New Britain Herald Newspaper, September 7, 1917, Page 13

: NEW BRITAIN DAILY HERALD, FRIDAY, SEPTEMBER 7, 1917. ; 25" DISCOUNT ALLOWED on each and every article in our stock. DIAMONDS, WATCHES, JEWELRY, CUT GLASS SILVERWARE will be sold during this sale (only) at prices that we are posi- tive in saying, cannot be duplicated at wholesale. We bought tremendous quantities, (and for cash) and must make recom for our beautiful fall stock about to arrive,. We call attention to the fact that every article in our stock is marked in PLAIN FIGURES (no secret code marks) so that you can easily deduct the 259 offered, and then appre- g cialte the bargains we give you. Paper cannot do justice to the remarkable values we offer. YOUR INSPECTION is the only convincing PROOF of their worth, and we & welcome your visit. i | SALE TO START SATURDAY, SEPTEMBER Sth $5.00 SOLID GOLD PENDANTS | mm B & ‘ = @ %500 Sclic A e s A4 :2.. WEDDING RINGS LRI 8 A1l Styl ) . L“IFMFJ'?Q? 1/ " Sale gri(izse $3' 75 Never in the history of the trade [ 3 S 7 i 1 has Solid 14-kt .Gold Wedding Rings been sold at this price, | If does ' not : ¢ i sound reasonab’e. All sizeso ZN = . %R\ | Inthefaceofa 3\ /. practical Diamond plai i i, e dciuacd o e Jo aro e st i gemune . | PANIC that we = (CUGRS ——dare offer them) g6 (0 SOLID GOLD BROOCHES i ol $3.75 | on sale. But ~@fE A 7 :ihat is just e _ e : what we are WRR\YRNW , oing. s [ o $5.00 Solid Gold Diamond Rings \\ Y 74/ ranging from $10 up t0 51000.00 WEERNN N || 4 2 will be sold during ; TIFFANY this sale at e 1\ 4 25% Discount i . and our guaran b . H /) . tee Of “Money Don't Judge the cut. Step in and sce over 500 at this pricc. All solid gold, beautiful designs Ref i : '» isf I T TR A ] BIRTHSTONES | Ssanictives JZ00 (NN, St oo™ | $5.00 Solid Gold SIGNET RINGS) . A . o A\ 2 ) :> b = ® £ A fine assortment of rings, in the latest designs, All ) ) A i | - $, set with genuine stones, including the $3 7 5 / N kg 1 white sapphireS. All sizes. Sale Price . / ; Nothing pleases the hand more than the Signet Ring. Latest $3 75’ . o - designs—all solid gold. Sale Price .............. .00 $4.00 S%@B %(I){IAI}NLOCKET /4 1-4 CARAT BLUE : Ng $2.00 Solid Gold Front | ¥ wHITE DIAMOND )\ ||& Ribbon: Fobs ° e MU 6150 8 < 5 3 7 , . 1 @ price that other jcwo%rs charge A LeSS 25 % Dlscount With a safety attachment, and all prettily rearts 3 : > ovals an: % a 3 .00 \ A » _ designed charms t ] $6.00 GENTLEM All in beautiful Sold Gold mounting All Genuine Stones $2.00 SOLID GOLD SCARF PINS SO OO, BAREINS | ey o e s s o, oy v ok f’ : 83.75 e S il i M, S SL S R e s el TR Waldamar Chains, Solid Gold, $4.5¢ $5-00 14"KT. GOLD "FILLED $3 75 —-———_—._..‘._,.__‘.\: i Sae Handsome Patterns, all solid gold NECK BEAD3 ° $6.00 SOLID 14-KT m 13, 1;5 and 18-inch; also in bright Roman and English ” % . ‘ 'l,‘ H,i‘ ’4( Sk - 1-10 (‘qqllg BgfiCEI ET SOlld GOld Emblems SMBLEM CHARMS. All Orgers $1.50 $3.00 Genuine Cultured Pearl Earrings < i 5 Otsers ws ng o unnd on- Just for the fob and chain. Hard Enamel Finish, $‘l 50 What a wonderful Gift. Solid gold, set with 1 50 P Some in In all sizes, Especially worth 10oking at = beautiful stonc . . Sale Price ALL ENGRAVING EXTRA COST. ‘A Small Deposit Wiil Hold Any Articie Selected Until January 1st, 1918 - 259% Discount Will Be Allowed on AllCut Glass and Silverware Irrespective of Who the Manufacturers Are ¥ i REED JEWELRY CO. ’Phone 1738 164 MAIN STREET, NEW BRITAIN, CONN. “On the Square” (=]