New Britain Herald Newspaper, October 9, 1917, Page 6

NEW BRITAIN DAILY HERALD, TUESDAY, OCTOBER 9, 1917. FREE SOUVENIRS THOUSANDS OF THEM Useful, practical and valuable articles will be given away each day of the sale to purchasers of $2.00 worth or more. Save the Coupons and Get Your Share 20th Anniversary Speclal BREAKFAST, DINNER AND TEA SETS 60 pieces, American porcelain; choice of two designs. Bet consists of 6 tea cups and saucers, 6 plates s-inch over all, 6 plates 7-inch over all, 6 plates 6-inch over all, 6 soup plates (coupe style,) 6 oatmeal dishes, 6 fruit dishes, 1 tea pot, sugar and creamer, 1 pickle dish, 1 covered casserole, 1 large platter, 1 large oval nappy, 1 large round nappy, and 1 bowl Anniversary Sale Price, the Entire Set pretty COMMENCING WEDNESDAY, OCTOBER 10 AND CONTINUING UNTIL FURTHER NOTICE A truly notable event will be this Anniversary Sale—more than an ordinary commercial occasion. This will actually be a birthday cele- bration to‘mark Twenty Years of Honest Service and Successful Business achievements, consmstently following high ideals. Commencing in a modest small way and with each yearly milestone seeing a substantlal increase in our firm’s influence on the business life of Hartford and an ever wideni ng circle of patrons—year after year, building after building being added, until today ours is one of the largest stores in all New. England. Wednesday, October 10th, sees the opening of another new store, the 1917 addition to our ever growing establishments. We are truly thankful for our 20 years of unmterrupted business success and have planned a wonderfully strong appeal to the thrifty common-sense people of Connecticut by offering thousands of remarkable Annlvelsary Sale bargains on every floor of our great ten-story store. The firm, as well as every buyer, every clerk, every man, woman, boy or girl in the establishment offers you a hearty welcome to our 20th birthday celebration. WISE, SMITH & CO., HARTFORD. 20th Anniversary Special UNITED STATES FLAGS The good old Stars and Stripes should fly on every home. From our immense stock of American Flags we offer special for the Anniversary Sale One Hundred Defiance Flags, sizes 6 by 4 feet, these are a cotton bunt- ing flag woven like wool bunting. ar Retail Price $3.85, Anniver- S $2.99 [mmeeRier e T Price ... e ———————————————————————————————————————————————————— 20th Anniversary Special WOMEN’S UNION SUITS Here is a bargain you cannot afford to miss. Women's Union Suits, made high neck, long sleeves and ankle length, or low neck with elbow sleeves; sizes 84 to 44. Positively Worth $1.00, Anni- 690 20th Anniversary Special WOMEN'’S FIBER SILK STOCKINGS Choice of black, white, grey, pon- gee and a good assortment of colors. These Stockings have a 17-inch boot sllk and are an exceptional value. Anniversary Sale Price, 20th Anniversary Special COTTON FIGURED VOILES. We have secured 4,000 yards of Mercerized Cotton Figured Voile Remnants, suitable for dresses, ki- monos, comfortable coverings, etc. Handsome new patterns and color- ings, 36 and 40 inches wide. 20th Anniversary Special GOLD AND SILVER FLOUNCINGS Bands and Edges—3,500 yards all told of the beautiful embroidered heavy gold and silver designs on fine silk net; heavy Metal Bands up to § inches wide and 18 and 27-inch Flouncings. Positively Worth $1.50 Yard, Anni- versary Sale Price, versary Sale Price, Each .. 20th Anniversary Specials in Suits, Coats, Dresses and Furs Women's and Misses’ Tailored Suits The season’s most attractive models are featured, including handsome suits of broadcloth, poplin, and men's wear serges. A wide selection to choose from and the Anniversary Sale substantial money savings. *T $15.98 "L e AT $19.9 Stylish Poplin Suits reg- ularly sold at $22.50. AT Handsome Kerami Trim- $26.98 med Tallored Suits reg- larly sold at $30.00. AT Fine Broadcloth Suits $33 .98 regularly sold at $40.00. Furs and Fur Coats A wonderfully complete showing of hand- some separate Muffs, Neck Pieces, Fur Sets and rich. Fur Coats, 3t much under regular prices. ! Muffs, Neck Pieces, Fur Sets Grouped in Very Attractive Price Lots: AT $ Choice of Muffs and 5.98 single Neck Pieces and Fur Sets; value $8.00. AT Melon and barrel shape $ 9.98 Muffs and separate Neck Pleces; value $12.50.. AT Melon and ball shape $20.00 i 5 ainee e Pleces; value $25.00. AT Large handsome Muff $42.00 5F i mare Yo Pleces of raccoon, wolf, fox and lynx; value $50. Fur Coats In Hudson seal, raccoon, Jap mink, China seal and muskrat, at prices made possible by our early purchasing, saving you fully 25 per cent. PRICE RANGE: $69, $89, $95, $125, $195, $225. Children’s Coats Again we cal] the attention of parents to our remarkably large and varied assortment of stylish, serviceable Coats in all sizes from the little tot to the girl of sixteen. AT Coats of plain and mixed $ 4 75 materials; regular value $5.98. AT Coats of heavy cheviot $ 5 75 and velvet; regular val- ue $6.98. AT Coats of heavy melton $ 8.75 U cion” remwir value $10.00. AT Coats of chinchilla, $12.75 S5k e saney min tures; reg. value $15.00. 