New Britain Herald Newspaper, October 9, 1917, Page 7

AL COMMENCING WEDNESDAY, OCTOBER 10 AND CONTINUING UNTIL FURTHER NOTICE For twenty years in succession we have celebrated the anniversary of our birthday, but never before has the occasion assumed the importance ¢f this year, 1917. Because of the high cost of living we know you will doubly ap- preciate the economies tha this only once a year sale brings to you. On our part, we sincerely appreciate our re- sponsibility to make this, the twentieth birthday, the greatest mercantile event, not only of our firm, but in the busi- ness history of the state. All Hartford, all Connecticut that can reach Hartford, will be alive with interest, for our Twentieth Birthday Celebration. Come, even though it’s a hundred mile trip, the savings will well repay you, because of the really won- derful values. And the FREE SOUVENIRS are really valuable articles, thousands of practical, useful and orna- mental things to be given away to all purchasers of $2.00 worth or over during the Anniversary Sale. WISE, SMITH & COMPANY, Hartford 20th Anniversary Special NEW NECKWEAR A wonderful bargain group of dain- ty samples, including a beautiful new Tuxedo Satin Collar and Cuff sets, Organdy Sets, some trimmed with dainty filet and Venise lace; pique Coat Sets, smart shapes; every piece right up to the minute in style. Positively worth $1.00 and 50 $1.50, Anniversary Sale price C 20th Anniversary Special CHOICE NEW SILKS Choose from All Silk Chiffon, Taffeta and Satin Messaline in this season’s most wanted colors for street and eve- ning wear; 36 inches wide. Positively worth $1.30 and $1.59, An- niversary Sale 20th Anniversary Special OUTING FLANNEL We have bought thousands of yards of White Outing Flannel for the ‘Anniversary Sale. Economize by rhak-" ing nightgowns, dresses, etc.,, now. Regular price 12 1-2c and 15c. Anniversary Sale Price, Yard .10c 20th Anniversary Special WOMEN’S LOUNGING AND BATHROBES ‘Wide wale Corduroy, large sailor collar, some with elastic belt; colors are rose, Copenhagen, tan, navy, also white. P Amniversary Sale Price D242 20th Anniversary Special Semi-Made Nightgowns (At Our Art Needlework Section,) These Semi-made Nightgowns are full fashioned with round or V-shape necks, stamped for embroidery. Regular Price 89c. Anni- versary Sale Price ... 590 20th Anniversary Special BRASS BEDS 2-inch post Brass Beds, panel de- sign with 11-2 inch top rail, one-inch cross rail and seven one-inch upright fillers in head and foot, finished with guaranteed lacquer. $23.99 Anniversary Sale 20th Anniversary Special CUT GLASS PIECES Rich, sparkling Cut Glass Bowls and Ice Cream Trays with handsome combination cuttings. Positively Worth $8.98. At Anniversary Sale, the 20th Anniversary Special STRAP PURSES A splendid assortment, more than 85 different new styles to select from, some with handle on top, others strap on back, all sizes, all styles. Regular 88¢ Value. At the ‘able Rugs 20th Anniversary Special MARABOU CAPES A truly wonderful offer in Marabou Capes which look like fine fur— choice of Kolinski, black and natural color; they are well shaped and lined and nicely finished with silk cord and marabou ends. These full and fluffy marabous are bringing $5.00 in New York. $3.25 Anniversary Sale Price 20th Anniversary Special Newest Dress Fabrics Immense assortments of Fancy Nov- elties, Plaid, Stripe and Check Suit- ings in the very newest colorings for tallored suits and separate skirts. Positively Worth $1.25, An- niversary Sale Price, yatdgsc 20th Anniversary Special . . Ingrain ‘Art Squares A large quantity of these service- especially suitable for sleeping room; size 9x6 feet. Positively worth $3.69 $2 59 . warp prints, stripes etc. 20th Anniversary Special BUNGALOW APRONS These Bungalow Aprons are full size, made of percale and can be worn as a dress. Regular Price 59c. Anni- versary Sale Price ... 