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NEW BRITAIN DAILY LOTHES “Built-to-the-Wearer” have ‘ long been the idea! of the Clothing manufacturer. It remained for the Makers HERALD, FRIDAY, OCTOBER 18, 1918. THE BIG STORE SATURDAY SPECIALS IN oats, Furs and Dresses | At Prlces Far Below Their Value Coats An immense assortment of $27.50 Coats which for values and styles are incomparable. Every garment up-to-the-min- ute in materials and work- manship—a lot which offers 50 different styles to choose from—with or without fur trimmings, all $1 9 00 colors, AN ELEGANT ASSORTMENT OF BLACK ELEGANT ASSORTMENT OF BLACKS “BARGAINS IN to fashion for Younger Men, clothes tha¢ befittingly represent their Character, Feel- ings and Conduct. Correct Clothes; Cor. rect in Pattern; Correct in Style and make, assuring seif-valuation. CAMPUS TOGS are bacced by the manufacturer bagked by us and indorsed by the Young- er Men the country over. Your Own Mo- del, fabric and color await you. NEW YORK SAMPLE SHOP 357 Main Street . SHUT OFF MI]TI]RS AND CONSERVE [iAS e e man, who reported that his Ford de- livery car with a careless driver used about forty gallons a week, but with Thousands of Gallons Being - Wasted hy Careless Drivers Hartford, Oct. 18.—An urgent ap peal to the public not to waste gaso- | ° line by leaving motors running, after ! " stopping their cars, was issued today 7. Russell, United States ator for Connecticut. id that investigation that thousands of gallons of p:x i ere being wasted in this war abroad. Loughtful driver, who shuts off his ine. now averages less than twen- t gallons per week, though the number of deliveries has increased. In every city and town in Con- ars and com- = g s lons a week. motors ru making ca ering goods,” fr. Russell. “These men neglect a1t off their engines through care- sness or because they are too lazy to crank the cars. Though they may while the drivers shuts off his engine. racing. i | | not know it, they are doing injury to | & their country at a time of national crisls, because they are helping to de- feat the government’s aim of conserv- | i ing gasoline for use in conducting the | | Not only should public | | opinion discourage this practice, but | [ the owners of cars should see to it that they and their employees shut off , the engine whenever the car is | g stopped, because this means an actual | economy of no small importance. Mr. Russell quoted a letter from ( S. DeForest, of Stamford, as follows “Our own Ford with a care driver, used an average of forty g The same car with thoughtful driver averages now with | even more deliveries per week, less | @& than twenty-five gallons a week. He | | 8 “This morning a two ton Packard | truck stood in front of our store near- | i Iy half an hour, not only running but | i Multiply this by hundreds of cases, and you have a real waste. CHRISTMAS GREETING CARDS for the boys OVER THERE Must Be Maiied By Nov. 10. Proper Cards at Popular Prices at ADKIN 66 Church Street PRINTERS & STATIONERS RHEUMATISM IS PAIN ONLY, RUB IT AWAY | | | Instant Rellef From Pain, Soreness, | Stiffness Follows a Rubbing With | “St. Jacobs Liniment.” | Stop “dosing” rheumatism. | It’s pain only; not one case in fifty | requires internal treatment. Rub B | soothing, penetrating ““St. Jacobs Lini- ment” right on the “tender spot,” and by the time vou say Jack Robinson— out comes the rheumatic pain and dis- | tress. “St. Jacobs Liniment” conquers pain! It is harmless rheumatism liniment which never disappoints and doesn’t burn the skin. and reduces swelling. Limber up! Get a small trial bottle of old-time, honest St. ment from any drug store, and in a % | Soment vou'll be free from pains, #Zhes and stiffness. Don’'t suffer! Rub rheumatism away. | 1t takes pain, @ soreness and stiffness from aching & joints, muscles and bones; stops sci- | [ atieg, lumbago, backache, neuralgia = [ Jacobs Lini- § FURS Fur Scarfs and Fur sets in Wolf, Fox, Raccoon and Lynx in a gleat varied assort- ment. All new dyes in this lot. $7.50 Immense Values in Our Bath Robe Dept. New Blanket Robes for women, nicely patterned of excellent finish. An assort- ment consisting of a great variety of patterns and sizes. $.98 Dresses $20and $22.50 New Dresses in Serges and Silk that have never been or ever will be equalied in value. All wool men’s wear serge Wwith new placard backs—or silk and serge combination—plain or braid trimmed—of self or con- trasting colors—every gar- ment handsomely fin- ished and stylishly mod- $ .00 eled. All sizes and a great variety of styles ALTERATIONS FREE [ ] Latest plaited models of dainty plaids and stripes with wide belt and big pearl - buttons All wool material were used in the making of this lot, all sizes. Sweaier Bargains Well woven Slip-on and Coat Sweaters of all wool, yarn in braid, Shetland and Honeycomb stltch some are singe colored others duotone, all new shades and colors, all sizes. The New Manager’s Sale Offers exceptional opportunities for thrifty shoppers. many items that are HERE at great reductions, Beautiful Slippers in old rose, orchid, purple and baby blue with leather soles and fur trimming, special Men’s and women'’s black felt Slippers with leather sole and heel, a nice easy house shoe for 95 c A wonderful variety of soft padded sole Slippers in old rese, orchid, taupe, purple and National blue, Children’s blue and red felt Slippers with leather soles sizes 6 to 2, 796 Childrens “EZ” Slippers, These specials for Saturday are but a few of the A soft comfortable Slip- per with padded insole, soft leather soles in blue, wine and Heres a Slipper that is exceptxonal at the price, made in JULIET style, fur trimmed and leather soles and heels, all Here’s a good warm bed- room Slipper made of flan- nice warm felt with padded | nel with good wearing saes Y Be © Ob¢ according to size, soles, all sizes for men and women We suggest an early selection as these prices are exceptional for Slippers of this quality and as an Xmas gift will be greatly appre ciated. THE BIG STORE 380-382-384 MAIN STREET BUY A BOND NEW BRITAIN CONL . T