20th Anniversary Special Most Notable Offerings that are worthy of our Big Birthday Celebration. One Entire Floor devoted to Tailored Suits, Coats, Dresses and Furs. Women’s and Misses’ Tailored Coats This season the styles in Coats are very fascinating—it will surely be a coat season. Here you will find a wonderful selection to choose from: AT Misses' and Women’s $ 8.98 Coats of plain and fancy materials: reg. value $10.00. AT Misses' and Women's $ 9.98 Coats of plain cheviots and velours; regular value $12.50. AT $12 98 Misses’ and Women's 3 Coats of grey wool mix- tures, cheviots and mel- tons; regular value $16. AT Misses’ and Women’'s $ 1 6 98 Coats of velour, zibeline and melton, regular value $20.00. AT Misses’ and Women’'s $18-98 Coats of fine velour and rough cheviot, regular value $22.50. AT 26 98 Misses’ and Women's . Coats of Pompom, fine velour and Bolivia; reg- ular value $36.00 ‘Women's AT $29.98 Cone”or “tur trimmed velour, pompom and seal plush; regular value $86. Women’'s T $34.98 oo o e trimmea broadcloth, velour, pom- pom, plush and Bolivia; regular value $40.00. AT $44 98 ‘Women's Coats of fur . trimmed Behring seal plush, pompom and fine velour; regular value $50.00. AT Women’s Coats of fur $59.98 trimmed seal velour, broadcloth and seal plushes; regular value $69.00. 20th Anniversary Special Women’s and Misses’ Stylish Dresses The most attractive and charming of this season’s newest models. Unrivalled range of selection at money-saving Anniversary Sale Prices: AT ‘Women’s and Misses’ $ 7075 Dresses of silk poplin and regulation Sallor Dresses of serge; regu- lar value $10.00 AT Womgn's and Misses’ $1 1 -75 Dresses of fine quality serges and silk poplinsg regular value $14.98. AT ‘Women’s and Misses' $l4-75 Dresses of serge, poplin and satin; regular value $18.50. AT Women's and Misses’ $22.50 Dresses of taffeta, satin and fine Botany serges; regular value $25.00. Separate Dress Skirts Very complete showing at Anniversary Sale Prices. Not only regular sizes but ex- tra sizes as well, so that the woman who wishes the large size up to 42-inch waist can be fitted. AT Dress Skirts of $2.80.20% o0 ok AT $ Dress skirts of serges and 4.80 fine wool poplins; values up to $5.98. AT $ Dress Skirts of fine men’s 6.80.0 i i plaid and stripe taffeta, and satin; values up to $8.98. serge; SILK WAISTS The choicest new models In Crepe de Chine and Georgette Waists. Specially priced for the Anniversary Sale: AT Charming Waists of silk $2-953nd crepe de chine; values up to $3.98. AT $ Exquisite Walsts of platd 3.95 taffetas and crepe de chine; values up to $5.00. AT Beautiful Crepe de Chine $5|95 and Georgette Waists; values up to $6.98. Stylish Stout Apparel ‘We specialize in stylish garments for women who require large sizes. AT s Stylish stout Polret 25-00 Twill Tailored Suits; regular value $29.00. AT s Stylish stout Dresses 11 98 of silk poplin; regu- " lar value $15.00. A Stylish stout Coats of $22.50.00 $25.00. 20th Anniversary Special Lesters and fancy mixtures; sizes 36 Positively Worth $18.00, a Wonder- Ty . $13.75 20th Anniversary Special STATIONERY Lovers of fine Stationery will want a supply of this “Belton Linen,” a fine quality linen finish Writing Paper— put up in pound boxes containing 78 sheets in white and four tints, buff, pink, blue and orchid. Positively Worth 85¢, Anniversary Sale Price, Per 20th Anniversary Special MEN’S SUITS New fall and winter stvles. Choice of blue or black serges, heavyweight to 44. Pound BOYS’ SUITS These Boys' Norfolk Suits come in heavy fabrics and are well made and nicely trimmed. Two pairs of trous- ers, both pairs cut full and lined throughout. Positively Worth $6.50, Anniversary Sale 20th Anniversary Special FRAMED PICTURES Beautiful hand colored Carbon Pic- tures, framed in mahogany finished frames. Among the many subjects are the “Coliseum,” *“Harvest Moon,” ‘‘Golden Stars,” a reading from Homer, and others, size 18x32 Positively Worth $3.00, $1 89 MEN’S UNDERWEAR For the Anniversary Sale we have secured a large quantity of men's ex- tra. heavy fleece lined velvet back Shirts and Drawers made to retail at and Positively Worth $1.00, Anniversary Sale Price, Per 79c¢ Garment .....coeceveennn 20th Anniversary Special MEN’'S SHOES Everybody knows the way the prices of footwear have advanced and are advancing. Yet we offer Men's Tan or Black Union Made Scout Shoes, a superior Work Shoe. Poslflvely Worth $2.50 at the Anni- $2.19 Snle cessieseonaaas . MEN’S SHIRTS Here are 100 dozen Negligee Shirts bought especially for the Anniversary Sale. Newest patterns, soft or stiff cuft styles. Regular $1.00 Value, Anni- versary Sale Price 20th Anniversary Special MEN’S UNION SUITS ‘With prices advancing all the time, here is an opportunity for the men. Extra good quality Union Suits, ecru ribbed, sizes 34 to 46. Sell Regularly at $1.50, Anniversary