20th Anniversary Special Royal Society Packages The assortment giving your choice of a Special Apron, Centerpiece or Baby Pillow with sufficient embroid- ery cotton to finish. Positively Worth 29c. versary Sale price 20th Anniversary Special SEWING CABINETS The popular Mahongany Martha ‘Washington Cabinet. Good construc- tion and finish. The most conven- ient piece of Furniture for the sewing o $9.95 Sale Anniversary Price 20th Anniversary Special COFFEE POTS All copper, nickel plated Coffee Pots. Choice of 5, 6 and 8-pint sizes, subject to hardly noticeable imper- fections. Values up to $1.50. Annivery Sale 69 i C ALARM CLOCKS The regular price is $1.25 for these guaranteed Alarm Clocks; made by the Ansonia Clock Co., with bell on top. On sale at Jewelry depart- ment for the Anniversary Sale, price 20th Anniversary Special FUR TRIMMINGS You will find a big assortment of Fur Trimmings on the main floor. One of the many special offers is a 4-inch wide high-grade French Coney in black and brown. Positively worth $2.00, Anniversary Sale Price, pair .. 20th Anniversary Special Napoleon Bleached Cambric 5,000 yards of Napoleon Bleached Cambric. Soft finish, ready for the needle, 36 inches wide. Regular price 18c¢, Anniversary Sale Price, yard ... 15C 20th Anniversary Special Seamless Velvet Rugs A special One-piece Rug in soft, rich colorings, medallion and allover designs, for parlor, livingroom and dining room. Poitively Worth $27.50. Anniversary Sale $21 95 . Price 20th Anniversary Special Women’s House Dresses Choose from percales, ginghams, chambrays, flgured lawns and voiles, ten different pretty styles, all colors and all sizes 36 to 46. On sale third floor. Worth $1.50 and $2.00. Anniversary Sale 95c 20th Anniversary Special Women’s Nightgowns Made of heavy quality outing flan- nel, double yoke, pink and blue stripes, also plain white, high or low neck style, silk braid trimmed. Positively . 79¢ Anniversary Sale 20th Anniversary Special CARD TABLES Folding Card Tables, size of top 80x30 inches, covered with green felt. No home should be without one of these tables. Anniversary Sale 20th Amnnfversary Special Aluminum Saucepans Sets Good quality Alumihum S@ucepan Sets of three Saucepans, size 1 1-2, 2 and 3-quart. Poitively Worth $1.50. Anniversary Sale Price the Set . 980 20th Anniversary Special WALL PAPERS 30-inch wide Oatmeal Wall Papers with Dbeautiful cut-out borders or bands to match; 12 colorings. Anniversary Sale Price per Roll .. 18c 20th Anniversary Special NEW RIBBONS Thousands of yards bought especially for the Anniversary Sale. One big as- sortment of Ribbons up to 8 inches wide for bags, fancywork, etc., dark warp prints, novelty stripes, etec. Positively worth 75c, 89c and $1.00. Anniversary Sale Price for any of them, yard ..... 396 ‘TABLE DAMASK Buy now for Thanksgiving. We have 50 pieces of Mercerized Table Damask in assorted patterns, the satin finish kind. Regular price 39c yard. 20th Anniversary Special LACE CURTAINS Five hundred pairs of Secrim, Novelty and Scotch Lace Curtains, large assortment of patterns, including lace edge and allover pattern effects. Values up to $1.49. " \nniversary Price, pair . 20th Anniversary Special CHILDREN’S DRESSES Chambray trimmed with plaid ging- ham or gingham trimmed with cham- bray and many other styles, including high-waisted models; sizes 3 to years. Worth 69c. Anniversary Sale Price 20th Anniversary Special Middy Coats and Smocks Attractive styles, including all white, white with colored trrimmings, white with novelty stripes and solid colors, large sailor collar and belt; some with hand smocking and novelty stitching. Regular $1.00 and $2.00 Values, Anniversary Sale 20th Anniversary Special Living-Room Rockers Solid quartered golden oak, well- constructed Rocking Chairs or Arm- chairs to match. An exceptional bar- $3.49 Anniversary Sale Price . 