILY HERALD, FRIDAY, MAY 11, 1928, —\F"- ¢ SERVR'! roclamation Today We Turn Back the Hands of Time : IN retrospection begin a mental journey of those 29 years of progress we have just completed. As we travel along with our old customers as companions, we come to a better understanding of those principles that have heen our guide posts, along the way: Honesty of Purpose—Fair Dealing—A Full Measure of Value and Service for Every Dollar Received and the Application of the Golden Rule in Business THE furniture business has been more to us than commercial activity—it has been an art and a profession, therefore we have not aimed at the accumulation of dollars only, but have at all times regarded our vocation as that of a public servant, holding a public trust with a definite responsibility to the people we have served and upon whom we are entirely dependent for our material success. WE have reaped a greater reward than financial remuneration—the loyal support of the thousands of good customers whose good will and patronage is our greatest asset. One of our most eminent writers'said: “If you write a better book, or preach a better sermon, or build a better mouse-trap than your neighbor, though vou build your house in the woods the world will make a beaten path to your door.” THEREFORE the country round about, people from far and near, have made a beaten path to this “hetter furniture store,” all of which proves that old maxim, “he succeeds most who serves best.” SOME one has said “nothing succeeds like success.” Real success is not measured by a few years of fleeting prosperity but by an evolution of progress—steady and permanent growth—achieved by integrity of purpose, economy, hard work and willingness to do business on a fair margin of profit. THESE are the fundamental principles upon which JOHN A. ANDREWS & CO., INC., started busi- ness, in a humble way 29 years ago. Our store is mute evidence of our phenomenal success, the attainment of an ideal. _ WE now invite you to the greatest harvest of furniture values ever offered in our 29 years of fur- nishing homes. Now, Therefore, Do We Proclaim p To All the People of New Britain and Vicinity— Set Aside May 12th to May 22nd /8 AS TEN OF THE BIGGEST DAYS OF VALUES THAT CONNECTICUT HAS EVER WITNESSED—THEREFORE—ATTEND THE MAMMOTH 29th Anniversary Sale Which Starts Saturday—May 12, at 9 a. m. AND WILL CONTINUE FOR 10 DAYS [ pon HiT5) oundation 729 years the +o be oneof house of Americas, ¥, Andrews Foremost has Home 7 \NOutfitters/ bz =\ urniture /| /—————