20th Anniversary Special HEATING STOVES Extra large Heating Stoves, 14-inch cylinder, brick lining and back flue at- achment. Regular Price $21.95. . $17.75 Anniversary Sale 20th Anniversary Special CANDY If you have a ‘‘sweet tooth” try our Special “Un-X-Ld"” hocolates. A wmmm USEFUL ARTICLES FOR THE WOMEN AND MEN FOLKS AND PLAYTHINGS FOR THE KIDDIES EVERY PURCHASER OF $2.00 WORTH OR OVER DURING OUR ANNIVERSARY SALE WILL RECEIVE A SOUVENIR 20th Anniversary Special WOMEN’S KID GLOVES ¥ine quality one-clasp cape Gloves in several shades of tan, pique sewn and black embrofd- ered backs, also 2-clasp white glace kid gloves, overseam sewn. Anniversary Sale Price, 20th Anniversary Speci: HANDKERCHIEFS Women's embroidered corner and corded border handkerchiefs, in plain white and colors. Values up to 10c. Each chiefs at o Seen 4 ror 25¢ Men's 8¢ plain white hemstitched Handker- 20th Anniversary Specials. AT NOTION DEPT. Children’s Pin-On Hose Sup- porters, regular 10c and 15c kinds at 8c pair. Shoe Laces, black, white, tan, 63 and 72-inch lengths, regular 10c kind at 5c pair. Plush Buttons, 8, 4 and 6 on a card, worth 19¢c card, at 2 cards for 19c. Spool Cotton. or Machine thread, black and white, all numbers, 3 spools for 7c. Dressmakers' Pins, 1-4 1b. in box value 35c, sale price 27c. Hump Hair Pins, assorted, in package, 8c package. Lightweight Dress value 29c, at 19¢ pair. Lingerie Braid, 10 -yard pieces, regular 10c, sale price, 4 vleces for 29c. Bone Hair Pins, straight_or crimped, regular 10c, at 3¢. Silk Belting, regular 19c, at 12¢ yard. Dress Shields, flesh colored, regular 25c and 30c, at 17c pair. Dress Shields, Air Light brand, regular 15c, at 2 pairs for 19¢. Safety Pins, sizes 1, 2 and 3, regular 5¢c at 3 for 10c. 15c can Bay Clams, cans 25c. dines in 15¢ can Shields, oans for 25c. can 22c. ach, No. 2 can 17c. matoes, $2.48, No. 25c. 20th Anniversary Special Hemstitched Pillow Cases A most attractive bargain in hemstitched pillow cases, fine quality pillow tubing. stamped for embroidery, with pretty new Regular Price 79¢., Anniversary Price, Pair [OERRR—— Anniversary Sale Price 5 c: 20th Anniversary Specials. AT GROCERY. Showing Flow We Help Lessen the High Cost of Living. 30c Coronet Brand Chinook Columbia River Salmon, No. 1 tall can, per doz. $2.80, can 23c. Burnham Tarpon per doz. $1.35, 2 20c can Blue Herring in tomato doz, $1.58, can 14c. 15¢ can Mission Brand Sar- tomato doz. $1.35, can 12c. Webster's Baked Red Beans, 25¢ can Webster's Best Spin- ach, No. 3 can, per doz. $2.48, 20c can Webster's Best Spin- can, per doz. 1.95, 26c can Paradise Valley To- 3 can, can 22c. 12c can Popular Brand To- mato Pulp, special 8 cans for 18c Monitor Peas, per doz. Brand Sweet .70, can 15c, \SEL. EcTomnE ,2' Souvve, o?.s TrrE ANNAVERSAR Y 20th Anniversary Spocial WOMEN’S STYLISH BOCTS Surely you will profit by this wonderful of- fer. Womeen’s black vici kid lace hoots, with Louis heel and plain toe, nine-inch high model, flexible soles. Our Regular $6.00 Quality. Anniversary Sale 20th Annl\ ersary Special MILLINERY b Ready to wear Banded Sport Hats, soft brimi effects, side rolls, straight sailors, mushrooms and Colonials. All trimmed with fine quality gros grain ribbon band and bow, fully lined, black and colors. Anniversary Sale 20th Anniversary Specials. AT DRUG DEPT. White Tvory Combs, Thc, at 49c. Black hard Rubber.Combs, worth 50c, for 39c. One lot of Hair Brushes, at 50c each. : Lyons’ Tooth' Paste, 16c. Buttermilk' Sodp, 8 cakes in box for 15c. 4711 Toilet Soap, Tegular 16c, at 3 for 25¢, cake 9c. Olivilo Soap, regular '10c at 3 for 20c, cake 7c. No. 2 Hot' *Water worth $1 for 69c. Best No. 2 Fountain special 2 worth $1, for 68c. Large can of Talcum Pow- der, rose or vollet odor, 10c. Cascara Tablets, 5 grain, per hundred, 17c. Jergen's Benzoin mond Lotion, 15¢. ‘Willlams’ Pink Pills, 30c. Rajah Peroxide Cream, rcg- ular 25c at 19¢. Rajah Cucumber Cream, reg- ular 60c at 89c. Lepapillon Face regular 25c at 1%c. Peroxide Hydrogen, bottle 18c. You worth Jacket Brand sauce, per sauce, per Bottles, ,Syringe, and Al- per doz. Powder, pound 20th Anniversary Special Our Popular Restaurant Large, deightfully pleasant roundings, excellent service, best of foods properly cooked and surprisingly moderate prices have gained an enviable reputation for our restaurant An ideal place for modest luncheon or substantial repast. Ninth floor. spacious, sur- e PR T—— 1